The table below looks at the prevalence of the term Social Media in IT contracts advertised for the City of London region. Included is a guide to the contractor rates offered in IT contracts that have cited Social Media over the 3 months to 3 May 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
3 May 2016
Same period 2015 Same period 2014
Social Media
Rank 146 165 171
Rank change year-on-year
+19 +6
Contract jobs citing Social Media 19 33 41
As % of all contract IT jobs located in the City of London 0.54% 0.60% 0.65%
As % of the Miscellaneous category 1.47% 1.62% 1.68%
Number of daily rates quoted 12 23 19
Median daily rate £456 £400 £325
Median daily rate % change year-on-year
+14.06% +23.07%
90% offered a daily rate of more than £203 £256 £160
10% offered a daily rate of more than £600 £470 £560
UK excluding London median daily rate £375 £350 £285
% change year-on-year
+7.14% +22.80%
Number of hourly rates quoted 2 1 2
Median hourly rate £15.50 £30.00 £27.25
Median hourly rate % change year-on-year
-48.33% +10.09%
90% offered a hourly rate of more than £10.30 £30.00 £26.25
10% offered a hourly rate of more than £20.70 £30.00 £28.25
UK excluding London median hourly rate £19.00 £12.50 £15.25
% change year-on-year
+52.00% -18.03%
Social Media
London

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the City of London region.

Miscellaneous Category
City of London
Contract IT job ads with a match in the
Miscellaneous category
1291 2043 2434
As % of all contract IT jobs located in the City of London 37.00% 37.23% 38.43%
Number of daily rates quoted 1050 1562 1818
Median daily rate £475 £475 £475
90% offered a daily rate of more than £325 £275 £290
10% offered a daily rate of more than £650 £625 £650
UK excluding London median daily rate £388 £375 £350
% change year-on-year
+3.33% +7.14%
Number of hourly rates quoted 22 31 38
Median hourly rate £19.00 £20.00 £22.50
Median hourly rate % change year-on-year
-5.00% -11.11%
90% offered a hourly rate of more than £12.00 £14.56 £12.40
10% offered a hourly rate of more than £50.00 £69.40 £45.49
UK excluding London median hourly rate £22.00 £19.00 £20.38
% change year-on-year
+15.78% -6.74%

Social Media
Jobs Demand Trend in the City of London

The demand trend of contract jobs across the City of London region citing Social Media as a proportion of all IT contracts with a match in the Miscellaneous category.

Social Media Jobs Demand Trend in the City of London

Social Media
Daily Rate Trend in the City of London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media across the City of London region.

Social Media Daily Rate Trend in the City of London

Social Media
Daily Rate Histogram in the City of London

This chart provides a histogram of daily rates quoted in contract IT jobs citing Social Media across the City of London region over the 3 months to 3 May 2016.

Social Media Daily Rate Histogram in the City of London

Social Media
Hourly Rate Trend in the City of London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Social Media across the City of London region.

Social Media Hourly Rate Trend in the City of London

Social Media
Hourly Rate Histogram in the City of London

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Social Media across the City of London region over the 3 months to 3 May 2016.

Social Media Hourly Rate Histogram in the City of London

Social Media
Top 30 Related IT Skills in the City of London

For the 6 months to 3 May 2016, IT contractor jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the City of London region with a requirement for Social Media.

1 10 (25.64%) Marketing
2 9 (23.08%) Mobile App
3 7 (17.95%) User Experience
3 7 (17.95%) Analytical Skills
3 7 (17.95%) Games
3 7 (17.95%) Agile Software Development
3 7 (17.95%) Android
4 6 (15.38%) HTML
4 6 (15.38%) Project Management
5 5 (12.82%) E-Commerce
5 5 (12.82%) Business Intelligence
5 5 (12.82%) Linux
5 5 (12.82%) MS Excel
5 5 (12.82%) Digital Marketing
5 5 (12.82%) Android Development
5 5 (12.82%) Apple iOS
5 5 (12.82%) HTML5
6 4 (10.26%) Analytics
6 4 (10.26%) Twitter
6 4 (10.26%) DevOps
6 4 (10.26%) Git (software)
6 4 (10.26%) Online Games
6 4 (10.26%) Degree
6 4 (10.26%) JSON
6 4 (10.26%) MS PowerPoint
6 4 (10.26%) Java
6 4 (10.26%) JavaScript
6 4 (10.26%) C++
6 4 (10.26%) MS Office
6 4 (10.26%) NHS

