SEO Contracts in the City of London
 
Demand Trend Daily Rate Trend Daily Rate Histogram Hourly Rate Trend Related Skills

The first table below looks at the demand for SEO skills in IT contracts advertised for the City of London region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 24 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the City of London region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
 3 months to
24 May 2013		 Same period 2012 Same period 2011
Search Engine Optimisation (SEO)
Rank 189 199 226
Rank change year-on-year
+10 +27
Contract jobs citing SEO 14 19 19
As % of all contract IT jobs located in the City of London 0.219% 0.242% 0.194%
As % of the Processes & Methodologies category 0.299% 0.337% 0.270%
Number of daily rates quoted 10 12 15
Average daily rate £301 £350 £265
Average daily rate % change year-on-year
-13.92% +32.07%
90% offered a daily rate of more than £114 £304 £174
10% offered a daily rate of more than £600 £564 £384
UK excluding London average daily rate £260 £290 £300
% change year-on-year
-10.34% -3.33%
Number of hourly rates quoted 0 1 1
Average hourly rate - £16.50 £16.50
UK excluding London average hourly rate £13.75 £16.50 £22.50
% change year-on-year
-16.66% -26.66%
All Processes & Methodologies
City of London
Contract IT job ads with a match in the
Processes & Methodologies category		 4690 5642 7035
As % of all contract IT jobs located in the City of London 73.52% 71.74% 71.82%
Number of daily rates quoted 3529 4083 5194
Average daily rate £450 £463 £500
Average daily rate % change year-on-year
-2.70% -7.50%
90% offered a daily rate of more than £313 £300 £325
10% offered a daily rate of more than £600 £625 £650
UK excluding London average daily rate £365 £365 £375
% change year-on-year
- -2.66%
Number of hourly rates quoted 80 98 100
Average hourly rate £41.50 £24.00 £25.00
Average hourly rate % change year-on-year
+72.91% -4.00%
90% offered a hourly rate of more than £17.20 £15.00 £14.50
10% offered a hourly rate of more than £135.00 £47.50 £50.50
UK excluding London average hourly rate £30.00 £25.00 £29.50
% change year-on-year
+20.00% -15.25%
SEO
London

SEO
Jobs Demand Trend

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

City of London SEO Jobs Demand Trend

SEO
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the City of London region.

City of London SEO Daily Rate Trend

SEO
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO across the City of London region over the 3 months to 24 May 2013.

City of London SEO Daily Rate Histogram

SEO
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the City of London region.

City of London SEO Hourly Rate Trend

SEO
Top 30 Related IT Skills

For the 6 months to 24 May 2013, IT contractor jobs across the City of London region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 17 (50.00%) HTML
2 15 (44.12%) CSS
3 14 (41.18%) Analytics
4 12 (35.29%) JavaScript
5 11 (32.35%) PHP
5 11 (32.35%) XML
6 8 (23.53%) Finance
6 8 (23.53%) Google
6 8 (23.53%) Marketing
7 7 (20.59%) Web Development
7 7 (20.59%) HTML5
7 7 (20.59%) Social Media
7 7 (20.59%) Content Management
7 7 (20.59%) CMS
7 7 (20.59%) XHTML
8 6 (17.65%) OO
8 6 (17.65%) Adobe
8 6 (17.65%) Banking
8 6 (17.65%) Web Analytics
8 6 (17.65%) CSS3
8 6 (17.65%) JSON
8 6 (17.65%) Google Analytics
9 5 (14.71%) jQuery
9 5 (14.71%) Omniture
9 5 (14.71%) E-Commerce
9 5 (14.71%) MySQL
10 4 (11.76%) Photoshop
10 4 (11.76%) SOAP
10 4 (11.76%) Web Services
10 4 (11.76%) Apache

