The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the South West region. Included is a guide to the average contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 1 September 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
1 Sep 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 97 110 103
Rank change year-on-year
+13 -7
Contract jobs citing Digital Marketing 51 33 5
As % of all contract IT jobs located in the South West 1.50% 1.02% 0.23%
As % of the Processes & Methodologies category 2.00% 1.40% 0.31%
Number of daily rates quoted 47 30 3
Average daily rate
Keep up to 90%
of your Daily Rate
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£400 £325 £583
Average daily rate % change year-on-year
+23.07% -44.20%
90% offered a daily rate of more than £262 £250 £289
10% offered a daily rate of more than £432 £375 £617
UK excluding London average daily rate £351 £350 £350
% change year-on-year
+0.14% -
Number of hourly rates quoted 1 0 0
Average hourly rate £35.00 - -
UK excluding London average hourly rate £33.64 £35.98 -
% change year-on-year
-6.49% -
Digital Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the South West region.

Processes & Methodologies Category
South West
Contract IT job ads with a match in the
Processes & Methodologies category
2556 2349 1599
As % of all contract IT jobs located in the South West 75.38% 72.72% 72.25%
Number of daily rates quoted 1711 1549 1051
Average daily rate £399 £395 £370
Average daily rate % change year-on-year
+1.01% +6.75%
90% offered a daily rate of more than £275 £275 £260
10% offered a daily rate of more than £513 £525 £500
UK excluding London average daily rate £400 £375 £370
% change year-on-year
+6.66% +1.35%
Number of hourly rates quoted 138 92 71
Average hourly rate £39.25 £34.85 £22.50
Average hourly rate % change year-on-year
+12.62% +54.88%
90% offered a hourly rate of more than £25.50 £15.88 £11.00
10% offered a hourly rate of more than £55.00 £42.50 £45.00
UK excluding London average hourly rate £32.52 £25.75 £30.50
% change year-on-year
+26.29% -15.57%

Digital Marketing
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of IT contractor jobs citing Digital Marketing across the South West region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the South West

Digital Marketing
Daily Rate Trend in the South West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the South West region.

Digital Marketing Daily Rate Trend in the South West

Digital Marketing
Daily Rate Histogram in the South West

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the South West region over the 3 months to 1 September 2015.

Digital Marketing Daily Rate Histogram in the South West

Digital Marketing
Hourly Rate Trend in the South West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the South West region.

Digital Marketing Hourly Rate Trend in the South West

Digital Marketing
Contract Job Locations in the South West

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Digital Marketing within the South West region over the 3 months to 1 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bristol -4 13 £325 -7.14% 5
Gloucestershire +3 12 £410 +36.66% 4
Somerset 0 4 £365 +17.74% 4
Dorset +1 2 £400 +77.77% 1
Wiltshire -5 2 £351 +16.83% 1
Devon - 2 £206 - 2
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the South West

For the 6 months to 1 September 2015, IT contractor jobs across the South West region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing.

1 103 (100.00%) Marketing
2 95 (92.23%) Finance
3 93 (90.29%) Manufacturing
3 93 (90.29%) Electronics
3 93 (90.29%) Telecoms
3 93 (90.29%) Programme Management
3 93 (90.29%) DTV
3 93 (90.29%) SAP
3 93 (90.29%) Business Intelligence
3 93 (90.29%) SAP Oil and Gas
4 30 (29.13%) Agile Software Development
5 24 (23.30%) Java
6 20 (19.42%) SQL
6 20 (19.42%) E-Commerce
7 16 (15.53%) Scrum
8 15 (14.56%) Retail
9 14 (13.59%) Amazon AWS
9 14 (13.59%) Project Management
9 14 (13.59%) .NET
10 12 (11.65%) Web Services
11 11 (10.68%) SQL Server
11 11 (10.68%) JSON
12 10 (9.71%) C#
12 10 (9.71%) MS Project
12 10 (9.71%) Linux
12 10 (9.71%) MVC
13 9 (8.74%) Games
13 9 (8.74%) NHS
13 9 (8.74%) XML
13 9 (8.74%) Spring

