The first table below looks at the demand for Digital Marketing skills in IT contracts advertised for the South West region. Included is a guide to the average contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 29 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the South West region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
29 Jul 2014
Same period 2013 Same period 2012
Digital Marketing
Rank 109 103 136
Rank change year-on-year
-6 +33
Contract jobs citing Digital Marketing 34 6 1
As % of all contract IT jobs located in the South West 1.11% 0.28% 0.033%
As % of the Processes & Methodologies category 1.53% 0.40% 0.047%
Number of daily rates quoted 33 4 1
Average daily rate
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of your Daily Rate
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£323 £441 £320
Average daily rate % change year-on-year
-26.91% +37.89%
UK excluding London average daily rate £350 £369 £310
% change year-on-year
-5.08% +18.95%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £35.98 £14.95 £14.50
% change year-on-year
+140.63% +3.10%
Processes & Methodologies Category
South West
Contract IT job ads with a match in the
Processes & Methodologies category
2218 1506 2123
As % of all contract IT jobs located in the South West 72.55% 70.74% 69.47%
Number of daily rates quoted 1479 979 1296
Average daily rate £375 £375 £375
90% offered a daily rate of more than £275 £260 £267
10% offered a daily rate of more than £500 £500 £475
UK excluding London average daily rate £375 £375 £363
% change year-on-year
- +3.44%
Number of hourly rates quoted 102 66 127
Average hourly rate £33.84 £17.75 £35.00
Average hourly rate % change year-on-year
+90.64% -49.28%
90% offered a hourly rate of more than £15.50 £11.00 £13.50
10% offered a hourly rate of more than £41.50 £42.50 £47.50
UK excluding London average hourly rate £26.50 £31.00 £32.00
% change year-on-year
-14.51% -3.12%
Digital Marketing
England

Digital Marketing
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of IT contractor jobs citing Digital Marketing across the South West region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the South West

Digital Marketing
Daily Rate Trend in the South West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the South West region.

Digital Marketing Daily Rate Trend in the South West

Digital Marketing
Daily Rate Histogram in the South West

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the South West region over the 3 months to 29 July 2014.

Digital Marketing Daily Rate Histogram in the South West

Digital Marketing
Contract Job Locations in the South West

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Digital Marketing within the South West region over the 3 months to 29 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bristol - 12 £350 - 6
Gloucestershire -12 9 £300 +39.53% 2
Wiltshire 0 6 £300 -48.49% 1
Somerset - 4 £310 - 12
Devon -13 1 £250 -16.66% 2
Dorset - 1 £225 -
Cornwall - - - -
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the South West

For the 6 months to 29 July 2014, IT contractor jobs across the South West region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing.

1 59 (100.00%) Marketing
2 52 (88.14%) Finance
3 47 (79.66%) Business Intelligence
4 46 (77.97%) DTV
4 46 (77.97%) SAP
4 46 (77.97%) Manufacturing
4 46 (77.97%) Programme Management
4 46 (77.97%) Electronics
4 46 (77.97%) Telecoms
4 46 (77.97%) SAP Oil and Gas
5 21 (35.59%) Java
6 19 (32.20%) Web Services
7 17 (28.81%) SQL
8 16 (27.12%) JavaScript
8 16 (27.12%) jQuery
9 15 (25.42%) HTML
9 15 (25.42%) .NET
9 15 (25.42%) CSS
9 15 (25.42%) Scrum
10 14 (23.73%) TDD
10 14 (23.73%) Linux
11 13 (22.03%) C#
12 12 (20.34%) SQL Server
12 12 (20.34%) Spring
12 12 (20.34%) RESTful
13 10 (16.95%) J2EE
13 10 (16.95%) SOAP
14 9 (15.25%) ASP.NET
14 9 (15.25%) SQL Server Integration Services
14 9 (15.25%) Amazon AWS

