The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the East Midlands region. Included is a guide to the salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 20 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
20 Feb 2017
Same period 2016 Same period 2015
Digital Marketing
England / East Midlands
Rank 124 150 156
Rank change year-on-year
+26 +6
Permanent jobs citing Digital Marketing 39 15 18
As % of all permanent IT jobs located in the East Midlands 1.37% 0.48% 0.56%
As % of the Processes & Methodologies category 1.57% 0.55% 0.66%
Number of salaries quoted 27 6 9
Median salary £32,500 £30,000 £30,500
Median salary % change year-on-year
+8.33% -1.63%
90% offered a salary of more than £27,500 £23,750 £24,600
10% offered a salary of more than £45,500 £36,500 £36,500
UK excluding London median salary £40,000 £42,500 £35,000
% change year-on-year
-5.88% +21.42%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the East Midlands region.

Processes & Methodologies Category
East Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
2477 2748 2743
As % of all permanent IT jobs located in the East Midlands 87.03% 87.38% 86.01%
Number of salaries quoted 2000 2096 2241
Median salary £42,500 £41,543 £40,000
Median salary % change year-on-year
+2.30% +3.85%
90% offered a salary of more than £30,000 £27,500 £27,500
10% offered a salary of more than £60,000 £57,500 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Digital Marketing
Jobs Demand Trend in the East Midlands

The demand trend of job ads across the East Midlands region citing Digital Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the East Midlands

Digital Marketing
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the East Midlands region.

Digital Marketing Salary Trend in the East Midlands

Digital Marketing
Salary Histogram in the East Midlands

This chart provides a salary histogram for IT jobs citing Digital Marketing across the East Midlands region over the 3 months to 20 February 2017.

Digital Marketing Salary Histogram in the East Midlands

Digital Marketing
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the East Midlands region over the 3 months to 20 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leicestershire +5 12 £30,000 - 7
Lincolnshire - 12 £42,500 - 1
Nottinghamshire - 8 £33,750 - 3
Derbyshire +8 4 £37,500 - 3
Northamptonshire +13 3 £26,750 +33.75% 2
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the East Midlands

For the 6 months to 20 February 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East Midlands region with a requirement for Digital Marketing.

1 56 (100.00%) Marketing
2 33 (58.93%) HTML
3 27 (48.21%) CSS
4 26 (46.43%) SEO
5 22 (39.29%) E-Commerce
6 19 (33.93%) JavaScript
7 18 (32.14%) Analytics
8 17 (30.36%) Google
9 16 (28.57%) CMS
10 12 (21.43%) Finance
10 12 (21.43%) User Experience
11 11 (19.64%) Business Intelligence
11 11 (19.64%) Google Analytics
12 10 (17.86%) Multimedia
12 10 (17.86%) Web Design
12 10 (17.86%) Data Analytics
13 9 (16.07%) Adobe
13 9 (16.07%) PHP
13 9 (16.07%) Agile Software Development
13 9 (16.07%) Web Analytics
13 9 (16.07%) Retail
14 8 (14.29%) WordPress
14 8 (14.29%) Git (software)
14 8 (14.29%) Web Development
14 8 (14.29%) SAP Oil and Gas
14 8 (14.29%) SAP
14 8 (14.29%) Programme Management
14 8 (14.29%) Electronics
14 8 (14.29%) Telecoms
14 8 (14.29%) Manufacturing

