The table below looks at the statistics for SEO skills in IT jobs advertised for the West Midlands region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 26 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
26 Jul 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 143 158 122
Rank change year-on-year
+15 -36
Permanent jobs citing SEO 97 79 106
As % of all permanent IT jobs located in the West Midlands 1.61% 1.33% 1.99%
As % of the Processes & Methodologies category 1.85% 1.53% 2.39%
Number of salaries quoted 91 66 66
Median salary £25,000 £34,500 £26,125
Median salary % change year-on-year
-27.53% +32.05%
90% offered a salary of more than £22,500 £23,250 £22,500
10% offered a salary of more than £37,500 £42,550 £40,000
UK excluding London median salary £32,000 £32,500 £30,000
% change year-on-year
-1.53% +8.33%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
5250 5166 4432
As % of all permanent IT jobs located in the West Midlands 87.05% 87.20% 83.25%
Number of salaries quoted 4098 4200 3675
Median salary £42,500 £42,000 £41,000
Median salary % change year-on-year
+1.19% +2.43%
90% offered a salary of more than £26,000 £27,500 £27,850
10% offered a salary of more than £65,000 £65,000 £62,500
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

SEO
Jobs Demand Trend in the West Midlands

The demand trend of job ads across the West Midlands region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in the West Midlands

SEO
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the West Midlands region.

SEO Salary Trend in the West Midlands

SEO
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing SEO across the West Midlands region over the 3 months to 26 July 2016.

SEO Salary Histogram in the West Midlands

SEO
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the West Midlands region over the 3 months to 26 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Warwickshire +31 32 £25,000 -33.33%
Staffordshire -4 22 £22,500 -42.30% 3
Birmingham +1 15 £37,000 +2.06% 3
Worcestershire - 12 £25,000 -
Solihull +13 4 £28,000 -20.00%
Coventry -4 4 £24,500 -2.00%
Wolverhampton -3 3 £22,500 - 2
Walsall -3 2 - -
SEO
England

SEO
Top 30 Related IT Skills in the West Midlands

For the 6 months to 26 July 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Midlands region with a requirement for SEO.

1 100 (65.36%) HTML
2 97 (63.40%) CSS
3 92 (60.13%) JavaScript
4 91 (59.48%) jQuery
5 65 (42.48%) Front End Development
5 65 (42.48%) Marketing
6 62 (40.52%) MySQL
7 61 (39.87%) MVC
8 60 (39.22%) Web Development
9 58 (37.91%) PHP
10 57 (37.25%) HTML5
11 53 (34.64%) Social Media
12 50 (32.68%) Git (software)
13 43 (28.10%) Linux
14 42 (27.45%) E-Commerce
14 42 (27.45%) AngularJS
15 40 (26.14%) Analytics
16 36 (23.53%) Open Source
16 36 (23.53%) CSS3
17 34 (22.22%) WordPress
18 33 (21.57%) Adobe
19 32 (20.92%) Web Design
19 32 (20.92%) Google
19 32 (20.92%) Photoshop
20 31 (20.26%) Pay per click
21 29 (18.95%) Google Analytics
22 28 (18.30%) CMS
23 27 (17.65%) Agile Software Development
23 27 (17.65%) Workflow
24 24 (15.69%) Internet

