The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Wales. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 3 months to 26 June 2017 with a comparison to the same period over the previous 2 years.

Marketing
UK / Wales
3 months to
26 Jun 2017
Same period 2016 Same period 2015
Rank 70 74 37
Rank change year-on-year +4 -37  
Permanent jobs citing Marketing 24 27 77
As % of all permanent IT jobs advertised in Wales 2.41% 2.09% 5.38%
As % of the General category 6.25% 5.60% 13.46%
Number of salaries quoted 24 23 65
Median salary £35,000 £30,000 £37,500
Median salary % change year-on-year +16.66% -20.00%  
90% offered a salary of more than £21,650 £23,600 £25,000
10% offered a salary of more than £49,250 £39,000 £78,000
UK excluding London median salary £40,000 £38,500 £40,000
% change year-on-year +3.89% -3.75%  

Marketing is in the common skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Wales with a requirement for common skills.

General Skills
Wales
Permanent job vacancies with a requirement for common skills 384 482 572
As % of all permanent IT job vacancies advertised in Wales 38.63% 37.39% 40.00%
Number of salaries quoted 328 401 475
Median salary £43,000 £40,000 £37,500
Median salary % change year-on-year +7.50% +6.66%  
90% offered a salary of more than £27,500 £27,500 £28,850
10% offered a salary of more than £58,000 £57,500 £55,000
UK excluding London median salary £45,000 £45,000 £45,000

Marketing
Job Vacancy Trend in Wales

The job posting trend of jobs advertised in Wales citing Marketing as a proportion of all permanent or contract IT jobs with a match in the General category.

Job vacancy trend for Marketing in Wales

Marketing
Salary Trend in Wales

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Wales.

Salary trend for Marketing in Wales

Marketing
Salary Histogram in Wales

The salary distribution of IT jobs citing Marketing in Wales over the 3 months to 26 June 2017.

Salary histogram for Marketing in Wales

Marketing
Job Locations in Wales

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Wales region over the 3 months to 26 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
South Wales +18 21 £35,000 +16.66% 5
North Wales +1 3 £40,000 +33.33% 2
Marketing
UK

For the 6 months to 26 June 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Wales region with a requirement for Marketing.

1 31 (50.82%) Agile Software Development
2 23 (37.70%) .NET
3 22 (36.07%) C#
4 21 (34.43%) Finance
5 17 (27.87%) MVC
5 17 (27.87%) SQL Server
5 17 (27.87%) ASP.NET
6 15 (24.59%) ASP.NET MVC
7 14 (22.95%) TDD
8 13 (21.31%) Degree
8 13 (21.31%) BDD
8 13 (21.31%) Digital Marketing
9 12 (19.67%) ASP.NET Web API
9 12 (19.67%) Scrum
10 11 (18.03%) HTML
10 11 (18.03%) Web Application Development
10 11 (18.03%) ASP.NET MVC 5
10 11 (18.03%) RESTful
11 10 (16.39%) Social Media
11 10 (16.39%) Continuous Integration
11 10 (16.39%) CSS
11 10 (16.39%) Project Management
12 9 (14.75%) JavaScript
13 8 (13.11%) Linux
13 8 (13.11%) Manufacturing
13 8 (13.11%) Advertising
13 8 (13.11%) jQuery
14 7 (11.48%) Product Marketing
14 7 (11.48%) Dependency Injection
14 7 (11.48%) SQL Server 2014

