Period
to 20 August 2019

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Wales. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 20 August 2019 with a comparison to the same period over the previous 2 years.

Marketing
UK > Wales
6 months to
20 Aug 2019
Same period 2018 Same period 2017
Rank 73 67 89
Rank change year-on-year -6 +22 -9
Permanent jobs citing Marketing 53 71 54
As % of all permanent IT jobs advertised in Wales 2.84% 3.71% 2.57%
As % of the General category 9.30% 10.36% 6.89%
Number of salaries quoted 47 61 51
Wales median annual salary £42,500 £42,500 £40,000
Median salary % change year-on-year - +6.25% +14.29%
10th Percentile £23,500 £21,000 £21,250
90th Percentile £57,500 £87,500 £61,250
UK median annual salary £50,000 £46,500 £45,000
% change year-on-year +7.53% +3.33% -

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Wales with a requirement for common skills.

All General Skills
Wales
Permanent vacancies with a requirement for common skills 570 685 784
As % of all permanent IT jobs advertised in Wales 30.56% 35.79% 37.32%
Number of salaries quoted 488 536 681
Wales median annual salary £40,000 £40,000 £42,500
Median salary % change year-on-year - -5.88% +6.25%
10th Percentile £26,250 £25,125 £25,000
90th Percentile £57,500 £62,500 £58,750
UK median annual salary £55,000 £52,500 £50,000
% change year-on-year +4.76% +5.00% -

Marketing
Job Vacancy Trend in Wales

Job postings citing Marketing as a percentage of all IT jobs advertised in Wales.

Job vacancy trend for Marketing in Wales

Marketing
Salary Trend in Wales

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Wales.

Salary trend for Marketing in Wales

Marketing
Salary Histogram in Wales

The salary distribution of IT jobs citing Marketing in Wales over the 6 months to 20 August 2019.

Salary histogram for Marketing in Wales

Marketing
Job Locations in Wales

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Wales region over the 6 months to 20 August 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
South Wales -23 37 £47,500 +11.76% 17
West Wales +31 12 £33,250 -16.88% 1
North Wales +3 4 £35,000 +52.17% 1
Marketing
UK

For the 6 months to 20 August 2019, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Wales region with a requirement for Marketing.

1 19 (35.85%) Finance
2 16 (30.19%) C#
2 16 (30.19%) .NET
2 16 (30.19%) ASP.NET
3 15 (28.30%) Business Intelligence
3 15 (28.30%) Driving Licence
4 13 (24.53%) SAP
5 12 (22.64%) SharePoint
5 12 (22.64%) VB.NET
5 12 (22.64%) ITIL
5 12 (22.64%) Telecoms
5 12 (22.64%) Programme Management
5 12 (22.64%) Computer Science
5 12 (22.64%) Incident Management
5 12 (22.64%) Digital Marketing
5 12 (22.64%) Analytics
5 12 (22.64%) ITIL V3
6 11 (20.75%) Public Sector
6 11 (20.75%) Manufacturing
6 11 (20.75%) Electronics
7 9 (16.98%) Agile Software Development
8 6 (11.32%) PHP
8 6 (11.32%) SQL
8 6 (11.32%) C
8 6 (11.32%) Waterfall
8 6 (11.32%) User Experience
9 5 (9.43%) Analytical Skills
9 5 (9.43%) JavaScript
10 4 (7.55%) HTML
10 4 (7.55%) Python

