Period
to 19 November 2017

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Worcestershire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 19 November 2017 with a comparison to the same period over the previous 2 years.

Marketing
West Midlands > Worcestershire
6 months to
19 Nov 2017
Same period 2016 Same period 2015
Rank 47 38 58
Rank change year-on-year -9 +20 +2
Permanent jobs citing Marketing 22 20 16
As % of all permanent IT jobs advertised in Worcestershire 4.44% 4.27% 3.19%
As % of the General category 14.67% 15.87% 13.33%
Number of salaries quoted 20 16 15
Worcestershire median annual salary £32,750 £30,000 £37,500
Median salary % change year-on-year +9.17% -20.00% +3.45%
10th Percentile £21,000 £16,625 £26,250
90th Percentile £45,000 £58,750 £45,000
West Midlands median annual salary £33,000 £35,000 £34,500
% change year-on-year -5.71% +1.45% -8.00%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Worcestershire with a requirement for common skills.

All General Skills
Worcestershire
Permanent vacancies with a requirement for common skills 150 126 120
As % of all permanent IT jobs advertised in Worcestershire 30.24% 26.92% 23.95%
Number of salaries quoted 133 113 113
Worcestershire median annual salary £37,500 £35,000 £37,500
Median salary % change year-on-year +7.14% -6.67% +7.14%
10th Percentile £22,550 £23,500 £23,800
90th Percentile £53,500 £58,750 £47,500
West Midlands median annual salary £40,000 £41,000 £42,500
% change year-on-year -2.44% -3.53% -

Marketing
Job Vacancy Trend in Worcestershire

Job postings citing Marketing as a percentage of all IT jobs advertised in Worcestershire.

Job vacancy trend for Marketing in Worcestershire

Marketing
Salary Trend in Worcestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Worcestershire.

Salary trend for Marketing in Worcestershire

Marketing
Salary Histogram in Worcestershire

The salary distribution of IT jobs citing Marketing in Worcestershire over the 6 months to 19 November 2017.

Salary histogram for Marketing in Worcestershire

Marketing
Job Locations in Worcestershire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Worcestershire region over the 6 months to 19 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Worcester -2 9 £32,500 +14.04% 1
Redditch -1 5 £23,000 -45.88% 1
Kidderminster -11 1 - -
Malvern - 1 £35,000 -
Marketing
West Midlands

For the 6 months to 19 November 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Worcestershire region with a requirement for Marketing.

1 8 (36.36%) JavaScript
2 7 (31.82%) Web Development
3 6 (27.27%) HTML
3 6 (27.27%) SEO
4 4 (18.18%) C#
4 4 (18.18%) PHP
4 4 (18.18%) SQL
4 4 (18.18%) MySQL
4 4 (18.18%) Degree
4 4 (18.18%) AdWords
5 3 (13.64%) ASP.NET Web API
5 3 (13.64%) Drupal
5 3 (13.64%) jQuery
5 3 (13.64%) Digital Marketing
5 3 (13.64%) Git (software)
5 3 (13.64%) Analytics
5 3 (13.64%) Twitter Bootstrap
5 3 (13.64%) User Stories
5 3 (13.64%) Photoshop
5 3 (13.64%) Visual Studio
5 3 (13.64%) ASP.NET
5 3 (13.64%) CSS
5 3 (13.64%) .NET
5 3 (13.64%) MVC
5 3 (13.64%) Scrum
5 3 (13.64%) Stakeholder Management
5 3 (13.64%) Agile Software Development
5 3 (13.64%) Google
5 3 (13.64%) Pay per click
6 2 (9.09%) Statistical Analysis

