The table below looks at the statistics for SEO skills in IT jobs advertised for the Birmingham region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 28 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Aug 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 119 109 124
Rank change year-on-year
-10 +15
Permanent jobs citing SEO 4 25 7
As % of all permanent IT jobs located in Birmingham 0.20% 1.17% 0.33%
As % of the Processes & Methodologies category 0.25% 1.46% 0.40%
Number of salaries quoted 4 14 6
Average salary £32,500 £24,750 £28,000
Average salary % change year-on-year
+31.31% -11.60%
90% offered a salary of more than £27,550 £21,750 £23,000
10% offered a salary of more than £36,750 £41,000 £36,250
UK excluding London average salary £32,500 £30,000 £31,500
% change year-on-year
+8.33% -4.76%
SEO
West Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Birmingham region.

Processes & Methodologies Category
Birmingham
Permanent IT job ads with a match in the
Processes & Methodologies category
1602 1712 1734
As % of all permanent IT jobs located in Birmingham 81.86% 80.38% 81.41%
Number of salaries quoted 1342 1469 1546
Average salary £45,000 £50,000 £45,000
Average salary % change year-on-year
-10.00% +11.11%
90% offered a salary of more than £29,000 £30,000 £29,000
10% offered a salary of more than £65,750 £65,000 £70,000
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

SEO
Jobs Demand Trend in Birmingham

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Birmingham region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Birmingham

SEO
Salary Trend in Birmingham

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Birmingham region.

SEO Salary Trend in Birmingham

SEO
Top 30 Related IT Skills in Birmingham

For the 6 months to 28 August 2015, IT jobs across the Birmingham region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 8 (72.73%) HTML
1 8 (72.73%) CMS
2 7 (63.64%) Analytics
3 6 (54.55%) CSS
4 5 (45.45%) JavaScript
4 5 (45.45%) Google
4 5 (45.45%) Marketing
4 5 (45.45%) Google Analytics
4 5 (45.45%) WordPress
5 4 (36.36%) Social Media
5 4 (36.36%) jQuery
5 4 (36.36%) Web Development
5 4 (36.36%) PHP
5 4 (36.36%) MySQL
5 4 (36.36%) CRM
6 3 (27.27%) Photoshop
6 3 (27.27%) Digital Marketing
6 3 (27.27%) MVC
6 3 (27.27%) HTML5
6 3 (27.27%) CSS3
6 3 (27.27%) Responsive Web Design
6 3 (27.27%) User Experience
7 2 (18.18%) Digital Content Management
7 2 (18.18%) Open Source
7 2 (18.18%) Git (software)
7 2 (18.18%) Games
7 2 (18.18%) Scrum
7 2 (18.18%) Web Design
7 2 (18.18%) Agile Software Development
7 2 (18.18%) TDD

SEO
Top Related IT Skills in Birmingham by Category

For the 6 months to 28 August 2015, IT jobs across the Birmingham region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 8 (72.73%) CMS
2 5 (45.45%) WordPress
3 1 (9.09%) nginx
3 1 (9.09%) Apache
Applications
1 3 (27.27%) Photoshop
2 2 (18.18%) MS Office
2 2 (18.18%) MS Excel
Business Applications
1 1 (9.09%) Tridion
1 1 (9.09%) Magento
Cloud Services
1 5 (45.45%) Google Analytics
2 1 (9.09%) Microsoft Azure
Communications & Networking
1 1 (9.09%) Intranet
1 1 (9.09%) Internet
1 1 (9.09%) Extranet
Database & Business Intelligence
1 4 (36.36%) MySQL
2 1 (9.09%) SQL Server
Development Applications
1 2 (18.18%) Dreamweaver
1 2 (18.18%) Git (software)
2 1 (9.09%) Hudson
2 1 (9.09%) Jasmine
2 1 (9.09%) TeamCity
General
1 5 (45.45%) Marketing
2 2 (18.18%) Games
3 1 (9.09%) Automotive
Job Titles
1 6 (54.55%) Developer
2 4 (36.36%) Web Developer
3 2 (18.18%) PHP Developer
3 2 (18.18%) Front-End Developer
3 2 (18.18%) Content Manager
4 1 (9.09%) PHP MySQL Developer
4 1 (9.09%) DevOps Engineer
4 1 (9.09%) WordPress Developer
4 1 (9.09%) Front-End Web Developer
4 1 (9.09%) Designer
4 1 (9.09%) Graduate
4 1 (9.09%) Junior
4 1 (9.09%) Junior Web Developer
4 1 (9.09%) Marketing Manager
4 1 (9.09%) PHP Web Developer
4 1 (9.09%) SEO Specialist
4 1 (9.09%) Digital Marketing Manager
4 1 (9.09%) Lead Designer
4 1 (9.09%) Senior Developer
4 1 (9.09%) Lead Developer
Libraries, Frameworks & Software Standards
1 8 (72.73%) HTML
2 6 (54.55%) CSS
3 4 (36.36%) jQuery
4 3 (27.27%) HTML5
4 3 (27.27%) CSS3
5 2 (18.18%) .NET
5 2 (18.18%) XML
5 2 (18.18%) XHTML
6 1 (9.09%) Ajax
6 1 (9.09%) JSON
6 1 (9.09%) Symfony
6 1 (9.09%) Zend Framework
6 1 (9.09%) ASP.NET
6 1 (9.09%) REST
6 1 (9.09%) Backbone.js
6 1 (9.09%) KnockoutJS
6 1 (9.09%) Ember.js
6 1 (9.09%) AngularJS
6 1 (9.09%) Twitter Bootstrap
6 1 (9.09%) Durandal
Miscellaneous
1 4 (36.36%) Social Media
2 3 (27.27%) User Experience
3 2 (18.18%) Copywriting
4 1 (9.09%) Blog
4 1 (9.09%) Mobile App
Operating Systems
1 1 (9.09%) Linux
1 1 (9.09%) Ubuntu
Processes & Methodologies
1 7 (63.64%) Analytics
2 4 (36.36%) CRM
2 4 (36.36%) Web Development
3 3 (27.27%) Digital Marketing
3 3 (27.27%) MVC
3 3 (27.27%) Responsive Web Design
4 2 (18.18%) B2C
4 2 (18.18%) Open Source
4 2 (18.18%) Digital Content Management
4 2 (18.18%) Scrum
4 2 (18.18%) Web Design
4 2 (18.18%) Agile Software Development
4 2 (18.18%) TDD
4 2 (18.18%) Pay per click
4 2 (18.18%) E-Commerce
4 2 (18.18%) OOP
5 1 (9.09%) OO
5 1 (9.09%) Internet Marketing
5 1 (9.09%) Integration Testing
5 1 (9.09%) Continuous Integration
Programming Languages
1 5 (45.45%) JavaScript
2 4 (36.36%) PHP
3 2 (18.18%) SQL
3 2 (18.18%) C#
4 1 (9.09%) PHP5
Vendors
1 5 (45.45%) Google
2 1 (9.09%) Zend
2 1 (9.09%) Facebook
2 1 (9.09%) Twitter
2 1 (9.09%) Microsoft
2 1 (9.09%) Adobe
2 1 (9.09%) NEC
Birmingham, Warwickshire
Applause IT Ltd
Salary: + Great Benefits
Posted: 19 hours ago
Birmingham, West Midlands (County)
Applause IT Innovation
Salary: £28000 - £32000 per annum + + Great Benefits
Posted: 4 days ago
Birmingham
Applause IT Innovation
Salary: £25000 - £28000 per annum + + Great Benefits
Posted: 10 days ago