Social Media
Top Related IT Skills in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (2.56%) CMS
1 1 (2.56%) Elasticsearch
1 1 (2.56%) SharePoint
1 1 (2.56%) SharePoint 2010
1 1 (2.56%) SharePoint 2013
Applications
1 5 (12.82%) MS Excel
2 4 (10.26%) MS Office
2 4 (10.26%) MS PowerPoint
3 3 (7.69%) Photoshop
4 1 (2.56%) Adobe Creative Suite
4 1 (2.56%) Adobe Illustrator
4 1 (2.56%) InDesign
Business Applications
1 1 (2.56%) SAP Oil and Gas
Cloud Services
1 3 (7.69%) Google Analytics
2 2 (5.13%) AdWords
3 1 (2.56%) IaaS
3 1 (2.56%) PaaS
3 1 (2.56%) SaaS
Communications & Networking
1 2 (5.13%) Internet
2 1 (2.56%) HTTP
2 1 (2.56%) Intranet
2 1 (2.56%) SAN
2 1 (2.56%) SSL
Database & Business Intelligence
1 1 (2.56%) Apache Cassandra
1 1 (2.56%) Neo4j
Development Applications
1 4 (10.26%) Git (software)
2 2 (5.13%) Subversion
3 1 (2.56%) Gradle
3 1 (2.56%) Jenkins
3 1 (2.56%) JIRA
3 1 (2.56%) JUnit
3 1 (2.56%) Maven
3 1 (2.56%) Robolectric
3 1 (2.56%) Sonatype Nexus
General
1 10 (25.64%) Marketing
2 7 (17.95%) Games
3 3 (7.69%) Automotive
3 3 (7.69%) Finance
4 2 (5.13%) Advertising
4 2 (5.13%) Back Office
4 2 (5.13%) Legal
4 2 (5.13%) Manufacturing
4 2 (5.13%) Publishing
5 1 (2.56%) Banking
5 1 (2.56%) Electronics
5 1 (2.56%) Law
5 1 (2.56%) Mandarin Language
5 1 (2.56%) Retail
5 1 (2.56%) Telecoms
Job Titles
1 9 (23.08%) Developer
2 4 (10.26%) Analyst
2 4 (10.26%) C++ Developer
2 4 (10.26%) Designer
2 4 (10.26%) Project Manager
3 3 (7.69%) Android Developer
3 3 (7.69%) Copywriter
3 3 (7.69%) Digital Project Manager
3 3 (7.69%) JavaScript Developer
4 2 (5.13%) Content Designer
4 2 (5.13%) Data Analyst
4 2 (5.13%) DevOps Engineer
4 2 (5.13%) Digital Designer
4 2 (5.13%) Digital Marketing Manager
4 2 (5.13%) Junior
4 2 (5.13%) Junior Analyst
4 2 (5.13%) Junior Data Analyst
4 2 (5.13%) Junior Web Analyst
4 2 (5.13%) Marketing Manager
4 2 (5.13%) Web Analyst
Libraries, Frameworks & Software Standards
1 6 (15.38%) HTML
2 5 (12.82%) HTML5
3 4 (10.26%) JSON
4 3 (7.69%) REST
4 3 (7.69%) Web Services
4 3 (7.69%) XML
5 1 (2.56%) Akka
5 1 (2.56%) Android SDK
5 1 (2.56%) Cocoa
5 1 (2.56%) Cocoa Touch
5 1 (2.56%) iOS SDK
5 1 (2.56%) J2EE
5 1 (2.56%) jQuery
5 1 (2.56%) Kafka
5 1 (2.56%) SOAP
5 1 (2.56%) spray
5 1 (2.56%) Spring
5 1 (2.56%) UIKit
5 1 (2.56%) Unity (Game Engine)
5 1 (2.56%) Unreal Engine
Miscellaneous
1 9 (23.08%) Mobile App
2 7 (17.95%) Analytical Skills
2 7 (17.95%) User Experience
3 4 (10.26%) NHS
3 4 (10.26%) Online Games
4 3 (7.69%) Computer Science
4 3 (7.69%) Digital Media
5 2 (5.13%) Data Extraction
5 2 (5.13%) Statistics
6 1 (2.56%) Animation
6 1 (2.56%) Foreign Exchange (FX)
6 1 (2.56%) Management Information System
6 1 (2.56%) Video Editing
Operating Systems
1 7 (17.95%) Android
2 5 (12.82%) Apple iOS
2 5 (12.82%) Linux
3 1 (2.56%) Unix
3 1 (2.56%) Windows
3 1 (2.56%) Windows 7
3 1 (2.56%) Windows 8
Processes & Methodologies
1 7 (17.95%) Agile Software Development
2 6 (15.38%) Project Management
3 5 (12.82%) Android Development
3 5 (12.82%) Business Intelligence
3 5 (12.82%) Digital Marketing
3 5 (12.82%) E-Commerce
4 4 (10.26%) Analytics
4 4 (10.26%) DevOps
5 3 (7.69%) Agile Project Management
5 3 (7.69%) Configuration Management
5 3 (7.69%) OO
5 3 (7.69%) Open Source
5 3 (7.69%) Scrum
5 3 (7.69%) SEO
5 3 (7.69%) TDD
5 3 (7.69%) Validation
6 2 (5.13%) B2B
6 2 (5.13%) Data Analysis
6 2 (5.13%) Email Marketing
6 2 (5.13%) Programme Management
Programming Languages
1 4 (10.26%) C++
1 4 (10.26%) Java
1 4 (10.26%) JavaScript
2 2 (5.13%) Scala
3 1 (2.56%) Objective-C
3 1 (2.56%) PHP
Qualifications
1 4 (10.26%) Degree
2 1 (2.56%) CIPD
2 1 (2.56%) PMP
Quality Assurance & Compliance
1 1 (2.56%) QA
System Software
1 3 (7.69%) Docker
2 1 (2.56%) Hyper-V
2 1 (2.56%) Microsoft App-V
2 1 (2.56%) VMware Infrastructure
2 1 (2.56%) XenApp
2 1 (2.56%) XenDesktop
Systems Management
1 3 (7.69%) Opscode Chef
2 2 (5.13%) Ansible
2 2 (5.13%) Packer
2 2 (5.13%) Terraform
3 1 (2.56%) CFEngine
3 1 (2.56%) SCCM
Vendors
1 4 (10.26%) Twitter
2 3 (7.69%) Facebook
2 3 (7.69%) Google
2 3 (7.69%) Microsoft
3 1 (2.56%) Adobe
3 1 (2.56%) Apple
3 1 (2.56%) HP
3 1 (2.56%) IBM
3 1 (2.56%) SAP
3 1 (2.56%) Sony
3 1 (2.56%) VMware