The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the City of London region. Included is a guide to the average contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 19 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
19 Sep 2014
Same period 2013 Same period 2012
Digital Marketing
Rank 176 218 202
Rank change year-on-year
+42 -16
Contract jobs citing Digital Marketing 23 9 18
As % of all contract IT jobs located in the City of London 0.39% 0.13% 0.23%
As % of the Processes & Methodologies category 0.51% 0.16% 0.31%
Number of daily rates quoted 18 5 16
Average daily rate
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£350 £330 £333
Average daily rate % change year-on-year
+6.06% -0.75%
90% offered a daily rate of more than £150 £220 £180
10% offered a daily rate of more than £580 £400 £456
UK excluding London average daily rate £350 £340 £323
% change year-on-year
+3.01% +5.42%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £44.73 - £17.50
Digital Marketing
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Contract IT job ads with a match in the
Processes & Methodologies category
4478 5509 5854
As % of all contract IT jobs located in the City of London 76.07% 76.51% 75.43%
Number of daily rates quoted 3363 4079 4310
Average daily rate £450 £450 £450
90% offered a daily rate of more than £320 £315 £300
10% offered a daily rate of more than £625 £600 £618
UK excluding London average daily rate £375 £370 £363
% change year-on-year
+1.35% +2.06%
Number of hourly rates quoted 44 71 93
Average hourly rate £21.88 £21.50 £31.50
Average hourly rate % change year-on-year
+1.74% -31.74%
90% offered a hourly rate of more than £13.47 £13.00 £16.00
10% offered a hourly rate of more than £35.00 £55.00 £51.50
UK excluding London average hourly rate £26.25 £30.00 £30.00
% change year-on-year
-12.50% -

Digital Marketing
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of IT contractor jobs citing Digital Marketing across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the City of London

Digital Marketing
Daily Rate Trend in the City of London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the City of London region.

Digital Marketing Daily Rate Trend in the City of London

Digital Marketing
Daily Rate Histogram in the City of London

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the City of London region over the 3 months to 19 September 2014.

Digital Marketing Daily Rate Histogram in the City of London

Digital Marketing
Hourly Rate Trend in the City of London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the City of London region.

Digital Marketing Hourly Rate Trend in the City of London

Digital Marketing
Top 30 Related IT Skills in the City of London

For the 6 months to 19 September 2014, IT contractor jobs across the City of London region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing.

1 64 (100.00%) Marketing
2 36 (56.25%) Finance
3 23 (35.94%) Programme Management
4 21 (32.81%) Manufacturing
4 21 (32.81%) SAP Oil and Gas
4 21 (32.81%) SAP
4 21 (32.81%) Business Intelligence
4 21 (32.81%) DTV
4 21 (32.81%) Electronics
4 21 (32.81%) Telecoms
5 18 (28.13%) User Experience
6 12 (18.75%) NHS
7 11 (17.19%) HTML
8 10 (15.63%) Adobe
8 10 (15.63%) Agile Software Development
9 9 (14.06%) SEO
9 9 (14.06%) Analytics
10 8 (12.50%) Social Media
10 8 (12.50%) E-Commerce
10 8 (12.50%) Project Management
10 8 (12.50%) Banking
11 7 (10.94%) CSS
11 7 (10.94%) CRM
12 6 (9.38%) Photoshop
13 5 (7.81%) SQL
13 5 (7.81%) XML
13 5 (7.81%) Retail
13 5 (7.81%) Adobe Illustrator
13 5 (7.81%) CMS
13 5 (7.81%) Microsoft