Digital Marketing
Top Related IT Skills in the South West by Category

For the 6 months to 29 July 2014, IT contractor jobs across the South West region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 8 (13.56%) CMS
2 7 (11.86%) Tomcat
3 5 (8.47%) IIS
4 4 (6.78%) Mule
5 1 (1.69%) Sitecore CMS
5 1 (1.69%) Lync
5 1 (1.69%) Node.js
5 1 (1.69%) Apache
5 1 (1.69%) MS Exchange
5 1 (1.69%) BizTalk Server
Applications
1 2 (3.39%) MS Excel
2 1 (1.69%) MS PowerPoint
Business Applications
1 46 (77.97%) SAP Oil and Gas
2 8 (13.56%) Google Analytics
3 5 (8.47%) WebTrends
4 2 (3.39%) Dynamics CRM
Cloud Services
1 9 (15.25%) Amazon AWS
2 3 (5.08%) SaaS
2 3 (5.08%) Cloud Computing
2 3 (5.08%) Amazon EC2
3 1 (1.69%) Microsoft Azure
3 1 (1.69%) Office 365
3 1 (1.69%) CheetahMail
3 1 (1.69%) Pure360
Communications & Networking
1 1 (1.69%) SMS
1 1 (1.69%) HTTP
1 1 (1.69%) Internet
Database & Business Intelligence
1 12 (20.34%) SQL Server
2 9 (15.25%) SQL Server Integration Services
3 6 (10.17%) SQL Server 2008
4 5 (8.47%) SQL Server 2012
5 4 (6.78%) MySQL
6 3 (5.08%) Amazon DynamoDB
7 2 (3.39%) Oracle Reports
7 2 (3.39%) SQL Server 2005
8 1 (1.69%) RDBMS
8 1 (1.69%) Oracle Database 10g
8 1 (1.69%) SQL Server Reporting Services
8 1 (1.69%) Oracle Database
8 1 (1.69%) Relational Database
Development Applications
1 6 (10.17%) Maven
2 4 (6.78%) JUnit
2 4 (6.78%) Cucumber
3 3 (5.08%) Selenium
3 3 (5.08%) WebDriver
4 2 (3.39%) Team Foundation Server
4 2 (3.39%) Visual Studio
4 2 (3.39%) JIRA
5 1 (1.69%) WATIR
5 1 (1.69%) FitNesse
5 1 (1.69%) Hudson
5 1 (1.69%) Jenkins
General
1 59 (100.00%) Marketing
2 52 (88.14%) Finance
3 46 (77.97%) Manufacturing
3 46 (77.97%) Electronics
3 46 (77.97%) Telecoms
4 1 (1.69%) Banking
4 1 (1.69%) Retail
Job Titles
1 32 (54.24%) Developer
2 15 (25.42%) Java Developer
3 6 (10.17%) .NET Developer
4 5 (8.47%) C# Developer
4 5 (8.47%) Architect
4 5 (8.47%) C# .NET Developer
5 4 (6.78%) PPC Manager
5 4 (6.78%) PPC Analyst
5 4 (6.78%) PPC Executive
5 4 (6.78%) C# ASP.NET Developer
5 4 (6.78%) Tester
5 4 (6.78%) SQL Developer
5 4 (6.78%) SQL Server Developer
5 4 (6.78%) ASP.NET Developer
5 4 (6.78%) PPC Specialist
6 3 (5.08%) Senior Java Developer
6 3 (5.08%) Software Engineer
6 3 (5.08%) Project Manager
6 3 (5.08%) Java Software Engineer
6 3 (5.08%) Senior Developer
Libraries, Frameworks & Software Standards
1 19 (32.20%) Web Services
2 16 (27.12%) jQuery
3 15 (25.42%) HTML
3 15 (25.42%) .NET
3 15 (25.42%) CSS
4 12 (20.34%) RESTful
