The first table below looks at the demand for Digital Marketing skills in IT contracts advertised for the City of London region. Included is a guide to the average contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the City of London region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Digital Marketing
Rank 174 179 208
Rank change year-on-year
+5 +29
Contract jobs citing Digital Marketing 36 18 16
As % of all contract IT jobs located in the City of London 0.56% 0.29% 0.20%
As % of the Processes & Methodologies category 0.73% 0.39% 0.27%
Number of daily rates quoted 29 16 10
Average daily rate £325 £375 £306
Average daily rate % change year-on-year
-13.39% +22.53%
90% offered a daily rate of more than £215 £320 £220
10% offered a daily rate of more than £530 £585 £395
UK excluding London average daily rate £325 £325 £275
% change year-on-year
- +18.18%
Number of hourly rates quoted 1 0 1
Average hourly rate £26.00 - £16.50
UK excluding London average hourly rate £19.31 £17.33 £37.50
% change year-on-year
+11.42% -53.80%
Processes & Methodologies Category
City of London
Contract IT job ads with a match in the
Processes & Methodologies category
4902 4666 5879
As % of all contract IT jobs located in the City of London 75.95% 74.87% 72.70%
Number of daily rates quoted 3582 3576 4142
Average daily rate £450 £450 £451
Average daily rate % change year-on-year
- -0.11%
90% offered a daily rate of more than £300 £313 £310
10% offered a daily rate of more than £625 £600 £625
UK excluding London average daily rate £375 £360 £370
% change year-on-year
+4.16% -2.70%
Number of hourly rates quoted 48 50 92
Average hourly rate £25.00 £135.00 £25.00
Average hourly rate % change year-on-year
-81.48% +440.00%
90% offered a hourly rate of more than £13.87 £17.50 £13.00
10% offered a hourly rate of more than £47.50 £135.00 £49.02
UK excluding London average hourly rate £30.00 £32.00 £27.50
% change year-on-year
-6.25% +16.36%
Digital Marketing
London

Digital Marketing
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of IT contractor jobs citing Digital Marketing across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the City of London

Digital Marketing
Daily Rate Trend in the City of London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the City of London region.

Digital Marketing Daily Rate Trend in the City of London

Digital Marketing
Daily Rate Histogram in the City of London

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the City of London region over the 3 months to 18 April 2014.

Digital Marketing Daily Rate Histogram in the City of London

Digital Marketing
Hourly Rate Trend in the City of London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the City of London region.

Digital Marketing Hourly Rate Trend in the City of London

Digital Marketing
Top 30 Related IT Skills in the City of London

For the 6 months to 18 April 2014, IT contractor jobs across the City of London region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing.

1 55 (100.00%) Marketing
2 26 (47.27%) Finance
3 15 (27.27%) SEO
3 15 (27.27%) Analytics
4 13 (23.64%) Business Intelligence
5 9 (16.36%) SAP
5 9 (16.36%) DTV
5 9 (16.36%) Electronics
5 9 (16.36%) Telecoms
5 9 (16.36%) Manufacturing
5 9 (16.36%) Programme Management
5 9 (16.36%) Pay per click
5 9 (16.36%) SAP Oil and Gas
6 8 (14.55%) Ruby
6 8 (14.55%) QA
6 8 (14.55%) Selenium
6 8 (14.55%) Cucumber
6 8 (14.55%) Test Scripting
7 6 (10.91%) Social Media
7 6 (10.91%) Web Analytics
7 6 (10.91%) Google
7 6 (10.91%) Microsoft
7 6 (10.91%) E-Commerce
8 5 (9.09%) Linux
8 5 (9.09%) CRM
8 5 (9.09%) CSS
8 5 (9.09%) HTML
8 5 (9.09%) Ruby on Rails
8 5 (9.09%) CMS
8 5 (9.09%) Agile Software Development

