The table below looks at the statistics for SEO skills in IT contracts advertised for the City of London region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 27 January 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
27 Jan 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 166 178 176
Rank change year-on-year
+12 -2
Contract jobs citing SEO 24 30 18
As % of all contract IT jobs located in the City of London 0.47% 0.50% 0.32%
As % of the Processes & Methodologies category 0.60% 0.65% 0.41%
Number of daily rates quoted 13 17 11
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£375 £375 £338
Average daily rate % change year-on-year
- +11.11%
90% offered a daily rate of more than £174 £216 £250
10% offered a daily rate of more than £425 £408 £425
UK excluding London average daily rate £269 £325 £300
% change year-on-year
-17.30% +8.33%
Number of hourly rates quoted 0 0 1
Average hourly rate - - £18.50
UK excluding London average hourly rate £30.00 £32.50 £17.50
% change year-on-year
-7.69% +85.71%
SEO
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Contract IT job ads with a match in the
Processes & Methodologies category
3980 4626 4339
As % of all contract IT jobs located in the City of London 78.66% 77.34% 75.99%
Number of daily rates quoted 3102 3394 3315
Average daily rate £450 £450 £450
90% offered a daily rate of more than £323 £300 £313
10% offered a daily rate of more than £613 £625 £600
UK excluding London average daily rate £398 £375 £363
% change year-on-year
+6.00% +3.44%
Number of hourly rates quoted 32 48 75
Average hourly rate £20.45 £23.00 £35.00
Average hourly rate % change year-on-year
-11.10% -34.28%
90% offered a hourly rate of more than £12.50 £14.25 £14.70
10% offered a hourly rate of more than £45.50 £77.50 £135.00
UK excluding London average hourly rate £25.25 £27.50 £31.00
% change year-on-year
-8.18% -11.29%

SEO
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the City of London

SEO
Daily Rate Trend in the City of London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the City of London region.

SEO Daily Rate Trend in the City of London

SEO
Daily Rate Histogram in the City of London

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO across the City of London region over the 3 months to 27 January 2015.

SEO Daily Rate Histogram in the City of London

SEO
Hourly Rate Trend in the City of London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the City of London region.

SEO Hourly Rate Trend in the City of London

SEO
Top 30 Related IT Skills in the City of London

For the 6 months to 27 January 2015, IT contractor jobs across the City of London region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 18 (43.90%) HTML
2 16 (39.02%) CSS
3 15 (36.59%) JavaScript
4 14 (34.15%) Agile Software Development
4 14 (34.15%) Web Development
5 12 (29.27%) Subversion
6 11 (26.83%) jQuery
6 11 (26.83%) CMS
6 11 (26.83%) Git (software)
6 11 (26.83%) User Experience
7 10 (24.39%) Analytics
7 10 (24.39%) Java
7 10 (24.39%) Spring
8 9 (21.95%) Marketing
9 8 (19.51%) JSP
9 8 (19.51%) XML
9 8 (19.51%) RESTful
9 8 (19.51%) HTML5
10 7 (17.07%) Responsive Web Design
10 7 (17.07%) JUnit
10 7 (17.07%) J2EE
10 7 (17.07%) Ajax
10 7 (17.07%) TDD
11 6 (14.63%) Continuous Integration
11 6 (14.63%) Java SE
11 6 (14.63%) Servlets
11 6 (14.63%) UNIX
11 6 (14.63%) Project Management
11 6 (14.63%) CSS3
11 6 (14.63%) Adobe CQ

