The first table below looks at the prevalence of the term Marketing in IT contracts advertised for the Midlands region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 28 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the Midlands region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
28 Jul 2014
Same period 2013 Same period 2012
Marketing
Rank 16 27 30
Rank change year-on-year
+11 +3
Contract jobs citing Marketing 10 3 4
As % of all contract IT jobs located in the Midlands 5.85% 1.34% 1.44%
As % of the General category 16.13% 6.67% 4.30%
Number of daily rates quoted 5 2 2
Average daily rate
Keep up to 90%
of your Daily Rate
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£463 £481 £325
Average daily rate % change year-on-year
-3.89% +48.07%
90% offered a daily rate of more than £455 £476 £265
10% offered a daily rate of more than £530 £486 £385
UK excluding London average daily rate £350 £363 £338
% change year-on-year
-3.44% +7.40%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £22.00 £27.50 £20.00
% change year-on-year
-20.00% +37.50%
General Category
Midlands
Contract IT job ads with a match in the
General category
62 45 93
As % of all contract IT jobs located in the Midlands 36.26% 20.09% 33.57%
Number of daily rates quoted 19 19 20
Average daily rate £463 £450 £375
Average daily rate % change year-on-year
+2.77% +20.00%
90% offered a daily rate of more than £229 £303 £277
10% offered a daily rate of more than £550 £475 £505
UK excluding London average daily rate £385 £388 £375
% change year-on-year
-0.64% +3.33%
Number of hourly rates quoted 1 1 17
Average hourly rate £175.00 £6.50 £36.50
Average hourly rate % change year-on-year
+2592.30% -82.19%
UK excluding London average hourly rate £22.00 £22.50 £27.50
% change year-on-year
-2.22% -18.18%
Marketing
England

Marketing
Jobs Demand Trend in the Midlands

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Midlands region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in the Midlands

Marketing
Daily Rate Trend in the Midlands

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Midlands region.

Marketing Daily Rate Trend in the Midlands

Marketing
Hourly Rate Trend in the Midlands

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Midlands region.

Marketing Hourly Rate Trend in the Midlands

Marketing
Top 30 Related IT Skills in the Midlands

For the 6 months to 28 July 2014, IT contractor jobs across the Midlands region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 7 (43.75%) HTML
1 7 (43.75%) Flash
2 4 (25.00%) Billing
2 4 (25.00%) B2B
2 4 (25.00%) PHP
2 4 (25.00%) WordPress
3 3 (18.75%) ActionScript 3.0
3 3 (18.75%) ActionScript 2.0
3 3 (18.75%) DoubleClick
3 3 (18.75%) Animation
3 3 (18.75%) Social Media
3 3 (18.75%) Facebook
3 3 (18.75%) Twitter
3 3 (18.75%) ActionScript
3 3 (18.75%) Photoshop
3 3 (18.75%) JavaScript
3 3 (18.75%) CSS
3 3 (18.75%) Adobe
3 3 (18.75%) XHTML
3 3 (18.75%) Adobe After Effects
3 3 (18.75%) Adobe Illustrator
3 3 (18.75%) InDesign
3 3 (18.75%) OOP
3 3 (18.75%) OO
4 2 (12.50%) Project Management
4 2 (12.50%) CRM
4 2 (12.50%) Mobile App
4 2 (12.50%) Business Analysis
5 1 (6.25%) Continuous Improvement
5 1 (6.25%) Business Transformation

Marketing
Top Related IT Skills in the Midlands by Category

For the 6 months to 28 July 2014, IT contractor jobs across the Midlands region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 4 (25.00%) WordPress
Applications
1 3 (18.75%) Photoshop
1 3 (18.75%) Adobe Illustrator
1 3 (18.75%) InDesign
1 3 (18.75%) Adobe After Effects
2 1 (6.25%) MS Project
General
1 4 (25.00%) Billing
2 1 (6.25%) Finance
2 1 (6.25%) Legal
Job Titles
1 7 (43.75%) Developer
2 4 (25.00%) Analyst
2 4 (25.00%) Front-End Developer
3 3 (18.75%) Designer
3 3 (18.75%) Business Analyst
3 3 (18.75%) Flash Designer
3 3 (18.75%) Flash Developer
4 2 (12.50%) Consultant
4 2 (12.50%) User Experience Consultant
4 2 (12.50%) Project Manager
5 1 (6.25%) CRM Analyst
5 1 (6.25%) Data Analyst
5 1 (6.25%) Change Analyst
5 1 (6.25%) Relationships Manager
5 1 (6.25%) Business Manager
5 1 (6.25%) Business Change Analyst
Libraries, Frameworks & Software Standards
1 7 (43.75%) HTML
1 7 (43.75%) Flash
2 3 (18.75%) XHTML
2 3 (18.75%) CSS
Miscellaneous
1 3 (18.75%) Animation
1 3 (18.75%) Social Media
2 2 (12.50%) Mobile App
Processes & Methodologies
1 4 (25.00%) B2B
2 3 (18.75%) OOP
2 3 (18.75%) OO
3 2 (12.50%) CRM
3 2 (12.50%) Project Management
3 2 (12.50%) Business Analysis
4 1 (6.25%) Continuous Improvement
4 1 (6.25%) Business Transformation
4 1 (6.25%) ERP
4 1 (6.25%) PRINCE2
Programming Languages
1 4 (25.00%) PHP
2 3 (18.75%) ActionScript
2 3 (18.75%) ActionScript 3.0
2 3 (18.75%) ActionScript 2.0
2 3 (18.75%) JavaScript
Qualifications
1 1 (6.25%) PRINCE2 Certification
Vendors
1 3 (18.75%) Adobe
1 3 (18.75%) DoubleClick
1 3 (18.75%) Facebook
1 3 (18.75%) Twitter
2 1 (6.25%) JD Edwards