The first table below looks at the demand for SEO skills in IT jobs advertised for the East Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 22 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the East Midlands region.

Location
3 months to
22 Jul 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 154 112 133
Rank change year-on-year
-42 +21
Permanent jobs citing SEO 24 58 48
As % of all permanent IT jobs located in the East Midlands 0.65% 1.83% 1.41%
As % of the Processes & Methodologies category 0.82% 2.37% 1.83%
Number of salaries quoted 18 52 42
Average salary £29,750 £34,000 £30,500
Average salary % change year-on-year
-12.50% +11.47%
90% offered a salary of more than £23,200 £19,100 £23,500
10% offered a salary of more than £35,000 £40,000 £40,000
UK excluding London average salary £30,000 £31,500 £31,500
% change year-on-year
-4.76% -
Processes & Methodologies Category
East Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
2943 2446 2619
As % of all permanent IT jobs located in the East Midlands 80.23% 76.97% 76.98%
Number of salaries quoted 2453 2059 2261
Average salary £40,000 £38,000 £40,000
Average salary % change year-on-year
+5.26% -5.00%
90% offered a salary of more than £27,500 £27,000 £26,500
10% offered a salary of more than £55,000 £60,000 £55,000
UK excluding London average salary £42,500 £40,000 £40,000
% change year-on-year
+6.25% -
SEO
England

SEO
Jobs Demand Trend in the East Midlands

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the East Midlands region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the East Midlands

SEO
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the East Midlands region.

SEO Salary Trend in the East Midlands

SEO
Salary Histogram in the East Midlands

This chart provides a salary histogram for IT jobs citing SEO across the East Midlands region over the 3 months to 22 July 2014.

SEO Salary Histogram in the East Midlands

SEO
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the East Midlands region over the 3 months to 22 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Nottinghamshire +3 10 £25,000 +13.63% 5
Northamptonshire -12 5 £28,000 +55.55% 3
Leicestershire -35 5 £32,500 -13.33% 4
Lincolnshire - 2 - - 1
Derbyshire -12 1 £32,000 -8.57%
SEO
England

SEO
Top 30 Related IT Skills in the East Midlands

For the 6 months to 22 July 2014, IT jobs across the East Midlands region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 42 (63.64%) JavaScript
2 38 (57.58%) PHP
3 34 (51.52%) Social Media
4 33 (50.00%) CSS
5 30 (45.45%) HTML
5 30 (45.45%) MySQL
5 30 (45.45%) jQuery
6 29 (43.94%) E-Commerce
7 25 (37.88%) SQL
8 23 (34.85%) .NET
8 23 (34.85%) Marketing
9 16 (24.24%) Linux
10 15 (22.73%) Microsoft
10 15 (22.73%) Google
10 15 (22.73%) MongoDB
10 15 (22.73%) Amazon SQS
10 15 (22.73%) Node.js
10 15 (22.73%) Amazon S3
10 15 (22.73%) Amazon AWS
10 15 (22.73%) Analytics
10 15 (22.73%) Amazon DynamoDB
10 15 (22.73%) ElastiCache
11 14 (21.21%) Content Management
11 14 (21.21%) CMS
12 13 (19.70%) Web Services
12 13 (19.70%) Photoshop
12 13 (19.70%) Pay per click
13 12 (18.18%) Email Marketing
14 11 (16.67%) Digital Marketing
15 10 (15.15%) WordPress

