The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Dorset region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 22 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
22 May 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 67 67 57
Rank change year-on-year
0 -10
Permanent jobs citing Digital Marketing 8 14 8
As % of all permanent IT jobs located in Dorset 1.31% 1.96% 1.29%
As % of the Processes & Methodologies category 1.51% 2.48% 1.62%
Number of salaries quoted 7 10 8
Average salary £33,750 £30,000 £23,750
Average salary % change year-on-year
+12.50% +26.31%
90% offered a salary of more than £26,300 £29,750 £22,500
10% offered a salary of more than £37,000 £50,300 £26,050
UK excluding London average salary £40,000 £35,000 £35,000
% change year-on-year
+14.28% -
Digital Marketing
South West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Dorset region.

Processes & Methodologies Category
Dorset
Permanent IT job ads with a match in the
Processes & Methodologies category
530 564 494
As % of all permanent IT jobs located in Dorset 86.74% 78.99% 79.55%
Number of salaries quoted 421 447 426
Average salary £37,500 £40,000 £38,000
Average salary % change year-on-year
-6.25% +5.26%
90% offered a salary of more than £25,000 £27,500 £27,500
10% offered a salary of more than £65,000 £55,000 £60,000
UK excluding London average salary £44,485 £42,500 £40,000
% change year-on-year
+4.66% +6.25%

Digital Marketing
Jobs Demand Trend in Dorset

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Dorset region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Dorset

Digital Marketing
Salary Trend in Dorset

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Dorset region.

Digital Marketing Salary Trend in Dorset

Digital Marketing
Salary Histogram in Dorset

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Dorset region over the 3 months to 22 May 2015.

Digital Marketing Salary Histogram in Dorset

Digital Marketing
Job Locations in Dorset

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the Dorset region over the 3 months to 22 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bournemouth -9 5 £33,750 +12.50%
Poole +5 3 £33,750 +12.50%
Digital Marketing
South West

Digital Marketing
Top 30 Related IT Skills in Dorset

For the 6 months to 22 May 2015, IT jobs across the Dorset region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 14 (100.00%) Marketing
2 11 (78.57%) SEO
3 10 (71.43%) HTML
4 9 (64.29%) CSS
5 8 (57.14%) ASP.NET
5 8 (57.14%) JavaScript
5 8 (57.14%) .NET
5 8 (57.14%) Degree
5 8 (57.14%) jQuery
6 6 (42.86%) Software Engineering
6 6 (42.86%) ASP.NET MVC
6 6 (42.86%) AngularJS
6 6 (42.86%) ASP.NET Web Forms
6 6 (42.86%) SQL Server
6 6 (42.86%) SQL
6 6 (42.86%) T-SQL
6 6 (42.86%) C#
6 6 (42.86%) MVC
7 4 (28.57%) MS Excel
7 4 (28.57%) Analytical Skills
8 3 (21.43%) Analytics
8 3 (21.43%) Social Media
8 3 (21.43%) Google
8 3 (21.43%) Google Analytics
9 2 (14.29%) Drupal
9 2 (14.29%) Pay per click
9 2 (14.29%) WordPress
9 2 (14.29%) Magento
9 2 (14.29%) MS PowerPoint
9 2 (14.29%) Joomla!

Digital Marketing
Top Related IT Skills in Dorset by Category

For the 6 months to 22 May 2015, IT jobs across the Dorset region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (14.29%) Drupal
1 2 (14.29%) WordPress
1 2 (14.29%) Joomla!
2 1 (7.14%) CMS
Applications
1 4 (28.57%) MS Excel
2 2 (14.29%) MS PowerPoint
2 2 (14.29%) Photoshop
2 2 (14.29%) MS Office
3 1 (7.14%) Fireworks
Business Applications
1 2 (14.29%) Magento
Cloud Services
1 3 (21.43%) Google Analytics
Communications & Networking
1 2 (14.29%) Internet
Database & Business Intelligence
1 6 (42.86%) SQL Server
2 2 (14.29%) MySQL
Development Applications
1 2 (14.29%) Dreamweaver
General
1 14 (100.00%) Marketing
Job Titles
1 9 (64.29%) Developer
2 6 (42.86%) Web Developer
3 2 (14.29%) Web Content Editor
3 2 (14.29%) Content Editor
3 2 (14.29%) Web Editor
3 2 (14.29%) SEO Specialist
3 2 (14.29%) Senior Applications Developer
3 2 (14.29%) Applications Developer
3 2 (14.29%) Senior Developer
4 1 (7.14%) Content Manager
Libraries, Frameworks & Software Standards
1 10 (71.43%) HTML
2 9 (64.29%) CSS
3 8 (57.14%) ASP.NET
3 8 (57.14%) .NET
3 8 (57.14%) jQuery
4 6 (42.86%) ASP.NET MVC
4 6 (42.86%) AngularJS
4 6 (42.86%) ASP.NET Web Forms
5 2 (14.29%) XHTML
Miscellaneous
1 4 (28.57%) Analytical Skills
2 3 (21.43%) Social Media
3 2 (14.29%) Open Source
3 2 (14.29%) Client/Server
4 1 (7.14%) User Experience
4 1 (7.14%) Copywriting
Operating Systems
1 2 (14.29%) Linux
Processes & Methodologies
1 11 (78.57%) SEO
2 6 (42.86%) Software Engineering
2 6 (42.86%) MVC
3 3 (21.43%) Analytics
4 2 (14.29%) Pay per click
4 2 (14.29%) Online Marketing
4 2 (14.29%) E-Commerce
5 1 (7.14%) B2C
5 1 (7.14%) Data Management
5 1 (7.14%) CRM
5 1 (7.14%) Digital Content Management
5 1 (7.14%) Statistical Analysis
5 1 (7.14%) Data Protection
5 1 (7.14%) Email Marketing
Programming Languages
1 8 (57.14%) JavaScript
2 6 (42.86%) SQL
2 6 (42.86%) T-SQL
2 6 (42.86%) C#
3 2 (14.29%) Python
3 2 (14.29%) PHP
Qualifications
1 8 (57.14%) Degree
Vendors
1 3 (21.43%) Google
2 2 (14.29%) Microsoft
3 1 (7.14%) Adobe