The table below looks at the statistics for Customer Insight skills in IT jobs advertised for the South West region. Included is a guide to the average salaries offered in IT jobs that have cited Customer Insight over the 3 months to 2 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
2 Sep 2014
Same period 2013 Same period 2012
Customer Insight
Rank 233 190 208
Rank change year-on-year
-43 +18
Permanent jobs citing Customer Insight 1 18 15
As % of all permanent IT jobs located in the South West 0.016% 0.35% 0.26%
As % of the Processes & Methodologies category 0.020% 0.43% 0.35%
Number of salaries quoted 1 17 14
Average salary £40,000 £33,500 £31,250
Average salary % change year-on-year
+19.40% +7.20%
UK excluding London average salary £40,000 £42,500 £33,500
% change year-on-year
-5.88% +26.86%
Customer Insight
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South West region.

Processes & Methodologies Category
South West
Permanent IT job ads with a match in the
Processes & Methodologies category
4970 4142 4286
As % of all permanent IT jobs located in the South West 80.97% 81.30% 75.31%
Number of salaries quoted 4008 3548 3791
Average salary £40,000 £37,500 £40,000
Average salary % change year-on-year
+6.66% -6.25%
90% offered a salary of more than £27,500 £27,000 £27,500
10% offered a salary of more than £60,000 £57,500 £55,000
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

Customer Insight
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of permanent IT jobs citing Customer Insight across the South West region as a proportion of the total demand within the Processes & Methodologies category.

Customer Insight Jobs Demand Trend in the South West

Customer Insight
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Customer Insight across the South West region.

Customer Insight Salary Trend in the South West

Customer Insight
Job Locations in the South West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Customer Insight within the South West region over the 3 months to 2 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Dorset -13 1 £40,000 +23.07%
Customer Insight
England

Customer Insight
Top 30 Related IT Skills in the South West

For the 6 months to 2 September 2014, IT jobs across the South West region citing Customer Insight also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Customer Insight.

1 6 (85.71%) SAS
1 6 (85.71%) Marketing
2 5 (71.43%) Mathematics
2 5 (71.43%) SPSS
3 3 (42.86%) Customer Analysis
3 3 (42.86%) Analytics
3 3 (42.86%) Campaign Analysis
3 3 (42.86%) Project Management
3 3 (42.86%) SQL
3 3 (42.86%) Degree
3 3 (42.86%) SAP InfiniteInsight
3 3 (42.86%) Finance
3 3 (42.86%) Financial Institution
3 3 (42.86%) Data Analysis
4 2 (28.57%) Business Analysis
4 2 (28.57%) Statistical Analysis
4 2 (28.57%) Statistics
4 2 (28.57%) Data Mining
4 2 (28.57%) Customer Analytics
4 2 (28.57%) Retail
4 2 (28.57%) Predictive Modelling
5 1 (14.29%) Visualisation
5 1 (14.29%) ETL
5 1 (14.29%) ITIL Certification
5 1 (14.29%) Service Delivery
5 1 (14.29%) SQL Server
5 1 (14.29%) Crystal Reports
5 1 (14.29%) Business Objects
5 1 (14.29%) ITIL
5 1 (14.29%) Cognos

Customer Insight
Top Related IT Skills in the South West by Category

For the 6 months to 2 September 2014, IT jobs across the South West region citing Customer Insight also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Customer Insight. Up to 20 skills are shown per category.

Application Platforms
1 6 (85.71%) SAS
Applications
1 5 (71.43%) SPSS
Business Applications
1 3 (42.86%) SAP InfiniteInsight
Database & Business Intelligence
1 2 (28.57%) Data Mining
2 1 (14.29%) SQL Server
2 1 (14.29%) Crystal Reports
2 1 (14.29%) Data Warehouse
General
1 6 (85.71%) Marketing
2 3 (42.86%) Financial Institution
2 3 (42.86%) Finance
3 2 (28.57%) Retail
Job Titles
1 6 (85.71%) Analyst
2 4 (57.14%) Insight Analyst
3 2 (28.57%) Senior Insight Analyst
3 2 (28.57%) Senior Analyst
3 2 (28.57%) Customer Analyst
4 1 (14.29%) Service Manager
4 1 (14.29%) Data Analyst
4 1 (14.29%) Marketing Analyst
4 1 (14.29%) Customer Insight Analyst
4 1 (14.29%) SAS Customer Insight Analyst
Miscellaneous
1 5 (71.43%) Mathematics
2 2 (28.57%) Statistics
3 1 (14.29%) Computer Science
3 1 (14.29%) Visualisation
Processes & Methodologies
1 3 (42.86%) Project Management
1 3 (42.86%) Data Analysis
1 3 (42.86%) Customer Analysis
1 3 (42.86%) Analytics
1 3 (42.86%) Campaign Analysis
2 2 (28.57%) Customer Analytics
2 2 (28.57%) Predictive Modelling
2 2 (28.57%) Business Analysis
2 2 (28.57%) Statistical Analysis
3 1 (14.29%) Service Delivery
3 1 (14.29%) GAP Analysis
3 1 (14.29%) ITIL
3 1 (14.29%) E-Commerce
3 1 (14.29%) SOA
3 1 (14.29%) ETL
Programming Languages
1 3 (42.86%) SQL
Qualifications
1 3 (42.86%) Degree
2 1 (14.29%) ITIL Certification
Vendors
1 1 (14.29%) Business Objects
1 1 (14.29%) Cognos