4 12 (20.34%) Spring
5 10 (16.95%) J2EE
5 10 (16.95%) SOAP
6 9 (15.25%) ASP.NET
7 8 (13.56%) XML
7 8 (13.56%) JSON
8 7 (11.86%) Hibernate
8 7 (11.86%) REST
9 6 (10.17%) ASP.NET MVC
10 5 (8.47%) Java EE
10 5 (8.47%) HTML5
11 3 (5.08%) Middleware
11 3 (5.08%) LAMP
11 3 (5.08%) Ajax
Miscellaneous
1 46 (77.97%) DTV
2 6 (10.17%) Digital Media
3 4 (6.78%) Mobile App
3 4 (6.78%) NHS
4 2 (3.39%) Management Information System
5 1 (1.69%) Streaming Video
5 1 (1.69%) IPTV
5 1 (1.69%) Informatics
5 1 (1.69%) Computer Science
5 1 (1.69%) FMCG
5 1 (1.69%) Open Source
5 1 (1.69%) Social Media
5 1 (1.69%) Health Informatics
5 1 (1.69%) Mainframe
Operating Systems
1 14 (23.73%) Linux
2 6 (10.17%) Solaris
3 5 (8.47%) UNIX
4 4 (6.78%) CentOS
4 4 (6.78%) Fedora
5 3 (5.08%) Android
5 3 (5.08%) Apple iOS
6 2 (3.39%) Windows
7 1 (1.69%) Windows Server 2012
7 1 (1.69%) Windows Server 2008
Processes & Methodologies
1 47 (79.66%) Business Intelligence
2 46 (77.97%) Programme Management
3 15 (25.42%) Scrum
4 14 (23.73%) TDD
5 8 (13.56%) Agile Software Development
5 8 (13.56%) Kanban
5 8 (13.56%) Analytics
6 7 (11.86%) SEO
6 7 (11.86%) E-Commerce
7 6 (10.17%) Software Engineering
7 6 (10.17%) MVC
8 5 (8.47%) PRINCE2
8 5 (8.47%) BDD
9 4 (6.78%) Pay per click
9 4 (6.78%) Project Management
10 3 (5.08%) Software Testing
11 2 (3.39%) Data Management
11 2 (3.39%) Content Management
11 2 (3.39%) Business Development
11 2 (3.39%) Change Management
Programming Languages
1 21 (35.59%) Java
2 17 (28.81%) SQL
3 16 (27.12%) JavaScript
4 13 (22.03%) C#
5 6 (10.17%) PL/SQL
6 5 (8.47%) T-SQL
6 5 (8.47%) PHP
6 5 (8.47%) Ruby
7 4 (6.78%) PHP5
7 4 (6.78%) Python
8 2 (3.39%) VB.NET
9 1 (1.69%) Perl
9 1 (1.69%) Bash Shell
9 1 (1.69%) XPath
Qualifications
1 4 (6.78%) ISEB
2 3 (5.08%) ISTQB
2 3 (5.08%) Degree
3 1 (1.69%) SC Cleared
3 1 (1.69%) Security Cleared
3 1 (1.69%) Oracle Certification
Quality Assurance & Compliance
1 1 (1.69%) QA
System Software
1 2 (3.39%) Active Directory
2 1 (1.69%) VMware Infrastructure
2 1 (1.69%) Hyper-V
2 1 (1.69%) XenApp
2 1 (1.69%) vSphere
Vendors
1 46 (77.97%) SAP
2 8 (13.56%) Microsoft
2 8 (13.56%) Google
2 8 (13.56%) Oracle
3 6 (10.17%) JBoss
4 4 (6.78%) Red Hat
4 4 (6.78%) TIBCO
5 2 (3.39%) SmartFocus
5 2 (3.39%) Facebook
5 2 (3.39%) Twitter
6 1 (1.69%) ExactTarget
6 1 (1.69%) Unica
6 1 (1.69%) Zend
6 1 (1.69%) Sitecore
6 1 (1.69%) DevExpress
6 1 (1.69%) VMware
6 1 (1.69%) EMC
6 1 (1.69%) Citrix
6 1 (1.69%) Avaya
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