The table below looks at the statistics for SEO skills in IT jobs advertised for the Birmingham region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 21 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
21 Feb 2017
Same period 2016 Same period 2015
Search Engine Optimisation (SEO)
West Midlands / Birmingham
Rank 103 131 125
Rank change year-on-year
+28 -6
Permanent jobs citing SEO 13 2 3
As % of all permanent IT jobs located in Birmingham 0.73% 0.095% 0.17%
As % of the Processes & Methodologies category 0.80% 0.11% 0.21%
Number of salaries quoted 9 2 2
Median salary £30,000 £29,750 £30,500
Median salary % change year-on-year
+0.84% -2.45%
90% offered a salary of more than £22,500 £28,350 £26,900
10% offered a salary of more than £45,000 £31,150 £34,100
UK excluding London median salary £35,000 £35,000 £33,000
% change year-on-year
- +6.06%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Birmingham region.

Processes & Methodologies Category
Birmingham
Permanent IT job ads with a match in the
Processes & Methodologies category
1620 1812 1435
As % of all permanent IT jobs located in Birmingham 90.55% 85.80% 81.26%
Number of salaries quoted 1238 1479 1252
Median salary £45,000 £43,596 £42,500
Median salary % change year-on-year
+3.22% +2.57%
90% offered a salary of more than £28,500 £30,000 £31,000
10% offered a salary of more than £62,500 £70,000 £65,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

SEO
Jobs Demand Trend in Birmingham

The demand trend of job ads across the Birmingham region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Birmingham

SEO
Salary Trend in Birmingham

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Birmingham region.

SEO Salary Trend in Birmingham

SEO
Salary Histogram in Birmingham

This chart provides a salary histogram for IT jobs citing SEO across the Birmingham region over the 3 months to 21 February 2017.

SEO Salary Histogram in Birmingham

SEO
Top 30 Related IT Skills in Birmingham

For the 6 months to 21 February 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Birmingham region with a requirement for SEO.

1 22 (75.86%) Marketing
2 18 (62.07%) HTML
3 16 (55.17%) Social Media
4 15 (51.72%) Analytics
5 14 (48.28%) CSS
6 13 (44.83%) Google
6 13 (44.83%) Pay per click
7 12 (41.38%) JavaScript
8 11 (37.93%) PHP
9 10 (34.48%) CMS
9 10 (34.48%) Digital Marketing
9 10 (34.48%) jQuery
9 10 (34.48%) Git (software)
10 9 (31.03%) Email Marketing
11 8 (27.59%) WordPress
11 8 (27.59%) Web Development
12 7 (24.14%) HTML5
12 7 (24.14%) MySQL
12 7 (24.14%) Adobe
13 6 (20.69%) Business Intelligence
13 6 (20.69%) Advertising
13 6 (20.69%) AdWords
13 6 (20.69%) Content Development
14 5 (17.24%) B2B
14 5 (17.24%) OO
14 5 (17.24%) MS Excel
14 5 (17.24%) E-Commerce
14 5 (17.24%) Java
14 5 (17.24%) Web Services
14 5 (17.24%) Sass

