Period
to 18 November 2018

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Wales. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 18 November 2018 with a comparison to the same period over the previous 2 years.

Marketing
UK > Wales
6 months to
18 Nov 2018
Same period 2017 Same period 2016
Rank 56 66 85
Rank change year-on-year +10 +19 -31
Permanent jobs citing Marketing 87 82 75
As % of all permanent IT jobs advertised in Wales 4.27% 4.04% 2.84%
As % of the General category 12.79% 11.04% 7.34%
Number of salaries quoted 68 56 68
Wales median annual salary £42,500 £40,000 £35,000
Median salary % change year-on-year +6.25% +14.29% -6.67%
10th Percentile £26,250 £21,250 £22,500
90th Percentile £57,950 £59,375 £48,250
UK median annual salary £50,000 £45,000 £45,000
% change year-on-year +11.11% - +5.88%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Wales with a requirement for common skills.

All General Skills
Wales
Permanent vacancies with a requirement for common skills 680 743 1,022
As % of all permanent IT jobs advertised in Wales 33.35% 36.60% 38.73%
Number of salaries quoted 529 615 868
Wales median annual salary £40,000 £40,000 £39,250
Median salary % change year-on-year - +1.91% +4.67%
10th Percentile £26,250 £23,350 £22,500
90th Percentile £62,500 £57,500 £56,750
UK median annual salary £54,000 £50,500 £50,000
% change year-on-year +6.93% +1.00% -

Marketing
Job Vacancy Trend in Wales

Job postings citing Marketing as a percentage of all IT jobs advertised in Wales.

Job vacancy trend for Marketing in Wales

Marketing
Salary Trend in Wales

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Wales.

Salary trend for Marketing in Wales

Marketing
Salary Histogram in Wales

The salary distribution of IT jobs citing Marketing in Wales over the 6 months to 18 November 2018.

Salary histogram for Marketing in Wales

Marketing
Job Locations in Wales

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Wales region over the 6 months to 18 November 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
South Wales +6 83 £42,500 +13.33% 17
North Wales -11 2 £27,500 -31.25% 3
West Wales - 1 £60,000 - 1
Marketing
UK

For the 6 months to 18 November 2018, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Wales region with a requirement for Marketing.

1 44 (50.57%) Finance
2 40 (45.98%) Agile Software Development
3 27 (31.03%) E-Commerce
4 26 (29.89%) HTML
5 23 (26.44%) SQL
6 21 (24.14%) JavaScript
7 20 (22.99%) CSS
8 19 (21.84%) Business Intelligence
9 18 (20.69%) Telecoms
9 18 (20.69%) Software Engineering
10 17 (19.54%) Programme Management
10 17 (19.54%) Team Foundation Server
10 17 (19.54%) Mentoring
11 16 (18.39%) Functional Programming
11 16 (18.39%) Fintech
11 16 (18.39%) Digital Media
11 16 (18.39%) TDD
11 16 (18.39%) OO
11 16 (18.39%) ASP.NET
11 16 (18.39%) .NET
11 16 (18.39%) C#
11 16 (18.39%) Affiliate Marketing
12 15 (17.24%) Analytics
12 15 (17.24%) User Experience
13 13 (14.94%) Digital Marketing
13 13 (14.94%) Analytical Skills
14 12 (13.79%) Git (software)
15 11 (12.64%) Manufacturing
15 11 (12.64%) PHP
15 11 (12.64%) SQL Server

