The table below looks at the prevalence of the term Advertising in IT jobs advertised for the Dorset region. Included is a guide to the average salaries offered in IT jobs that have cited Advertising over the 3 months to 30 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Sep 2014
Same period 2013 Same period 2012
Advertising
Rank 59 61 73
Rank change year-on-year
+2 +12
Permanent jobs citing Advertising 18 14 3
As % of all permanent IT jobs located in Dorset 2.49% 2.04% 0.49%
As % of the General category 6.43% 5.49% 0.98%
Number of salaries quoted 11 12 3
Average salary £41,000 £33,250 £44,000
Average salary % change year-on-year
+23.30% -24.43%
UK excluding London average salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%
Advertising
South West

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Dorset region.

General Category
Dorset
Permanent IT job ads with a match in the
General category
280 255 305
As % of all permanent IT jobs located in Dorset 38.67% 37.23% 49.67%
Number of salaries quoted 197 200 187
Average salary £47,500 £37,500 £37,500
Average salary % change year-on-year
+26.66% -
90% offered a salary of more than £28,500 £28,000 £23,500
10% offered a salary of more than £70,000 £52,500 £52,500
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Advertising
Jobs Demand Trend in Dorset

This chart provides a 3-month moving total of permanent IT jobs citing Advertising across the Dorset region as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in Dorset

Advertising
Salary Trend in Dorset

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising across the Dorset region.

Advertising Salary Trend in Dorset

Advertising
Salary Histogram in Dorset

This chart provides a salary histogram for IT jobs citing Advertising across the Dorset region over the 3 months to 30 September 2014.

Advertising Salary Histogram in Dorset

Advertising
Job Locations in Dorset

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Advertising within the Dorset region over the 3 months to 30 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Wimborne +8 7 - -
Dorchester - 2 £26,000 -
Bournemouth -13 1 £35,000 +5.26% 1
Advertising
South West

Advertising
Top 30 Related IT Skills in Dorset

For the 6 months to 30 September 2014, IT jobs across the Dorset region citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising.

1 15 (62.50%) .NET
2 14 (58.33%) C#
3 11 (45.83%) Microsoft
4 10 (41.67%) HTML
4 10 (41.67%) Visual Studio
4 10 (41.67%) ASP.NET
4 10 (41.67%) CSS
4 10 (41.67%) MS Excel
4 10 (41.67%) SharePoint
4 10 (41.67%) .NET Framework
5 9 (37.50%) jQuery
5 9 (37.50%) CSS3
5 9 (37.50%) HTML5
5 9 (37.50%) SharePoint 2010
5 9 (37.50%) SharePoint Server
5 9 (37.50%) JavaScript
5 9 (37.50%) Games
6 7 (29.17%) B2C
6 7 (29.17%) Marketing
6 7 (29.17%) Marketing Strategy
6 7 (29.17%) Facebook
6 7 (29.17%) Twitter
6 7 (29.17%) User Experience
6 7 (29.17%) Digital Marketing
6 7 (29.17%) Blog
7 4 (16.67%) SQL
8 3 (12.50%) SQL Server
9 2 (8.33%) Agile Software Development
9 2 (8.33%) Finance
9 2 (8.33%) VB.NET

Advertising
Top Related IT Skills in Dorset by Category

For the 6 months to 30 September 2014, IT jobs across the Dorset region citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 10 (41.67%) SharePoint
2 9 (37.50%) SharePoint Server
2 9 (37.50%) SharePoint 2010
3 1 (4.17%) Sitecore CMS
3 1 (4.17%) MS Exchange
3 1 (4.17%) CMS
Applications
1 10 (41.67%) MS Excel
Database & Business Intelligence
1 3 (12.50%) SQL Server
Development Applications
1 10 (41.67%) Visual Studio
2 2 (8.33%) Oracle Forms
3 1 (4.17%) Eclipse
3 1 (4.17%) Maven
General
1 9 (37.50%) Games
2 7 (29.17%) Marketing
3 2 (8.33%) Finance
Job Titles
1 14 (58.33%) Developer
2 9 (37.50%) SharePoint Developer
3 7 (29.17%) Marketing Executive
3 7 (29.17%) Digital Marketing Executive
4 3 (12.50%) .NET Developer
5 2 (8.33%) VB.NET Developer
5 2 (8.33%) Senior Developer
6 1 (4.17%) Support Engineer
6 1 (4.17%) Infrastructure Engineer
6 1 (4.17%) Java Developer
6 1 (4.17%) Software Team Leader
6 1 (4.17%) Web Developer
6 1 (4.17%) ASP.NET Developer
6 1 (4.17%) Team Leader
6 1 (4.17%) Senior Java Developer
6 1 (4.17%) Senior .NET Developer
6 1 (4.17%) Infrastructure Support Engineer
6 1 (4.17%) Senior ASP.NET Developer
6 1 (4.17%) Software Engineer
Libraries, Frameworks & Software Standards
1 15 (62.50%) .NET
2 10 (41.67%) ASP.NET
2 10 (41.67%) CSS
2 10 (41.67%) .NET Framework
2 10 (41.67%) HTML
3 9 (37.50%) jQuery
3 9 (37.50%) HTML5
3 9 (37.50%) CSS3
4 1 (4.17%) XML
4 1 (4.17%) XSLT
4 1 (4.17%) Swing
4 1 (4.17%) Hibernate
Miscellaneous
1 7 (29.17%) Blog
1 7 (29.17%) User Experience
Operating Systems
1 2 (8.33%) Windows
Processes & Methodologies
1 7 (29.17%) B2C
1 7 (29.17%) Digital Marketing
1 7 (29.17%) Marketing Strategy
2 2 (8.33%) Agile Software Development
3 1 (4.17%) Software Engineering
3 1 (4.17%) Technical Architecture
3 1 (4.17%) Web Development
3 1 (4.17%) Waterfall
3 1 (4.17%) Scrum
Programming Languages
1 14 (58.33%) C#
2 9 (37.50%) JavaScript
3 4 (16.67%) SQL
4 2 (8.33%) VB.NET
5 1 (4.17%) VB
5 1 (4.17%) Java
Qualifications
1 1 (4.17%) Microsoft Certification
1 1 (4.17%) MCTS
1 1 (4.17%) MCITP
1 1 (4.17%) Degree
Quality Assurance & Compliance
1 1 (4.17%) SLA
1 1 (4.17%) QA
System Software
1 1 (4.17%) Active Directory
Vendors
1 11 (45.83%) Microsoft
2 7 (29.17%) Facebook
2 7 (29.17%) Twitter
3 2 (8.33%) Oracle
4 1 (4.17%) Citrix
4 1 (4.17%) Sitecore
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