Period
to 23 November 2017

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Cardiff. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 23 November 2017 with a comparison to the same period over the previous 2 years.

Marketing
South Wales > Cardiff
6 months to
23 Nov 2017
Same period 2016 Same period 2015
Rank 32 82 62
Rank change year-on-year +50 -20 +25
Permanent jobs citing Marketing 48 29 55
As % of all permanent IT jobs advertised in Cardiff 5.88% 2.10% 3.53%
As % of the General category 12.77% 5.40% 7.90%
Number of salaries quoted 29 26 34
Cardiff median annual salary £35,000 £32,500 £32,500
Median salary % change year-on-year +7.69% - +8.33%
10th Percentile £21,000 £21,500 £24,825
90th Percentile £95,000 £53,750 £49,400
South Wales median annual salary £40,000 £35,000 £37,500
% change year-on-year +14.29% -6.67% +13.64%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Cardiff with a requirement for common skills.

All General Skills
Cardiff
Permanent vacancies with a requirement for common skills 376 537 696
As % of all permanent IT jobs advertised in Cardiff 46.02% 38.94% 44.64%
Number of salaries quoted 317 472 596
Cardiff median annual salary £41,000 £38,000 £39,000
Median salary % change year-on-year +7.89% -2.56% +11.43%
10th Percentile £23,650 £22,500 £26,250
90th Percentile £62,500 £57,500 £57,500
South Wales median annual salary £40,000 £39,500 £37,500
% change year-on-year +1.27% +5.33% +7.14%

Marketing
Job Vacancy Trend in Cardiff

Job postings citing Marketing as a percentage of all IT jobs advertised in Cardiff.

Job vacancy trend for Marketing in Cardiff

Marketing
Salary Trend in Cardiff

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Cardiff.

Salary trend for Marketing in Cardiff

Marketing
Salary Histogram in Cardiff

The salary distribution of IT jobs citing Marketing in Cardiff over the 6 months to 23 November 2017.

Salary histogram for Marketing in Cardiff

For the 6 months to 23 November 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Cardiff region with a requirement for Marketing.

1 15 (31.25%) Finance
2 14 (29.17%) Business Development
3 13 (27.08%) Agile Software Development
3 13 (27.08%) JavaScript
4 12 (25.00%) HTML
4 12 (25.00%) CSS
4 12 (25.00%) jQuery
5 11 (22.92%) Web Development
5 11 (22.92%) PHP
5 11 (22.92%) Front End Development
6 10 (20.83%) E-Commerce
7 9 (18.75%) Ajax
8 8 (16.67%) German Language
8 8 (16.67%) Git (software)
8 8 (16.67%) SEO
8 8 (16.67%) Advertising
9 7 (14.58%) Social Media
9 7 (14.58%) WordPress
9 7 (14.58%) Marketing Strategy
10 6 (12.50%) Sass
10 6 (12.50%) Continuous Integration
11 5 (10.42%) Google
11 5 (10.42%) Symfony
11 5 (10.42%) Zend
11 5 (10.42%) Drupal
11 5 (10.42%) Digital Marketing
11 5 (10.42%) Twig
12 4 (8.33%) Analytics
12 4 (8.33%) User Acceptance Testing
12 4 (8.33%) Magento

