The first table below looks at the demand for Pay per click skills in IT jobs advertised for the East Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 30 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the East Midlands region.

Location
3 months to
30 Jul 2014
Same period 2013 Same period 2012
Pay per click (PPC)
Rank 164 154 172
Rank change year-on-year
-10 +18
Permanent jobs citing Pay per click 6 7 5
As % of all permanent IT jobs located in the East Midlands 0.16% 0.22% 0.15%
As % of the Processes & Methodologies category 0.20% 0.29% 0.19%
Number of salaries quoted 1 6 5
Average salary £32,000 £50,000 £33,500
Average salary % change year-on-year
-36.00% +49.25%
UK excluding London average salary £26,000 £30,000 £27,500
% change year-on-year
-13.33% +9.09%
Processes & Methodologies Category
East Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
3009 2423 2644
As % of all permanent IT jobs located in the East Midlands 80.24% 76.17% 77.33%
Number of salaries quoted 2503 2035 2268
Average salary £40,000 £38,000 £40,000
Average salary % change year-on-year
+5.26% -5.00%
90% offered a salary of more than £27,500 £27,000 £27,000
10% offered a salary of more than £55,000 £60,000 £55,000
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Pay per click
England

Pay per click
Jobs Demand Trend in the East Midlands

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the East Midlands region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in the East Midlands

Pay per click
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the East Midlands region.

Pay per click Salary Trend in the East Midlands

Pay per click
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the East Midlands region over the 3 months to 30 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Nottinghamshire - 4 - - 1
Derbyshire -11 1 £32,000 -20.00%
Lincolnshire - 1 - -
Pay per click
England

Pay per click
Top 30 Related IT Skills in the East Midlands

For the 6 months to 30 July 2014, IT jobs across the East Midlands region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 17 (100.00%) E-Commerce
1 17 (100.00%) Marketing
2 13 (76.47%) SEO
3 12 (70.59%) Email Marketing
4 9 (52.94%) Social Media
4 9 (52.94%) Google
5 8 (47.06%) Analytics
5 8 (47.06%) Digital Marketing
5 8 (47.06%) HTML
6 7 (41.18%) Content Management
7 6 (35.29%) Online Marketing
8 5 (29.41%) Retail
8 5 (29.41%) Google Analytics
8 5 (29.41%) Advertising
8 5 (29.41%) Photoshop
9 4 (23.53%) CMS
9 4 (23.53%) SQL
9 4 (23.53%) Dreamweaver
9 4 (23.53%) B2B
9 4 (23.53%) B2C
9 4 (23.53%) Fireworks
9 4 (23.53%) Management Information System
9 4 (23.53%) Web Analytics
9 4 (23.53%) Mathematics
10 3 (17.65%) MySQL
10 3 (17.65%) JavaScript
10 3 (17.65%) CSS
10 3 (17.65%) XHTML
10 3 (17.65%) Digital Media
11 1 (5.88%) Facebook

Pay per click
Top Related IT Skills in the East Midlands by Category

For the 6 months to 30 July 2014, IT jobs across the East Midlands region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 4 (23.53%) CMS
Applications
1 5 (29.41%) Photoshop
2 4 (23.53%) Fireworks
Business Applications
1 5 (29.41%) Google Analytics
Database & Business Intelligence
1 3 (17.65%) MySQL
Development Applications
1 4 (23.53%) Dreamweaver
General
1 17 (100.00%) Marketing
2 5 (29.41%) Retail
2 5 (29.41%) Advertising
Job Titles
1 8 (47.06%) PPC Executive
1 8 (47.06%) PPC Manager
1 8 (47.06%) PPC Analyst
1 8 (47.06%) PPC Specialist
2 4 (23.53%) Analyst
2 4 (23.53%) Account Manager
3 1 (5.88%) E-Commerce Manager
3 1 (5.88%) Marketing Manager
Libraries, Frameworks & Software Standards
1 8 (47.06%) HTML
2 3 (17.65%) CSS
2 3 (17.65%) XHTML
Miscellaneous
1 9 (52.94%) Social Media
2 4 (23.53%) Management Information System
2 4 (23.53%) Mathematics
3 3 (17.65%) Digital Media
4 1 (5.88%) RIA
Processes & Methodologies
1 17 (100.00%) E-Commerce
2 13 (76.47%) SEO
3 12 (70.59%) Email Marketing
4 8 (47.06%) Analytics
4 8 (47.06%) Digital Marketing
5 7 (41.18%) Content Management
6 6 (35.29%) Online Marketing
7 4 (23.53%) B2B
7 4 (23.53%) B2C
7 4 (23.53%) Web Analytics
8 1 (5.88%) Customer Engagement
8 1 (5.88%) Marketing Strategy
Programming Languages
1 4 (23.53%) SQL
2 3 (17.65%) JavaScript
Qualifications
1 1 (5.88%) Degree
Vendors
1 9 (52.94%) Google
2 1 (5.88%) Facebook
2 1 (5.88%) Twitter
Northampton
Recruitment Genius
Salary: £14000 - £40000 per annum
Posted: 2 days ago
Newark, Nottinghamshire
Purple Monkey
Salary: From £30,000 to £40,000 per annum + Bonus and Benefits
Posted: 5 days ago