Marketing
Co-occurring IT Skills in Wales by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (8.20%) WordPress
2 4 (6.56%) CMS
3 1 (1.64%) concrete5
3 1 (1.64%) IIS
3 1 (1.64%) SAS
3 1 (1.64%) Umbraco
Applications
1 3 (4.92%) Microsoft Excel
2 2 (3.28%) Photoshop
3 1 (1.64%) Adobe Illustrator
3 1 (1.64%) InDesign
3 1 (1.64%) Microsoft Office
Business Applications
1 5 (8.20%) SAP Oil and Gas
2 1 (1.64%) Dynamics AX
2 1 (1.64%) Dynamics CRM
Cloud Services
1 5 (8.20%) Google Analytics
2 4 (6.56%) Microsoft Azure
3 2 (3.28%) AdWords
4 1 (1.64%) Adobe Creative Cloud
4 1 (1.64%) MailChimp
4 1 (1.64%) Office 365
Communications & Networking
1 2 (3.28%) Broadband
2 1 (1.64%) FTP
2 1 (1.64%) HTTP
2 1 (1.64%) Internet
Database & Business Intelligence
1 17 (27.87%) SQL Server
2 7 (11.48%) SQL Server 2014
3 4 (6.56%) NoSQL
3 4 (6.56%) SQL Server 2016
4 2 (3.28%) MySQL
Development Applications
1 5 (8.20%) Git (software)
2 2 (3.28%) Team Foundation Server
3 1 (1.64%) Grunt
3 1 (1.64%) Jenkins
3 1 (1.64%) NMock
3 1 (1.64%) NUnit
3 1 (1.64%) Subversion
3 1 (1.64%) Visual Studio
3 1 (1.64%) Visual Website Optimizer
General
1 21 (34.43%) Finance
2 8 (13.11%) Advertising
2 8 (13.11%) Manufacturing
3 6 (9.84%) Financial Institution
3 6 (9.84%) Telecoms
4 5 (8.20%) Electronics
4 5 (8.20%) Games
5 2 (3.28%) Pharmaceutical
6 1 (1.64%) Back Office
6 1 (1.64%) Legal
6 1 (1.64%) Publishing
6 1 (1.64%) Retail
Job Titles
1 26 (42.62%) Developer
2 14 (22.95%) .NET Developer
3 7 (11.48%) .NET Software Developer
3 7 (11.48%) Product Manager
3 7 (11.48%) Senior Manager
3 7 (11.48%) Senior Product Manager
4 5 (8.20%) C# Developer
4 5 (8.20%) Junior
4 5 (8.20%) Web Developer
5 4 (6.56%) Analyst
5 4 (6.56%) Product Owner
5 4 (6.56%) Software Developer
6 3 (4.92%) C# .NET Developer
6 3 (4.92%) C# Software Developer
6 3 (4.92%) Digital Marketing Manager
6 3 (4.92%) Front End Developer (Client-Side Developer)
6 3 (4.92%) Junior Developer
6 3 (4.92%) Marketing Manager
6 3 (4.92%) Software Engineer
7 2 (3.28%) Python Developer
Libraries, Frameworks & Software Standards
1 23 (37.70%) .NET
2 17 (27.87%) ASP.NET
3 15 (24.59%) ASP.NET MVC
4 12 (19.67%) ASP.NET Web API
5 11 (18.03%) ASP.NET MVC 5
5 11 (18.03%) HTML
5 11 (18.03%) RESTful
6 10 (16.39%) CSS
7 8 (13.11%) jQuery
8 6 (9.84%) Twitter Bootstrap
9 5 (8.20%) .NET Framework
9 5 (8.20%) AngularJS
9 5 (8.20%) HTML5
9 5 (8.20%) WCF
10 4 (6.56%) Code First Entity Framework
10 4 (6.56%) Entity Framework
10 4 (6.56%) iOS SDK
10 4 (6.56%) Node.js
10 4 (6.56%) React
10 4 (6.56%) WPF
Miscellaneous
1 10 (16.39%) Social Media
2 7 (11.48%) Analytical Skills
3 6 (9.84%) User Experience
4 2 (3.28%) Fintech
4 2 (3.28%) Graphic Design
5 1 (1.64%) Blog
5 1 (1.64%) Client/Server
5 1 (1.64%) Greenfield Project
5 1 (1.64%) Life Science
5 1 (1.64%) Management Information System
5 1 (1.64%) N-Tier
5 1 (1.64%) Photography
Operating Systems
1 8 (13.11%) Linux
2 6 (9.84%) Windows
3 4 (6.56%) Android
3 4 (6.56%) Apple iOS
3 4 (6.56%) Unix
4 1 (1.64%) Mac OS
4 1 (1.64%) Windows Server
Processes & Methodologies
1 31 (50.82%) Agile Software Development
2 17 (27.87%) MVC
3 14 (22.95%) TDD
4 13 (21.31%) BDD
4 13 (21.31%) Digital Marketing
5 12 (19.67%) Scrum
6 11 (18.03%) Web Application Development
7 10 (16.39%) Continuous Integration
7 10 (16.39%) Project Management
8 7 (11.48%) Analytics
8 7 (11.48%) Dependency Injection
8 7 (11.48%) Product Marketing
8 7 (11.48%) SEO
9 6 (9.84%) Business Intelligence
9 6 (9.84%) CRM
9 6 (9.84%) Market Research
9 6 (9.84%) Pay per click
9 6 (9.84%) Programme Management
9 6 (9.84%) Web Design
10 5 (8.20%) E-Commerce
Programming Languages
1 22 (36.07%) C#
2 9 (14.75%) JavaScript
3 7 (11.48%) PHP
4 5 (8.20%) SQL
5 4 (6.56%) C++
5 4 (6.56%) Objective-C
5 4 (6.56%) Ruby
6 2 (3.28%) Java
6 2 (3.28%) PL/SQL
6 2 (3.28%) Python
6 2 (3.28%) TypeScript
7 1 (1.64%) T-SQL
7 1 (1.64%) VBA
Qualifications
1 13 (21.31%) Degree
2 4 (6.56%) Computer Science Degree
Quality Assurance & Compliance
1 2 (3.28%) QA
2 1 (1.64%) 21 CFR Part 11
2 1 (1.64%) GCP
2 1 (1.64%) GLP
2 1 (1.64%) GMP
2 1 (1.64%) GxP
2 1 (1.64%) ISO/IEC 27001
2 1 (1.64%) Sarbanes-Oxley
System Software
1 4 (6.56%) Firmware
2 1 (1.64%) Hyper-V
2 1 (1.64%) VMware Infrastructure
Systems Management
1 1 (1.64%) SCCM
Vendors
1 7 (11.48%) Facebook
1 7 (11.48%) Google
2 6 (9.84%) Microsoft
3 5 (8.20%) SAP
4 2 (3.28%) Adobe
4 2 (3.28%) Oracle
5 1 (1.64%) Omniture
5 1 (1.64%) Tableau
5 1 (1.64%) VMware
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