The table below looks at the statistics for SEO skills in IT jobs advertised for the East Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 23 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
23 Jan 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 113 132 140
Rank change year-on-year
+19 +8
Permanent jobs citing SEO 49 57 21
As % of all permanent IT jobs located in the East Midlands 1.54% 1.58% 0.71%
As % of the Processes & Methodologies category 1.88% 1.89% 0.87%
Number of salaries quoted 45 49 19
Average salary £37,500 £35,000 £26,500
Average salary % change year-on-year
+7.14% +32.07%
90% offered a salary of more than £29,200 £28,000 £18,500
10% offered a salary of more than £50,000 £60,000 £37,500
UK excluding London average salary £32,500 £31,500 £31,000
% change year-on-year
+3.17% +1.61%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the East Midlands region.

Processes & Methodologies Category
East Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
2613 3013 2410
As % of all permanent IT jobs located in the East Midlands 82.20% 83.62% 81.56%
Number of salaries quoted 2166 2466 2127
Average salary £40,000 £40,000 £39,000
Average salary % change year-on-year
- +2.56%
90% offered a salary of more than £27,680 £28,000 £27,000
10% offered a salary of more than £58,500 £50,500 £57,500
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in the East Midlands

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the East Midlands region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the East Midlands

SEO
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the East Midlands region.

SEO Salary Trend in the East Midlands

SEO
Salary Histogram in the East Midlands

This chart provides a salary histogram for IT jobs citing SEO across the East Midlands region over the 3 months to 23 January 2015.

SEO Salary Histogram in the East Midlands

SEO
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the East Midlands region over the 3 months to 23 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Nottinghamshire +14 21 £37,500 +7.14% 2
Leicestershire +23 11 £35,000 +6.06% 2
Northamptonshire -14 9 £29,500 -21.33%
Derbyshire +20 1 £57,500 +144.68%
Lincolnshire +7 1 - - 2
SEO
England

SEO
Top 30 Related IT Skills in the East Midlands

For the 6 months to 23 January 2015, IT jobs across the East Midlands region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 56 (73.68%) HTML
2 55 (72.37%) CSS
3 53 (69.74%) Marketing
4 44 (57.89%) JavaScript
5 41 (53.95%) E-Commerce
6 40 (52.63%) PHP
7 37 (48.68%) Social Media
7 37 (48.68%) Analytics
8 36 (47.37%) Web Design
9 34 (44.74%) jQuery
10 33 (43.42%) CMS
11 27 (35.53%) Photoshop
11 27 (35.53%) Magento
12 24 (31.58%) Degree
13 23 (30.26%) WordPress
14 21 (27.63%) MySQL
14 21 (27.63%) Adobe
15 20 (26.32%) Dreamweaver
16 19 (25.00%) Digital Marketing
16 19 (25.00%) User Experience
17 18 (23.68%) Web Development
17 18 (23.68%) Responsive Web Design
17 18 (23.68%) LAMP
17 18 (23.68%) Advertising
18 17 (22.37%) Workflow
18 17 (22.37%) InDesign
18 17 (22.37%) Content Management
18 17 (22.37%) Flash
18 17 (22.37%) Umbraco
18 17 (22.37%) Photography