SEO
Top Related IT Skills in Birmingham by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (34.48%) CMS
2 8 (27.59%) WordPress
3 5 (17.24%) Adobe Experience Manager
4 2 (6.90%) Drupal
4 2 (6.90%) Joomla!
4 2 (6.90%) WebSphere
Applications
1 5 (17.24%) MS Excel
2 4 (13.79%) MS PowerPoint
3 2 (6.90%) MS Office
3 2 (6.90%) Photoshop
Business Applications
1 5 (17.24%) Shopify
2 4 (13.79%) Magento
Cloud Services
1 6 (20.69%) AdWords
2 3 (10.34%) Google Analytics
Communications & Networking
1 3 (10.34%) Internet
2 1 (3.45%) SMS
Database & Business Intelligence
1 7 (24.14%) MySQL
2 4 (13.79%) Big Data
2 4 (13.79%) Relational Database
3 2 (6.90%) MongoDB
3 2 (6.90%) SQL Server
Development Applications
1 10 (34.48%) Git (software)
2 2 (6.90%) Mercurial
General
1 22 (75.86%) Marketing
2 6 (20.69%) Advertising
3 4 (13.79%) Automotive
3 4 (13.79%) Retail
4 2 (6.90%) Legal
4 2 (6.90%) Publishing
5 1 (3.45%) Finance
Job Titles
1 12 (41.38%) Developer
2 5 (17.24%) Content Manager
2 5 (17.24%) JavaScript Developer
2 5 (17.24%) Marketing Specialist
2 5 (17.24%) PHP Developer
2 5 (17.24%) PHP Web Developer
2 5 (17.24%) Web Developer
3 4 (13.79%) Digital Content Manager
3 4 (13.79%) Front End Developer (Client-Side Developer)
3 4 (13.79%) HTML Developer
3 4 (13.79%) PPC Specialist
3 4 (13.79%) SEO Manager
3 4 (13.79%) SEO Specialist
4 3 (10.34%) MySQL Developer
4 3 (10.34%) PHP MySQL Developer
4 3 (10.34%) Senior Developer
4 3 (10.34%) Senior Front-End Developer
4 3 (10.34%) WordPress Developer
5 2 (6.90%) Digital Executive
5 2 (6.90%) Magento Developer
Libraries, Frameworks & Software Standards
1 18 (62.07%) HTML
2 14 (48.28%) CSS
3 10 (34.48%) jQuery
4 7 (24.14%) HTML5
5 5 (17.24%) Ajax
5 5 (17.24%) LESS
5 5 (17.24%) Sass
5 5 (17.24%) Web Services
6 4 (13.79%) .NET
6 4 (13.79%) ASP.NET
7 3 (10.34%) Laravel
7 3 (10.34%) Node.js
7 3 (10.34%) XHTML
8 2 (6.90%) ASP.NET MVC
8 2 (6.90%) CSS3
8 2 (6.90%) REST
8 2 (6.90%) Ruby on Rails
8 2 (6.90%) SOAP
8 2 (6.90%) Twitter Bootstrap
Miscellaneous
1 16 (55.17%) Social Media
2 4 (13.79%) Credit Risk
3 3 (10.34%) Social Network
3 3 (10.34%) User Experience
4 2 (6.90%) Analytical Skills
5 1 (3.45%) Digital Media
5 1 (3.45%) FMCG
5 1 (3.45%) Management Information System
5 1 (3.45%) Taxonomies
Operating Systems
1 2 (6.90%) Linux
Processes & Methodologies
1 15 (51.72%) Analytics
2 13 (44.83%) Pay per click
3 10 (34.48%) Digital Marketing
4 9 (31.03%) Email Marketing
5 8 (27.59%) Web Development
6 6 (20.69%) Business Intelligence
6 6 (20.69%) Content Development
7 5 (17.24%) B2B
7 5 (17.24%) E-Commerce
7 5 (17.24%) OO
7 5 (17.24%) Web Analytics
8 4 (13.79%) B2C
8 4 (13.79%) Front End Development
8 4 (13.79%) Search Engine Marketing
9 3 (10.34%) Content Management
9 3 (10.34%) Infographics
9 3 (10.34%) Internet Marketing
9 3 (10.34%) OO PHP
9 3 (10.34%) Web Accessibility
10 2 (6.90%) Domain-Driven Design
Programming Languages
1 12 (41.38%) JavaScript
2 11 (37.93%) PHP
3 5 (17.24%) Java
4 2 (6.90%) Ruby
4 2 (6.90%) SQL
4 2 (6.90%) T-SQL
4 2 (6.90%) VB.NET
Qualifications
1 4 (13.79%) Degree
Vendors
1 13 (44.83%) Google
2 7 (24.14%) Adobe
3 4 (13.79%) DoubleClick
3 4 (13.79%) Kenshoo
4 3 (10.34%) Facebook
4 3 (10.34%) Microsoft
4 3 (10.34%) Twitter
5 2 (6.90%) Crimson Hexagon
5 2 (6.90%) IBM
6 1 (3.45%) SAP
Birmingham, West Midlands (County)
Parallel Consulting
Salary: £30000 - £40000 per annum + bonus, benefits, pension
Posted: Yesterday