The table below looks at the statistics for SEO skills in IT jobs advertised for the West Midlands region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 4 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
4 Dec 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 187 154 202
Rank change year-on-year
-33 +48
Permanent jobs citing SEO 46 63 36
As % of all permanent IT jobs located in the West Midlands 0.84% 1.23% 0.63%
As % of the Processes & Methodologies category 0.95% 1.43% 0.73%
Number of salaries quoted 33 55 34
Median salary £35,000 £34,000 £30,000
Median salary % change year-on-year
+2.94% +13.33%
90% offered a salary of more than £28,400 £25,000 £19,999
10% offered a salary of more than £46,500 £45,000 £41,750
UK excluding London median salary £35,000 £35,000 £32,500
% change year-on-year
- +7.69%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
4866 4412 4898
As % of all permanent IT jobs located in the West Midlands 88.76% 85.87% 85.81%
Number of salaries quoted 3772 3706 4310
Median salary £42,500 £42,500 £41,500
Median salary % change year-on-year
- +2.40%
90% offered a salary of more than £27,500 £27,500 £27,500
10% offered a salary of more than £60,000 £65,000 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

SEO
Jobs Demand Trend in the West Midlands

The demand trend of job ads across the West Midlands region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in the West Midlands

SEO
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the West Midlands region.

SEO Salary Trend in the West Midlands

SEO
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing SEO across the West Midlands region over the 3 months to 4 December 2016.

SEO Salary Histogram in the West Midlands

SEO
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the West Midlands region over the 3 months to 4 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Staffordshire -15 19 £35,750 +2.14% 3
Birmingham -7 17 £31,250 +25.00% 3
Worcestershire +4 7 £35,000 -15.15% 2
Warwickshire +1 3 £35,000 +27.27%
Walsall +15 2 £35,250 -9.03%
West Bromwich - 1 - -
SEO
England

SEO
Top 30 Related IT Skills in the West Midlands

For the 6 months to 4 December 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Midlands region with a requirement for SEO.

1 83 (66.40%) HTML
2 77 (61.60%) CSS
3 66 (52.80%) JavaScript
4 63 (50.40%) jQuery
5 62 (49.60%) Marketing
6 56 (44.80%) HTML5
7 46 (36.80%) Social Media
7 46 (36.80%) E-Commerce
8 45 (36.00%) Google
9 44 (35.20%) Analytics
10 41 (32.80%) PHP
11 39 (31.20%) MySQL
12 38 (30.40%) MVC
13 37 (29.60%) Web Development
14 36 (28.80%) Google Analytics
15 35 (28.00%) Front End Development
15 35 (28.00%) CSS3
15 35 (28.00%) Git (software)
16 33 (26.40%) Pay per click
17 31 (24.80%) CMS
17 31 (24.80%) Digital Marketing
17 31 (24.80%) WordPress
18 27 (21.60%) Adobe
19 23 (18.40%) Photoshop
19 23 (18.40%) Email Marketing
20 22 (17.60%) AngularJS
20 22 (17.60%) Sass
20 22 (17.60%) Web Services
21 21 (16.80%) Linux
21 21 (16.80%) Twitter Bootstrap