SEO
Top Related IT Skills in the City of London by Category

For the 6 months to 27 January 2015, IT contractor jobs across the City of London region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 11 (26.83%) CMS
2 6 (14.63%) Adobe CQ
3 3 (7.32%) Tomcat
4 2 (4.88%) Elasticsearch
4 2 (4.88%) Apache Solr
5 1 (2.44%) Sitecore CMS
5 1 (2.44%) Confluence
5 1 (2.44%) Node.js
5 1 (2.44%) SharePoint 2013
5 1 (2.44%) IIS
5 1 (2.44%) Apache
5 1 (2.44%) SharePoint
5 1 (2.44%) Drupal
Applications
1 4 (9.76%) Photoshop
2 3 (7.32%) Adobe Illustrator
3 1 (2.44%) Spreadsheet
3 1 (2.44%) MS Project
3 1 (2.44%) MS Office
3 1 (2.44%) MS Excel
3 1 (2.44%) MS PowerPoint
Business Applications
1 4 (9.76%) Google Analytics
Cloud Services
1 2 (4.88%) Amazon EC2
1 2 (4.88%) Amazon S3
2 1 (2.44%) GitHub
Communications & Networking
1 1 (2.44%) Internet
Database & Business Intelligence
1 5 (12.20%) Jackrabbit
2 2 (4.88%) MySQL
2 2 (4.88%) Redis
2 2 (4.88%) NoSQL
2 2 (4.88%) Hadoop
3 1 (2.44%) Big Data
3 1 (2.44%) Data Mining
3 1 (2.44%) Data Warehouse
Development Applications
1 12 (29.27%) Subversion
2 11 (26.83%) Git (software)
3 7 (17.07%) JUnit
4 6 (14.63%) Mockito
5 5 (12.20%) Maven
6 4 (9.76%) Selenium
7 3 (7.32%) Grunt
7 3 (7.32%) Jasmine
8 2 (4.88%) JIRA
9 1 (2.44%) Team Foundation Server
9 1 (2.44%) Mocha
9 1 (2.44%) Appcelerator Titanium
9 1 (2.44%) Jenkins
9 1 (2.44%) Dreamweaver
General
1 9 (21.95%) Marketing
2 5 (12.20%) Publishing
3 4 (9.76%) Advertising
4 3 (7.32%) Legal
4 3 (7.32%) Finance
5 2 (4.88%) Banking
5 2 (4.88%) Retail
6 1 (2.44%) Law
6 1 (2.44%) Dutch Language
6 1 (2.44%) French Language
6 1 (2.44%) Retail Banking
Job Titles
1 23 (56.10%) Developer
2 9 (21.95%) Java Developer
3 5 (12.20%) UI Developer
3 5 (12.20%) UI Programmer
4 4 (9.76%) Front-End Developer
5 3 (7.32%) Analyst
6 2 (4.88%) JavaScript Developer
6 2 (4.88%) Project Manager
6 2 (4.88%) Senior UX Designer
6 2 (4.88%) Designer
6 2 (4.88%) Senior Designer
6 2 (4.88%) UX Designer
7 1 (2.44%) User Experience Manager
7 1 (2.44%) Digital Project Manager
7 1 (2.44%) Drupal Developer
7 1 (2.44%) Content Manager
7 1 (2.44%) CSS Developer
7 1 (2.44%) PPC Manager
7 1 (2.44%) PPC Analyst
7 1 (2.44%) PPC Executive
Libraries, Frameworks & Software Standards
1 18 (43.90%) HTML
2 16 (39.02%) CSS
3 11 (26.83%) jQuery
4 10 (24.39%) Spring
5 8 (19.51%) JSP
5 8 (19.51%) XML
5 8 (19.51%) RESTful
5 8 (19.51%) HTML5
6 7 (17.07%) J2EE
6 7 (17.07%) Ajax
7 6 (14.63%) Java SE
7 6 (14.63%) Servlets
7 6 (14.63%) CSS3
8 5 (12.20%) Apache Sling
8 5 (12.20%) Apache Felix
8 5 (12.20%) Sass
8 5 (12.20%) XSL
8 5 (12.20%) .NET
8 5 (12.20%) JSON
9 3 (7.32%) SGML
Miscellaneous
1 11 (26.83%) User Experience
2 6 (14.63%) Social Media
3 3 (7.32%) W3C
4 2 (4.88%) Analytical Skills
4 2 (4.88%) Mobile App
4 2 (4.88%) Digital Media
4 2 (4.88%) iPad
5 1 (2.44%) Visualisation
5 1 (2.44%) Open Source
5 1 (2.44%) Mobile Banking
5 1 (2.44%) Foreign Exchange (FX)
5 1 (2.44%) Copywriting
5 1 (2.44%) Graphic Design
5 1 (2.44%) Animation
5 1 (2.44%) Taxonomies
5 1 (2.44%) Data Integration
5 1 (2.44%) Statistics
5 1 (2.44%) Online Banking
Operating Systems
1 6 (14.63%) UNIX
2 1 (2.44%) Apple iOS
2 1 (2.44%) Linux
Processes & Methodologies
1 14 (34.15%) Agile Software Development
1 14 (34.15%) Web Development
2 10 (24.39%) Analytics
3 7 (17.07%) Responsive Web Design
3 7 (17.07%) TDD
4 6 (14.63%) Continuous Integration
4 6 (14.63%) Project Management
4 6 (14.63%) Kalman Filter
5 5 (12.20%) MVC
5 5 (12.20%) OO
6 4 (9.76%) Pay per click
6 4 (9.76%) Content Management
6 4 (9.76%) E-Commerce
6 4 (9.76%) Test Automation
7 3 (7.32%) Mentoring
7 3 (7.32%) Digital Marketing
7 3 (7.32%) Unit Testing
7 3 (7.32%) Web Analytics
7 3 (7.32%) Business Analysis
8 2 (4.88%) Data Analysis
Programming Languages
1 15 (36.59%) JavaScript
2 10 (24.39%) Java
3 3 (7.32%) SQL
4 2 (4.88%) C#
5 1 (2.44%) R
5 1 (2.44%) Python
5 1 (2.44%) Ruby
Qualifications
1 4 (9.76%) Degree
2 1 (2.44%) Security Cleared
Quality Assurance & Compliance
1 1 (2.44%) QA
1 1 (2.44%) WCAG
Vendors
1 5 (12.20%) Google
2 1 (2.44%) Sitecore
2 1 (2.44%) hybris
2 1 (2.44%) Tableau
2 1 (2.44%) Twitter
2 1 (2.44%) Marketo
2 1 (2.44%) Microsoft
2 1 (2.44%) Adobe
2 1 (2.44%) Apple
2 1 (2.44%) RedDot
2 1 (2.44%) Omniture
City, London
Fruition IT Resources Limited
Rate: Market Rate
Posted: 4 days ago
City, London
TEKsystems
Posted: 5 days ago
City of London
Nigel Frank International Limited - Newcastle
Posted: 18 days ago
City of London
DP Connect
Rate: Negotiable
Posted: 19 days ago