The first table below looks at the demand for SEO skills in IT jobs advertised for the Birmingham region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 24 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Birmingham region.

Location
3 months to
24 Jul 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 95 119 88
Rank change year-on-year
+24 -31
Permanent jobs citing SEO 27 6 22
As % of all permanent IT jobs located in Birmingham 1.39% 0.30% 1.31%
As % of the Processes & Methodologies category 1.82% 0.38% 1.83%
Number of salaries quoted 19 6 21
Average salary £25,500 £29,250 £31,500
Average salary % change year-on-year
-12.82% -7.14%
90% offered a salary of more than £23,500 £23,000 £26,000
10% offered a salary of more than £38,500 £40,000 £42,500
UK excluding London average salary £30,000 £31,250 £32,000
% change year-on-year
-4.00% -2.34%
Processes & Methodologies Category
Birmingham
Permanent IT job ads with a match in the
Processes & Methodologies category
1481 1568 1204
As % of all permanent IT jobs located in Birmingham 76.30% 77.97% 71.50%
Number of salaries quoted 1295 1378 1061
Average salary £47,500 £45,000 £45,000
Average salary % change year-on-year
+5.55% -
90% offered a salary of more than £30,000 £27,500 £28,500
10% offered a salary of more than £70,000 £70,000 £65,000
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
SEO
West Midlands

SEO
Jobs Demand Trend in Birmingham

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Birmingham region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Birmingham

SEO
Salary Trend in Birmingham

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Birmingham region.

SEO Salary Trend in Birmingham

SEO
Salary Histogram in Birmingham

This chart provides a salary histogram for IT jobs citing SEO across the Birmingham region over the 3 months to 24 July 2014.

SEO Salary Histogram in Birmingham

SEO
Top 30 Related IT Skills in Birmingham

For the 6 months to 24 July 2014, IT jobs across the Birmingham region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 28 (53.85%) JavaScript
2 25 (48.08%) HTML
2 25 (48.08%) CSS
3 24 (46.15%) PHP
3 24 (46.15%) jQuery
4 23 (44.23%) MySQL
5 20 (38.46%) WordPress
6 19 (36.54%) Web Development
7 18 (34.62%) Magento
8 17 (32.69%) CMS
8 17 (32.69%) E-Commerce
9 14 (26.92%) Git (software)
10 13 (25.00%) Open Source
10 13 (25.00%) Analytics
10 13 (25.00%) Photoshop
10 13 (25.00%) Marketing
11 12 (23.08%) Joomla!
11 12 (23.08%) WebTrends
12 11 (21.15%) Google
12 11 (21.15%) User Experience Design
13 10 (19.23%) Pay per click
13 10 (19.23%) Retail
14 9 (17.31%) Social Media
14 9 (17.31%) Google Analytics
15 8 (15.38%) .NET
16 7 (13.46%) OO
17 6 (11.54%) Microsoft
17 6 (11.54%) Agile Software Development
17 6 (11.54%) Zend
17 6 (11.54%) Zend Framework

