The table below looks at the statistics for SEO skills in IT jobs advertised for the Birmingham region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 27 February 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Feb 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 118 89 99
Rank change year-on-year
-29 +10
Permanent jobs citing SEO 3 17 11
As % of all permanent IT jobs located in Birmingham 0.17% 1.16% 0.66%
As % of the Processes & Methodologies category 0.21% 1.49% 0.90%
Number of salaries quoted 2 12 9
Average salary £30,500 £32,500 £32,500
Average salary % change year-on-year
-6.15% -
90% offered a salary of more than £26,900 £27,750 £24,600
10% offered a salary of more than £34,100 £42,500 £38,500
UK excluding London average salary £32,500 £33,000 £31,500
% change year-on-year
-1.51% +4.76%
SEO
West Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Birmingham region.

Processes & Methodologies Category
Birmingham
Permanent IT job ads with a match in the
Processes & Methodologies category
1444 1138 1225
As % of all permanent IT jobs located in Birmingham 80.09% 77.89% 73.44%
Number of salaries quoted 1248 966 1018
Average salary £43,000 £45,000 £45,000
Average salary % change year-on-year
-4.44% -
90% offered a salary of more than £30,000 £28,500 £30,000
10% offered a salary of more than £70,000 £65,000 £65,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in Birmingham

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Birmingham region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Birmingham

SEO
Salary Trend in Birmingham

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Birmingham region.

SEO Salary Trend in Birmingham

SEO
Top 30 Related IT Skills in Birmingham

For the 6 months to 27 February 2015, IT jobs across the Birmingham region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 10 (71.43%) HTML
1 10 (71.43%) CSS
2 9 (64.29%) JavaScript
3 8 (57.14%) PHP
4 7 (50.00%) OO
4 7 (50.00%) E-Commerce
4 7 (50.00%) WordPress
5 6 (42.86%) Magento
5 6 (42.86%) CMS
5 6 (42.86%) MySQL
6 5 (35.71%) Linux
6 5 (35.71%) OOP
6 5 (35.71%) Scrum
6 5 (35.71%) MVC
6 5 (35.71%) OOD
6 5 (35.71%) Open Source
6 5 (35.71%) Zend
6 5 (35.71%) Zend Framework
6 5 (35.71%) jQuery
6 5 (35.71%) Integration Testing
6 5 (35.71%) Continuous Integration
6 5 (35.71%) Agile Software Development
6 5 (35.71%) TDD
6 5 (35.71%) Ubuntu
6 5 (35.71%) Blog
6 5 (35.71%) Mobile App
6 5 (35.71%) OO PHP
7 4 (28.57%) Social Media
8 3 (21.43%) Analytics
8 3 (21.43%) Marketing

SEO
Top Related IT Skills in Birmingham by Category

For the 6 months to 27 February 2015, IT jobs across the Birmingham region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 7 (50.00%) WordPress
2 6 (42.86%) CMS
Applications
1 2 (14.29%) Photoshop
Business Applications
1 6 (42.86%) Magento
2 2 (14.29%) Google Analytics
3 1 (7.14%) WebTrends
3 1 (7.14%) Shopify
Communications & Networking
1 1 (7.14%) Intranet
1 1 (7.14%) Internet
Database & Business Intelligence
1 6 (42.86%) MySQL
2 1 (7.14%) SQL Server
2 1 (7.14%) BusinessObjects
General
1 3 (21.43%) Marketing
2 1 (7.14%) Interactive Media
2 1 (7.14%) Back Office
2 1 (7.14%) Advertising
Job Titles
1 10 (71.43%) Developer
2 8 (57.14%) Senior Developer
3 6 (42.86%) Web Developer
4 5 (35.71%) Senior Web Developer
4 5 (35.71%) Junior Developer
4 5 (35.71%) Junior Web Developer
4 5 (35.71%) Junior
5 2 (14.29%) Digital Marketing Executive
5 2 (14.29%) Content Manager
5 2 (14.29%) Senior PHP Developer
5 2 (14.29%) Marketing Executive
5 2 (14.29%) PHP Developer
6 1 (7.14%) Senior C# Developer
6 1 (7.14%) C# Developer
6 1 (7.14%) Front-End Developer
6 1 (7.14%) Online Content Manager
Libraries, Frameworks & Software Standards
1 10 (71.43%) HTML
1 10 (71.43%) CSS
2 5 (35.71%) Zend Framework
2 5 (35.71%) jQuery
3 2 (14.29%) HTML5
4 1 (7.14%) CSS3
4 1 (7.14%) Web Services
4 1 (7.14%) WCF
4 1 (7.14%) .NET
4 1 (7.14%) ASP.NET
Miscellaneous
1 5 (35.71%) Blog
1 5 (35.71%) Open Source
1 5 (35.71%) Mobile App
2 4 (28.57%) Social Media
3 2 (14.29%) Copywriting
3 2 (14.29%) User Experience
4 1 (7.14%) Analytical Skills
4 1 (7.14%) Smartphone
Operating Systems
1 5 (35.71%) Linux
1 5 (35.71%) Ubuntu
Processes & Methodologies
1 7 (50.00%) OO
1 7 (50.00%) E-Commerce
2 5 (35.71%) OOD
2 5 (35.71%) MVC
2 5 (35.71%) Scrum
2 5 (35.71%) Agile Software Development
2 5 (35.71%) TDD
2 5 (35.71%) Integration Testing
2 5 (35.71%) Continuous Integration
2 5 (35.71%) OOP
2 5 (35.71%) OO PHP
3 3 (21.43%) Analytics
4 2 (14.29%) Web Development
4 2 (14.29%) Digital Marketing
5 1 (7.14%) SAP Implementation
5 1 (7.14%) Online Marketing
5 1 (7.14%) Mentoring
5 1 (7.14%) Systems Analysis
5 1 (7.14%) B2C
Programming Languages
1 9 (64.29%) JavaScript
2 8 (57.14%) PHP
3 1 (7.14%) C#
Systems Management
1 1 (7.14%) cPanel
Vendors
1 5 (35.71%) Zend
2 2 (14.29%) Google
3 1 (7.14%) Facebook
3 1 (7.14%) Twitter
3 1 (7.14%) Business Objects
3 1 (7.14%) SAP