The table below looks at the statistics for SEO skills in IT jobs advertised for the Birmingham region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 16 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
16 Sep 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 107 119 103
Rank change year-on-year
+12 -16
Permanent jobs citing SEO 26 10 11
As % of all permanent IT jobs located in Birmingham 1.14% 0.47% 0.63%
As % of the Processes & Methodologies category 1.43% 0.58% 0.91%
Number of salaries quoted 15 9 11
Average salary £30,000 £29,000 £32,000
Average salary % change year-on-year
+3.44% -9.37%
90% offered a salary of more than £22,000 £23,300 £26,000
10% offered a salary of more than £40,500 £35,000 £42,500
UK excluding London average salary £30,000 £31,500 £30,000
% change year-on-year
-4.76% +5.00%
SEO
West Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Birmingham region.

Processes & Methodologies Category
Birmingham
Permanent IT job ads with a match in the
Processes & Methodologies category
1819 1735 1209
As % of all permanent IT jobs located in Birmingham 79.78% 80.77% 69.32%
Number of salaries quoted 1569 1563 1018
Average salary £50,000 £45,000 £42,500
Average salary % change year-on-year
+11.11% +5.88%
90% offered a salary of more than £30,000 £27,500 £29,000
10% offered a salary of more than £70,000 £70,000 £65,000
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

SEO
Jobs Demand Trend in Birmingham

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Birmingham region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Birmingham

SEO
Salary Trend in Birmingham

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Birmingham region.

SEO Salary Trend in Birmingham

SEO
Salary Histogram in Birmingham

This chart provides a salary histogram for IT jobs citing SEO across the Birmingham region over the 3 months to 16 September 2014.

SEO Salary Histogram in Birmingham

SEO
Top 30 Related IT Skills in Birmingham

For the 6 months to 16 September 2014, IT jobs across the Birmingham region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 23 (51.11%) HTML
1 23 (51.11%) JavaScript
1 23 (51.11%) CSS
2 22 (48.89%) PHP
3 20 (44.44%) MySQL
3 20 (44.44%) CMS
4 18 (40.00%) Web Development
4 18 (40.00%) WordPress
5 17 (37.78%) E-Commerce
6 16 (35.56%) Magento
6 16 (35.56%) jQuery
6 16 (35.56%) Open Source
7 15 (33.33%) Analytics
8 14 (31.11%) Git (software)
8 14 (31.11%) Photoshop
9 13 (28.89%) User Experience
10 12 (26.67%) WebTrends
10 12 (26.67%) Joomla!
11 11 (24.44%) Marketing
11 11 (24.44%) Retail
11 11 (24.44%) Google
11 11 (24.44%) User Experience Design
12 10 (22.22%) Google Analytics
13 8 (17.78%) Pay per click
14 7 (15.56%) Social Media
15 6 (13.33%) OO
16 4 (8.89%) Web Design
16 4 (8.89%) Agile Software Development
16 4 (8.89%) Copywriting
16 4 (8.89%) Zend

SEO
Top Related IT Skills in Birmingham by Category

For the 6 months to 16 September 2014, IT jobs across the Birmingham region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 20 (44.44%) CMS
2 18 (40.00%) WordPress
3 12 (26.67%) Joomla!
4 1 (2.22%) Sitecore CMS
4 1 (2.22%) SAS
Applications
1 14 (31.11%) Photoshop
2 1 (2.22%) PowerPivot
2 1 (2.22%) SPSS
2 1 (2.22%) Stata
2 1 (2.22%) MS Excel
Business Applications
1 16 (35.56%) Magento
2 12 (26.67%) WebTrends
3 10 (22.22%) Google Analytics
Database & Business Intelligence
1 20 (44.44%) MySQL
2 1 (2.22%) SQL Server Analysis Services
2 1 (2.22%) SQL Server Integration Services
2 1 (2.22%) SQL Server Reporting Services
2 1 (2.22%) SQL Server
Development Applications
1 14 (31.11%) Git (software)
General
1 11 (24.44%) Marketing
1 11 (24.44%) Retail
2 2 (4.44%) Finance
3 1 (2.22%) Interactive Media
Job Titles
1 23 (51.11%) Developer
2 17 (37.78%) Web Developer
3 12 (26.67%) Content Manager
4 8 (17.78%) E-Commerce Manager
4 8 (17.78%) Junior Developer
4 8 (17.78%) Junior Web Developer
4 8 (17.78%) Junior
5 5 (11.11%) Project Manager
5 5 (11.11%) PHP Developer
5 5 (11.11%) Senior Developer
6 3 (6.67%) Online Content Manager
6 3 (6.67%) Senior Web Developer
7 2 (4.44%) Web Designer
7 2 (4.44%) Senior PHP Developer
7 2 (4.44%) WordPress Developer
7 2 (4.44%) Designer
7 2 (4.44%) Digital Project Manager
8 1 (2.22%) Front-End Developer
8 1 (2.22%) Marketing Executive
8 1 (2.22%) Digital Account Manager
Libraries, Frameworks & Software Standards
1 23 (51.11%) HTML
1 23 (51.11%) CSS
2 16 (35.56%) jQuery
3 4 (8.89%) Zend Framework
4 1 (2.22%) HTML5
4 1 (2.22%) CSS3
4 1 (2.22%) XHTML
Miscellaneous
1 16 (35.56%) Open Source
2 13 (28.89%) User Experience
3 7 (15.56%) Social Media
4 4 (8.89%) Copywriting
5 3 (6.67%) Mobile App
5 3 (6.67%) Blog
6 2 (4.44%) RIA
7 1 (2.22%) Data Extraction
7 1 (2.22%) Analytical Skills
Operating Systems
1 3 (6.67%) Ubuntu
1 3 (6.67%) Linux
Processes & Methodologies
1 18 (40.00%) Web Development
2 17 (37.78%) E-Commerce
3 15 (33.33%) Analytics
4 11 (24.44%) User Experience Design
5 8 (17.78%) Pay per click
6 6 (13.33%) OO
7 4 (8.89%) Web Design
7 4 (8.89%) Agile Software Development
7 4 (8.89%) OO PHP
7 4 (8.89%) Digital Marketing
7 4 (8.89%) Integration Testing
8 3 (6.67%) Continuous Integration
8 3 (6.67%) Marketing Strategy
8 3 (6.67%) TDD
8 3 (6.67%) MVC
8 3 (6.67%) Project Management
8 3 (6.67%) Scrum
8 3 (6.67%) OOD
8 3 (6.67%) OOP
9 2 (4.44%) CRM
Programming Languages
1 23 (51.11%) JavaScript
2 22 (48.89%) PHP
Qualifications
1 2 (4.44%) Degree
2 1 (2.22%) PRINCE2 Certification
Vendors
1 11 (24.44%) Google
2 4 (8.89%) Zend
3 2 (4.44%) Facebook
4 1 (2.22%) Sitecore
4 1 (2.22%) Twitter
4 1 (2.22%) Omniture
4 1 (2.22%) DoubleClick
4 1 (2.22%) Microsoft
Birmingham, West Midlands (County)
BARCLAY ANDERSON LIMITED
Salary: From £25,000 to £28,000 per annum + Benefits Package
Posted: 4 days ago
Birmingham, West Midlands (County)
Uniting Ambition
Salary: £18k - 20k per year + Benefits
Posted: 5 days ago
Birmingham
Blue Town Online
Salary: £20k per year
Posted: 19 days ago