The table below looks at the statistics for knowledge and experience of Marketo products and/or services in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Marketo over the 3 months to 10 December 2016 with a comparison to the same period in the previous 2 years.

The figures below represent the IT labour market in general and are not representative of salaries within Marketo, Inc.

3 months to
10 Dec 2016
Same period 2015 Same period 2014
Marketo
Rank 850 940 941
Rank change year-on-year
+90 +1
Permanent jobs citing Marketo 32 24 37
As % of all permanent IT jobs located in the UK 0.036% 0.023% 0.033%
As % of the Vendors category 0.081% 0.050% 0.068%
Number of salaries quoted 24 17 15
Median salary £46,250 £40,000 £50,000
Median salary % change year-on-year
+15.62% -20.00%
90% offered a salary of more than £31,750 £23,500 £32,000
10% offered a salary of more than £61,750 £100,000 £55,000
UK excluding London median salary £45,000 £30,000 £32,500
% change year-on-year
+50.00% -7.69%

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised across the UK.

Vendors Category
UK
Permanent IT job ads with a match in the
Vendors category
39393 48002 54532
As % of all permanent IT jobs located in the UK 43.95% 45.34% 48.03%
Number of salaries quoted 31605 39080 44284
Median salary £46,500 £45,000 £45,000
Median salary % change year-on-year
+3.33% -
90% offered a salary of more than £27,500 £27,500 £27,500
10% offered a salary of more than £72,500 £70,000 £70,000
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Marketo
Jobs Demand Trend

The demand trend of job ads citing Marketo as a proportion of all IT jobs with a match in the Vendors category.

Marketo Jobs Demand Trend in the UK

Marketo
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketo within the UK.

Marketo Salary Trend in the UK

Marketo
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketo over the 3 months to 10 December 2016 within the UK.

Marketo Salary Histogram in the UK

Marketo
Top 21 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketo within the UK over the 3 months to 10 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +69 32 £46,250 +15.62% 4
South East +71 15 £45,000 +50.00%
London +42 15 £52,500 -6.66% 2
Berkshire +55 5 £45,000 +12.50%
Middlesex - 4 £52,500 -
City of London +24 3 £48,750 +14.70% 1
Buckinghamshire +17 2 £33,500 +42.55%
Hampshire +8 2 £30,000 -
Milton Keynes - 2 £33,500 -
Farnborough - 2 £30,000 -
Crawley - 2 £42,500 -
West Sussex - 2 £42,500 -
Reading +30 1 £70,000 +115.38%
Yorkshire - 1 £45,000 - 1
North West - 1 - - 1
Leeds - 1 £45,000 -
West Yorkshire - 1 £45,000 - 1
Liverpool - 1 - -
Merseyside - 1 - -
Canary Wharf - 1 - -
Hungerford - 1 - -

Marketo
Top 30 Related IT Skills

For the 6 months to 10 December 2016, IT jobs citing Marketo also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Marketo.

1 67 (98.53%) Marketing
2 46 (67.65%) Marketing Automation
3 44 (64.71%) Salesforce.com
4 38 (55.88%) CRM
5 30 (44.12%) B2B
5 30 (44.12%) Eloqua
6 25 (36.76%) Finance
7 22 (32.35%) Digital Marketing
8 21 (30.88%) Analytics
9 19 (27.94%) Project Management
10 15 (22.06%) Pardot
11 14 (20.59%) Social Media
12 12 (17.65%) Email Marketing
12 12 (17.65%) Advertising
13 10 (14.71%) Degree
14 9 (13.24%) Logistics
14 9 (13.24%) Data Analysis
14 9 (13.24%) HTML
14 9 (13.24%) MS Office
14 9 (13.24%) CSS
14 9 (13.24%) SaaS
14 9 (13.24%) Analytical Skills
14 9 (13.24%) FinancialForce.com
15 8 (11.76%) HubSpot
15 8 (11.76%) JavaScript
15 8 (11.76%) SQL
16 7 (10.29%) Adobe
16 7 (10.29%) Agile Software Development
16 7 (10.29%) Publishing
16 7 (10.29%) Programme Management