SEO
Top Related IT Skills in Birmingham by Category

For the 6 months to 24 July 2014, IT jobs across the Birmingham region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 20 (38.46%) WordPress
2 17 (32.69%) CMS
3 12 (23.08%) Joomla!
4 3 (5.77%) Node.js
5 2 (3.85%) Sitecore CMS
6 1 (1.92%) SAS
Applications
1 13 (25.00%) Photoshop
2 1 (1.92%) PowerPivot
2 1 (1.92%) SPSS
2 1 (1.92%) MS Excel
2 1 (1.92%) Stata
Business Applications
1 18 (34.62%) Magento
2 12 (23.08%) WebTrends
3 9 (17.31%) Google Analytics
Cloud Services
1 3 (5.77%) Amazon S3
1 3 (5.77%) Amazon AWS
1 3 (5.77%) Amazon SQS
1 3 (5.77%) ElastiCache
Database & Business Intelligence
1 23 (44.23%) MySQL
2 4 (7.69%) SQL Server
3 3 (5.77%) MongoDB
3 3 (5.77%) Amazon DynamoDB
3 3 (5.77%) SQL Server Reporting Services
4 1 (1.92%) SQL Server 2008
4 1 (1.92%) SQL Server Analysis Services
4 1 (1.92%) SQL Server Integration Services
Development Applications
1 14 (26.92%) Git (software)
General
1 13 (25.00%) Marketing
2 10 (19.23%) Retail
3 3 (5.77%) Finance
4 1 (1.92%) Advertising
Job Titles
1 29 (55.77%) Developer
2 14 (26.92%) Web Developer
3 12 (23.08%) PHP Developer
4 6 (11.54%) E-Commerce Manager
4 6 (11.54%) Junior Developer
4 6 (11.54%) Junior
4 6 (11.54%) Content Manager
5 5 (9.62%) Junior Web Developer
6 4 (7.69%) Project Manager
6 4 (7.69%) Front-End Developer
7 2 (3.85%) Senior PHP Developer
7 2 (3.85%) SEO Executive
7 2 (3.85%) Senior Developer
7 2 (3.85%) WordPress Developer
7 2 (3.85%) Front-End Web Developer
7 2 (3.85%) Digital Project Manager
8 1 (1.92%) Marketing Executive
8 1 (1.92%) Senior Business Intelligence Analyst
8 1 (1.92%) Digital Account Manager
8 1 (1.92%) Designer
Libraries, Frameworks & Software Standards
1 25 (48.08%) HTML
1 25 (48.08%) CSS
2 24 (46.15%) jQuery
3 8 (15.38%) .NET
4 6 (11.54%) Zend Framework
5 5 (9.62%) ASP.NET
5 5 (9.62%) Web Services
6 4 (7.69%) CSS3
6 4 (7.69%) HTML5
7 2 (3.85%) Ajax
7 2 (3.85%) .NET Framework
7 2 (3.85%) XHTML
7 2 (3.85%) ASP.NET Web Forms
7 2 (3.85%) AngularJS
7 2 (3.85%) Twitter Bootstrap
Miscellaneous
1 13 (25.00%) Open Source
2 9 (17.31%) Social Media
3 3 (5.77%) RIA
4 2 (3.85%) Copywriting
5 1 (1.92%) Data Extraction
5 1 (1.92%) Mobile App
5 1 (1.92%) Blog
Operating Systems
1 3 (5.77%) Linux
Processes & Methodologies
1 19 (36.54%) Web Development
2 17 (32.69%) E-Commerce
3 13 (25.00%) Analytics
4 11 (21.15%) User Experience Design
5 10 (19.23%) Pay per click
6 7 (13.46%) OO
7 6 (11.54%) Agile Software Development
7 6 (11.54%) OO PHP
8 4 (7.69%) Digital Marketing
9 3 (5.77%) Marketing Strategy
9 3 (5.77%) CRM
9 3 (5.77%) B2B
9 3 (5.77%) MVC
9 3 (5.77%) Content Management
10 2 (3.85%) Statistical Analysis
10 2 (3.85%) Web Design
10 2 (3.85%) Project Management
10 2 (3.85%) Responsive Web Design
10 2 (3.85%) Email Marketing
10 2 (3.85%) Online Marketing
Programming Languages
1 28 (53.85%) JavaScript
2 24 (46.15%) PHP
3 5 (9.62%) C#
3 5 (9.62%) SQL
4 2 (3.85%) T-SQL
4 2 (3.85%) VB.NET
Qualifications
1 2 (3.85%) Microsoft Certification
2 1 (1.92%) PRINCE2 Certification
Vendors
1 11 (21.15%) Google
2 6 (11.54%) Microsoft
2 6 (11.54%) Zend
3 3 (5.77%) Facebook
4 2 (3.85%) Sitecore
5 1 (1.92%) Twitter
5 1 (1.92%) Hummingbird
5 1 (1.92%) Omniture
5 1 (1.92%) DoubleClick
Birmingham, West Midlands (County)
Robert Walters
Salary: £35000 - £50000 per annum
Posted: 3 days ago
Birmingham, West Midlands (County)
Purple Monkey
Salary: From £20,000 to £30,000 per annum & Benefits
Posted: 6 days ago
Birmingham, Warwickshire
Success Digital
Posted: 16 days ago