The table below looks at the statistics for Customer Insight skills in IT contracts advertised for the South West region. Included is a guide to the average contractor rates offered in IT contracts that have cited Customer Insight over the 3 months to 3 March 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
3 Mar 2015
Same period 2014 Same period 2013
Customer Insight
Rank 138 116 125
Rank change year-on-year
-22 +9
Contract jobs citing Customer Insight 5 14 1
As % of all contract IT jobs located in the South West 0.16% 0.49% 0.039%
As % of the Processes & Methodologies category 0.21% 0.66% 0.056%
Number of daily rates quoted 5 7 1
Average daily rate
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£330 £430 £325
Average daily rate % change year-on-year
-23.25% +32.30%
UK excluding London average daily rate £400 £375 £394
% change year-on-year
+6.66% -4.76%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - £16.50 £15.00
% change year-on-year
- +10.00%
Customer Insight
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the South West region.

Processes & Methodologies Category
South West
Contract IT job ads with a match in the
Processes & Methodologies category
2352 2112 1794
As % of all contract IT jobs located in the South West 74.57% 74.26% 70.55%
Number of daily rates quoted 1522 1286 1129
Average daily rate £400 £375 £358
Average daily rate % change year-on-year
+6.66% +4.89%
90% offered a daily rate of more than £288 £260 £255
10% offered a daily rate of more than £550 £500 £520
UK excluding London average daily rate £398 £375 £363
% change year-on-year
+6.25% +3.44%
Number of hourly rates quoted 78 92 78
Average hourly rate £36.40 £23.50 £36.50
Average hourly rate % change year-on-year
+54.89% -35.61%
90% offered a hourly rate of more than £17.00 £12.31 £13.77
10% offered a hourly rate of more than £47.00 £39.25 £46.75
UK excluding London average hourly rate £30.00 £27.50 £31.50
% change year-on-year
+9.09% -12.69%

Customer Insight
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of IT contractor jobs citing Customer Insight across the South West region as a proportion of the total demand within the Processes & Methodologies category.

Customer Insight Jobs Demand Trend in the South West

Customer Insight
Daily Rate Trend in the South West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Customer Insight across the South West region.

Customer Insight Daily Rate Trend in the South West

Customer Insight
Daily Rate Histogram in the South West

This chart provides a histogram of daily rates quoted in contract IT jobs citing Customer Insight across the South West region over the 3 months to 3 March 2015.

Customer Insight Daily Rate Histogram in the South West

Customer Insight
Contract Job Locations in the South West

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Customer Insight within the South West region over the 3 months to 3 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bristol -19 1 £330 -26.66% 1
Customer Insight
England

Customer Insight
Top 30 Related IT Skills in the South West

For the 6 months to 3 March 2015, IT contractor jobs across the South West region citing Customer Insight also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Customer Insight.

1 5 (83.33%) Finance
2 4 (66.67%) Marketing
3 3 (50.00%) Analytical Skills
3 3 (50.00%) SAS
3 3 (50.00%) Banking
3 3 (50.00%) Retail
3 3 (50.00%) Retail Banking
4 2 (33.33%) Google
4 2 (33.33%) Logistic Regression
4 2 (33.33%) Credit Risk
4 2 (33.33%) Google Analytics
4 2 (33.33%) SAS Macro
4 2 (33.33%) Base SAS
4 2 (33.33%) Business Intelligence
4 2 (33.33%) Financial Institution
4 2 (33.33%) SQL
4 2 (33.33%) SPSS
4 2 (33.33%) CHAID
4 2 (33.33%) WebTrends
4 2 (33.33%) Statistical Modelling
4 2 (33.33%) Analytics
4 2 (33.33%) Propensity Modelling
4 2 (33.33%) Customer Segmentation
5 1 (16.67%) Data-Driven Marketing
5 1 (16.67%) Degree
5 1 (16.67%) Change Management
5 1 (16.67%) VB
5 1 (16.67%) Business Objects
5 1 (16.67%) MS Office
5 1 (16.67%) MS Excel

Customer Insight
Top Related IT Skills in the South West by Category

For the 6 months to 3 March 2015, IT contractor jobs across the South West region citing Customer Insight also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Customer Insight. Up to 20 skills are shown per category.

Application Platforms
1 3 (50.00%) SAS
2 1 (16.67%) CMS
Applications
1 2 (33.33%) SPSS
2 1 (16.67%) MS Office
2 1 (16.67%) MS Excel
Business Applications
1 2 (33.33%) WebTrends
1 2 (33.33%) Google Analytics
Database & Business Intelligence
1 2 (33.33%) Base SAS
2 1 (16.67%) Data Warehouse
General
1 5 (83.33%) Finance
2 4 (66.67%) Marketing
3 3 (50.00%) Banking
3 3 (50.00%) Retail
3 3 (50.00%) Retail Banking
4 2 (33.33%) Financial Institution
Job Titles
1 2 (33.33%) Web Analyst
1 2 (33.33%) Senior Web Analyst
1 2 (33.33%) Analyst
1 2 (33.33%) Senior Analyst
2 1 (16.67%) Data Manager
2 1 (16.67%) MI Manager
2 1 (16.67%) Test Leader
Miscellaneous
1 3 (50.00%) Analytical Skills
2 2 (33.33%) Credit Risk
3 1 (16.67%) Management Information System
Processes & Methodologies
1 2 (33.33%) Business Intelligence
1 2 (33.33%) CHAID
1 2 (33.33%) Statistical Modelling
1 2 (33.33%) Analytics
1 2 (33.33%) Propensity Modelling
1 2 (33.33%) Customer Segmentation
1 2 (33.33%) Logistic Regression
2 1 (16.67%) Digital Marketing
2 1 (16.67%) Data Migration
2 1 (16.67%) E-Commerce
2 1 (16.67%) Data-Driven Marketing
2 1 (16.67%) Change Management
2 1 (16.67%) Migration
2 1 (16.67%) Stakeholder Management
2 1 (16.67%) Data Management
2 1 (16.67%) Web Analytics
Programming Languages
1 2 (33.33%) SQL
1 2 (33.33%) SAS Macro
2 1 (16.67%) VB
Qualifications
1 1 (16.67%) Degree
Systems Management
1 1 (16.67%) HP Quality Center
Vendors
1 2 (33.33%) Google
2 1 (16.67%) Business Objects
2 1 (16.67%) HP
2 1 (16.67%) Teradata