The table below looks at the statistics for knowledge and experience of Marketo products and/or services in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Marketo over the 3 months to 29 August 2014 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within Marketo, Inc.

Location
3 months to
29 Aug 2014
Same period 2013 Same period 2012
Marketo
Rank 881 856 870
Rank change year-on-year
-25 +14
Permanent jobs citing Marketo 18 17 19
As % of all permanent IT jobs located in the UK 0.015% 0.016% 0.016%
As % of the Vendors category 0.033% 0.033% 0.033%
Number of salaries quoted 9 10 19
Average salary £40,000 £36,375 £45,000
Average salary % change year-on-year
+9.96% -19.16%
90% offered a salary of more than £21,000 £27,100 £19,000
10% offered a salary of more than £55,000 £83,000 £46,000
UK excluding London average salary £31,000 £32,875 £45,000
% change year-on-year
-5.70% -26.94%

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised across the UK.

Vendors Category
UK
Permanent IT job ads with a match in the
Vendors category
55037 50963 56951
As % of all permanent IT jobs located in the UK 47.29% 47.91% 48.74%
Number of salaries quoted 43666 41693 47768
Average salary £45,000 £45,000 £45,000
90% offered a salary of more than £27,500 £28,000 £28,000
10% offered a salary of more than £70,000 £70,000 £70,000
UK excluding London average salary £40,000 £40,000 £40,000

Marketo
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Marketo within the UK as a proportion of the total demand within the Vendors category.

Marketo Jobs Demand Trend in the UK

Marketo
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketo within the UK.

Marketo Salary Trend in the UK

Marketo
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketo over the 3 months to 29 August 2014 within the UK.

Marketo Salary Histogram in the UK

Marketo
Top 16 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketo within the UK over the 3 months to 29 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -31 18 £40,000 +4.57% 4
South East -15 6 £30,000 +9.09% 1
Cambridge -4 5 £47,500 +21.79% 1
Cambridgeshire -5 5 £47,500 +21.79% 1
East of England -11 5 £47,500 +19.49% 1
London -5 4 £46,250 -2.11% 2
Berkshire -3 3 £55,000 +100.00%
South West - 2 - -
Hampshire - 2 £21,000 -
Basingstoke - 2 £21,000 -
City of London -5 1 £40,000 -
Bath - 1 - -
Bracknell - 1 £55,000 -
Bristol - 1 - -
Middlesex - 1 £30,000 - 1
Somerset - 1 - -

Marketo
Top 30 Related IT Skills

For the 6 months to 29 August 2014, IT jobs within the UK citing Marketo also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketo.

1 34 (89.47%) Marketing
2 29 (76.32%) Eloqua
3 22 (57.89%) Salesforce.com
4 12 (31.58%) Email Marketing
5 11 (28.95%) CRM
6 9 (23.68%) HTML
7 8 (21.05%) Degree
7 8 (21.05%) Advertising
7 8 (21.05%) Neolane
8 7 (18.42%) Project Management
8 7 (18.42%) Java
9 6 (15.79%) Adobe
9 6 (15.79%) Data Analysis
9 6 (15.79%) Copywriting
9 6 (15.79%) ExactTarget
9 6 (15.79%) Apex Code
9 6 (15.79%) Visualforce
10 5 (13.16%) Analytics
10 5 (13.16%) Unica
10 5 (13.16%) Oracle
11 4 (10.53%) Google
11 4 (10.53%) Digital Marketing
11 4 (10.53%) Content Management
11 4 (10.53%) Social Media
11 4 (10.53%) Google Analytics
12 3 (7.89%) Data Migration
12 3 (7.89%) Mason
12 3 (7.89%) Force.com
12 3 (7.89%) Pega
12 3 (7.89%) SaaS

Marketo
Top Related IT Skills by Category

For the 6 months to 29 August 2014, IT jobs within the UK citing Marketo also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketo. Up to 20 skills are shown per category.

