The table below looks at the statistics for SEO skills in IT jobs advertised for the East Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 4 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
4 Sep 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 150 148 119
Rank change year-on-year
-2 -29
Permanent jobs citing SEO 25 25 51
As % of all permanent IT jobs located in the East Midlands 0.65% 0.68% 1.61%
As % of the Processes & Methodologies category 0.75% 0.82% 2.06%
Number of salaries quoted 17 18 45
Average salary £37,500 £25,000 £38,000
Average salary % change year-on-year
+50.00% -34.21%
90% offered a salary of more than £26,300 £22,500 £23,500
10% offered a salary of more than £85,000 £35,000 £45,000
UK excluding London average salary £32,500 £30,000 £31,000
% change year-on-year
+8.33% -3.22%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the East Midlands region.

Processes & Methodologies Category
East Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
3333 3032 2474
As % of all permanent IT jobs located in the East Midlands 87.27% 82.95% 77.87%
Number of salaries quoted 2765 2509 2028
Average salary £40,000 £40,000 £38,000
Average salary % change year-on-year
- +5.26%
90% offered a salary of more than £27,500 £27,500 £27,500
10% offered a salary of more than £60,000 £57,500 £57,500
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

SEO
Jobs Demand Trend in the East Midlands

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the East Midlands region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the East Midlands

SEO
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the East Midlands region.

SEO Salary Trend in the East Midlands

SEO
Salary Histogram in the East Midlands

This chart provides a salary histogram for IT jobs citing SEO across the East Midlands region over the 3 months to 4 September 2015.

SEO Salary Histogram in the East Midlands

SEO
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the East Midlands region over the 3 months to 4 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leicestershire +25 14 £36,250 +13.28% 2
Nottinghamshire -15 10 £32,500 +30.00% 4
Derbyshire -12 4 £85,000 +165.62%
Northamptonshire -3 3 £37,250 +33.03%
SEO
England

SEO
Top 30 Related IT Skills in the East Midlands

For the 6 months to 4 September 2015, IT jobs across the East Midlands region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 33 (63.46%) HTML
2 29 (55.77%) JavaScript
3 25 (48.08%) CSS
4 22 (42.31%) PHP
4 22 (42.31%) Marketing
5 21 (40.38%) MySQL
6 19 (36.54%) E-Commerce
6 19 (36.54%) Analytics
7 18 (34.62%) jQuery
7 18 (34.62%) WordPress
8 16 (30.77%) Web Development
8 16 (30.77%) Google
9 15 (28.85%) HTML5
10 13 (25.00%) Pay per click
11 12 (23.08%) Google Analytics
11 12 (23.08%) CMS
12 11 (21.15%) Apache
12 11 (21.15%) Social Media
13 10 (19.23%) Magento
13 10 (19.23%) Web Design
14 9 (17.31%) Digital Marketing
15 8 (15.38%) Content Management
15 8 (15.38%) Responsive Web Design
16 7 (13.46%) LAMP
16 7 (13.46%) Linux
17 5 (9.62%) Email Marketing
17 5 (9.62%) Degree
17 5 (9.62%) Marketing Strategy
17 5 (9.62%) CSS3
18 4 (7.69%) Facebook