SEO
Top Related IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 34 (22.22%) WordPress
2 28 (18.30%) CMS
3 11 (7.19%) Drupal
4 4 (2.61%) Joomla!
5 3 (1.96%) Apache
6 2 (1.31%) Adobe Experience Manager
6 2 (1.31%) nginx
6 2 (1.31%) Tomcat
6 2 (1.31%) WebLogic
7 1 (0.65%) IIS
7 1 (0.65%) SharePoint
7 1 (0.65%) Sitecore CMS
7 1 (0.65%) Umbraco
7 1 (0.65%) WebSphere
Applications
1 32 (20.92%) Photoshop
2 11 (7.19%) Adobe Illustrator
3 9 (5.88%) Adobe Creative Suite
4 7 (4.58%) Adobe After Effects
5 4 (2.61%) Fireworks
6 3 (1.96%) MS Excel
7 2 (1.31%) MS Office
7 2 (1.31%) MS PowerPoint
Business Applications
1 24 (15.69%) Magento
2 2 (1.31%) Payment Gateway
3 1 (0.65%) Pegasus Opera
Cloud Services
1 29 (18.95%) Google Analytics
2 10 (6.54%) MailChimp
3 9 (5.88%) AdWords
4 3 (1.96%) Adobe Creative Cloud
5 2 (1.31%) Sage Pay
6 1 (0.65%) GitHub
Communications & Networking
1 24 (15.69%) Internet
2 7 (4.58%) Intranet
Database & Business Intelligence
1 62 (40.52%) MySQL
2 10 (6.54%) SQL Server
3 7 (4.58%) Relational Database
4 6 (3.92%) MongoDB
5 1 (0.65%) Big Data
5 1 (0.65%) NoSQL
Development Applications
1 50 (32.68%) Git (software)
2 11 (7.19%) Grunt
3 9 (5.88%) Dreamweaver
4 6 (3.92%) gulp
4 6 (3.92%) Maven
5 5 (3.27%) Bower
6 2 (1.31%) Phing
6 2 (1.31%) PHPUnit
6 2 (1.31%) Subversion
General
1 65 (42.48%) Marketing
2 16 (10.46%) Retail
3 11 (7.19%) Multimedia
4 6 (3.92%) Finance
5 4 (2.61%) Publishing
6 3 (1.96%) Games
7 2 (1.31%) Telecoms
8 1 (0.65%) Legal
Job Titles
1 104 (67.97%) Developer
2 47 (30.72%) Front End Developer (Client-Side Developer)
3 45 (29.41%) JavaScript Developer
4 38 (24.84%) MySQL Developer
5 37 (24.18%) Web Developer
6 33 (21.57%) HTML Developer
6 33 (21.57%) PHP Developer
7 28 (18.30%) HTML CSS Developer
8 15 (9.80%) .NET Developer
8 15 (9.80%) PHP MySQL Developer
9 12 (7.84%) Designer
9 12 (7.84%) PHP Web Developer
10 10 (6.54%) Web Designer
11 7 (4.58%) Junior
11 7 (4.58%) Junior Developer
12 6 (3.92%) Content Manager
12 6 (3.92%) Digital Content Manager
12 6 (3.92%) Drupal Developer
12 6 (3.92%) Programmer
12 6 (3.92%) Web Programmer
Libraries, Frameworks & Software Standards
1 100 (65.36%) HTML
2 97 (63.40%) CSS
3 91 (59.48%) jQuery
4 57 (37.25%) HTML5
5 42 (27.45%) AngularJS
6 36 (23.53%) CSS3
7 23 (15.03%) KnockoutJS
7 23 (15.03%) REST
7 23 (15.03%) Sass
7 23 (15.03%) Symfony
7 23 (15.03%) Web Services
8 20 (13.07%) Twitter Bootstrap
9 19 (12.42%) .NET
9 19 (12.42%) Ajax
9 19 (12.42%) RESTful
10 16 (10.46%) JSON
11 15 (9.80%) ASP.NET
11 15 (9.80%) Node.js
12 14 (9.15%) ASP.NET MVC
13 11 (7.19%) XML
Miscellaneous
1 53 (34.64%) Social Media
2 24 (15.69%) Graphic Design
3 16 (10.46%) User Experience
4 12 (7.84%) Mobile App
5 6 (3.92%) Management Information System
6 5 (3.27%) EPoS
7 4 (2.61%) iPad
7 4 (2.61%) Motion Graphics
7 4 (2.61%) New Media
8 3 (1.96%) W3C
9 2 (1.31%) Analytical Skills
9 2 (1.31%) Blog
9 2 (1.31%) Copywriting
9 2 (1.31%) Photography
9 2 (1.31%) RIA
9 2 (1.31%) Social Network
9 2 (1.31%) Taxonomies
10 1 (0.65%) Computer Science
10 1 (0.65%) Driving Licence
10 1 (0.65%) Smartphone
Operating Systems
1 43 (28.10%) Linux
2 3 (1.96%) Android
2 3 (1.96%) Apple iOS
3 1 (0.65%) Windows
3 1 (0.65%) Windows 7
Processes & Methodologies
1 65 (42.48%) Front End Development
2 61 (39.87%) MVC
3 60 (39.22%) Web Development
4 42 (27.45%) E-Commerce
5 40 (26.14%) Analytics
6 36 (23.53%) Open Source
7 32 (20.92%) Web Design
8 31 (20.26%) Pay per click
9 27 (17.65%) Agile Software Development
9 27 (17.65%) Workflow
10 23 (15.03%) Internet Marketing
10 23 (15.03%) TDD
11 20 (13.07%) Content Management
12 16 (10.46%) Digital Marketing
13 15 (9.80%) Unit Testing
14 12 (7.84%) Cross-Browser Compatibility
15 9 (5.88%) Email Marketing
15 9 (5.88%) Mobile Development
15 9 (5.88%) Wireframes
16 8 (5.23%) Project Management
Programming Languages
1 92 (60.13%) JavaScript
2 58 (37.91%) PHP
3 22 (14.38%) C#
4 12 (7.84%) SQL
5 8 (5.23%) Java
6 6 (3.92%) Apple Swift
6 6 (3.92%) Objective-C
7 4 (2.61%) ActionScript
7 4 (2.61%) ActionScript 3.0
8 3 (1.96%) PHP 5
9 1 (0.65%) VB.NET
Qualifications
1 7 (4.58%) Degree
2 1 (0.65%) Postgraduate
Systems Management
1 5 (3.27%) cPanel
Vendors
1 33 (21.57%) Adobe
2 32 (20.92%) Google
3 5 (3.27%) Facebook
4 4 (2.61%) Macromedia
4 4 (2.61%) Twitter
5 2 (1.31%) Microsoft
5 2 (1.31%) PayPal
5 2 (1.31%) Sage
6 1 (0.65%) ATG
6 1 (0.65%) hybris
6 1 (0.65%) IBM
6 1 (0.65%) OpenText
6 1 (0.65%) Oracle
6 1 (0.65%) Pegasus
6 1 (0.65%) RedDot
6 1 (0.65%) SendGrid
6 1 (0.65%) Sitecore
6 1 (0.65%) Zend
Wolverhampton, West Midlands (County)
Talent International
Salary: £0.00 per annum
Posted: 13 hours ago
Stafford
Searchability
Salary: £25000 - £30000 per annum
Posted: 4 days ago
Halesowen, West Midlands (County)
In touch games
Salary: £60000 - £65000 per annum + benefits
Posted: 6 days ago
Stafford, Staffordshire
Deanslist Limited
Salary: From £27,000 to £40,000 per annum + Benefits
Posted: 6 days ago
Wolverhampton
Applause IT Ltd
Salary: £35000 - £40000 per annum + Benefits
Posted: 15 days ago
Birmingham
Applause IT Ltd
Salary: £22000 - £28000 per annum + Benefits
Posted: 19 days ago
Birmingham
Applause IT Ltd
Salary: £18000 - £22000 per annum + Pro-Rata
Posted: 20 days ago
Birmingham
Applause IT Ltd
Salary: £26000 - £32000 per annum
Posted: 25 days ago