Digital Marketing
Top Related IT Skills in the South West by Category

For the 6 months to 1 September 2015, IT contractor jobs across the South West region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 6 (5.83%) Mule
2 4 (3.88%) Commerce Server
2 4 (3.88%) WebSphere
3 2 (1.94%) SharePoint
3 2 (1.94%) Node.js
3 2 (1.94%) SharePoint 2013
3 2 (1.94%) Mule ESB
4 1 (0.97%) Oracle SOA Suite
4 1 (0.97%) WordPress
4 1 (0.97%) MS Exchange
4 1 (0.97%) WebLogic
4 1 (0.97%) IIS
4 1 (0.97%) IBM Notes
4 1 (0.97%) Drupal
4 1 (0.97%) GroupWise
4 1 (0.97%) CMS
Applications
1 10 (9.71%) MS Project
2 8 (7.77%) MS Visio
3 3 (2.91%) MS Office
3 3 (2.91%) MS Excel
4 2 (1.94%) Photoshop
5 1 (0.97%) MS PowerPoint
Business Applications
1 93 (90.29%) SAP Oil and Gas
2 2 (1.94%) Agresso
3 1 (0.97%) Dynamics AX
3 1 (0.97%) Oracle BPM
Cloud Services
1 14 (13.59%) Amazon AWS
2 2 (1.94%) Cloud Computing
2 2 (1.94%) Amazon EC2
2 2 (1.94%) Virtual Private Cloud
3 1 (0.97%) SaaS
3 1 (0.97%) Google Apps
Communications & Networking
1 1 (0.97%) LAN
1 1 (0.97%) SMS
1 1 (0.97%) WAN
1 1 (0.97%) Internet
1 1 (0.97%) Wireless
Database & Business Intelligence
1 11 (10.68%) SQL Server
2 4 (3.88%) Big Data
3 3 (2.91%) MongoDB
3 3 (2.91%) PostgreSQL
3 3 (2.91%) SQL Server Reporting Services
3 3 (2.91%) NoSQL
4 2 (1.94%) Oracle Database
4 2 (1.94%) Relational Database
4 2 (1.94%) Data Warehouse
4 2 (1.94%) SQL Server 2008
4 2 (1.94%) Apache Cassandra
5 1 (0.97%) SQL Server 2012
5 1 (0.97%) MySQL
5 1 (0.97%) Essbase
5 1 (0.97%) RDBMS
5 1 (0.97%) Oracle Database 10g
5 1 (0.97%) OLAP
5 1 (0.97%) Oracle9i Database
5 1 (0.97%) SQL Server Integration Services
5 1 (0.97%) Oracle Database 11g
Development Applications
1 6 (5.83%) Maven
1 6 (5.83%) Jenkins
2 4 (3.88%) Atlassian Bamboo
2 4 (3.88%) TeamCity
2 4 (3.88%) Git (software)
3 3 (2.91%) Visual Studio
4 2 (1.94%) Axure RP
4 2 (1.94%) JIRA
5 1 (0.97%) Selenium
5 1 (0.97%) WebDriver
5 1 (0.97%) SQL Server Management Studio (SSMS)
General
1 103 (100.00%) Marketing
2 95 (92.23%) Finance
3 93 (90.29%) Manufacturing
3 93 (90.29%) Electronics
3 93 (90.29%) Telecoms
4 15 (14.56%) Retail
5 9 (8.74%) Games
6 1 (0.97%) Banking
6 1 (0.97%) Advertising
6 1 (0.97%) Publishing
6 1 (0.97%) Billing
Job Titles
1 38 (36.89%) Developer
2 19 (18.45%) Analyst
3 15 (14.56%) Project Manager
4 13 (12.62%) Business Analyst
5 8 (7.77%) Java Developer
5 8 (7.77%) Senior Developer
6 7 (6.80%) Consultant
7 6 (5.83%) Senior Java Developer
7 6 (5.83%) iOS Developer
8 5 (4.85%) Android Developer
8 5 (4.85%) .NET Developer
9 4 (3.88%) C# Developer
9 4 (3.88%) C# ASP.NET Developer
9 4 (3.88%) ASP.NET Developer
9 4 (3.88%) C# .NET Developer
9 4 (3.88%) E-Commerce Business Analyst
9 4 (3.88%) DevOps Engineer
10 3 (2.91%) Data Migration Consultant
10 3 (2.91%) Front-End Developer
10 3 (2.91%) SQL Developer
Libraries, Frameworks & Software Standards
1 14 (13.59%) .NET