SEO
Top Related IT Skills in the East Midlands by Category

For the 6 months to 4 September 2015, IT jobs across the East Midlands region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 18 (34.62%) WordPress
2 12 (23.08%) CMS
3 11 (21.15%) Apache
4 2 (3.85%) SAS
5 1 (1.92%) Joomla!
5 1 (1.92%) Drupal
5 1 (1.92%) Sitecore CMS
Applications
1 2 (3.85%) Photoshop
1 2 (3.85%) SPSS
1 2 (3.85%) Adobe Creative Suite
2 1 (1.92%) MS Excel
Business Applications
1 10 (19.23%) Magento
2 1 (1.92%) WebTrends
Cloud Services
1 12 (23.08%) Google Analytics
2 2 (3.85%) GitHub
Communications & Networking
1 4 (7.69%) DNS
2 1 (1.92%) SMS
Database & Business Intelligence
1 21 (40.38%) MySQL
2 2 (3.85%) SQL Server
2 2 (3.85%) SQL Server 2005
2 2 (3.85%) SQL Server 2008
Development Applications
1 2 (3.85%) Visual Studio
General
1 22 (42.31%) Marketing
2 3 (5.77%) Retail
2 3 (5.77%) Pharmaceutical
3 2 (3.85%) Finance
4 1 (1.92%) Legal
Job Titles
1 25 (48.08%) Developer
2 20 (38.46%) Web Developer
3 10 (19.23%) PHP Developer
4 9 (17.31%) PHP Web Developer
5 6 (11.54%) Senior PHP Developer
5 6 (11.54%) Senior PHP Web Developer
5 6 (11.54%) Senior Developer
5 6 (11.54%) Senior Web Developer
5 6 (11.54%) PHP Magento Developer
5 6 (11.54%) Magento Developer
6 5 (9.62%) Senior Magento Developer
7 4 (7.69%) SEO Specialist
8 3 (5.77%) SEO Manager
8 3 (5.77%) Front-End Developer
8 3 (5.77%) Consultant
8 3 (5.77%) Marketing Consultant
9 2 (3.85%) Senior Marketing Consultant
9 2 (3.85%) WordPress Developer
9 2 (3.85%) Digital Marketing Manager
9 2 (3.85%) Senior Consultant
Libraries, Frameworks & Software Standards
1 33 (63.46%) HTML
2 25 (48.08%) CSS
3 18 (34.62%) jQuery
4 15 (28.85%) HTML5
5 7 (13.46%) LAMP
6 5 (9.62%) CSS3
7 3 (5.77%) Sass
7 3 (5.77%) .NET
8 2 (3.85%) ASP.NET
8 2 (3.85%) CakePHP
8 2 (3.85%) Twitter Bootstrap
9 1 (1.92%) Yii
9 1 (1.92%) Ajax
9 1 (1.92%) CodeIgniter
9 1 (1.92%) J2EE
9 1 (1.92%) XML
9 1 (1.92%) XHTML
Miscellaneous
1 11 (21.15%) Social Media
2 4 (7.69%) Statistics
3 3 (5.77%) Mobile App
3 3 (5.77%) Analytical Skills
3 3 (5.77%) Algorithms
4 2 (3.85%) User Experience
4 2 (3.85%) Graphic Design
4 2 (3.85%) Mathematics
4 2 (3.85%) Management Information System
5 1 (1.92%) W3C
5 1 (1.92%) Digital Media
5 1 (1.92%) Computer Science
5 1 (1.92%) Copywriting
5 1 (1.92%) Blog
Operating Systems
1 7 (13.46%) Linux
Processes & Methodologies
1 19 (36.54%) E-Commerce
1 19 (36.54%) Analytics
2 16 (30.77%) Web Development
3 13 (25.00%) Pay per click
4 10 (19.23%) Web Design
5 9 (17.31%) Digital Marketing
6 8 (15.38%) Content Management
6 8 (15.38%) Responsive Web Design
7 5 (9.62%) Marketing Strategy
7 5 (9.62%) Email Marketing
8 4 (7.69%) Online Marketing
8 4 (7.69%) Web Analytics
9 2 (3.85%) Strategic Planning
9 2 (3.85%) CRM
9 2 (3.85%) Business Continuity
9 2 (3.85%) MVC
9 2 (3.85%) Customer Segmentation
9 2 (3.85%) Business Development
10 1 (1.92%) Search Engine Marketing
10 1 (1.92%) System Testing
Programming Languages
1 29 (55.77%) JavaScript
2 22 (42.31%) PHP
3 3 (5.77%) SQL
4 2 (3.85%) C#
4 2 (3.85%) R
5 1 (1.92%) Java
5 1 (1.92%) Perl
5 1 (1.92%) Python
5 1 (1.92%) Ruby
Qualifications
1 5 (9.62%) Degree
2 2 (3.85%) HND
Quality Assurance & Compliance
1 1 (1.92%) QA
Vendors
1 16 (30.77%) Google
2 4 (7.69%) Facebook
2 4 (7.69%) Twitter
3 3 (5.77%) Adobe
4 1 (1.92%) Omniture
4 1 (1.92%) Yahoo!
4 1 (1.92%) Zend
4 1 (1.92%) Sitecore
4 1 (1.92%) Microsoft
Nottingham, Nottinghamshire
Recruitment Revolution Limited
Salary: £25,000 - £30,000 a year - Depending on experience + Awesome Benefits
Posted: Yesterday
Nottingham, Nottinghamshire
RecruitmentRevolution.com Limited
Salary: From £25,000 to £30,000 per annum + Awesome Benefits
Posted: Yesterday
Nottingham, Nottinghamshire
ANSON MCCADE
Salary: £75,000 - £110,000 + excellent bonus and company package.
Posted: 3 days ago
Mansfield
Recruitment Genius
Salary: £17000 - £21000 per annum
Posted: 15 days ago
Loughborough, Leicestershire
Thermo Fisher
Salary: Competitive
Posted: 23 days ago
Leicester
Recruitment Genius
Salary: £20000 - £25000 per annum
Posted: 23 days ago