Digital Marketing
Top Related IT Skills in the City of London by Category

For the 6 months to 18 April 2014, IT contractor jobs across the City of London region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 5 (9.09%) CMS
2 4 (7.27%) Confluence
3 3 (5.45%) SharePoint
4 2 (3.64%) WebSphere
4 2 (3.64%) Apache
4 2 (3.64%) SAS
5 1 (1.82%) Drupal
5 1 (1.82%) Kentico
5 1 (1.82%) Exchange Server 2010
5 1 (1.82%) SharePoint 2010
5 1 (1.82%) MS Exchange
Applications
1 4 (7.27%) MS Office
1 4 (7.27%) Spreadsheet
2 3 (5.45%) MS PowerPoint
3 2 (3.64%) MS Excel
4 1 (1.82%) Photoshop
4 1 (1.82%) MS Project
4 1 (1.82%) SPSS
Business Applications
1 9 (16.36%) SAP Oil and Gas
2 4 (7.27%) Google Analytics
3 3 (5.45%) Dynamics CRM
4 2 (3.64%) SiteCatalyst
Cloud Services
1 1 (1.82%) Google App Engine
Communications & Networking
1 2 (3.64%) Internet
2 1 (1.82%) Firewall
Database & Business Intelligence
1 3 (5.45%) SQL Server
2 2 (3.64%) OLAP
2 2 (3.64%) SQL Server 2008
2 2 (3.64%) SAS Enterprise Guide
2 2 (3.64%) SAS Enterprise Miner
3 1 (1.82%) Data Mining
Development Applications
1 8 (14.55%) Selenium
1 8 (14.55%) Cucumber
2 4 (7.27%) TestPartner
2 4 (7.27%) JIRA
2 4 (7.27%) Jenkins
2 4 (7.27%) Capybara
2 4 (7.27%) Git (software)
2 4 (7.27%) WebDriver
3 1 (1.82%) Dreamweaver
General
1 55 (100.00%) Marketing
2 26 (47.27%) Finance
3 9 (16.36%) Electronics
3 9 (16.36%) Telecoms
3 9 (16.36%) Manufacturing
4 5 (9.09%) Banking
5 4 (7.27%) Retail
5 4 (7.27%) Advertising
6 3 (5.45%) Automotive
7 2 (3.64%) Publishing
8 1 (1.82%) Financial Institution
8 1 (1.82%) Legal
8 1 (1.82%) Aerospace
8 1 (1.82%) Billing
Job Titles
1 13 (23.64%) Analyst
2 5 (9.09%) Developer
2 5 (9.09%) Report Analyst
3 4 (7.27%) Project Manager
3 4 (7.27%) Tester
3 4 (7.27%) Automation Tester
4 3 (5.45%) Content Manager
4 3 (5.45%) Content Editor
4 3 (5.45%) Quality Analyst
4 3 (5.45%) Web Analyst
5 2 (3.64%) Linux Administrator
5 2 (3.64%) Marketing Manager
5 2 (3.64%) Business Manager
5 2 (3.64%) Data Analyst
5 2 (3.64%) Technical Specialist
5 2 (3.64%) Linux Support
5 2 (3.64%) Account Manager
5 2 (3.64%) Administrator
5 2 (3.64%) Programme Manager
5 2 (3.64%) Designer
Libraries, Frameworks & Software Standards
1 5 (9.09%) CSS
1 5 (9.09%) HTML
1 5 (9.09%) Ruby on Rails
2 4 (7.27%) CSS3
3 3 (5.45%) HTML5
4 2 (3.64%) REST
4 2 (3.64%) Google Maps API
5 1 (1.82%) ASP.NET MVC
5 1 (1.82%) ASP.NET MVC 4
5 1 (1.82%) ASP.NET
5 1 (1.82%) .NET
5 1 (1.82%) Ajax
Miscellaneous
1 9 (16.36%) DTV
2 6 (10.91%) Social Media
3 4 (7.27%) NHS
3 4 (7.27%) Digital Media
4 2 (3.64%) IPTV
4 2 (3.64%) iPad
4 2 (3.64%) New Media
4 2 (3.64%) FMCG
4 2 (3.64%) Data Integration
5 1 (1.82%) Visualisation
5 1 (1.82%) Copywriting
5 1 (1.82%) Informatics
5 1 (1.82%) Computer Science
Operating Systems
1 5 (9.09%) Linux
2 3 (5.45%) Windows Server 2008
2 3 (5.45%) Windows
3 2 (3.64%) UNIX
3 2 (3.64%) Android
4 1 (1.82%) Apple iOS
4 1 (1.82%) Windows Mobile
Processes & Methodologies
1 15 (27.27%) SEO
1 15 (27.27%) Analytics
2 13 (23.64%) Business Intelligence
3 9 (16.36%) Programme Management
3 9 (16.36%) Pay per click
4 8 (14.55%) Test Scripting
5 6 (10.91%) Web Analytics
5 6 (10.91%) E-Commerce
6 5 (9.09%) CRM
6 5 (9.09%) Agile Software Development
7 4 (7.27%) Project Management
7 4 (7.27%) Workflow
7 4 (7.27%) Continuous Integration
7 4 (7.27%) Test Automation
7 4 (7.27%) Automation Testing
8 3 (5.45%) PRINCE2
8 3 (5.45%) Risk Management
8 3 (5.45%) Search Engine Marketing
8 3 (5.45%) Project Planning
8 3 (5.45%) Web Development
Programming Languages
1 8 (14.55%) Ruby
2 1 (1.82%) R
2 1 (1.82%) C#
2 1 (1.82%) JavaScript
2 1 (1.82%) SQL
Qualifications
1 3 (5.45%) Degree
2 2 (3.64%) CIMA
2 2 (3.64%) ACCA
3 1 (1.82%) CTC Cleared
3 1 (1.82%) Security Cleared
3 1 (1.82%) ITIL Certification
3 1 (1.82%) PMP
3 1 (1.82%) PMI Certification
Quality Assurance & Compliance
1 8 (14.55%) QA
2 1 (1.82%) SLA
Systems Management
1 2 (3.64%) MOM
Vendors
1 9 (16.36%) SAP
2 6 (10.91%) Google
2 6 (10.91%) Microsoft
3 3 (5.45%) Facebook
3 3 (5.45%) Adobe
3 3 (5.45%) Citrix
4 2 (3.64%) DoubleClick
4 2 (3.64%) Salesforce.com
4 2 (3.64%) Red Hat
5 1 (1.82%) Twitter
5 1 (1.82%) hybris
5 1 (1.82%) Cerner
5 1 (1.82%) Apple
5 1 (1.82%) Omniture
City of London
Real Staffing
Rate: £350 per day
Posted: 5 days ago