Marketing
Co-occurring IT Skills in Worcestershire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (13.64%) Drupal
2 1 (4.55%) Apache
Applications
1 3 (13.64%) Photoshop
2 2 (9.09%) Adobe Illustrator
3 1 (4.55%) Adobe Creative Suite
3 1 (4.55%) InDesign
3 1 (4.55%) Microsoft Excel
3 1 (4.55%) Microsoft Office
3 1 (4.55%) Microsoft PowerPoint
Cloud Services
1 4 (18.18%) AdWords
2 2 (9.09%) Google Analytics
2 2 (9.09%) Microsoft Azure
2 2 (9.09%) Office 365
3 1 (4.55%) MailChimp
Database & Business Intelligence
1 4 (18.18%) MySQL
2 1 (4.55%) Electronic Patient Records
Development Applications
1 3 (13.64%) Git (software)
1 3 (13.64%) Visual Studio
General
1 2 (9.09%) Advertising
1 2 (9.09%) Brand Awareness
1 2 (9.09%) Manufacturing
1 2 (9.09%) Retail
2 1 (4.55%) Automotive
Job Titles
1 9 (40.91%) Developer
2 6 (27.27%) Web Developer
3 3 (13.64%) .NET Developer
3 3 (13.64%) .NET Web Developer
3 3 (13.64%) Junior
4 2 (9.09%) Field Engineer
4 2 (9.09%) IT Engineer
4 2 (9.09%) Junior Developer
4 2 (9.09%) Senior Field Engineer
4 2 (9.09%) Senior IT Engineer
4 2 (9.09%) SEO Executive
5 1 (4.55%) Customer Executive
5 1 (4.55%) Customer Service Executive
5 1 (4.55%) Customer Support Executive
5 1 (4.55%) Digital Developer
5 1 (4.55%) Digital Executive
5 1 (4.55%) Paid Search Specialist
5 1 (4.55%) PPC Specialist
5 1 (4.55%) Product Business Analyst
5 1 (4.55%) Product Owner
Libraries, Frameworks & Software Standards
1 6 (27.27%) HTML
2 3 (13.64%) .NET
2 3 (13.64%) ASP.NET
2 3 (13.64%) ASP.NET Web API
2 3 (13.64%) CSS
2 3 (13.64%) jQuery
2 3 (13.64%) Twitter Bootstrap
3 1 (4.55%) CSS3
3 1 (4.55%) HTML5
3 1 (4.55%) LAMP
Miscellaneous
1 2 (9.09%) Tandem
2 1 (4.55%) Social Media
2 1 (4.55%) User Experience
Operating Systems
1 2 (9.09%) Windows
1 2 (9.09%) Windows Server
2 1 (4.55%) Linux
Processes & Methodologies
1 7 (31.82%) Web Development
2 6 (27.27%) SEO
3 3 (13.64%) Agile Software Development
3 3 (13.64%) Analytics
3 3 (13.64%) Digital Marketing
3 3 (13.64%) MVC
3 3 (13.64%) Pay per click
3 3 (13.64%) Scrum
3 3 (13.64%) Stakeholder Management
3 3 (13.64%) User Stories
4 2 (9.09%) Acceptance Criteria
4 2 (9.09%) B2B
4 2 (9.09%) B2C
4 2 (9.09%) E-Commerce
4 2 (9.09%) Statistical Analysis
4 2 (9.09%) Technical Analysis
4 2 (9.09%) Web Design
5 1 (4.55%) Business Analysis
5 1 (4.55%) Change Management
5 1 (4.55%) OO
Programming Languages
1 8 (36.36%) JavaScript
2 4 (18.18%) C#
2 4 (18.18%) PHP
2 4 (18.18%) SQL
3 1 (4.55%) Java
3 1 (4.55%) VBScript
Qualifications
1 4 (18.18%) Degree
2 2 (9.09%) MCSE
2 2 (9.09%) Microsoft Certification
Quality Assurance & Compliance
1 2 (9.09%) QA
System Software
1 2 (9.09%) Hyper-V
Systems Management
1 2 (9.09%) SCCM
Vendors
1 3 (13.64%) Google
2 2 (9.09%) Adobe
2 2 (9.09%) Twitter
2 2 (9.09%) VMware
3 1 (4.55%) Facebook
3 1 (4.55%) Microsoft