SEO
Top Related IT Skills in the East Midlands by Category

For the 6 months to 23 January 2015, IT jobs across the East Midlands region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 33 (43.42%) CMS
2 23 (30.26%) WordPress
3 17 (22.37%) Umbraco
4 8 (10.53%) Apache
4 8 (10.53%) IIS
5 2 (2.63%) Sitecore CMS
6 1 (1.32%) Drupal
6 1 (1.32%) Joomla!
Applications
1 27 (35.53%) Photoshop
2 17 (22.37%) InDesign
3 4 (5.26%) Adobe Illustrator
4 1 (1.32%) MS Excel
4 1 (1.32%) MS Office
4 1 (1.32%) MS PowerPoint
4 1 (1.32%) Adobe Creative Suite
Business Applications
1 27 (35.53%) Magento
2 6 (7.89%) Google Analytics
Communications & Networking
1 4 (5.26%) DNS
2 2 (2.63%) TCP/IP
Database & Business Intelligence
1 21 (27.63%) MySQL
2 8 (10.53%) SQL Server
3 1 (1.32%) Data Mining
Development Applications
1 20 (26.32%) Dreamweaver
2 2 (2.63%) Git (software)
2 2 (2.63%) Subversion
General
1 53 (69.74%) Marketing
2 18 (23.68%) Advertising
3 4 (5.26%) French Language
3 4 (5.26%) German Language
4 2 (2.63%) Billing
5 1 (1.32%) Back Office
5 1 (1.32%) Finance
Job Titles
1 27 (35.53%) Developer
2 18 (23.68%) Web Developer
3 17 (22.37%) Senior Developer
4 12 (15.79%) Senior Web Developer
5 9 (11.84%) Magento Developer
6 8 (10.53%) Senior Magento Developer
6 8 (10.53%) SEO Specialist
7 7 (9.21%) PPC Specialist
7 7 (9.21%) PPC Executive
7 7 (9.21%) PPC Manager
7 7 (9.21%) PPC Analyst
8 6 (7.89%) PHP Developer
9 5 (6.58%) Marketing Manager
9 5 (6.58%) Senior Manager
9 5 (6.58%) Content Manager
10 4 (5.26%) Marketing Assistant
10 4 (5.26%) Digital Marketing Executive
10 4 (5.26%) Marketing Executive
11 3 (3.95%) Web Designer
11 3 (3.95%) SEO Executive
Libraries, Frameworks & Software Standards
1 56 (73.68%) HTML
2 55 (72.37%) CSS
3 34 (44.74%) jQuery
4 18 (23.68%) LAMP
5 17 (22.37%) Flash
6 11 (14.47%) .NET
6 11 (14.47%) HTML5
7 8 (10.53%) .NET Framework
8 3 (3.95%) ASP.NET
8 3 (3.95%) Ajax
9 2 (2.63%) CSS3
9 2 (2.63%) Laravel
9 2 (2.63%) Symfony
9 2 (2.63%) XSLT
9 2 (2.63%) XHTML
10 1 (1.32%) Web Services
10 1 (1.32%) XML
10 1 (1.32%) Grails
10 1 (1.32%) Twitter Bootstrap
Miscellaneous
1 37 (48.68%) Social Media
2 19 (25.00%) User Experience
3 17 (22.37%) Photography
3 17 (22.37%) Statistics
4 9 (11.84%) Graphic Design
5 6 (7.89%) Analytical Skills
6 5 (6.58%) Mobile App
6 5 (6.58%) Psychology
7 2 (2.63%) Copywriting
7 2 (2.63%) Blog
7 2 (2.63%) Computer Science
8 1 (1.32%) Management Information System
8 1 (1.32%) RIA
8 1 (1.32%) Digital Media
Operating Systems
1 12 (15.79%) Linux
2 11 (14.47%) Windows
3 3 (3.95%) Android
3 3 (3.95%) Apple iOS
Processes & Methodologies
1 41 (53.95%) E-Commerce
2 37 (48.68%) Analytics
3 36 (47.37%) Web Design
4 19 (25.00%) Digital Marketing
5 18 (23.68%) Web Development
5 18 (23.68%) Responsive Web Design
6 17 (22.37%) Workflow
6 17 (22.37%) Content Management
7 15 (19.74%) Pay per click
8 9 (11.84%) Email Marketing
8 9 (11.84%) B2C
9 8 (10.53%) B2B
10 7 (9.21%) Online Marketing
11 4 (5.26%) Social Media Marketing
12 3 (3.95%) OOP
13 2 (2.63%) Line Management
13 2 (2.63%) Android Development
13 2 (2.63%) iOS Development
13 2 (2.63%) Time Management
13 2 (2.63%) Service Delivery
Programming Languages
1 44 (57.89%) JavaScript
2 40 (52.63%) PHP
3 12 (15.79%) SQL
4 2 (2.63%) PHP5
5 1 (1.32%) C#
5 1 (1.32%) VB.NET
5 1 (1.32%) Groovy
Qualifications
1 24 (31.58%) Degree
2 1 (1.32%) MySQL Certification
Quality Assurance & Compliance
1 1 (1.32%) PCI DSS
Systems Management
1 2 (2.63%) Nagios
Vendors
1 21 (27.63%) Adobe
2 11 (14.47%) Google
3 8 (10.53%) Oracle
4 7 (9.21%) Facebook
4 7 (9.21%) Twitter
5 4 (5.26%) Microsoft
6 2 (2.63%) Sitecore
7 1 (1.32%) Zend
Nottinghamshire
Senitor Associates
Salary: £25000 - £40000 per annum + great benefits!
Posted: 2 days ago
Lincolnshire
Stafford-Sharp Associates
Salary: From £24,000 to £28,000 per annum
Posted: 2 days ago
Grantham, Lincolnshire
Hot Rec
Salary: £20k - 24k per year
Posted: 2 days ago
Coalville, Leicestershire
TEKsystems
Salary: £25000 - £32000 per annum + benefits
Posted: 5 days ago
Leicester, Leicestershire
TEKsystems
Salary: £30000 - £40000 per annum + benefits
Posted: 6 days ago
Mansfield
Hays IT - Uk Posting account
Salary: £20000.00 - £23000.00 per annum + excellent benefits
Posted: 18 days ago