Period
to 13 November 2018

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in Staffordshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 13 November 2018 with a comparison to the same period over the previous 2 years.

Social Media
West Midlands > Staffordshire
6 months to
13 Nov 2018
Same period 2017 Same period 2016
Rank 74 92 101
Rank change year-on-year +18 +9 -13
Permanent jobs citing Social Media 5 11 5
As % of all permanent IT jobs advertised in Staffordshire 0.66% 0.93% 0.39%
As % of the Miscellaneous category 1.55% 2.80% 1.11%
Number of salaries quoted 2 11 8
Staffordshire median annual salary £27,500 £27,500 £55,000
Median salary % change year-on-year - -50.00% +59.42%
10th Percentile £22,250 £21,250 £27,500
90th Percentile £32,750 £28,750 £58,625
West Midlands median annual salary £32,500 £30,000 £29,070
% change year-on-year +8.33% +3.20% -22.48%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Staffordshire with a requirement for generic IT skills.

All Generic IT Skills
Staffordshire
Permanent vacancies with a requirement for generic IT skills 322 393 449
As % of all permanent IT jobs advertised in Staffordshire 42.82% 33.33% 35.38%
Number of salaries quoted 249 343 416
Staffordshire median annual salary £39,500 £35,000 £40,000
Median salary % change year-on-year +12.86% -12.50% +3.90%
10th Percentile £25,000 £21,250 £23,000
90th Percentile £57,750 £55,000 £57,500
West Midlands median annual salary £43,429 £40,000 £40,000
% change year-on-year +8.57% - +2.56%

Social Media
Job Vacancy Trend in Staffordshire

Job postings citing Social Media as a percentage of all IT jobs advertised in Staffordshire.

Job vacancy trend for Social Media in Staffordshire

Social Media
Salary Trend in Staffordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in Staffordshire.

Salary trend for Social Media in Staffordshire

Social Media
Job Locations in Staffordshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the Staffordshire region over the 6 months to 13 November 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Burton-upon-Trent - 3 - -
Cannock - 1 £22,500 - 1
Uttoxeter - 1 £32,500 -
Social Media
West Midlands

For the 6 months to 13 November 2018, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Staffordshire region with a requirement for Social Media.

1 3 (60.00%) SharePoint
1 3 (60.00%) Finance
1 3 (60.00%) Legal
1 3 (60.00%) Publishing
1 3 (60.00%) Games
1 3 (60.00%) Web Design
1 3 (60.00%) User Experience
1 3 (60.00%) Digital Media
1 3 (60.00%) Office 365
1 3 (60.00%) Analytics
2 2 (40.00%) Marketing
2 2 (40.00%) Degree
3 1 (20.00%) Computer Science
3 1 (20.00%) Blog
3 1 (20.00%) jQuery
3 1 (20.00%) Marketing Strategy
3 1 (20.00%) Analytical Skills
3 1 (20.00%) Brand Awareness
3 1 (20.00%) Marketing Automation
3 1 (20.00%) Computer Science Degree
3 1 (20.00%) Analytical Mindset
3 1 (20.00%) CMS
3 1 (20.00%) Microsoft
3 1 (20.00%) MVC
3 1 (20.00%) SEO
3 1 (20.00%) C#
3 1 (20.00%) HTML
3 1 (20.00%) JavaScript
3 1 (20.00%) SQL
3 1 (20.00%) T-SQL

Social Media
Co-occurring IT Skills in Staffordshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (60.00%) SharePoint
2 1 (20.00%) CMS
Applications
1 1 (20.00%) Photoshop
Cloud Services
1 3 (60.00%) Office 365
Database & Business Intelligence
1 1 (20.00%) SQL Server
General
1 3 (60.00%) Finance
1 3 (60.00%) Games
1 3 (60.00%) Legal
1 3 (60.00%) Publishing
2 2 (40.00%) Marketing
3 1 (20.00%) Brand Awareness
Job Titles
1 3 (60.00%) Communications Manager
2 1 (20.00%) .NET Developer
2 1 (20.00%) ASP.NET Developer
2 1 (20.00%) C# .NET Developer
2 1 (20.00%) C# ASP.NET Developer
2 1 (20.00%) C# Developer
2 1 (20.00%) Developer
2 1 (20.00%) Digital Developer
2 1 (20.00%) Digital Marketer
2 1 (20.00%) Marketeer
2 1 (20.00%) SQL Developer
Libraries, Frameworks & Software Standards
1 1 (20.00%) .NET
1 1 (20.00%) Ajax
1 1 (20.00%) ASP.NET
1 1 (20.00%) ASP.NET Web API
1 1 (20.00%) HTML
1 1 (20.00%) jQuery
1 1 (20.00%) XML
Miscellaneous
1 3 (60.00%) Digital Media
1 3 (60.00%) User Experience
2 1 (20.00%) Analytical Mindset
2 1 (20.00%) Analytical Skills
2 1 (20.00%) Blog
2 1 (20.00%) Computer Science
Processes & Methodologies
1 3 (60.00%) Analytics
1 3 (60.00%) Web Design
2 1 (20.00%) Content Management
2 1 (20.00%) Marketing Automation
2 1 (20.00%) Marketing Strategy
2 1 (20.00%) Mentoring
2 1 (20.00%) MVC
2 1 (20.00%) SEO
Programming Languages
1 1 (20.00%) C#
1 1 (20.00%) JavaScript
1 1 (20.00%) SQL
1 1 (20.00%) T-SQL
Qualifications
1 2 (40.00%) Degree
2 1 (20.00%) Computer Science Degree
Vendors
1 1 (20.00%) HubSpot
1 1 (20.00%) Microsoft