The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the East Midlands region. Included is a guide to the salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 22 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
22 Jan 2017
Same period 2016 Same period 2015
Digital Marketing
England / East Midlands
Rank 128 153 151
Rank change year-on-year
+25 -2
Permanent jobs citing Digital Marketing 37 21 22
As % of all permanent IT jobs located in the East Midlands 1.30% 0.65% 0.69%
As % of the Processes & Methodologies category 1.47% 0.74% 0.81%
Number of salaries quoted 26 7 15
Median salary £30,000 £30,000 £35,000
Median salary % change year-on-year
- -14.28%
90% offered a salary of more than £25,250 £24,500 £22,000
10% offered a salary of more than £37,500 £35,300 £40,000
UK excluding London median salary £40,000 £41,875 £35,000
% change year-on-year
-4.47% +19.64%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the East Midlands region.

Processes & Methodologies Category
East Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
2517 2842 2722
As % of all permanent IT jobs located in the East Midlands 88.13% 88.18% 85.36%
Number of salaries quoted 2064 2168 2263
Median salary £42,500 £42,000 £40,000
Median salary % change year-on-year
+1.19% +5.00%
90% offered a salary of more than £30,000 £27,500 £28,000
10% offered a salary of more than £60,000 £58,500 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Digital Marketing
Jobs Demand Trend in the East Midlands

The demand trend of job ads across the East Midlands region citing Digital Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the East Midlands

Digital Marketing
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the East Midlands region.

Digital Marketing Salary Trend in the East Midlands

Digital Marketing
Salary Histogram in the East Midlands

This chart provides a salary histogram for IT jobs citing Digital Marketing across the East Midlands region over the 3 months to 22 January 2017.

Digital Marketing Salary Histogram in the East Midlands

Digital Marketing
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the East Midlands region over the 3 months to 22 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leicestershire +4 11 £30,000 -0.82% 5
Lincolnshire - 11 £42,500 -
Nottinghamshire -3 7 £32,500 +13.04% 3
Derbyshire +8 4 £37,500 -
Northamptonshire -4 4 £23,000 +15.00%
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the East Midlands

For the 6 months to 22 January 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East Midlands region with a requirement for Digital Marketing.

1 54 (100.00%) Marketing
2 32 (59.26%) HTML
3 26 (48.15%) CSS
3 26 (48.15%) SEO
4 22 (40.74%) E-Commerce
5 19 (35.19%) Analytics
6 18 (33.33%) Google
7 17 (31.48%) JavaScript
8 15 (27.78%) CMS
9 12 (22.22%) Finance
9 12 (22.22%) Google Analytics
9 12 (22.22%) User Experience
10 10 (18.52%) Data Analytics
10 10 (18.52%) Multimedia
10 10 (18.52%) Web Design
10 10 (18.52%) Business Intelligence
11 9 (16.67%) Adobe
11 9 (16.67%) Web Analytics
11 9 (16.67%) Retail
12 8 (14.81%) Web Development
12 8 (14.81%) Agile Software Development
12 8 (14.81%) SAP Oil and Gas
12 8 (14.81%) WordPress
12 8 (14.81%) SAP
12 8 (14.81%) Programme Management
12 8 (14.81%) Manufacturing
12 8 (14.81%) Electronics
12 8 (14.81%) Telecoms
13 7 (12.96%) PHP
13 7 (12.96%) OO

