The table below looks at the statistics for SEO skills in IT jobs advertised for the East Midlands region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 30 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
30 Jun 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 160 163 164
Rank change year-on-year
+3 +1
Permanent jobs citing SEO 19 29 25
As % of all permanent IT jobs located in the East Midlands 0.57% 0.78% 0.66%
As % of the Processes & Methodologies category 0.66% 0.90% 0.77%
Number of salaries quoted 17 19 19
Median salary £32,500 £31,250 £30,000
Median salary % change year-on-year
+4.00% +4.16%
90% offered a salary of more than £15,500 £27,183 £23,700
10% offered a salary of more than £37,500 £42,500 £35,000
UK excluding London median salary £32,250 £32,500 £31,500
% change year-on-year
-0.76% +3.17%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the East Midlands region.

Processes & Methodologies Category
East Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
2898 3239 3262
As % of all permanent IT jobs located in the East Midlands 87.55% 86.88% 85.48%
Number of salaries quoted 2328 2706 2697
Median salary £42,500 £42,500 £40,000
Median salary % change year-on-year
- +6.25%
90% offered a salary of more than £30,000 £27,500 £28,500
10% offered a salary of more than £62,500 £57,500 £60,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

SEO
Jobs Demand Trend in the East Midlands

The demand trend of job ads across the East Midlands region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in the East Midlands

SEO
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the East Midlands region.

SEO Salary Trend in the East Midlands

SEO
Salary Histogram in the East Midlands

This chart provides a salary histogram for IT jobs citing SEO across the East Midlands region over the 3 months to 30 June 2016.

SEO Salary Histogram in the East Midlands

SEO
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the East Midlands region over the 3 months to 30 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Northamptonshire +15 10 £31,500 -25.44%
Leicestershire -4 4 £35,000 - 1
Derbyshire +6 2 £27,500 -12.00% 4
Nottinghamshire -2 2 £37,500 +25.00%
Lincolnshire - 1 £25,000 - 1
SEO
England

SEO
Top 30 Related IT Skills in the East Midlands

For the 6 months to 30 June 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East Midlands region with a requirement for SEO.

1 18 (58.06%) HTML
2 17 (54.84%) CSS
2 17 (54.84%) Marketing
3 13 (41.94%) Analytics
4 12 (38.71%) Google Analytics
4 12 (38.71%) Google
5 11 (35.48%) PHP
5 11 (35.48%) HTML5
6 10 (32.26%) JavaScript
7 9 (29.03%) Pay per click
8 8 (25.81%) Magento
8 8 (25.81%) E-Commerce
9 7 (22.58%) Adobe
9 7 (22.58%) Web Development
9 7 (22.58%) Responsive Web Design
9 7 (22.58%) CSS3
9 7 (22.58%) Digital Marketing
9 7 (22.58%) jQuery
10 6 (19.35%) Email Marketing
10 6 (19.35%) Git (software)
10 6 (19.35%) Social Media
10 6 (19.35%) Web Design
10 6 (19.35%) Social Media Management
11 5 (16.13%) Internet
11 5 (16.13%) LAMP
11 5 (16.13%) Web Analytics
11 5 (16.13%) Internet Marketing
11 5 (16.13%) WordPress
12 4 (12.90%) Link Building
12 4 (12.90%) Degree

