Period
to 22 September 2018

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Wales. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 22 September 2018 with a comparison to the same period over the previous 2 years.

Marketing
UK > Wales
6 months to
22 Sep 2018
Same period 2017 Same period 2016
Rank 75 84 83
Rank change year-on-year +9 -1 -36
Permanent jobs citing Marketing 62 60 73
As % of all permanent IT jobs advertised in Wales 3.15% 2.98% 2.81%
As % of the General category 9.44% 8.10% 7.31%
Number of salaries quoted 52 49 65
Wales median annual salary £42,500 £40,000 £35,000
Median salary % change year-on-year +6.25% +14.29% -6.67%
10th Percentile £23,000 £21,250 £23,750
90th Percentile £79,250 £61,250 £45,700
UK median annual salary £47,500 £45,000 £45,000
% change year-on-year +5.56% - +5.88%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Wales with a requirement for common skills.

All General Skills
Wales
Permanent vacancies with a requirement for common skills 657 741 999
As % of all permanent IT jobs advertised in Wales 33.42% 36.77% 38.47%
Number of salaries quoted 512 630 833
Wales median annual salary £40,000 £41,250 £40,000
Median salary % change year-on-year -3.03% +3.13% +6.67%
10th Percentile £26,250 £24,900 £22,500
90th Percentile £62,500 £57,500 £56,250
UK median annual salary £52,500 £50,000 £50,000
% change year-on-year +5.00% - -

Marketing
Job Vacancy Trend in Wales

Job postings citing Marketing as a percentage of all IT jobs advertised in Wales.

Job vacancy trend for Marketing in Wales

Marketing
Salary Trend in Wales

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Wales.

Salary trend for Marketing in Wales

Marketing
Salary Histogram in Wales

The salary distribution of IT jobs citing Marketing in Wales over the 6 months to 22 September 2018.

Salary histogram for Marketing in Wales

Marketing
Job Locations in Wales

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Wales region over the 6 months to 22 September 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
South Wales +4 58 £42,500 +17.24% 15
West Wales - 2 £56,250 - 2
North Wales -9 1 £27,500 -31.25% 3
Marketing
UK

For the 6 months to 22 September 2018, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Wales region with a requirement for Marketing.

1 21 (33.87%) Agile Software Development
2 16 (25.81%) Finance
3 14 (22.58%) Analytics
4 13 (20.97%) User Experience
5 12 (19.35%) SQL
5 12 (19.35%) Business Intelligence
6 11 (17.74%) CRM
7 10 (16.13%) Analytical Skills
7 10 (16.13%) Product Management
7 10 (16.13%) Problem-Solving
8 9 (14.52%) HTML
9 8 (12.90%) E-Commerce
9 8 (12.90%) Telecoms
9 8 (12.90%) SEO
9 8 (12.90%) CMS
9 8 (12.90%) Digital Marketing
9 8 (12.90%) UX Design
9 8 (12.90%) Visualisation
9 8 (12.90%) User Stories
10 7 (11.29%) Tableau
10 7 (11.29%) Programme Management
11 6 (9.68%) Adobe
11 6 (9.68%) Salesforce.com
11 6 (9.68%) JavaScript
11 6 (9.68%) WordPress
11 6 (9.68%) Time Management
11 6 (9.68%) Google Analytics
11 6 (9.68%) Content Management
11 6 (9.68%) Google
11 6 (9.68%) Business Development