Digital Marketing
Top Related IT Skills in the East Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 15 (27.78%) CMS
2 8 (14.81%) WordPress
3 5 (9.26%) nginx
4 3 (5.56%) Apache
5 2 (3.70%) Drupal
5 2 (3.70%) Joomla!
Applications
1 5 (9.26%) Photoshop
2 4 (7.41%) Adobe Illustrator
3 3 (5.56%) InDesign
4 1 (1.85%) MS Excel
4 1 (1.85%) MS Office
4 1 (1.85%) MS PowerPoint
4 1 (1.85%) MS Project
Business Applications
1 8 (14.81%) SAP Oil and Gas
2 5 (9.26%) Magento
3 2 (3.70%) WebTrends
Cloud Services
1 12 (22.22%) Google Analytics
2 5 (9.26%) AdWords
3 2 (3.70%) Adobe Analytics
Communications & Networking
1 3 (5.56%) Internet
Database & Business Intelligence
1 4 (7.41%) Big Data
2 1 (1.85%) MySQL
2 1 (1.85%) SQL Server
Development Applications
1 7 (12.96%) Git (software)
2 4 (7.41%) gulp
2 4 (7.41%) Xcode
3 3 (5.56%) Bower
4 2 (3.70%) Bitbucket
4 2 (3.70%) Subversion
4 2 (3.70%) Visual Website Optimizer
5 1 (1.85%) Grunt
5 1 (1.85%) JIRA
5 1 (1.85%) PHPUnit
5 1 (1.85%) Ranorex
5 1 (1.85%) TestDirector
General
1 54 (100.00%) Marketing
2 12 (22.22%) Finance
3 10 (18.52%) Multimedia
4 9 (16.67%) Retail
5 8 (14.81%) Electronics
5 8 (14.81%) Manufacturing
5 8 (14.81%) Telecoms
6 3 (5.56%) Advertising
7 1 (1.85%) Brand Awareness
7 1 (1.85%) Games
Job Titles
1 17 (31.48%) Developer
2 7 (12.96%) Designer
3 6 (11.11%) Senior Developer
3 6 (11.11%) UX Designer
4 5 (9.26%) PHP Developer
4 5 (9.26%) SEO Manager
4 5 (9.26%) UI Designer
4 5 (9.26%) UI/UX Designer
4 5 (9.26%) WordPress Developer
5 4 (7.41%) Applications Developer
5 4 (7.41%) C++ Applications Developer
5 4 (7.41%) C++ Developer
5 4 (7.41%) Front End Developer (Client-Side Developer)
5 4 (7.41%) Mac Developer
5 4 (7.41%) Objective-C Developer
5 4 (7.41%) Senior Applications Developer
5 4 (7.41%) Senior C++ Applications Developer
5 4 (7.41%) Senior C++ Developer
5 4 (7.41%) Senior Mac Developer
5 4 (7.41%) Web Manager
Libraries, Frameworks & Software Standards
1 32 (59.26%) HTML
2 26 (48.15%) CSS
3 4 (7.41%) .NET
3 4 (7.41%) AngularJS
3 4 (7.41%) Cocoa
3 4 (7.41%) HTML5
3 4 (7.41%) React
4 3 (5.56%) ASP.NET
4 3 (5.56%) Backbone.js
4 3 (5.56%) LESS
4 3 (5.56%) Sass
5 2 (3.70%) Alternative PHP Cache
5 2 (3.70%) jQuery
5 2 (3.70%) JSON
5 2 (3.70%) Zend Framework
6 1 (1.85%) Laravel
6 1 (1.85%) Symfony
6 1 (1.85%) Twitter Bootstrap
Miscellaneous
1 12 (22.22%) User Experience
2 7 (12.96%) Social Media
3 6 (11.11%) Algorithms
4 2 (3.70%) Visualisation
5 1 (1.85%) Analytical Skills
5 1 (1.85%) Mobile Payment
Operating Systems
1 4 (7.41%) Apple iOS
1 4 (7.41%) Mac OS X
1 4 (7.41%) Windows
1 4 (7.41%) Windows Server
2 1 (1.85%) Linux
Processes & Methodologies
1 26 (48.15%) SEO
2 22 (40.74%) E-Commerce
3 19 (35.19%) Analytics
4 10 (18.52%) Business Intelligence
4 10 (18.52%) Data Analytics
4 10 (18.52%) Web Design
5 9 (16.67%) Web Analytics
6 8 (14.81%) Agile Software Development
6 8 (14.81%) Programme Management
6 8 (14.81%) Web Development
7 7 (12.96%) OO
7 7 (12.96%) User Acceptance Testing
8 6 (11.11%) Mobile First
8 6 (11.11%) Pay per click
8 6 (11.11%) Web Usability
9 5 (9.26%) Business Development
9 5 (9.26%) Email Marketing
10 4 (7.41%) OOD
10 4 (7.41%) SDLC
11 3 (5.56%) Social Media Management
Programming Languages
1 17 (31.48%) JavaScript
2 7 (12.96%) PHP
3 5 (9.26%) C++
4 4 (7.41%) Objective-C
5 3 (5.56%) Java
6 2 (3.70%) C#
6 2 (3.70%) SQL
7 1 (1.85%) VB.NET
Qualifications
1 6 (11.11%) Degree
2 1 (1.85%) ISEB
2 1 (1.85%) ISEB Practitioner
2 1 (1.85%) ISTQB
2 1 (1.85%) ISTQB Advanced Certification
2 1 (1.85%) ISTQB Foundation Certification
2 1 (1.85%) SC Cleared
2 1 (1.85%) Security Cleared
Quality Assurance & Compliance
1 4 (7.41%) QA
2 1 (1.85%) SLA
System Software
1 2 (3.70%) Varnish
Systems Management
1 1 (1.85%) HP Quality Center
Vendors
1 18 (33.33%) Google
2 9 (16.67%) Adobe
3 8 (14.81%) SAP
4 6 (11.11%) Hitwise
4 6 (11.11%) hybris
4 6 (11.11%) Monetate
5 3 (5.56%) Zend
6 2 (3.70%) Optimizely
6 2 (3.70%) Panasonic
7 1 (1.85%) Cognizant
7 1 (1.85%) Facebook
7 1 (1.85%) HubSpot
7 1 (1.85%) Microsoft
7 1 (1.85%) Twitter
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