SEO
Top Related IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 31 (24.80%) CMS
1 31 (24.80%) WordPress
2 9 (7.20%) Adobe Experience Manager
3 7 (5.60%) Drupal
4 6 (4.80%) WebSphere
5 3 (2.40%) Joomla!
6 2 (1.60%) Apache
6 2 (1.60%) nginx
7 1 (0.80%) Tomcat
7 1 (0.80%) WebLogic
Applications
1 23 (18.40%) Photoshop
2 9 (7.20%) MS Excel
3 8 (6.40%) Adobe Illustrator
3 8 (6.40%) MS PowerPoint
4 5 (4.00%) MS Office
5 4 (3.20%) Adobe After Effects
5 4 (3.20%) Adobe Creative Suite
5 4 (3.20%) Fireworks
Business Applications
1 14 (11.20%) Magento
2 7 (5.60%) Payment Gateway
3 5 (4.00%) Shopify
Cloud Services
1 36 (28.80%) Google Analytics
2 7 (5.60%) Sage Pay
3 4 (3.20%) MailChimp
4 2 (1.60%) Adobe Creative Cloud
5 1 (0.80%) AdWords
Communications & Networking
1 14 (11.20%) Internet
2 2 (1.60%) SMS
3 1 (0.80%) HTTP
Database & Business Intelligence
1 39 (31.20%) MySQL
2 11 (8.80%) SQL Server
3 8 (6.40%) MongoDB
3 8 (6.40%) Relational Database
4 4 (3.20%) Big Data
Development Applications
1 35 (28.00%) Git (software)
2 7 (5.60%) gulp
3 6 (4.80%) Dreamweaver
3 6 (4.80%) Grunt
3 6 (4.80%) Maven
4 5 (4.00%) Bower
5 2 (1.60%) Mercurial
5 2 (1.60%) Phing
5 2 (1.60%) PHPUnit
5 2 (1.60%) Subversion
General
1 62 (49.60%) Marketing
2 13 (10.40%) Retail
3 5 (4.00%) Publishing
4 4 (3.20%) Finance
4 4 (3.20%) Games
5 2 (1.60%) Advertising
5 2 (1.60%) Multimedia
6 1 (0.80%) Automotive
6 1 (0.80%) Manufacturing
Job Titles
1 63 (50.40%) Developer
2 33 (26.40%) PHP Developer
3 28 (22.40%) JavaScript Developer
4 26 (20.80%) Web Developer
5 24 (19.20%) HTML Developer
6 23 (18.40%) MySQL Developer
7 21 (16.80%) Front End Developer (Client-Side Developer)
8 19 (15.20%) PHP Web Developer
9 15 (12.00%) HTML CSS Developer
9 15 (12.00%) PHP MySQL Developer
10 10 (8.00%) Content Manager
11 9 (7.20%) Designer
12 8 (6.40%) .NET Developer
12 8 (6.40%) Digital Content Manager
12 8 (6.40%) E-Commerce Manager
12 8 (6.40%) Web Designer
13 6 (4.80%) Junior
13 6 (4.80%) Junior Developer
13 6 (4.80%) Junior JavaScript Developer
13 6 (4.80%) Programmer
Libraries, Frameworks & Software Standards
1 83 (66.40%) HTML
2 77 (61.60%) CSS
3 63 (50.40%) jQuery
4 56 (44.80%) HTML5
5 35 (28.00%) CSS3
6 22 (17.60%) AngularJS
6 22 (17.60%) Sass
6 22 (17.60%) Web Services
7 21 (16.80%) Twitter Bootstrap
8 19 (15.20%) Node.js
9 18 (14.40%) RESTful
10 15 (12.00%) LAMP
11 12 (9.60%) .NET
11 12 (9.60%) REST
12 11 (8.80%) Ajax
12 11 (8.80%) ASP.NET
12 11 (8.80%) ASP.NET MVC
12 11 (8.80%) CodeIgniter
12 11 (8.80%) LESS
13 10 (8.00%) XML
Miscellaneous
1 46 (36.80%) Social Media
2 20 (16.00%) User Experience
3 12 (9.60%) Mobile App
4 8 (6.40%) Graphic Design
5 6 (4.80%) Management Information System
6 5 (4.00%) Copywriting
7 4 (3.20%) Credit Risk
7 4 (3.20%) iPad
7 4 (3.20%) Motion Graphics
7 4 (3.20%) New Media
8 3 (2.40%) Social Network
9 2 (1.60%) Analytical Skills
9 2 (1.60%) Blog
9 2 (1.60%) Taxonomies
9 2 (1.60%) W3C
10 1 (0.80%) Smartphone
Operating Systems
1 21 (16.80%) Linux
2 5 (4.00%) Android
2 5 (4.00%) Apple iOS
Processes & Methodologies
1 46 (36.80%) E-Commerce
2 44 (35.20%) Analytics
3 38 (30.40%) MVC
4 37 (29.60%) Web Development
5 35 (28.00%) Front End Development
6 33 (26.40%) Pay per click
7 31 (24.80%) Digital Marketing
8 23 (18.40%) Email Marketing
9 20 (16.00%) Content Management
10 17 (13.60%) Web Design
11 16 (12.80%) Agile Software Development
12 13 (10.40%) Workflow
13 12 (9.60%) Internet Marketing
13 12 (9.60%) Open Source
13 12 (9.60%) Time Management
14 11 (8.80%) Wireframes
15 10 (8.00%) Mobile Development
16 9 (7.20%) iOS Development
16 9 (7.20%) Online Marketing
16 9 (7.20%) OO
Programming Languages
1 66 (52.80%) JavaScript
2 41 (32.80%) PHP
3 15 (12.00%) C#
4 10 (8.00%) Java
5 8 (6.40%) SQL
6 6 (4.80%) Apple Swift
6 6 (4.80%) Objective-C
7 4 (3.20%) ActionScript
7 4 (3.20%) ActionScript 3.0
8 3 (2.40%) VB.NET
9 2 (1.60%) PHP 5
9 2 (1.60%) T-SQL
10 1 (0.80%) ECMAScript
Qualifications
1 7 (5.60%) Degree
Quality Assurance & Compliance
1 1 (0.80%) QA
1 1 (0.80%) WAI
Vendors
1 45 (36.00%) Google
2 27 (21.60%) Adobe
3 7 (5.60%) PayPal
3 7 (5.60%) Sage
4 6 (4.80%) ATG
4 6 (4.80%) Facebook
4 6 (4.80%) hybris
4 6 (4.80%) IBM
4 6 (4.80%) Oracle
4 6 (4.80%) Twitter
5 4 (3.20%) Macromedia
6 3 (2.40%) Microsoft
6 3 (2.40%) SAP
7 1 (0.80%) DoubleClick
7 1 (0.80%) Kenshoo
Redditch, Worcestershire
Monarch Recruitment Ltd.
Posted: 2 days ago
Redditch, Worcestershire
blu digital
Salary: From £30,000 to £35,000 per annum Plus company benefits
Posted: 4 days ago
Birmingham, West Midlands (County)
Parallel Consulting
Salary: £30000 - £35000 per annum
Posted: 3 days ago
Stoke-On-Trent, Staffordshire
CV Screen Ltd
Salary: Up to £24k plus benefits
Posted: 5 days ago
Stoke-On-Trent, Staffordshire
Searchability
Salary: £25000 per annum
Posted: 5 days ago
Stoke-On-Trent, Staffordshire
Connected IT
Salary: £35000.00 per annum + Benefits
Posted: 15 days ago
Birmingham
Spectrum IT
Salary: £30000 per annum + Benefits
Posted: 19 days ago
Birmingham
Spectrum IT
Posted: 27 days ago