The table below looks at the statistics for SEO skills in IT contracts advertised for the City of London region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 22 May 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
22 May 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 177 175 193
Rank change year-on-year
-2 +18
Contract jobs citing SEO 15 26 17
As % of all contract IT jobs located in the City of London 0.28% 0.43% 0.26%
As % of the Processes & Methodologies category 0.36% 0.57% 0.35%
Number of daily rates quoted 10 13 13
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£288 £325 £320
Average daily rate % change year-on-year
-11.53% +1.56%
90% offered a daily rate of more than £209 £135 £129
10% offered a daily rate of more than £388 £408 £575
UK excluding London average daily rate £270 £330 £260
% change year-on-year
-18.18% +26.92%
Number of hourly rates quoted 0 2 0
Average hourly rate - £32.40 -
UK excluding London average hourly rate £12.50 £43.25 £13.75
% change year-on-year
-71.09% +214.54%
SEO
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Contract IT job ads with a match in the
Processes & Methodologies category
4182 4595 4909
As % of all contract IT jobs located in the City of London 77.07% 76.87% 76.36%
Number of daily rates quoted 3293 3455 3705
Average daily rate £475 £450 £450
Average daily rate % change year-on-year
+5.55% -
90% offered a daily rate of more than £325 £300 £313
10% offered a daily rate of more than £625 £625 £600
UK excluding London average daily rate £388 £375 £363
% change year-on-year
+3.33% +3.44%
Number of hourly rates quoted 46 40 81
Average hourly rate £23.00 £21.75 £41.50
Average hourly rate % change year-on-year
+5.74% -47.59%
90% offered a hourly rate of more than £13.50 £12.50 £18.00
10% offered a hourly rate of more than £92.50 £53.50 £135.00
UK excluding London average hourly rate £30.00 £30.00 £32.00
% change year-on-year
- -6.25%

SEO
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the City of London

SEO
Daily Rate Trend in the City of London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the City of London region.

SEO Daily Rate Trend in the City of London

SEO
Daily Rate Histogram in the City of London

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO across the City of London region over the 3 months to 22 May 2015.

SEO Daily Rate Histogram in the City of London

SEO
Hourly Rate Trend in the City of London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the City of London region.

SEO Hourly Rate Trend in the City of London

SEO
Top 30 Related IT Skills in the City of London

For the 6 months to 22 May 2015, IT contractor jobs across the City of London region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 19 (48.72%) Analytics
2 16 (41.03%) CMS
3 15 (38.46%) Agile Software Development
4 14 (35.90%) Marketing
5 11 (28.21%) Content Management
6 10 (25.64%) Web Development
6 10 (25.64%) HTML
7 9 (23.08%) TDD
7 9 (23.08%) Web Analytics
7 9 (23.08%) Adobe Experience Manager
8 8 (20.51%) Subversion
8 8 (20.51%) Continuous Integration
8 8 (20.51%) Git (software)
8 8 (20.51%) JavaScript
8 8 (20.51%) CSS
9 7 (17.95%) JSP
9 7 (17.95%) Servlets
9 7 (17.95%) JUnit
9 7 (17.95%) Java
9 7 (17.95%) J2EE
9 7 (17.95%) Spring
9 7 (17.95%) Java SE
9 7 (17.95%) Mockito
9 7 (17.95%) RESTful
9 7 (17.95%) User Experience
9 7 (17.95%) Kalman Filter
10 6 (15.38%) Social Media
10 6 (15.38%) Apache Sling
10 6 (15.38%) Apache Felix
10 6 (15.38%) Degree

