The table below looks at the statistics for knowledge and experience of Marketo products and/or services in IT jobs advertised for the England region. Included is a guide to the salaries offered in IT jobs that have cited Marketo over the 3 months to 27 July 2016 with a comparison to the same period in the previous 2 years.

The figures below represent the IT labour market in general and are not representative of salaries within Marketo, Inc.

3 months to
27 Jul 2016
Same period 2015 Same period 2014
Marketo
Rank 865 895 962
Rank change year-on-year
+30 +67
Permanent jobs citing Marketo 34 31 12
As % of all permanent IT jobs located in England 0.037% 0.030% 0.011%
As % of the Vendors category 0.084% 0.065% 0.024%
Number of salaries quoted 25 25 10
Median salary £55,000 £45,000 £55,000
Median salary % change year-on-year
+22.22% -18.18%
90% offered a salary of more than £36,600 £37,500 £21,000
10% offered a salary of more than £101,000 £50,000 £85,000
UK excluding London median salary £44,000 £42,500 £55,000
% change year-on-year
+3.52% -22.72%
Marketo
UK

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the England region.

Vendors Category
England
Permanent IT job ads with a match in the
Vendors category
40263 47522 50868
As % of all permanent IT jobs located in England 43.89% 46.24% 46.71%
Number of salaries quoted 33129 38909 41210
Median salary £47,500 £45,500 £45,000
Median salary % change year-on-year
+4.39% +1.11%
90% offered a salary of more than £28,500 £27,500 £27,500
10% offered a salary of more than £72,500 £70,000 £72,500
UK excluding London median salary £42,500 £42,000 £40,000
% change year-on-year
+1.19% +5.00%

Marketo
Jobs Demand Trend in England

The demand trend of job ads across the England region citing Marketo as a proportion of all IT jobs with a match in the Vendors category.

Marketo Jobs Demand Trend in England

Marketo
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketo across the England region.

Marketo Salary Trend in England

Marketo
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Marketo across the England region over the 3 months to 27 July 2016.

Marketo Salary Histogram in England

Marketo
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketo within the England region over the 3 months to 27 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +51 22 £60,000 +29.72% 2
Yorkshire - 6 £44,000 -
South East -3 4 £60,500 +42.35% 3
North West - 1 - -
South West - 1 £35,000 - 1
Marketo
UK

Marketo
Top 30 Related IT Skills in England

For the 6 months to 27 July 2016, IT jobs citing Marketo also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the England region with a requirement for Marketo.

1 70 (80.46%) Marketing
2 56 (64.37%) Salesforce.com
3 53 (60.92%) CRM
4 49 (56.32%) Marketing Automation
5 26 (29.89%) Analytics
5 26 (29.89%) B2B
5 26 (29.89%) HTML
6 24 (27.59%) CSS
6 24 (27.59%) Eloqua
7 22 (25.29%) Degree
8 21 (24.14%) Finance
9 20 (22.99%) Digital Marketing
10 19 (21.84%) SaaS
11 14 (16.09%) JavaScript
11 14 (16.09%) SQL
11 14 (16.09%) SQL Server
12 13 (14.94%) SQL Server Integration Services
12 13 (14.94%) Validation
12 13 (14.94%) HTML5
13 12 (13.79%) jQuery
13 12 (13.79%) FinancialForce.com
13 12 (13.79%) Global Marketing
13 12 (13.79%) T-SQL
14 11 (12.64%) .NET
14 11 (12.64%) C#
14 11 (12.64%) ASP.NET
14 11 (12.64%) CMS
14 11 (12.64%) GAP Analysis
15 10 (11.49%) Analytical Skills
15 10 (11.49%) Performance Tuning

