Web Analytics Analyst Contracts

Web Analytics Analyst
UK

The median Web Analytics Analyst daily rate in the UK is £455 according to job vacancies posted during the 6 months to 26 April 2024.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

6 months to
26 Apr 2024
Same period 2023 Same period 2022
Rank 576 - 853
Rank change year-on-year - - -188
Contract jobs requiring a Web Analytics Analyst 3 0 7
As % of all contract jobs advertised in the UK 0.007% - 0.008%
As % of the Job Titles category 0.007% - 0.008%
Number of daily rates quoted 3 0 6
10th Percentile - - £385
25th Percentile - - £400
Median daily rate (50th Percentile) £455 - £425
75th Percentile - - £475
90th Percentile - - £500
UK excluding London median daily rate - - £400
% change year-on-year - - -5.88%

All Contract IT Job Vacancies
UK

The following table is for comparison with the above and includes summary statistics for all contract IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

Contract vacancies in the UK with a recognized job title 40,413 56,730 84,732
% of contract IT jobs with a recognized job title 92.78% 94.61% 95.50%
Number of daily rates quoted 26,320 39,605 59,435
10th Percentile £275 £313 £313
25th Percentile £408 £425 £425
Median daily rate (50th Percentile) £525 £540 £525
Median % change year-on-year -2.78% +2.86% +10.53%
75th Percentile £638 £650 £638
90th Percentile £750 £750 £726
UK excluding London median daily rate £490 £500 £475
% change year-on-year -2.00% +5.26% +11.76%
Number of hourly rates quoted 2,653 1,602 2,109
10th Percentile £12.86 £14.25 £12.50
25th Percentile £16.30 £19.28 £15.50
Median hourly rate £35.96 £45.00 £23.00
Median % change year-on-year -20.09% +95.65% +0.24%
75th Percentile £60.25 £65.75 £48.75
90th Percentile £72.50 £75.50 £63.00
UK excluding London median hourly rate £38.00 £42.37 £19.50
% change year-on-year -10.30% +117.26% +2.47%

Web Analytics Analyst
Job Vacancy Trend

Job postings that featured Web Analytics Analyst in the job title as a proportion of all IT jobs advertised.

Job vacancy trend for Web Analytics Analyst in the UK

Web Analytics Analyst
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Web Analytics Analyst.

Daily rate trend for Web Analytics Analyst in the UK

Web Analytics Analyst
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Web Analytics Analyst.

Hourly rate trend for Web Analytics Analyst in the UK

Web Analytics Analyst Skill Set
Top 15 Co-occurring Skills and Capabilities

For the 6 months to 26 April 2024, Web Analytics Analyst contract job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads featuring Web Analytics Analyst in the job title.

1 3 (100.00%) Business Analysis
1 3 (100.00%) Web Analytics
1 3 (100.00%) Analytics
1 3 (100.00%) Public Sector
2 2 (66.67%) Google Data Studio
2 2 (66.67%) SQL
2 2 (66.67%) Python
2 2 (66.67%) Business Intelligence
2 2 (66.67%) Performance Analysis
2 2 (66.67%) Power BI
2 2 (66.67%) Looker
2 2 (66.67%) Power Platform
2 2 (66.67%) Google
2 2 (66.67%) Google Analytics
2 2 (66.67%) Data Analytics

Web Analytics Analyst Skill Set
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 2 (66.67%) Google Analytics
1 2 (66.67%) Google Data Studio
1 2 (66.67%) Power Platform
Database & Business Intelligence
1 2 (66.67%) Looker
1 2 (66.67%) Power BI
General
1 3 (100.00%) Public Sector
Processes & Methodologies
1 3 (100.00%) Analytics
1 3 (100.00%) Business Analysis
1 3 (100.00%) Web Analytics
2 2 (66.67%) Business Intelligence
2 2 (66.67%) Data Analytics
2 2 (66.67%) Performance Analysis
Programming Languages
1 2 (66.67%) Python
1 2 (66.67%) SQL
Vendors
1 2 (66.67%) Google