Marketing
Co-occurring IT Skills in Wales by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (22.64%) SharePoint
2 2 (3.77%) SAS
2 2 (3.77%) SugarCRM
3 1 (1.89%) Apache
3 1 (1.89%) Drupal
3 1 (1.89%) WordPress
Applications
1 3 (5.66%) Microsoft Excel
1 3 (5.66%) Microsoft Project
2 1 (1.89%) Adobe Illustrator
2 1 (1.89%) Adobe Premiere
2 1 (1.89%) Photoshop
Business Applications
1 2 (3.77%) Dynamics CRM
2 1 (1.89%) Dynamics AX
2 1 (1.89%) SessionCam
Cloud Services
1 3 (5.66%) Power Platform
2 2 (3.77%) Adobe Analytics
2 2 (3.77%) Amazon AWS
Communications & Networking
1 1 (1.89%) Bluetooth
Database & Business Intelligence
1 3 (5.66%) Power BI
2 2 (3.77%) SQL Server
3 1 (1.89%) MySQL
3 1 (1.89%) SQLite
Development Applications
1 1 (1.89%) Android Studio
1 1 (1.89%) Git (software)
1 1 (1.89%) GitLab
1 1 (1.89%) IntelliJ
1 1 (1.89%) JIRA
1 1 (1.89%) JUnit
1 1 (1.89%) Vagrant
General
1 19 (35.85%) Finance
2 12 (22.64%) Telecoms
3 11 (20.75%) Electronics
3 11 (20.75%) Manufacturing
3 11 (20.75%) Public Sector
4 3 (5.66%) Retail
5 2 (3.77%) French Language
5 2 (3.77%) German Language
5 2 (3.77%) Hungarian Language
5 2 (3.77%) Polish Language
5 2 (3.77%) Slovak Language
5 2 (3.77%) Spanish Language
6 1 (1.89%) Games
Job Titles
1 19 (35.85%) Analyst
2 12 (22.64%) Business Support Analyst
2 12 (22.64%) Business Systems Analyst
2 12 (22.64%) Support Analyst
2 12 (22.64%) Systems Analyst
2 12 (22.64%) Systems Support
2 12 (22.64%) Systems Support Analyst
3 8 (15.09%) Developer
4 6 (11.32%) Support Specialist
5 5 (9.43%) Project Manager
6 4 (7.55%) Python Developer
7 3 (5.66%) Product Manager
7 3 (5.66%) Sales Executive
7 3 (5.66%) Senior Manager
7 3 (5.66%) Senior Product Manager
8 2 (3.77%) IT Manager
8 2 (3.77%) IT Project Manager
8 2 (3.77%) Marketing Manager
8 2 (3.77%) Operations Manager
8 2 (3.77%) Web Developer
Libraries, Frameworks & Software Standards
1 16 (30.19%) .NET
1 16 (30.19%) ASP.NET
2 4 (7.55%) Django
2 4 (7.55%) HTML
3 3 (5.66%) CSS
4 1 (1.89%) Android SDK
4 1 (1.89%) AngularJS
4 1 (1.89%) DOM
4 1 (1.89%) Hibernate
4 1 (1.89%) J2EE
4 1 (1.89%) jQuery
4 1 (1.89%) JSON
4 1 (1.89%) LAMP
4 1 (1.89%) REST
4 1 (1.89%) RESTful
4 1 (1.89%) Retrofit
4 1 (1.89%) RxJava
4 1 (1.89%) Sass
4 1 (1.89%) Spring
4 1 (1.89%) Zend Framework
Miscellaneous
1 15 (28.30%) Driving Licence
2 6 (11.32%) User Experience
3 5 (9.43%) Analytical Skills
4 3 (5.66%) Virtual Team
5 2 (3.77%) Management Information System
5 2 (3.77%) Marketing Technology
5 2 (3.77%) Social Media
6 1 (1.89%) Analytical Mindset
6 1 (1.89%) Blog
6 1 (1.89%) Data Protection Act
6 1 (1.89%) Handset
6 1 (1.89%) Self-Motivation
6 1 (1.89%) Video Editing
Operating Systems
1 1 (1.89%) Android
1 1 (1.89%) Linux
Processes & Methodologies
1 15 (28.30%) Business Intelligence
2 12 (22.64%) Analytics
2 12 (22.64%) Computer Science
2 12 (22.64%) Digital Marketing
2 12 (22.64%) Incident Management
2 12 (22.64%) ITIL
2 12 (22.64%) ITIL V3
2 12 (22.64%) Programme Management
3 9 (16.98%) Agile Software Development
4 6 (11.32%) Waterfall
5 4 (7.55%) CRM
6 3 (5.66%) B2C
6 3 (5.66%) Budgeting and Forecasting
6 3 (5.66%) Customer Insight
6 3 (5.66%) Mentoring
6 3 (5.66%) Presales
6 3 (5.66%) Project Management
6 3 (5.66%) Stakeholder Management
6 3 (5.66%) Web Development
6 3 (5.66%) Wireframes
Programming Languages
1 16 (30.19%) C#
2 12 (22.64%) VB.NET
3 6 (11.32%) C
3 6 (11.32%) PHP
3 6 (11.32%) SQL
4 5 (9.43%) JavaScript
5 4 (7.55%) Python
6 2 (3.77%) Java
Qualifications
1 1 (1.89%) Degree
1 1 (1.89%) TOGAF Certification
Quality Assurance & Compliance
1 1 (1.89%) PMO
1 1 (1.89%) QA
Vendors
1 13 (24.53%) SAP
2 3 (5.66%) Adobe
3 1 (1.89%) HubSpot
3 1 (1.89%) ServiceNow
3 1 (1.89%) Tealium
3 1 (1.89%) Zend