Marketo
Top Related IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 11 (12.64%) CMS
2 7 (8.05%) WordPress
3 1 (1.15%) Adobe Experience Manager
3 1 (1.15%) SAS
3 1 (1.15%) SharePoint
3 1 (1.15%) Sitecore CMS
3 1 (1.15%) SugarCRM
Applications
1 3 (3.45%) MS Excel
1 3 (3.45%) Photoshop
2 2 (2.30%) InDesign
3 1 (1.15%) SPSS
Business Applications
1 24 (27.59%) Eloqua
2 5 (5.75%) Adobe Campaign
3 4 (4.60%) FastStats
3 4 (4.60%) Unica
4 1 (1.15%) Dynamics CRM
4 1 (1.15%) FastStats PeopleStage
4 1 (1.15%) Oracle CRM
4 1 (1.15%) Oracle Financials
4 1 (1.15%) Salesforce.com CRM
4 1 (1.15%) Towers Watson Igloo
Cloud Services
1 19 (21.84%) SaaS
2 12 (13.79%) FinancialForce.com
3 5 (5.75%) Force.com
4 4 (4.60%) Google Analytics
5 2 (2.30%) Adobe Creative Cloud
5 2 (2.30%) Cloud Computing
6 1 (1.15%) Boomi
6 1 (1.15%) IaaS
6 1 (1.15%) PaaS
6 1 (1.15%) Silverpop
Communications & Networking
1 1 (1.15%) HTTPS
1 1 (1.15%) Intranet
Database & Business Intelligence
1 14 (16.09%) SQL Server
2 13 (14.94%) SQL Server Integration Services
3 4 (4.60%) Big Data
3 4 (4.60%) Data Mining
4 3 (3.45%) Hadoop
4 3 (3.45%) OLAP
4 3 (3.45%) Power BI
4 3 (3.45%) QlikView
5 2 (2.30%) BusinessObjects
5 2 (2.30%) Cognos Report Studio
5 2 (2.30%) Data Warehouse
5 2 (2.30%) RDBMS
5 2 (2.30%) Relational Database
5 2 (2.30%) SQL Server Reporting Services
6 1 (1.15%) Mixpanel
6 1 (1.15%) Sisense
Development Applications
1 4 (4.60%) Talend Open Studio
2 1 (1.15%) JIRA
2 1 (1.15%) Visual Studio
General
1 70 (80.46%) Marketing
2 21 (24.14%) Finance
3 10 (11.49%) Advertising
3 10 (11.49%) Publishing
4 9 (10.34%) Billing
5 4 (4.60%) Retail
6 3 (3.45%) Telecoms
7 2 (2.30%) Banking
7 2 (2.30%) Legal
8 1 (1.15%) Brand Awareness
8 1 (1.15%) Investment Banking
Job Titles
1 15 (17.24%) Consultant
1 15 (17.24%) Marketing Executive
2 14 (16.09%) Marketing Manager
3 13 (14.94%) CRM Consultant
4 11 (12.64%) Marketing Automation Executive
5 9 (10.34%) Analyst
6 5 (5.75%) Marketing Specialist
7 4 (4.60%) Architect
7 4 (4.60%) Senior Analyst
8 3 (3.45%) Account Director
8 3 (3.45%) Administrator
8 3 (3.45%) Business Analyst
8 3 (3.45%) Business Architect
8 3 (3.45%) CRM Manager
8 3 (3.45%) Data Analyst
8 3 (3.45%) Digital Director
8 3 (3.45%) Enterprise Architect
8 3 (3.45%) Head of Architecture
8 3 (3.45%) Marketing Automation Specialist
8 3 (3.45%) Senior Consultant
Libraries, Frameworks & Software Standards
1 26 (29.89%) HTML
2 24 (27.59%) CSS
3 13 (14.94%) HTML5
4 12 (13.79%) jQuery
5 11 (12.64%) .NET
5 11 (12.64%) ASP.NET
6 7 (8.05%) Visualforce
7 2 (2.30%) COM
7 2 (2.30%) REST
8 1 (1.15%) CSS3
8 1 (1.15%) Mason
8 1 (1.15%) SAML
8 1 (1.15%) SOAP
8 1 (1.15%) Web Services
8 1 (1.15%) WSDL
8 1 (1.15%) XHTML
8 1 (1.15%) XML
Miscellaneous
1 10 (11.49%) Analytical Skills
2 9 (10.34%) Management Information System
3 8 (9.20%) Social Media
4 6 (6.90%) Data Integration
5 4 (4.60%) Copywriting
6 2 (2.30%) Blog
6 2 (2.30%) Enterprise Software
7 1 (1.15%) Computer Science
7 1 (1.15%) Fintech
7 1 (1.15%) Google Search Appliance
7 1 (1.15%) NHS
7 1 (1.15%) Visualisation
Processes & Methodologies
1 53 (60.92%) CRM
2 49 (56.32%) Marketing Automation
3 26 (29.89%) Analytics
3 26 (29.89%) B2B
4 20 (22.99%) Digital Marketing
5 13 (14.94%) Validation
6 12 (13.79%) Global Marketing
7 11 (12.64%) GAP Analysis
8 10 (11.49%) Email Marketing
8 10 (11.49%) Integration Testing
8 10 (11.49%) Performance Tuning
8 10 (11.49%) Project Management
8 10 (11.49%) Requirements Analysis
9 9 (10.34%) Business Intelligence
9 9 (10.34%) Change Management
9 9 (10.34%) Coaching
9 9 (10.34%) User Acceptance Testing
10 6 (6.90%) Content Management
10 6 (6.90%) ETL
11 5 (5.75%) Logistics
Programming Languages
1 14 (16.09%) JavaScript
1 14 (16.09%) SQL
2 12 (13.79%) T-SQL
3 11 (12.64%) C#
4 10 (11.49%) VB.NET
5 7 (8.05%) Apex Code
6 1 (1.15%) VB
6 1 (1.15%) VBA
Qualifications
1 22 (25.29%) Degree
Quality Assurance & Compliance
1 3 (3.45%) QA
2 2 (2.30%) SLA
3 1 (1.15%) Data Quality
Systems Management
1 1 (1.15%) Jitterbit
Vendors
1 56 (64.37%) Salesforce.com
2 9 (10.34%) Salesforce Marketing Cloud
2 9 (10.34%) SAP
3 8 (9.20%) Pardot
4 6 (6.90%) Adobe
4 6 (6.90%) HubSpot
5 5 (5.75%) Google
5 5 (5.75%) Tableau
6 4 (4.60%) Ektron
6 4 (4.60%) Microsoft
6 4 (4.60%) Oracle
6 4 (4.60%) Talend
7 3 (3.45%) Cognos
7 3 (3.45%) Informatica
8 2 (2.30%) Ab Initio
9 1 (1.15%) Cognizant
9 1 (1.15%) EMC
9 1 (1.15%) Mitel
9 1 (1.15%) Red Hat
9 1 (1.15%) Sage
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