Application Platforms
1 2 (5.26%) CMS
1 2 (5.26%) Sitecore CMS
2 1 (2.63%) Adobe CQ
Applications
1 3 (7.89%) MS Office
1 3 (7.89%) MS Excel
2 2 (5.26%) FastStats
3 1 (2.63%) MS Visio
3 1 (2.63%) MS PowerPoint
Business Applications
1 4 (10.53%) Google Analytics
2 2 (5.26%) SiteCatalyst
2 2 (5.26%) Dynamics CRM
Cloud Services
1 3 (7.89%) Force.com
1 3 (7.89%) SaaS
Database & Business Intelligence
1 3 (7.89%) MySQL
1 3 (7.89%) SQL Server
1 3 (7.89%) FileMaker
Development Applications
1 2 (5.26%) Subversion
2 1 (2.63%) Git (software)
General
1 34 (89.47%) Marketing
2 8 (21.05%) Advertising
3 3 (7.89%) Finance
4 1 (2.63%) Legal
4 1 (2.63%) Retail
Job Titles
1 8 (21.05%) Developer
1 8 (21.05%) Marketing Manager
2 6 (15.79%) Salesforce.com Developer
3 5 (13.16%) Automation Specialist
3 5 (13.16%) Email Specialist
4 4 (10.53%) Campaign Manager
5 3 (7.89%) Analyst
5 3 (7.89%) Database Analyst
6 2 (5.26%) Report Analyst
6 2 (5.26%) Project Manager
6 2 (5.26%) Marketing Director
6 2 (5.26%) Marketing Executive
6 2 (5.26%) Digital Marketing Executive
7 1 (2.63%) Email Marketing Manager
7 1 (2.63%) MI Analyst
7 1 (2.63%) CRM Analyst
7 1 (2.63%) Salesforce.com Administrator
7 1 (2.63%) Business Analyst
7 1 (2.63%) Programme Manager
7 1 (2.63%) Web Developer
Libraries, Frameworks & Software Standards
1 9 (23.68%) HTML
2 6 (15.79%) Visualforce
3 3 (7.89%) Mason
3 3 (7.89%) CSS
4 2 (5.26%) jQuery
5 1 (2.63%) HTML5
5 1 (2.63%) CSS3
5 1 (2.63%) XML
5 1 (2.63%) Ajax
5 1 (2.63%) JSON
Miscellaneous
1 6 (15.79%) Copywriting
2 4 (10.53%) Social Media
3 2 (5.26%) Digital Media
3 2 (5.26%) Enterprise Software
3 2 (5.26%) Visualisation
4 1 (2.63%) Foreign Exchange (FX)
Operating Systems
1 1 (2.63%) Android
Processes & Methodologies
1 12 (31.58%) Email Marketing
2 11 (28.95%) CRM
3 7 (18.42%) Project Management
4 6 (15.79%) Data Analysis
5 5 (13.16%) Analytics
6 4 (10.53%) Content Management
6 4 (10.53%) Digital Marketing
7 3 (7.89%) Data Migration
7 3 (7.89%) Migration
7 3 (7.89%) B2B
8 2 (5.26%) Benchmarking
8 2 (5.26%) SEO
8 2 (5.26%) Online Marketing
8 2 (5.26%) Social Media Marketing
8 2 (5.26%) Web Analytics
8 2 (5.26%) Search Engine Marketing
8 2 (5.26%) Marketing Analytics
9 1 (2.63%) Campaign Management
9 1 (2.63%) Data-Driven Marketing
9 1 (2.63%) Android Development
Programming Languages
1 7 (18.42%) Java
2 6 (15.79%) Apex Code
3 3 (7.89%) SQL
4 1 (2.63%) Objective-C
4 1 (2.63%) PHP5
4 1 (2.63%) JavaScript
4 1 (2.63%) PHP
Qualifications
1 8 (21.05%) Degree
2 1 (2.63%) ISEB
Vendors
1 29 (76.32%) Eloqua
2 22 (57.89%) Salesforce.com
3 8 (21.05%) Neolane
4 6 (15.79%) Adobe
4 6 (15.79%) ExactTarget
5 5 (13.16%) Oracle
5 5 (13.16%) Unica
6 4 (10.53%) Google
7 3 (7.89%) Chordiant
7 3 (7.89%) IBM
7 3 (7.89%) Pega
7 3 (7.89%) Pardot
8 2 (5.26%) Sitecore
9 1 (2.63%) Tableau
9 1 (2.63%) HubSpot
London
Incisive Ltd
Posted: Yesterday
London
Red Sofa London
Salary: £30000 - £40000 per annum + pension, healthcare, bonus
Posted: 3 days ago
Cambridge, Cambridgeshire
JM Digital
Posted: 22 days ago
Scotland
Mason Frank
Salary: £50 - £60 per annum + Bonus + Benefits
Posted: 22 days ago
Middlesex
Mason Frank
Salary: £25 - £35 per annum + Bonus + Benefits
Posted: 24 days ago