SEO
Top Related IT Skills in the City of London by Category

For the 6 months to 22 May 2015, IT contractor jobs across the City of London region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 16 (41.03%) CMS
2 9 (23.08%) Adobe Experience Manager
3 2 (5.13%) Kentico
3 2 (5.13%) Node.js
3 2 (5.13%) IIS
3 2 (5.13%) Umbraco
3 2 (5.13%) Sitecore CMS
4 1 (2.56%) DNN
4 1 (2.56%) Immediacy CMS
4 1 (2.56%) TYPO3
4 1 (2.56%) SAS
4 1 (2.56%) EPiServer CMS
Applications
1 5 (12.82%) MS Excel
2 3 (7.69%) MS Visio
3 2 (5.13%) Photoshop
4 1 (2.56%) Spreadsheet
4 1 (2.56%) SPSS
Business Applications
1 2 (5.13%) Dynamics CRM
2 1 (2.56%) WebTrends
Cloud Services
1 3 (7.69%) Google Analytics
Communications & Networking
1 4 (10.26%) Internet
2 1 (2.56%) HTTP
Database & Business Intelligence
1 6 (15.38%) Jackrabbit
2 3 (7.69%) SQL Server
3 1 (2.56%) Data Mining
3 1 (2.56%) Hadoop
3 1 (2.56%) Big Data
Development Applications
1 8 (20.51%) Subversion
1 8 (20.51%) Git (software)
2 7 (17.95%) JUnit
2 7 (17.95%) Mockito
3 5 (12.82%) Selenium
3 5 (12.82%) Maven
4 2 (5.13%) Jasmine
5 1 (2.56%) JIRA
5 1 (2.56%) Visual Studio
5 1 (2.56%) Mocha
5 1 (2.56%) Grunt
General
1 14 (35.90%) Marketing
2 4 (10.26%) Finance
3 3 (7.69%) Banking
3 3 (7.69%) Legal
3 3 (7.69%) Advertising
3 3 (7.69%) Publishing
4 2 (5.13%) Retail
5 1 (2.56%) Arabic Language
5 1 (2.56%) Law
Job Titles
1 12 (30.77%) Developer
2 7 (17.95%) Java Developer
3 4 (10.26%) Designer
4 3 (7.69%) Programme Manager
4 3 (7.69%) Analyst
4 3 (7.69%) Senior Designer
4 3 (7.69%) Automation Specialist
5 2 (5.13%) Content Manager
5 2 (5.13%) .NET Developer
5 2 (5.13%) Project Manager
5 2 (5.13%) Copywriter
5 2 (5.13%) CRM Manager
6 1 (2.56%) Web Engineer
6 1 (2.56%) Digital Project Manager
6 1 (2.56%) Web Support Engineer
6 1 (2.56%) User Experience Manager
6 1 (2.56%) UX Designer
6 1 (2.56%) Performance Analyst
6 1 (2.56%) Marketing Manager
6 1 (2.56%) JavaScript Developer
Libraries, Frameworks & Software Standards
1 10 (25.64%) HTML
2 8 (20.51%) CSS
3 7 (17.95%) JSP
3 7 (17.95%) Servlets
3 7 (17.95%) J2EE
3 7 (17.95%) Spring
3 7 (17.95%) Java SE
3 7 (17.95%) RESTful
4 6 (15.38%) Apache Sling
4 6 (15.38%) Apache Felix
4 6 (15.38%) jQuery
5 5 (12.82%) HTML5
6 3 (7.69%) Sass
7 2 (5.13%) CSS3
7 2 (5.13%) .NET
8 1 (2.56%) Ajax
8 1 (2.56%) JSON
8 1 (2.56%) .NET Framework
8 1 (2.56%) Middleware
8 1 (2.56%) Cocoa
Miscellaneous
1 7 (17.95%) User Experience
2 6 (15.38%) Social Media
3 4 (10.26%) Computer Science
4 3 (7.69%) Copywriting
4 3 (7.69%) Mobile App
5 2 (5.13%) Analytical Skills
5 2 (5.13%) Animation
5 2 (5.13%) Statistics
6 1 (2.56%) Online Banking
6 1 (2.56%) Economics
6 1 (2.56%) Photography
6 1 (2.56%) Mathematics
6 1 (2.56%) W3C
6 1 (2.56%) Digital Media
6 1 (2.56%) Visualisation
6 1 (2.56%) Open Source
6 1 (2.56%) iPad
6 1 (2.56%) Mobile Banking
6 1 (2.56%) Algorithms
Operating Systems
1 4 (10.26%) UNIX
2 1 (2.56%) Windows
2 1 (2.56%) Linux
2 1 (2.56%) Apple iOS
Processes & Methodologies
1 19 (48.72%) Analytics
2 15 (38.46%) Agile Software Development
3 11 (28.21%) Content Management
4 10 (25.64%) Web Development
5 9 (23.08%) TDD
5 9 (23.08%) Web Analytics
6 8 (20.51%) Continuous Integration
7 7 (17.95%) Kalman Filter
8 5 (12.82%) Stakeholder Management
8 5 (12.82%) Project Management
8 5 (12.82%) CRM
9 4 (10.26%) Search Engine Marketing
9 4 (10.26%) Test Automation
10 3 (7.69%) Pay per click
10 3 (7.69%) Creative Marketing
11 2 (5.13%) Online Marketing
11 2 (5.13%) E-Commerce
11 2 (5.13%) Scrum
11 2 (5.13%) Data Analysis
11 2 (5.13%) Email Marketing
Programming Languages
1 8 (20.51%) JavaScript
2 7 (17.95%) Java
3 2 (5.13%) R
3 2 (5.13%) C#
3 2 (5.13%) SQL
3 2 (5.13%) Python
4 1 (2.56%) Ruby
4 1 (2.56%) Objective-C
4 1 (2.56%) ActionScript
4 1 (2.56%) Apple Swift
Qualifications
1 6 (15.38%) Degree
2 1 (2.56%) Security Cleared
Quality Assurance & Compliance
1 4 (10.26%) SLA
2 3 (7.69%) QA
Vendors
1 4 (10.26%) Microsoft
1 4 (10.26%) Google
2 3 (7.69%) Salesforce.com
2 3 (7.69%) Marketo
3 2 (5.13%) Tableau
3 2 (5.13%) Adobe
3 2 (5.13%) Sitecore
4 1 (2.56%) EPiServer
City, London
Lorien Resourcing
Rate: Competitive Rate
Posted: Yesterday
City, London
Fruition IT Resources Limited
Rate: Market Rate
Posted: 3 days ago
City of London
Energize Recruitment Solutions Ltd
Rate: £300 - £450 per day
Posted: 7 days ago