2 12 (11.65%) Web Services
3 11 (10.68%) JSON
4 9 (8.74%) Spring
4 9 (8.74%) XML
5 8 (7.77%) ASP.NET
5 8 (7.77%) CSS
6 7 (6.80%) HTML
6 7 (6.80%) jQuery
6 7 (6.80%) REST
7 6 (5.83%) JPA
7 6 (5.83%) Hibernate
7 6 (5.83%) Spring MVC
7 6 (5.83%) SOAP
8 5 (4.85%) J2ME
8 5 (4.85%) Android SDK
9 4 (3.88%) ASP.NET MVC
9 4 (3.88%) HTML5
9 4 (3.88%) CSS3
10 3 (2.91%) Backbone.js
Miscellaneous
1 93 (90.29%) DTV
2 9 (8.74%) NHS
3 8 (7.77%) Mobile App
4 7 (6.80%) User Experience
5 5 (4.85%) iPhone
6 3 (2.91%) Analytical Skills
6 3 (2.91%) Enterprise Cloud
7 2 (1.94%) Data Centre
7 2 (1.94%) Social Media
7 2 (1.94%) Digital Media
7 2 (1.94%) Management Information System
8 1 (0.97%) Informatics
8 1 (0.97%) FMCG
8 1 (0.97%) W3C
8 1 (0.97%) Mobile Banking
8 1 (0.97%) Mobile Payment
Operating Systems
1 10 (9.71%) Linux
2 9 (8.74%) Apple iOS
3 7 (6.80%) Android
4 5 (4.85%) Red Hat Enterprise Linux
5 4 (3.88%) Amazon Linux
5 4 (3.88%) Windows
6 2 (1.94%) CentOS
6 2 (1.94%) Fedora
7 1 (0.97%) Ubuntu
7 1 (0.97%) Solaris
7 1 (0.97%) Debian
7 1 (0.97%) UNIX
Processes & Methodologies
1 93 (90.29%) Business Intelligence
1 93 (90.29%) Programme Management
2 30 (29.13%) Agile Software Development
3 20 (19.42%) E-Commerce
4 16 (15.53%) Scrum
5 14 (13.59%) Project Management
6 10 (9.71%) MVC
7 8 (7.77%) PRINCE2
7 8 (7.77%) Waterfall
8 7 (6.80%) iOS Development
8 7 (6.80%) Logistics
9 6 (5.83%) Integration Testing
10 5 (4.85%) Continuous Integration
10 5 (4.85%) Data Migration
10 5 (4.85%) Android Development
10 5 (4.85%) DevOps
10 5 (4.85%) Mobile Application Development
10 5 (4.85%) Migration
10 5 (4.85%) ITIL
11 4 (3.88%) TDD
Programming Languages
1 24 (23.30%) Java
2 20 (19.42%) SQL
3 10 (9.71%) C#
4 8 (7.77%) JavaScript
5 7 (6.80%) Ruby
6 6 (5.83%) Objective-C
6 6 (5.83%) Bash Shell
7 4 (3.88%) T-SQL
8 3 (2.91%) Perl
8 3 (2.91%) Python
9 2 (1.94%) PHP
9 2 (1.94%) PL/SQL
10 1 (0.97%) VBA
10 1 (0.97%) C
10 1 (0.97%) Groovy
10 1 (0.97%) Apple Swift
Qualifications
1 3 (2.91%) Security Cleared
2 2 (1.94%) PRINCE2 Certification
3 1 (0.97%) Degree
3 1 (0.97%) SC Cleared
3 1 (0.97%) Oracle Certification
Quality Assurance & Compliance
1 3 (2.91%) HL7
2 2 (1.94%) QA
3 1 (0.97%) SLA
3 1 (0.97%) WAI
System Software
1 2 (1.94%) GPFS
1 2 (1.94%) Ceph
2 1 (0.97%) Active Directory
2 1 (0.97%) Terminal Services
2 1 (0.97%) Microsoft App-V
2 1 (0.97%) Hyper-V
Systems Management
1 5 (4.85%) Opscode Chef
2 2 (1.94%) Oracle ZFS
2 2 (1.94%) Tivoli Storage Manager
2 2 (1.94%) Puppet
Vendors
1 93 (90.29%) SAP
2 7 (6.80%) Oracle
2 7 (6.80%) Red Hat
3 6 (5.83%) Microsoft
4 4 (3.88%) IBM
4 4 (3.88%) ATG
4 4 (3.88%) hybris
5 2 (1.94%) Salesforce.com
6 1 (0.97%) Tableau
6 1 (0.97%) Facebook
6 1 (0.97%) Twitter
6 1 (0.97%) VMware
6 1 (0.97%) Civica
6 1 (0.97%) Google
6 1 (0.97%) Zend
6 1 (0.97%) Vignette
6 1 (0.97%) Citrix
6 1 (0.97%) Lotus
6 1 (0.97%) CODA
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