Marketo
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (4.41%) CMS
2 2 (2.94%) Sitecore CMS
3 1 (1.47%) SAS
3 1 (1.47%) WordPress
Applications
1 9 (13.24%) MS Office
2 6 (8.82%) MS Excel
3 2 (2.94%) Adobe Creative Suite
3 2 (2.94%) MS Project
3 2 (2.94%) MS Visio
Business Applications
1 30 (44.12%) Eloqua
2 4 (5.88%) Adobe Campaign
3 2 (2.94%) Salesforce.com CRM
3 2 (2.94%) Towers Watson Igloo
3 2 (2.94%) Unica
4 1 (1.47%) Dynamics CRM
4 1 (1.47%) Oracle CRM
Cloud Services
1 9 (13.24%) FinancialForce.com
1 9 (13.24%) SaaS
2 5 (7.35%) Cloud Computing
3 2 (2.94%) Google Analytics
3 2 (2.94%) MailChimp
4 1 (1.47%) BlueKai
4 1 (1.47%) Force.com
4 1 (1.47%) IaaS
4 1 (1.47%) PaaS
Communications & Networking
1 2 (2.94%) GoToMeeting
1 2 (2.94%) HTTPS
1 2 (2.94%) Intranet
2 1 (1.47%) SMS
Database & Business Intelligence
1 3 (4.41%) SQL Server
2 2 (2.94%) Data Mining
2 2 (2.94%) Data Warehouse
3 1 (1.47%) OLAP
3 1 (1.47%) SQL Server Integration Services
3 1 (1.47%) SQL Server Reporting Services
Development Applications
1 2 (2.94%) JIRA
1 2 (2.94%) Visual Studio
2 1 (1.47%) Dreamweaver
2 1 (1.47%) Talend Open Studio
General
1 67 (98.53%) Marketing
2 25 (36.76%) Finance
3 12 (17.65%) Advertising
4 7 (10.29%) Publishing
5 6 (8.82%) German Language
6 5 (7.35%) Dutch Language
6 5 (7.35%) French Language
7 4 (5.88%) Banking
7 4 (5.88%) Swedish Language
8 2 (2.94%) Legal
8 2 (2.94%) Telecoms
9 1 (1.47%) Brand Awareness
9 1 (1.47%) Investment Banking
Job Titles
1 29 (42.65%) Marketing Manager
2 12 (17.65%) Analyst
3 5 (7.35%) Business Analyst
3 5 (7.35%) Developer
3 5 (7.35%) Digital Marketing Manager
4 4 (5.88%) Consultant
4 4 (5.88%) Marketing Director
5 3 (4.41%) Account Director
5 3 (4.41%) CRM Analyst
5 3 (4.41%) CRM Business Analyst
5 3 (4.41%) CRM Manager
5 3 (4.41%) Data Analyst
5 3 (4.41%) Data Manager
5 3 (4.41%) Digital Account Director
5 3 (4.41%) Digital Director
5 3 (4.41%) Digital Marketing Consultant
5 3 (4.41%) Marketing Automation Manager
5 3 (4.41%) Marketing Consultant
5 3 (4.41%) Senior Analyst
5 3 (4.41%) Software Analyst
Libraries, Frameworks & Software Standards
1 9 (13.24%) CSS
1 9 (13.24%) HTML
2 6 (8.82%) COM
3 4 (5.88%) HTML5
3 4 (5.88%) REST
3 4 (5.88%) XML
4 3 (4.41%) .NET
4 3 (4.41%) jQuery
4 3 (4.41%) SOAP
4 3 (4.41%) Web Services
5 2 (2.94%) ASP.NET
5 2 (2.94%) CSS3
5 2 (2.94%) SAML
5 2 (2.94%) Visualforce
6 1 (1.47%) WSDL
Miscellaneous
1 14 (20.59%) Social Media
2 9 (13.24%) Analytical Skills
3 4 (5.88%) Enterprise Software
3 4 (5.88%) Public Cloud
3 4 (5.88%) Virtual Team
3 4 (5.88%) Visualisation
4 3 (4.41%) Management Information System
4 3 (4.41%) Statistics
5 2 (2.94%) Blog
5 2 (2.94%) Google Search Appliance
6 1 (1.47%) Data Integration
6 1 (1.47%) Performance Metrics
Operating Systems
1 1 (1.47%) Android
1 1 (1.47%) Apple iOS
Processes & Methodologies
1 46 (67.65%) Marketing Automation
2 38 (55.88%) CRM
3 30 (44.12%) B2B
4 22 (32.35%) Digital Marketing
5 21 (30.88%) Analytics
6 19 (27.94%) Project Management
7 12 (17.65%) Email Marketing
8 9 (13.24%) Data Analysis
8 9 (13.24%) Logistics
9 7 (10.29%) Agile Software Development
9 7 (10.29%) Business Analysis
9 7 (10.29%) Business Development
9 7 (10.29%) Outbound Marketing
9 7 (10.29%) Programme Management
10 6 (8.82%) B2C
10 6 (8.82%) Customer Insight
10 6 (8.82%) Marketing Management
10 6 (8.82%) Product Marketing
11 5 (7.35%) Business Intelligence
11 5 (7.35%) Data Management
Programming Languages
1 8 (11.76%) JavaScript
1 8 (11.76%) SQL
2 2 (2.94%) Apex Code
2 2 (2.94%) C#
3 1 (1.47%) Java
3 1 (1.47%) PHP
Qualifications
1 10 (14.71%) Degree
2 1 (1.47%) Postgraduate
Quality Assurance & Compliance
1 4 (5.88%) QA
2 1 (1.47%) Data Quality
2 1 (1.47%) SLA
Vendors
1 44 (64.71%) Salesforce.com
2 15 (22.06%) Pardot
3 8 (11.76%) HubSpot
4 7 (10.29%) Adobe
4 7 (10.29%) Google
5 6 (8.82%) Microsoft
6 5 (7.35%) Salesforce Marketing Cloud
7 4 (5.88%) Twitter
8 3 (4.41%) Cadence
9 2 (2.94%) Sitecore
9 2 (2.94%) Sophos
10 1 (1.47%) Oracle
10 1 (1.47%) Talend
North West
Oscar
Salary: £28000 - £38000 per annum + Benefits & Bonus
Posted: 18 hours ago
City, London
Nice Systems Uk Ltd
Salary: Competitive + Benefits
Posted: 8 days ago
Huddersfield
Nigel Frank International Ltd
Posted: 26 days ago