Digital Marketing
Top Related IT Skills in the City of London by Category

For the 6 months to 19 September 2014, IT contractor jobs across the City of London region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 5 (7.81%) CMS
2 3 (4.69%) Confluence
3 2 (3.13%) SharePoint
3 2 (3.13%) Tomcat
3 2 (3.13%) Adobe CQ
3 2 (3.13%) Moodle
4 1 (1.56%) Drupal
4 1 (1.56%) Sitecore CMS
4 1 (1.56%) Liferay
4 1 (1.56%) IIS
4 1 (1.56%) Apache
4 1 (1.56%) TYPO3
Applications
1 6 (9.38%) Photoshop
2 5 (7.81%) Adobe Illustrator
3 3 (4.69%) MS Office
3 3 (4.69%) MS PowerPoint
4 2 (3.13%) MS Excel
4 2 (3.13%) MS Project
4 2 (3.13%) OmniGraffle
5 1 (1.56%) InDesign
Business Applications
1 21 (32.81%) SAP Oil and Gas
2 3 (4.69%) Google Analytics
3 2 (3.13%) SiteCatalyst
4 1 (1.56%) Dynamics CRM
Communications & Networking
1 4 (6.25%) Internet
2 3 (4.69%) WinSCP
2 3 (4.69%) FTP
Database & Business Intelligence
1 3 (4.69%) SQL Server
2 1 (1.56%) SQL Server 2008
2 1 (1.56%) MySQL
2 1 (1.56%) Data Warehouse
2 1 (1.56%) SQL Server Integration Services
2 1 (1.56%) SQL Server 2005
2 1 (1.56%) SQL Server Reporting Services
Development Applications
1 3 (4.69%) Axure RP
2 2 (3.13%) Balsamiq Mockups
3 1 (1.56%) Selenium
3 1 (1.56%) Team Foundation Server
3 1 (1.56%) WebDriver
3 1 (1.56%) Cucumber
3 1 (1.56%) Visual Studio
3 1 (1.56%) Dreamweaver
3 1 (1.56%) JMeter
3 1 (1.56%) JIRA
General
1 64 (100.00%) Marketing
2 36 (56.25%) Finance
3 21 (32.81%) Manufacturing
3 21 (32.81%) Electronics
3 21 (32.81%) Telecoms
4 8 (12.50%) Banking
5 5 (7.81%) Retail
6 3 (4.69%) Advertising
6 3 (4.69%) Retail Banking
7 2 (3.13%) Financial Institution
8 1 (1.56%) Billing
8 1 (1.56%) Publishing
8 1 (1.56%) Legal
8 1 (1.56%) Games
8 1 (1.56%) French Language
Job Titles
1 9 (14.06%) Analyst
2 8 (12.50%) Project Manager
3 6 (9.38%) Designer
4 5 (7.81%) Developer
5 4 (6.25%) Web Analyst
5 4 (6.25%) Copywriter
6 3 (4.69%) User Experience Designer
6 3 (4.69%) Consultant
7 2 (3.13%) Creative Director
7 2 (3.13%) Content Editor
7 2 (3.13%) Report Analyst
7 2 (3.13%) Marketing Manager
7 2 (3.13%) Instructional Designer
7 2 (3.13%) Data Analyst
7 2 (3.13%) Business Analyst
7 2 (3.13%) Coordinator
7 2 (3.13%) Architect
7 2 (3.13%) Transformation Project Manager
7 2 (3.13%) PMO Lead
7 2 (3.13%) Operations Engineer
Libraries, Frameworks & Software Standards
1 11 (17.19%) HTML
2 7 (10.94%) CSS
3 5 (7.81%) XML
4 3 (4.69%) XSD
5 2 (3.13%) .NET
5 2 (3.13%) CSS3
6 1 (1.56%) WCF
6 1 (1.56%) jQuery
6 1 (1.56%) HTML5
6 1 (1.56%) J2EE
6 1 (1.56%) Web Services
6 1 (1.56%) ASP.NET
6 1 (1.56%) LAMP
6 1 (1.56%) Hibernate
6 1 (1.56%) Spring
Miscellaneous
1 21 (32.81%) DTV
2 18 (28.13%) User Experience
3 12 (18.75%) NHS
4 8 (12.50%) Social Media
5 4 (6.25%) E-Learning
5 4 (6.25%) Copywriting
6 3 (4.69%) Analytical Skills
7 2 (3.13%) Informatics
7 2 (3.13%) Digital Media
7 2 (3.13%) FMCG
8 1 (1.56%) Mobile Banking
8 1 (1.56%) Mobile Payment
8 1 (1.56%) Mobile App
8 1 (1.56%) Graphic Design
8 1 (1.56%) Statistics
8 1 (1.56%) IPTV
Operating Systems
1 2 (3.13%) Windows
1 2 (3.13%) Linux
2 1 (1.56%) UNIX
Processes & Methodologies
1 23 (35.94%) Programme Management
2 21 (32.81%) Business Intelligence
3 10 (15.63%) Agile Software Development
4 9 (14.06%) SEO
4 9 (14.06%) Analytics
5 8 (12.50%) E-Commerce
5 8 (12.50%) Project Management
6 7 (10.94%) CRM
7 5 (7.81%) Web Analytics
8 4 (6.25%) Content Management
8 4 (6.25%) Scrum
8 4 (6.25%) Mentoring
9 3 (4.69%) Email Marketing
9 3 (4.69%) B2B
9 3 (4.69%) Stakeholder Management
9 3 (4.69%) Project Planning
9 3 (4.69%) Business Development
9 3 (4.69%) Pay per click
10 2 (3.13%) Web Development
10 2 (3.13%) Migration
Programming Languages
1 5 (7.81%) SQL
2 4 (6.25%) JavaScript
3 2 (3.13%) Java
4 1 (1.56%) C#
4 1 (1.56%) T-SQL
4 1 (1.56%) VB
Qualifications
1 3 (4.69%) Degree
2 2 (3.13%) ITIL Certification
Quality Assurance & Compliance
1 1 (1.56%) HL7
1 1 (1.56%) SLA
Vendors
1 21 (32.81%) SAP
2 10 (15.63%) Adobe
3 5 (7.81%) Microsoft
4 3 (4.69%) VMware
4 3 (4.69%) Google
5 2 (3.13%) DoubleClick
6 1 (1.56%) Sitecore
6 1 (1.56%) Facebook
6 1 (1.56%) Twitter
6 1 (1.56%) Oracle
6 1 (1.56%) Siebel
6 1 (1.56%) Cerner
6 1 (1.56%) Red Hat
City, London
People Source Consulting
Rate: £300 - £400 per hour
Posted: 2 days ago
City, London
Oscar Associates (UK) Ltd
Posted: 3 days ago
City of London
Computer Futures
Rate: competitive
Posted: 15 days ago