Digital Marketing
Top Related IT Skills in the East Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 16 (28.57%) CMS
2 8 (14.29%) WordPress
3 5 (8.93%) nginx
4 3 (5.36%) Apache
5 2 (3.57%) Drupal
6 1 (1.79%) Joomla!
Applications
1 5 (8.93%) Photoshop
2 4 (7.14%) Adobe Illustrator
3 3 (5.36%) InDesign
3 3 (5.36%) MS Excel
3 3 (5.36%) MS Project
4 1 (1.79%) MS Office
4 1 (1.79%) MS PowerPoint
Business Applications
1 8 (14.29%) SAP Oil and Gas
2 4 (7.14%) Magento
3 2 (3.57%) WebTrends
Cloud Services
1 11 (19.64%) Google Analytics
2 4 (7.14%) AdWords
3 2 (3.57%) Adobe Analytics
Communications & Networking
1 3 (5.36%) Internet
Database & Business Intelligence
1 4 (7.14%) Big Data
2 1 (1.79%) MySQL
2 1 (1.79%) SQL Server
Development Applications
1 8 (14.29%) Git (software)
2 5 (8.93%) gulp
3 4 (7.14%) Xcode
4 3 (5.36%) Bower
5 2 (3.57%) Bitbucket
5 2 (3.57%) Grunt
5 2 (3.57%) Subversion
6 1 (1.79%) PHPUnit
6 1 (1.79%) Visual Website Optimizer
General
1 56 (100.00%) Marketing
2 12 (21.43%) Finance
3 10 (17.86%) Multimedia
4 9 (16.07%) Retail
5 8 (14.29%) Electronics
5 8 (14.29%) Manufacturing
5 8 (14.29%) Telecoms
6 2 (3.57%) Advertising
7 1 (1.79%) Brand Awareness
7 1 (1.79%) Games
Job Titles
1 18 (32.14%) Developer
2 7 (12.50%) Designer
3 6 (10.71%) Senior Developer
3 6 (10.71%) UX Designer
3 6 (10.71%) WordPress Developer
4 5 (8.93%) Front End Developer (Client-Side Developer)
4 5 (8.93%) PHP Developer
4 5 (8.93%) UI Designer
4 5 (8.93%) UI/UX Designer
5 4 (7.14%) Applications Developer
5 4 (7.14%) C++ Applications Developer
5 4 (7.14%) C++ Developer
5 4 (7.14%) JavaScript Developer
5 4 (7.14%) Mac Developer
5 4 (7.14%) Senior Applications Developer
5 4 (7.14%) Senior C++ Applications Developer
5 4 (7.14%) Senior C++ Developer
5 4 (7.14%) Senior Mac Developer
5 4 (7.14%) SEO Manager
5 4 (7.14%) Web Manager
Libraries, Frameworks & Software Standards
1 33 (58.93%) HTML
2 27 (48.21%) CSS
3 6 (10.71%) AngularJS
4 5 (8.93%) React
5 4 (7.14%) .NET
5 4 (7.14%) Cocoa
5 4 (7.14%) HTML5
5 4 (7.14%) Sass
6 3 (5.36%) ASP.NET
6 3 (5.36%) Backbone.js
6 3 (5.36%) LESS
7 2 (3.57%) Alternative PHP Cache
7 2 (3.57%) jQuery
7 2 (3.57%) JSON
7 2 (3.57%) Zend Framework
8 1 (1.79%) Mason
8 1 (1.79%) Node.js
8 1 (1.79%) Redux
8 1 (1.79%) RESTful
8 1 (1.79%) Symfony
Miscellaneous
1 12 (21.43%) User Experience
2 6 (10.71%) Social Media
3 5 (8.93%) Algorithms
4 2 (3.57%) Fintech
5 1 (1.79%) Analytical Skills
5 1 (1.79%) Mobile Payment
Operating Systems
1 4 (7.14%) Apple iOS
1 4 (7.14%) Mac OS X
1 4 (7.14%) Windows
1 4 (7.14%) Windows Server
2 1 (1.79%) Linux
Processes & Methodologies
1 26 (46.43%) SEO
2 22 (39.29%) E-Commerce
3 18 (32.14%) Analytics
4 11 (19.64%) Business Intelligence
5 10 (17.86%) Data Analytics
5 10 (17.86%) Web Design
6 9 (16.07%) Agile Software Development
6 9 (16.07%) Web Analytics
7 8 (14.29%) Programme Management
7 8 (14.29%) Web Development
8 7 (12.50%) OO
8 7 (12.50%) User Acceptance Testing
9 6 (10.71%) Mobile First
9 6 (10.71%) Web Usability
10 5 (8.93%) Business Development
10 5 (8.93%) Pay per click
11 4 (7.14%) Email Marketing
11 4 (7.14%) OOD
11 4 (7.14%) Project Management
11 4 (7.14%) TDD
Programming Languages
1 19 (33.93%) JavaScript
2 9 (16.07%) PHP
3 4 (7.14%) C++
3 4 (7.14%) Objective-C
4 2 (3.57%) SQL
5 1 (1.79%) Java
5 1 (1.79%) VB.NET
Qualifications
1 5 (8.93%) Degree
2 2 (3.57%) PRINCE2 Practitioner
3 1 (1.79%) SC Cleared
3 1 (1.79%) Security Cleared
Quality Assurance & Compliance
1 1 (1.79%) QA
1 1 (1.79%) SLA
System Software
1 2 (3.57%) Varnish
Vendors
1 17 (30.36%) Google
2 9 (16.07%) Adobe
3 8 (14.29%) SAP
4 6 (10.71%) Hitwise
4 6 (10.71%) hybris
4 6 (10.71%) Monetate
5 3 (5.36%) Zend
6 2 (3.57%) HubSpot
6 2 (3.57%) Panasonic
7 1 (1.79%) Cognizant
7 1 (1.79%) Facebook
7 1 (1.79%) Marketo
7 1 (1.79%) Microsoft
7 1 (1.79%) Optimizely
7 1 (1.79%) Pardot
7 1 (1.79%) Salesforce.com
7 1 (1.79%) Twitter
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