The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the East Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 19 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Dec 2014
Same period 2013 Same period 2012
Web Analytics
Rank 154 189 155
Rank change year-on-year
+35 -34
Permanent jobs citing Web Analytics 11 4 7
As % of all permanent IT jobs located in the East Midlands 0.31% 0.11% 0.23%
As % of the Processes & Methodologies category 0.39% 0.14% 0.28%
Number of salaries quoted 7 0 4
Average salary £40,000 - £37,500
UK excluding London average salary £37,500 £35,000 £38,000
% change year-on-year
+7.14% -7.89%
Web Analytics
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the East Midlands region.

Processes & Methodologies Category
East Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
2852 2942 2490
As % of all permanent IT jobs located in the East Midlands 81.21% 81.32% 80.35%
Number of salaries quoted 2421 2428 2201
Average salary £40,000 £40,000 £40,000
90% offered a salary of more than £27,500 £27,500 £26,500
10% offered a salary of more than £60,000 £52,500 £56,350
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Web Analytics
Jobs Demand Trend in the East Midlands

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the East Midlands region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the East Midlands

Web Analytics
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the East Midlands region.

Web Analytics Salary Trend in the East Midlands

Web Analytics
Salary Histogram in the East Midlands

This chart provides a salary histogram for IT jobs citing Web Analytics across the East Midlands region over the 3 months to 19 December 2014.

Web Analytics Salary Histogram in the East Midlands

Web Analytics
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Analytics within the East Midlands region over the 3 months to 19 December 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Nottinghamshire - 8 £33,750 -
Northamptonshire - 3 £40,000 -
Web Analytics
England

Web Analytics
Top 30 Related IT Skills in the East Midlands

For the 6 months to 19 December 2014, IT jobs across the East Midlands region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 14 (100.00%) Analytics
2 10 (71.43%) E-Commerce
2 10 (71.43%) Marketing
3 8 (57.14%) Finance
4 7 (50.00%) Digital Marketing
5 5 (35.71%) Product Management
5 5 (35.71%) Google
5 5 (35.71%) User Experience
5 5 (35.71%) Google Analytics
6 4 (28.57%) Analytical Skills
7 3 (21.43%) WebTrends
7 3 (21.43%) SiteCatalyst
7 3 (21.43%) Banking
7 3 (21.43%) Retail
7 3 (21.43%) Omniture
7 3 (21.43%) Content Management
7 3 (21.43%) Customer Analytics
8 2 (14.29%) Performance Monitoring
8 2 (14.29%) SQL
8 2 (14.29%) HTML
8 2 (14.29%) CSS
8 2 (14.29%) SAS
8 2 (14.29%) Business Analysis
8 2 (14.29%) Mobile Commerce
8 2 (14.29%) SEO
8 2 (14.29%) Mobile App
9 1 (7.14%) Online Marketing
9 1 (7.14%) Confluence
9 1 (7.14%) JIRA
9 1 (7.14%) Social Media

Web Analytics
Top Related IT Skills in the East Midlands by Category

For the 6 months to 19 December 2014, IT jobs across the East Midlands region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 2 (14.29%) SAS
2 1 (7.14%) Confluence
2 1 (7.14%) SharePoint
Business Applications
1 5 (35.71%) Google Analytics
2 3 (21.43%) SiteCatalyst
2 3 (21.43%) WebTrends
Development Applications
1 1 (7.14%) JIRA
General
1 10 (71.43%) Marketing
2 8 (57.14%) Finance
3 3 (21.43%) Banking
3 3 (21.43%) Retail
Job Titles
1 8 (57.14%) Analyst
2 5 (35.71%) Product Manager
3 4 (28.57%) Marketing Manager
3 4 (28.57%) Product Marketing Manager
3 4 (28.57%) Digital Marketing Manager
4 3 (21.43%) Business Analyst
4 3 (21.43%) Web Analyst
5 1 (7.14%) E-Commerce Manager
Libraries, Frameworks & Software Standards
1 2 (14.29%) HTML
1 2 (14.29%) CSS
Miscellaneous
1 5 (35.71%) User Experience
2 4 (28.57%) Analytical Skills
3 2 (14.29%) Mobile App
4 1 (7.14%) Social Media
Processes & Methodologies
1 14 (100.00%) Analytics
2 10 (71.43%) E-Commerce
3 7 (50.00%) Digital Marketing
4 5 (35.71%) Product Management
5 3 (21.43%) Customer Analytics
5 3 (21.43%) Content Management
6 2 (14.29%) Business Analysis
6 2 (14.29%) Mobile Commerce
6 2 (14.29%) SEO
6 2 (14.29%) Performance Monitoring
7 1 (7.14%) Online Marketing
Programming Languages
1 2 (14.29%) SQL
Vendors
1 5 (35.71%) Google
2 3 (21.43%) Omniture