Marketing
Co-occurring IT Skills in Cardiff by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (14.58%) WordPress
2 5 (10.42%) Drupal
3 3 (6.25%) CMS
4 1 (2.08%) concrete5
4 1 (2.08%) SAS
Applications
1 3 (6.25%) Microsoft Excel
1 3 (6.25%) Photoshop
2 2 (4.17%) Adobe Illustrator
3 1 (2.08%) InDesign
Business Applications
1 4 (8.33%) Magento
Cloud Services
1 3 (6.25%) Google Analytics
2 2 (4.17%) AdWords
3 1 (2.08%) GitHub
3 1 (2.08%) Microsoft Azure
Communications & Networking
1 1 (2.08%) Broadband
1 1 (2.08%) SMS
Database & Business Intelligence
1 4 (8.33%) MySQL
2 2 (4.17%) SQL Server
3 1 (2.08%) Crystal Reports
3 1 (2.08%) Data Mining
3 1 (2.08%) Data Warehouse
3 1 (2.08%) Power BI
3 1 (2.08%) SQL Server 2012
3 1 (2.08%) SQL Server 2014
3 1 (2.08%) SQL Server 2016
3 1 (2.08%) SQL Server Integration Services
Development Applications
1 8 (16.67%) Git (software)
2 1 (2.08%) GitLab
2 1 (2.08%) Subversion
General
1 15 (31.25%) Finance
2 8 (16.67%) Advertising
2 8 (16.67%) German Language
3 4 (8.33%) Retail
4 2 (4.17%) Games
4 2 (4.17%) Manufacturing
4 2 (4.17%) Telecoms
5 1 (2.08%) Banking
5 1 (2.08%) Electronics
Job Titles
1 13 (27.08%) Developer
2 11 (22.92%) Consultant
2 11 (22.92%) Recruitment Consultant
3 9 (18.75%) Web Developer
4 6 (12.50%) Product Manager
5 4 (8.33%) Senior Manager
5 4 (8.33%) Senior Product Manager
6 3 (6.25%) Head of Development
7 2 (4.17%) Account Manager
7 2 (4.17%) Digital Marketing Manager
7 2 (4.17%) Front End Developer (Client-Side Developer)
7 2 (4.17%) IT Recruitment Consultant
7 2 (4.17%) Lead Product Manager
7 2 (4.17%) Marketing Executive
7 2 (4.17%) Marketing Manager
7 2 (4.17%) PPC Manager
7 2 (4.17%) SEO Manager
7 2 (4.17%) Technical Account Manager
7 2 (4.17%) Technical Leader
7 2 (4.17%) Technical Manager
Libraries, Frameworks & Software Standards
1 12 (25.00%) CSS
1 12 (25.00%) HTML
1 12 (25.00%) jQuery
2 9 (18.75%) Ajax
3 6 (12.50%) Sass
4 5 (10.42%) Symfony
4 5 (10.42%) Twig
5 3 (6.25%) CSS3
5 3 (6.25%) HTML5
5 3 (6.25%) Twitter Bootstrap
6 2 (4.17%) XML
7 1 (2.08%) .NET
7 1 (2.08%) .NET Core
7 1 (2.08%) ASP.NET
7 1 (2.08%) JSON
7 1 (2.08%) Mustache
7 1 (2.08%) Smarty
7 1 (2.08%) Web Services
Miscellaneous
1 7 (14.58%) Social Media
2 3 (6.25%) Mobile App
2 3 (6.25%) W3C
3 2 (4.17%) Analytical Skills
3 2 (4.17%) Blog
3 2 (4.17%) Fintech
3 2 (4.17%) Graphic Design
4 1 (2.08%) Driving Licence
Operating Systems
1 1 (2.08%) Windows
1 1 (2.08%) Windows Server
Processes & Methodologies
1 14 (29.17%) Business Development
2 13 (27.08%) Agile Software Development
3 11 (22.92%) Front End Development
3 11 (22.92%) Web Development
4 10 (20.83%) E-Commerce
5 8 (16.67%) SEO
6 7 (14.58%) Marketing Strategy
7 6 (12.50%) Continuous Integration
8 5 (10.42%) Digital Marketing
9 4 (8.33%) Analytics
9 4 (8.33%) Competitor Analysis
9 4 (8.33%) CRM
9 4 (8.33%) Online Marketing
9 4 (8.33%) Scrum
9 4 (8.33%) User Acceptance Testing
10 3 (6.25%) Business Intelligence
10 3 (6.25%) Collaborative Working
10 3 (6.25%) DevOps
10 3 (6.25%) Pay per click
10 3 (6.25%) Stakeholder Management
Programming Languages
1 13 (27.08%) JavaScript
2 11 (22.92%) PHP
3 3 (6.25%) SQL
4 1 (2.08%) C#
4 1 (2.08%) PL/SQL
4 1 (2.08%) VBA
Qualifications
1 4 (8.33%) Degree
Quality Assurance & Compliance
1 1 (2.08%) ISO/IEC 27001
System Software
1 1 (2.08%) Hyper-V
1 1 (2.08%) VMware Infrastructure
Systems Management
1 1 (2.08%) SCCM
Vendors
1 5 (10.42%) Google
1 5 (10.42%) Zend
2 2 (4.17%) Adobe
2 2 (4.17%) Twitter
3 1 (2.08%) Facebook
3 1 (2.08%) Microsoft
3 1 (2.08%) Oracle
3 1 (2.08%) SAP
3 1 (2.08%) VMware