SEO
Top Related IT Skills in the East Midlands by Category

For the 6 months to 22 July 2014, IT jobs across the East Midlands region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 15 (22.73%) Node.js
2 14 (21.21%) CMS
3 10 (15.15%) WordPress
4 4 (6.06%) Sitecore CMS
4 4 (6.06%) Apache
4 4 (6.06%) ExpressionEngine
5 2 (3.03%) SharePoint
5 2 (3.03%) IIS
5 2 (3.03%) Confluence
6 1 (1.52%) DNN
6 1 (1.52%) Joomla!
Applications
1 13 (19.70%) Photoshop
2 8 (12.12%) Adobe Illustrator
3 3 (4.55%) InDesign
4 2 (3.03%) MS Excel
5 1 (1.52%) GIMP
Business Applications
1 7 (10.61%) Google Analytics
2 5 (7.58%) Magento
Cloud Services
1 15 (22.73%) Amazon SQS
1 15 (22.73%) Amazon S3
1 15 (22.73%) Amazon AWS
1 15 (22.73%) ElastiCache
Communications & Networking
1 6 (9.09%) HTTP
2 4 (6.06%) Extranet
2 4 (6.06%) Intranet
3 3 (4.55%) Internet
Database & Business Intelligence
1 30 (45.45%) MySQL
2 15 (22.73%) MongoDB
2 15 (22.73%) Amazon DynamoDB
3 5 (7.58%) SQL Server
4 2 (3.03%) SQL Server 2008
4 2 (3.03%) Oracle Database
5 1 (1.52%) SQL Server 2012
Development Applications
1 7 (10.61%) Git (software)
2 5 (7.58%) Dreamweaver
3 3 (4.55%) JIRA
4 2 (3.03%) Visual Studio
5 1 (1.52%) Moq
5 1 (1.52%) Team Foundation Server
General
1 23 (34.85%) Marketing
2 6 (9.09%) Retail
3 5 (7.58%) Advertising
4 4 (6.06%) Billing
5 2 (3.03%) Banking
5 2 (3.03%) Telecoms
5 2 (3.03%) Finance
6 1 (1.52%) Aerospace
6 1 (1.52%) Legal
6 1 (1.52%) Multimedia
Job Titles
1 36 (54.55%) Developer
2 23 (34.85%) PHP Developer
3 18 (27.27%) Web Developer
4 9 (13.64%) Senior Developer
5 8 (12.12%) PPC Specialist
5 8 (12.12%) PPC Executive
5 8 (12.12%) PPC Manager
5 8 (12.12%) PPC Analyst
6 7 (10.61%) Analyst
7 6 (9.09%) PHP Web Developer
7 6 (9.09%) Designer
8 5 (7.58%) Web Designer
8 5 (7.58%) Senior Web Developer
9 4 (6.06%) Junior Developer
9 4 (6.06%) Senior PHP Developer
9 4 (6.06%) Junior PHP Developer
9 4 (6.06%) Junior
9 4 (6.06%) Account Manager
10 3 (4.55%) .NET Designer
11 2 (3.03%) E-Commerce Manager
Libraries, Frameworks & Software Standards
1 33 (50.00%) CSS
2 30 (45.45%) HTML
2 30 (45.45%) jQuery
3 23 (34.85%) .NET
4 13 (19.70%) Web Services
5 7 (10.61%) ASP.NET
5 7 (10.61%) XHTML
5 7 (10.61%) Ajax
6 5 (7.58%) REST
6 5 (7.58%) Flash
6 5 (7.58%) SOAP
6 5 (7.58%) XSLT
6 5 (7.58%) LAMP
7 4 (6.06%) AngularJS
8 3 (4.55%) XML
8 3 (4.55%) Symfony
9 2 (3.03%) JSF
9 2 (3.03%) J2EE
9 2 (3.03%) HTML5
9 2 (3.03%) ASP.NET MVC
Miscellaneous
1 34 (51.52%) Social Media
2 7 (10.61%) Digital Media
3 5 (7.58%) Open Source
4 4 (6.06%) Mathematics
5 3 (4.55%) NHS
6 1 (1.52%) Mobile App
6 1 (1.52%) Enterprise Software
6 1 (1.52%) W3C
6 1 (1.52%) RIA
6 1 (1.52%) Blog
6 1 (1.52%) Social Network
6 1 (1.52%) Graphic Design
Operating Systems
1 16 (24.24%) Linux
2 4 (6.06%) Windows
3 1 (1.52%) Apple iOS
3 1 (1.52%) CentOS
3 1 (1.52%) Android
Processes & Methodologies
1 29 (43.94%) E-Commerce
2 15 (22.73%) Analytics
3 14 (21.21%) Content Management
4 13 (19.70%) Pay per click
5 12 (18.18%) Email Marketing
6 11 (16.67%) Digital Marketing
7 7 (10.61%) Unit Testing
7 7 (10.61%) Web Design
7 7 (10.61%) Web Development
7 7 (10.61%) Web Analytics
8 6 (9.09%) TDD
8 6 (9.09%) Online Marketing
8 6 (9.09%) BDD
9 5 (7.58%) Continuous Improvement
9 5 (7.58%) OOP
9 5 (7.58%) B2C
10 4 (6.06%) MVC
10 4 (6.06%) B2B
11 3 (4.55%) Scrum
11 3 (4.55%) Logistics
Programming Languages
1 42 (63.64%) JavaScript
2 38 (57.58%) PHP
3 25 (37.88%) SQL
4 8 (12.12%) Java
5 6 (9.09%) C#
6 4 (6.06%) ActionScript
6 4 (6.06%) ActionScript 3.0
7 2 (3.03%) VB
8 1 (1.52%) Groovy
Qualifications
1 7 (10.61%) Degree
Quality Assurance & Compliance
1 2 (3.03%) QA
Vendors
1 15 (22.73%) Microsoft
1 15 (22.73%) Google
2 4 (6.06%) Sitecore
2 4 (6.06%) Adobe
3 2 (3.03%) Oracle
4 1 (1.52%) New Relic
4 1 (1.52%) Facebook
4 1 (1.52%) Twitter
Northampton, Northamptonshire
Oscar Associates (UK) Ltd
Salary: £30000 - £40000 per annum
Posted: 2 hours ago
Nottingham, Nottinghamshire
Oscar Associates (UK) Ltd
Salary: £30000 - £40000 per annum + UNCAPPED COMMISSION OTE
Posted: 9 hours ago
Nottingham, Nottinghamshire
Oscar Associates (UK) Ltd
Salary: £15000 - £17000 per annum
Posted: 9 hours ago
Nottingham, Nottinghamshire
Oscar Associates (UK) Ltd
Salary: £18000 - £20000 per annum
Posted: 10 hours ago
East Midlands
EMBS- People Transfer
Salary: £25k - 35k per year
Posted: Yesterday
Ashby-De-La-Zouch, Leicestershire
Senitor Associates
Salary: £17000 - £21000 per annum + pension etc
Posted: 4 days ago
Coalville, Leicestershire
Purple Monkey
Salary: From £35,000 to £45,000 per annum
Posted: 4 days ago
Lincoln
Hays IT - Uk Posting account
Salary: £18000.00 - £20000.00 per annum
Posted: 5 days ago
Towcester, Northamptonshire
Interact Consulting
Salary: 20-25k
Posted: 6 days ago
Nottingham, Nottinghamshire
Bluetownonline
Salary: From £50,000 to £60,000 per annum £50-60K + 25 Days holiday + Statuary
Posted: 6 days ago
Leicester, Leicestershire
Royal Air Forces Association
Salary: From £24,593 to £27,325 per annum
Posted: 8 days ago
Nottinghamshire
Hays IT - Uk Posting account
Salary: £22000.00 - £25000.00 per annum + excellent benefits
Posted: 13 days ago
Northampton
Recruitment Genius
Salary: £16000 - £27000 per annum
Posted: 19 days ago