MMM Specialist
- Hiring Organisation
- Harnham - Data & Analytics Recruitment
- Location
- London, South East, England, United Kingdom
- Employment Type
- Contractor
- Contract Rate
- £480 - £550 per day
focused on better understanding member behaviour, engagement, and retention. THE ROLE: As an MMM Specialist, you'll take ownership of building and embedding a marketing measurement framework that enables the business to understand which channels, campaigns, and investments are truly driving growth. Key responsibilities include: Designing and implementing Media … channel performance across online and offline media Leading on incrementality testing to distinguish true impact vs. observed performance Developing a measurement framework to guide marketing investment decisions and budget allocation Identifying quick wins while also setting out a longer-term roadmap for measurement maturity Partnering with marketing and growth teams ...