SEO
Top Related IT Skills by Category

For the 6 months to 24 May 2013, IT contractor jobs across the City of London region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Development
1 17 (50.00%) HTML
2 15 (44.12%) CSS
3 11 (32.35%) XML
4 7 (20.59%) HTML5
4 7 (20.59%) XHTML
5 6 (17.65%) CSS3
5 6 (17.65%) JSON
6 5 (14.71%) jQuery
7 4 (11.76%) SOAP
7 4 (11.76%) Web Services
7 4 (11.76%) RESTful
8 3 (8.824%) Node.js
8 3 (8.824%) RSS
9 2 (5.882%) OOCSS
10 1 (2.941%) AngularJS
10 1 (2.941%) Memcached
10 1 (2.941%) Zend Framework
10 1 (2.941%) Ajax
10 1 (2.941%) .NET
10 1 (2.941%) ASP
Application Platforms
1 7 (20.59%) CMS
2 4 (11.76%) Apache
3 3 (8.824%) IIS
4 2 (5.882%) WordPress
5 1 (2.941%) Adobe CQ
5 1 (2.941%) Confluence
Applications
1 4 (11.76%) Photoshop
1 4 (11.76%) MS PowerPoint
2 2 (5.882%) Adobe Illustrator
3 1 (2.941%) MS Excel
3 1 (2.941%) Fireworks
3 1 (2.941%) Acrobat
3 1 (2.941%) MS Office
Business Applications
1 6 (17.65%) Google Analytics
2 4 (11.76%) SiteCatalyst
3 2 (5.882%) WebTrends
Communications & Networking
1 1 (2.941%) Internet
Database & Business Intelligence
1 5 (14.71%) MySQL
Development Applications
1 1 (2.941%) GitHub
1 1 (2.941%) Axure RP
1 1 (2.941%) JIRA
General
1 8 (23.53%) Finance
1 8 (23.53%) Marketing
2 6 (17.65%) Banking
3 4 (11.76%) Retail
3 4 (11.76%) Retail Banking
4 1 (2.941%) Portuguese Language
4 1 (2.941%) Advertising
4 1 (2.941%) Publishing
4 1 (2.941%) Local Government
Job Titles
1 14 (41.18%) Developer
2 5 (14.71%) PHP Developer
3 4 (11.76%) Analyst
3 4 (11.76%) HTML Developer
3 4 (11.76%) Web Manager
4 3 (8.824%) Web Analytics Manager
5 2 (5.882%) Project Manager
5 2 (5.882%) JavaScript Developer
5 2 (5.882%) SEO Analyst
5 2 (5.882%) Account Director
5 2 (5.882%) Front-End Developer
6 1 (2.941%) Communications Officer
6 1 (2.941%) SEO Engineer
6 1 (2.941%) SEO Developer
6 1 (2.941%) Digital Project Manager
6 1 (2.941%) Designer
6 1 (2.941%) Content Manager
6 1 (2.941%) Website Developer
6 1 (2.941%) Junior Analyst
6 1 (2.941%) Junior
Miscellaneous
1 7 (20.59%) Social Media
2 3 (8.824%) W3C
3 2 (5.882%) Derivative
3 2 (5.882%) Blog
4 1 (2.941%) Open Source
4 1 (2.941%) Data Extraction
4 1 (2.941%) Copywriting
4 1 (2.941%) Social Network
4 1 (2.941%) Statistics
4 1 (2.941%) IVR
4 1 (2.941%) Management Information System
Operating Systems
1 1 (2.941%) Linux
Processes & Methodologies
1 14 (41.18%) Analytics
2 7 (20.59%) Web Development
2 7 (20.59%) Content Management
3 6 (17.65%) OO
3 6 (17.65%) Web Analytics
4 5 (14.71%) E-Commerce
5 4 (11.76%) MVC
5 4 (11.76%) MVVM
6 3 (8.824%) Online Marketing
6 3 (8.824%) Information Architecture
6 3 (8.824%) Agile Software Development
6 3 (8.824%) Project Management
7 2 (5.882%) OOP
7 2 (5.882%) Asset Management
7 2 (5.882%) Competitor Analysis
7 2 (5.882%) Scrum
7 2 (5.882%) Pay per click
7 2 (5.882%) User Experience Design
7 2 (5.882%) Continuous Improvement
8 1 (2.941%) Customer Insight
Programming Languages
1 12 (35.29%) JavaScript
2 11 (32.35%) PHP
3 3 (8.824%) Java
3 3 (8.824%) SQL
4 2 (5.882%) C#
4 2 (5.882%) PHP5
Qualifications
1 3 (8.824%) Degree
Quality Assurance & Compliance
1 1 (2.941%) WAI
Vendors
1 8 (23.53%) Google
2 6 (17.65%) Adobe
3 5 (14.71%) Omniture
4 2 (5.882%) Twitter
5 1 (2.941%) Facebook
5 1 (2.941%) Zend
5 1 (2.941%) Unica
5 1 (2.941%) Coremetrics
5 1 (2.941%) Microsoft
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Last Updated Friday 24 May 2013
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