SEO
Top Related IT Skills in the East Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (16.13%) WordPress
2 3 (9.68%) Joomla!
3 2 (6.45%) CMS
4 1 (3.23%) Apache
4 1 (3.23%) Apache Solr
4 1 (3.23%) Elasticsearch
4 1 (3.23%) SAS
Applications
1 4 (12.90%) Photoshop
2 1 (3.23%) Adobe After Effects
2 1 (3.23%) Adobe Creative Suite
2 1 (3.23%) Adobe Illustrator
2 1 (3.23%) Final Cut Pro
Business Applications
1 8 (25.81%) Magento
Cloud Services
1 12 (38.71%) Google Analytics
2 3 (9.68%) AdWords
2 3 (9.68%) Amazon AWS
2 3 (9.68%) Amazon EC2
2 3 (9.68%) Amazon S3
2 3 (9.68%) Amazon SQS
2 3 (9.68%) AWS Elastic Beanstalk
2 3 (9.68%) Cloud Computing
3 1 (3.23%) Adobe Creative Cloud
3 1 (3.23%) GitHub
Communications & Networking
1 5 (16.13%) Internet
Database & Business Intelligence
1 3 (9.68%) Amazon RDS
1 3 (9.68%) MySQL
2 2 (6.45%) SQL Server
Development Applications
1 6 (19.35%) Git (software)
2 3 (9.68%) Visual Website Optimizer
3 2 (6.45%) Subversion
4 1 (3.23%) Grunt
4 1 (3.23%) PHPUnit
General
1 17 (54.84%) Marketing
2 3 (9.68%) Advertising
2 3 (9.68%) Manufacturing
3 1 (3.23%) Games
3 1 (3.23%) Retail
Job Titles
1 10 (32.26%) Developer
2 7 (22.58%) Analyst
3 6 (19.35%) Web Developer
4 4 (12.90%) Copywriter
4 4 (12.90%) Front End Developer (Client-Side Developer)
4 4 (12.90%) PHP Developer
4 4 (12.90%) SEO Analyst
4 4 (12.90%) SEO Copywriter
4 4 (12.90%) Web Analyst
5 3 (9.68%) Front End Web Developer (Client-Side Developer)
5 3 (9.68%) Google Analytics Analyst
5 3 (9.68%) HTML Developer
5 3 (9.68%) Magento Developer
5 3 (9.68%) PHP Web Developer
5 3 (9.68%) Senior Developer
6 2 (6.45%) Account Manager
6 2 (6.45%) Digital Marketing Manager
6 2 (6.45%) Insight Analyst
6 2 (6.45%) Marketing Manager
6 2 (6.45%) Web Analytics Analyst
Libraries, Frameworks & Software Standards
1 18 (58.06%) HTML
2 17 (54.84%) CSS
3 11 (35.48%) HTML5
4 7 (22.58%) CSS3
4 7 (22.58%) jQuery
5 5 (16.13%) LAMP
6 4 (12.90%) LESS
7 3 (9.68%) Laravel
7 3 (9.68%) Web Services
7 3 (9.68%) XML
8 2 (6.45%) CodeIgniter
8 2 (6.45%) Twitter Bootstrap
9 1 (3.23%) Ajax
9 1 (3.23%) AngularJS
9 1 (3.23%) J2EE
9 1 (3.23%) REST
9 1 (3.23%) SOAP
Miscellaneous
1 6 (19.35%) Social Media
2 4 (12.90%) Algorithms
3 2 (6.45%) Analytical Skills
3 2 (6.45%) Computer Science
3 2 (6.45%) User Experience
3 2 (6.45%) Visualisation
4 1 (3.23%) Animation
4 1 (3.23%) Blog
4 1 (3.23%) Digital Media
4 1 (3.23%) Mobile App
4 1 (3.23%) RIA
4 1 (3.23%) Video Editing
4 1 (3.23%) W3C
Operating Systems
1 3 (9.68%) Android
1 3 (9.68%) Apple iOS
2 1 (3.23%) Linux
Processes & Methodologies
1 13 (41.94%) Analytics
2 9 (29.03%) Pay per click
3 8 (25.81%) E-Commerce
4 7 (22.58%) Digital Marketing
4 7 (22.58%) Responsive Web Design
4 7 (22.58%) Web Development
5 6 (19.35%) Email Marketing
5 6 (19.35%) Social Media Management
5 6 (19.35%) Web Design
6 5 (16.13%) Internet Marketing
6 5 (16.13%) Web Analytics
7 4 (12.90%) Agile Software Development
7 4 (12.90%) Link Building
7 4 (12.90%) OOP
8 3 (9.68%) B2C
8 3 (9.68%) Business Intelligence
8 3 (9.68%) Competitor Analysis
8 3 (9.68%) MVC
8 3 (9.68%) OO
8 3 (9.68%) Project Management
Programming Languages
1 11 (35.48%) PHP
2 10 (32.26%) JavaScript
3 2 (6.45%) SQL
Qualifications
1 4 (12.90%) Degree
Quality Assurance & Compliance
1 2 (6.45%) QA
Vendors
1 12 (38.71%) Google
2 7 (22.58%) Adobe
3 3 (9.68%) Facebook
3 3 (9.68%) Twitter
4 2 (6.45%) Optimizely
4 2 (6.45%) Sitecore
5 1 (3.23%) Coremetrics
5 1 (3.23%) Endeca
5 1 (3.23%) Omniture
Derby, Derbyshire
Search Consultancy
Salary: £0.00 - £30000.00 per annum + Excellent Benefits
Posted: Yesterday
Matlock, Derbyshire
Pro-Quest Resourcing Ltd
Salary: £30000 - £40000 Per Annum + benefits
Posted: Yesterday
Lincolnshire
Stafford-Sharp Associates
Salary: £35000.00 - £40000.00 per annum
Posted: 5 days ago
Derby
Recruitment Genius Ltd
Salary: £25000 - £35000 per annum
Posted: 21 days ago
Hinckley, Leicestershire
Peninsula
Salary: £25k - 30k per year
Posted: 20 days ago
Matlock
Pro-Quest
Salary: 32000-47000 Per Annum + 25 Days holidays + Pension
Posted: 20 days ago