Marketing
Co-occurring IT Skills in Wales by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (12.90%) CMS
2 6 (9.68%) WordPress
3 1 (1.61%) Confluence
3 1 (1.61%) Drupal
3 1 (1.61%) Sitecore CMS
3 1 (1.61%) Umbraco
Applications
1 5 (8.06%) Adobe Creative Suite
2 2 (3.23%) Adobe Illustrator
2 2 (3.23%) Microsoft Excel
2 2 (3.23%) Photoshop
3 1 (1.61%) InVision
Business Applications
1 1 (1.61%) Adobe Campaign
1 1 (1.61%) Salesforce.com CRM
Cloud Services
1 6 (9.68%) Google Analytics
2 4 (6.45%) MailChimp
3 2 (3.23%) Amazon AWS
4 1 (1.61%) Amazon CloudWatch
4 1 (1.61%) GitHub
4 1 (1.61%) IaaS
4 1 (1.61%) Microsoft Azure
4 1 (1.61%) PaaS
4 1 (1.61%) Responsys
4 1 (1.61%) SaaS
4 1 (1.61%) Silverpop
Communications & Networking
1 1 (1.61%) Internet
Database & Business Intelligence
1 3 (4.84%) QlikView
2 2 (3.23%) Data Warehouse
2 2 (3.23%) MySQL
2 2 (3.23%) Power BI
2 2 (3.23%) Relational Database
3 1 (1.61%) Microsoft Analysis Services
3 1 (1.61%) Mixpanel
3 1 (1.61%) Oracle Database
3 1 (1.61%) SQL Server
3 1 (1.61%) SQL Server 2014
3 1 (1.61%) SQL Server 2016
3 1 (1.61%) SQL Server Analysis Services
3 1 (1.61%) SQL Server Integration Services
3 1 (1.61%) SQL Server Reporting Services
Development Applications
1 3 (4.84%) JIRA
2 2 (3.23%) Git (software)
3 1 (1.61%) Axure RP
3 1 (1.61%) Selenium
3 1 (1.61%) Subversion
3 1 (1.61%) Team Foundation Server
3 1 (1.61%) WebDriver
General
1 16 (25.81%) Finance
2 8 (12.90%) Telecoms
3 5 (8.06%) Publishing
4 4 (6.45%) Banking
4 4 (6.45%) Electronics
4 4 (6.45%) Games
4 4 (6.45%) Manufacturing
4 4 (6.45%) Retail
5 1 (1.61%) Advertising
5 1 (1.61%) Legal
Job Titles
1 10 (16.13%) Analyst
1 10 (16.13%) Product Manager
2 8 (12.90%) Developer
3 6 (9.68%) Designer
3 6 (9.68%) UI Designer
3 6 (9.68%) UI/UX Designer
3 6 (9.68%) UX Designer
4 5 (8.06%) Marketing Analyst
4 5 (8.06%) Product Owner
4 5 (8.06%) Sales Analyst
5 4 (6.45%) Cloud Specialist
5 4 (6.45%) Data Centre Specialist
5 4 (6.45%) Digital Product Manager
5 4 (6.45%) Presales Specialist
5 4 (6.45%) Technical Writer
6 3 (4.84%) Automation Developer
6 3 (4.84%) Graduate
7 2 (3.23%) Business Analyst
7 2 (3.23%) Consultant
7 2 (3.23%) Recruitment Consultant
Libraries, Frameworks & Software Standards
1 9 (14.52%) HTML
2 5 (8.06%) CSS
3 2 (3.23%) jQuery
4 1 (1.61%) .NET
4 1 (1.61%) Ajax
4 1 (1.61%) ASP.NET
4 1 (1.61%) ASP.NET MVC
4 1 (1.61%) CSS3
4 1 (1.61%) HTML5
4 1 (1.61%) Nightwatchjs
4 1 (1.61%) PySpark
4 1 (1.61%) Spring
4 1 (1.61%) Spring Boot
4 1 (1.61%) Spring Cloud
4 1 (1.61%) Twitter Bootstrap
Miscellaneous
1 13 (20.97%) User Experience
2 10 (16.13%) Analytical Skills
3 6 (9.68%) Self-Motivation
4 5 (8.06%) Data Centre
4 5 (8.06%) Social Media
5 4 (6.45%) Blog
5 4 (6.45%) Hybrid Cloud
6 3 (4.84%) Computer Science
7 1 (1.61%) Analytical Mindset
7 1 (1.61%) Cloud Native
7 1 (1.61%) Clustering
7 1 (1.61%) Driving Licence
7 1 (1.61%) Mainframe
7 1 (1.61%) Private Cloud
7 1 (1.61%) Public Cloud
7 1 (1.61%) Replication
7 1 (1.61%) Tandem
7 1 (1.61%) Virtual Team
7 1 (1.61%) W3C
Operating Systems
1 2 (3.23%) Linux
1 2 (3.23%) VMS
Processes & Methodologies
1 21 (33.87%) Agile Software Development
2 14 (22.58%) Analytics
3 12 (19.35%) Business Intelligence
4 11 (17.74%) CRM
5 10 (16.13%) Problem-Solving
5 10 (16.13%) Product Management
6 8 (12.90%) Digital Marketing
6 8 (12.90%) E-Commerce
6 8 (12.90%) SEO
6 8 (12.90%) User Stories
6 8 (12.90%) UX Design
6 8 (12.90%) Visualisation
7 7 (11.29%) Programme Management
8 6 (9.68%) Business Development
8 6 (9.68%) Content Management
8 6 (9.68%) Data Visualisation
8 6 (9.68%) Market Research
8 6 (9.68%) Time Management
9 5 (8.06%) Customer Segmentation
9 5 (8.06%) Dashboard Development
Programming Languages
1 12 (19.35%) SQL
2 6 (9.68%) JavaScript
3 5 (8.06%) Python
4 4 (6.45%) C
5 2 (3.23%) Java
6 1 (1.61%) C#
6 1 (1.61%) C++
6 1 (1.61%) PHP
6 1 (1.61%) Ruby
6 1 (1.61%) T-SQL
Qualifications
1 5 (8.06%) Degree
2 1 (1.61%) OCP
2 1 (1.61%) Oracle Certification
2 1 (1.61%) RHCE
Quality Assurance & Compliance
1 2 (3.23%) QA
2 1 (1.61%) WAI
System Software
1 1 (1.61%) iptables
1 1 (1.61%) Oracle RAC
1 1 (1.61%) Virtual Servers
Systems Management
1 1 (1.61%) Kubernetes
Vendors
1 7 (11.29%) Tableau
2 6 (9.68%) Adobe
2 6 (9.68%) Google
2 6 (9.68%) Salesforce.com
3 4 (6.45%) SAP
4 1 (1.61%) Facebook
4 1 (1.61%) Microsoft
4 1 (1.61%) Oracle
4 1 (1.61%) Salesforce Marketing Cloud
4 1 (1.61%) Sitecore