Marketing
Co-occurring IT Skills in Wales by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (6.90%) CMS
2 3 (3.45%) WordPress
3 2 (2.30%) Apache Spark
3 2 (2.30%) Drupal
3 2 (2.30%) Elasticsearch
3 2 (2.30%) SAS
4 1 (1.15%) Confluence
4 1 (1.15%) Sitecore CMS
4 1 (1.15%) Umbraco
Applications
1 5 (5.75%) Adobe Creative Suite
2 3 (3.45%) Microsoft Excel
3 1 (1.15%) Microsoft PowerPoint
Business Applications
1 4 (4.60%) Oracle EBS
1 4 (4.60%) Oracle EBS R12
2 1 (1.15%) Adobe Campaign
2 1 (1.15%) Salesforce.com CRM
Cloud Services
1 8 (9.20%) Google Analytics
1 8 (9.20%) npm
2 5 (5.75%) MailChimp
3 3 (3.45%) Amazon AWS
4 2 (2.30%) GitHub
5 1 (1.15%) IaaS
5 1 (1.15%) Microsoft Azure
5 1 (1.15%) PaaS
5 1 (1.15%) Responsys
5 1 (1.15%) SaaS
5 1 (1.15%) Silverpop
Communications & Networking
1 2 (2.30%) Internet
2 1 (1.15%) Bluetooth
2 1 (1.15%) Broadband
Database & Business Intelligence
1 11 (12.64%) SQL Server
2 3 (3.45%) QlikView
3 2 (2.30%) Apache Cassandra
3 2 (2.30%) Data Warehouse
3 2 (2.30%) MongoDB
3 2 (2.30%) NoSQL
3 2 (2.30%) Power BI
3 2 (2.30%) Relational Database
3 2 (2.30%) SQLite
3 2 (2.30%) Sqoop
4 1 (1.15%) BusinessObjects
4 1 (1.15%) Microsoft Analysis Services
4 1 (1.15%) MySQL
4 1 (1.15%) SQL Server 2014
4 1 (1.15%) SQL Server 2016
4 1 (1.15%) SQL Server Analysis Services
4 1 (1.15%) SQL Server Integration Services
4 1 (1.15%) SQL Server Reporting Services
Development Applications
1 17 (19.54%) Team Foundation Server
2 12 (13.79%) Git (software)
3 9 (10.34%) JIRA
4 8 (9.20%) gulp
4 8 (9.20%) webpack
5 3 (3.45%) Selenium
6 2 (2.30%) Android Studio
6 2 (2.30%) Bugzilla
6 2 (2.30%) Cucumber
6 2 (2.30%) Jenkins
7 1 (1.15%) Mercurial
7 1 (1.15%) Moq
7 1 (1.15%) WebDriver
General
1 44 (50.57%) Finance
2 18 (20.69%) Telecoms
3 11 (12.64%) Manufacturing
4 10 (11.49%) Electronics
5 8 (9.20%) Banking
5 8 (9.20%) Retail
6 3 (3.45%) Publishing
7 2 (2.30%) Advertising
7 2 (2.30%) Games
Job Titles
1 16 (18.39%) Senior Software Engineer
1 16 (18.39%) Software Engineer
2 15 (17.24%) Analyst
3 14 (16.09%) Product Manager
4 10 (11.49%) Developer
5 6 (6.90%) Marketing Analyst
5 6 (6.90%) Sales Analyst
6 5 (5.75%) Designer
6 5 (5.75%) Product Owner
6 5 (5.75%) UI Designer
6 5 (5.75%) UI/UX Designer
6 5 (5.75%) UX Designer
7 4 (4.60%) Data Centre Specialist
7 4 (4.60%) Digital Product Manager
7 4 (4.60%) E-Business Analyst
7 4 (4.60%) E-Business Support
7 4 (4.60%) Functional Analyst
7 4 (4.60%) Oracle Analyst
7 4 (4.60%) Oracle Support Analyst
7 4 (4.60%) Support Analyst
Libraries, Frameworks & Software Standards
1 26 (29.89%) HTML
2 20 (22.99%) CSS
3 16 (18.39%) .NET
3 16 (18.39%) ASP.NET
4 10 (11.49%) Node.js
5 9 (10.34%) jQuery
5 9 (10.34%) React
5 9 (10.34%) Redux
6 8 (9.20%) Ajax
6 8 (9.20%) AngularJS
6 8 (9.20%) HTML5
6 8 (9.20%) Sass
6 8 (9.20%) Vue.js
6 8 (9.20%) XML
6 8 (9.20%) XSLT
7 2 (2.30%) Android SDK
7 2 (2.30%) pytest
7 2 (2.30%) RESTful
7 2 (2.30%) Retrofit
7 2 (2.30%) RxJava
Miscellaneous
1 16 (18.39%) Digital Media
1 16 (18.39%) Fintech
2 15 (17.24%) User Experience
3 13 (14.94%) Analytical Skills
4 8 (9.20%) Enterprise Software
5 7 (8.05%) Computer Science
5 7 (8.05%) Self-Motivation
6 4 (4.60%) Data Centre
6 4 (4.60%) Hybrid Cloud
6 4 (4.60%) Social Media
7 2 (2.30%) Blog
8 1 (1.15%) Cloud Native
8 1 (1.15%) Clustering
8 1 (1.15%) Data Structures
8 1 (1.15%) Mainframe
8 1 (1.15%) Mobile App
8 1 (1.15%) Private Cloud
8 1 (1.15%) Public Cloud
8 1 (1.15%) Replication
Operating Systems
1 3 (3.45%) Android
2 2 (2.30%) VMS
2 2 (2.30%) Windows
3 1 (1.15%) Apple iOS
Processes & Methodologies
1 40 (45.98%) Agile Software Development
2 27 (31.03%) E-Commerce
3 19 (21.84%) Business Intelligence
4 18 (20.69%) Software Engineering
5 17 (19.54%) Mentoring
5 17 (19.54%) Programme Management
6 16 (18.39%) Affiliate Marketing
6 16 (18.39%) Functional Programming
6 16 (18.39%) OO
6 16 (18.39%) TDD
7 15 (17.24%) Analytics
8 13 (14.94%) Digital Marketing
9 11 (12.64%) Problem-Solving
10 10 (11.49%) CRM
10 10 (11.49%) Product Management
11 9 (10.34%) Front End Development
11 9 (10.34%) User Stories
12 8 (9.20%) UX Design
12 8 (9.20%) Visualisation
13 7 (8.05%) Project Management
Programming Languages
1 23 (26.44%) SQL
2 21 (24.14%) JavaScript
3 16 (18.39%) C#
4 11 (12.64%) PHP
5 9 (10.34%) ES6
5 9 (10.34%) T-SQL
6 7 (8.05%) Java
7 5 (5.75%) C
8 4 (4.60%) Python
9 3 (3.45%) Ruby
10 2 (2.30%) Go
10 2 (2.30%) R
11 1 (1.15%) ES7
11 1 (1.15%) TypeScript
Qualifications
1 9 (10.34%) Degree
2 4 (4.60%) Computer Science Degree
3 2 (2.30%) CISSP
4 1 (1.15%) Master's Degree
4 1 (1.15%) PMP
Quality Assurance & Compliance
1 6 (6.90%) QA
2 2 (2.30%) ISO/IEC 27001
2 2 (2.30%) PCI DSS
System Software
1 2 (2.30%) HDFS
Systems Management
1 2 (2.30%) Kibana
2 1 (1.15%) Ansible
Vendors
1 11 (12.64%) SAP
2 8 (9.20%) Google
2 8 (9.20%) Salesforce.com
2 8 (9.20%) Tableau
3 6 (6.90%) Adobe
3 6 (6.90%) Oracle
4 2 (2.30%) Apple
4 2 (2.30%) Facebook
4 2 (2.30%) Microsoft
4 2 (2.30%) Salesforce Marketing Cloud
5 1 (1.15%) Marketo
5 1 (1.15%) Sitecore
5 1 (1.15%) Twitter