Period
to 21 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Worcestershire with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 21 November 2017 with a comparison to the same period in the previous 2 years.

Digital Marketing
West Midlands > Worcestershire
6 months to
21 Nov 2017
Same period 2016 Same period 2015
Rank 64 52 63
Rank change year-on-year -12 +11 +6
Permanent jobs citing Digital Marketing 2 5 6
As % of all permanent IT jobs advertised in Worcestershire 0.40% 1.08% 1.22%
As % of the Processes & Methodologies category 0.44% 1.26% 1.37%
Number of salaries quoted 2 4 6
Worcestershire median annual salary £33,500 £57,500 £37,500
Median salary % change year-on-year -41.74% +53.33% -21.05%
10th Percentile £23,400 £49,250 £27,375
90th Percentile £42,800 £64,875 £48,125
West Midlands median annual salary £30,000 £30,000 £34,000
% change year-on-year - -11.76% -9.33%

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Worcestershire with a requirement for process or methodology skills.

All Process and Methodology Skills
Worcestershire
Permanent vacancies with a requirement for process or methodology skills 451 398 439
As % of all permanent IT jobs advertised in Worcestershire 90.02% 85.78% 89.59%
Number of salaries quoted 400 379 396
Worcestershire median annual salary £37,500 £36,500 £35,000
Median salary % change year-on-year +2.74% +4.29% -
10th Percentile £22,725 £22,000 £22,500
90th Percentile £60,000 £55,150 £48,750
West Midlands median annual salary £40,000 £40,000 £40,000

Digital Marketing
Job Vacancy Trend in Worcestershire

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in Worcestershire.

Job vacancy trend for Digital Marketing in Worcestershire

Digital Marketing
Salary Trend in Worcestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in Worcestershire.

Salary trend for Digital Marketing in Worcestershire

Digital Marketing
Salary Histogram in Worcestershire

The salary distribution of IT jobs citing Digital Marketing in Worcestershire over the 6 months to 21 November 2017.

Salary histogram for Digital Marketing in Worcestershire

Digital Marketing
Job Locations in Worcestershire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the Worcestershire region over the 6 months to 21 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Worcester -3 1 £22,000 -61.74%
Redditch - 1 £45,000 -
Digital Marketing
West Midlands

For the 6 months to 21 November 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Worcestershire region with a requirement for Digital Marketing.

1 2 (100.00%) Pay per click
1 2 (100.00%) Marketing
2 1 (50.00%) Online Marketing
2 1 (50.00%) Social Media
2 1 (50.00%) Marketing Strategy
2 1 (50.00%) Analytics
2 1 (50.00%) AdWords
2 1 (50.00%) Budgeting and Forecasting
2 1 (50.00%) SEO
2 1 (50.00%) Stakeholder Management
2 1 (50.00%) Competitor Analysis
2 1 (50.00%) Google

Digital Marketing
Co-occurring IT Skills in Worcestershire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 1 (50.00%) AdWords
General
1 2 (100.00%) Marketing
Job Titles
1 1 (50.00%) Digital Executive
1 1 (50.00%) Digital Marketing Executive
1 1 (50.00%) Digital Marketing Manager
1 1 (50.00%) Marketing Executive
1 1 (50.00%) Marketing Manager
Miscellaneous
1 1 (50.00%) Social Media
Processes & Methodologies
1 2 (100.00%) Pay per click
2 1 (50.00%) Analytics
2 1 (50.00%) Budgeting and Forecasting
2 1 (50.00%) Competitor Analysis
2 1 (50.00%) Marketing Strategy
2 1 (50.00%) Online Marketing
2 1 (50.00%) SEO
2 1 (50.00%) Stakeholder Management
Vendors
1 1 (50.00%) Google