The table below looks at the statistics for knowledge and experience of Marketo products and/or services in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Marketo over the 3 months to 23 January 2017 with a comparison to the same period in the previous 2 years.

The figures below represent the IT labour market in general and are not representative of salaries within Marketo, Inc.

3 months to
23 Jan 2017
Same period 2016 Same period 2015
Marketo
UK
Rank 821 886 898
Rank change year-on-year
+65 +12
Permanent jobs citing Marketo 30 32 44
As % of all permanent IT jobs located in the UK 0.036% 0.032% 0.042%
As % of the Vendors category 0.081% 0.071% 0.087%
Number of salaries quoted 23 27 20
Median salary £52,500 £40,000 £45,000
Median salary % change year-on-year
+31.25% -11.11%
90% offered a salary of more than £40,000 £25,600 £27,350
10% offered a salary of more than £70,000 £57,000 £55,000
UK excluding London median salary £45,000 £40,000 £32,500
% change year-on-year
+12.50% +23.07%

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised across the UK.

Vendors Category
UK
Permanent IT job ads with a match in the
Vendors category
37067 45073 50361
As % of all permanent IT jobs located in the UK 43.96% 45.57% 47.81%
Number of salaries quoted 29921 36870 41360
Median salary £46,000 £45,000 £45,000
Median salary % change year-on-year
+2.22% -
90% offered a salary of more than £27,500 £28,500 £27,500
10% offered a salary of more than £72,500 £70,000 £70,000
UK excluding London median salary £42,500 £42,500 £40,150
% change year-on-year
- +5.85%

Marketo
Jobs Demand Trend

The demand trend of job ads citing Marketo as a proportion of all IT jobs with a match in the Vendors category.

Marketo Jobs Demand Trend in the UK

Marketo
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketo within the UK.

Marketo Salary Trend in the UK

Marketo
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketo over the 3 months to 23 January 2017 within the UK.

Marketo Salary Histogram in the UK

Marketo
Top 12 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketo within the UK over the 3 months to 23 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +76 30 £52,500 +31.25% 8
South East +67 15 £45,000 +12.50% 1
London +52 15 £66,250 +55.88% 6
Berkshire +29 5 £45,000 +12.50% 1
West Sussex - 5 £40,000 -
Crawley - 5 £40,000 -
Middlesex - 4 £52,500 -
City of London +17 1 - - 3
Buckinghamshire +13 1 £33,500 +42.55%
Canary Wharf - 1 - -
Reading - 1 £70,000 -
Milton Keynes - 1 £33,500 -

Marketo
Top 30 Related IT Skills

For the 6 months to 23 January 2017, IT jobs citing Marketo also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Marketo.

1 60 (92.31%) Marketing
2 51 (78.46%) Salesforce.com
3 40 (61.54%) Marketing Automation
4 32 (49.23%) CRM
5 27 (41.54%) Eloqua
6 26 (40.00%) Finance
7 22 (33.85%) B2B
8 19 (29.23%) Digital Marketing
9 16 (24.62%) Project Management
10 15 (23.08%) Analytics
10 15 (23.08%) Pardot
11 13 (20.00%) Social Media
12 12 (18.46%) Degree
13 11 (16.92%) HTML
13 11 (16.92%) SQL
13 11 (16.92%) CSS
14 10 (15.38%) JavaScript
14 10 (15.38%) FinancialForce.com
15 9 (13.85%) Salesforce Marketing Cloud
15 9 (13.85%) Adobe
15 9 (13.85%) MS Office
15 9 (13.85%) Agile Software Development
16 8 (12.31%) Analytical Skills
17 7 (10.77%) HubSpot
17 7 (10.77%) Adobe Campaign
17 7 (10.77%) SaaS
17 7 (10.77%) Visualforce
17 7 (10.77%) Apex Code
17 7 (10.77%) Business Development
17 7 (10.77%) Logistics

Marketo
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (3.08%) CMS
1 2 (3.08%) Sitecore CMS
2 1 (1.54%) SAS
2 1 (1.54%) WordPress
Applications
1 9 (13.85%) MS Office
2 6 (9.23%) MS Excel
3 2 (3.08%) Adobe Creative Suite
3 2 (3.08%) MS Project
3 2 (3.08%) MS Visio
4 1 (1.54%) MS PowerPoint
Business Applications
1 27 (41.54%) Eloqua
2 7 (10.77%) Adobe Campaign
3 5 (7.69%) Unica
4 2 (3.08%) Dynamics CRM
4 2 (3.08%) Salesforce.com CRM
4 2 (3.08%) Towers Watson Igloo
5 1 (1.54%) Oracle CRM
Cloud Services
1 10 (15.38%) FinancialForce.com
2 7 (10.77%) SaaS
3 5 (7.69%) Cloud Computing
3 5 (7.69%) Force.com
4 2 (3.08%) MailChimp
5 1 (1.54%) BlueKai
5 1 (1.54%) Google Analytics
5 1 (1.54%) IaaS
5 1 (1.54%) PaaS
Communications & Networking
1 2 (3.08%) GoToMeeting
1 2 (3.08%) HTTPS
1 2 (3.08%) Intranet
2 1 (1.54%) SMS
Database & Business Intelligence
1 3 (4.62%) SQL Server
2 1 (1.54%) Data Mining
2 1 (1.54%) Data Warehouse
2 1 (1.54%) SQL Server Integration Services
2 1 (1.54%) SQL Server Reporting Services
Development Applications
1 2 (3.08%) JIRA
1 2 (3.08%) Visual Studio
2 1 (1.54%) Dreamweaver
2 1 (1.54%) Talend Open Studio
General
1 60 (92.31%) Marketing
2 26 (40.00%) Finance
3 6 (9.23%) German Language
4 5 (7.69%) Dutch Language
4 5 (7.69%) French Language
5 4 (6.15%) Swedish Language
6 3 (4.62%) Advertising
6 3 (4.62%) Telecoms
7 2 (3.08%) Banking
7 2 (3.08%) Legal
7 2 (3.08%) Publishing
8 1 (1.54%) Brand Awareness
Job Titles
1 27 (41.54%) Marketing Manager
2 10 (15.38%) Analyst
3 9 (13.85%) Developer
4 5 (7.69%) Digital Developer
4 5 (7.69%) Digital Marketing Manager
4 5 (7.69%) Front End Developer (Client-Side Developer)
5 4 (6.15%) Architect
5 4 (6.15%) Salesforce Architect
6 3 (4.62%) Consultant
6 3 (4.62%) Data Analyst
6 3 (4.62%) Digital Marketing Developer
6 3 (4.62%) Marketing Analyst
6 3 (4.62%) Marketing Automation Manager
6 3 (4.62%) Marketing Director
6 3 (4.62%) Salesforce Developer
6 3 (4.62%) Salesforce Solution Architect
6 3 (4.62%) Senior Analyst
6 3 (4.62%) Software Analyst
6 3 (4.62%) Solutions Architect
7 2 (3.08%) HTML CSS Developer
Libraries, Frameworks & Software Standards
1 11 (16.92%) CSS
1 11 (16.92%) HTML
2 7 (10.77%) Visualforce
2 7 (10.77%) XML
3 6 (9.23%) COM
4 5 (7.69%) REST
5 3 (4.62%) .NET
5 3 (4.62%) HTML5
5 3 (4.62%) SOAP
5 3 (4.62%) Web Services
6 2 (3.08%) ASP.NET
6 2 (3.08%) jQuery
6 2 (3.08%) SAML
6 2 (3.08%) WSDL
7 1 (1.54%) CSS3
Miscellaneous
1 13 (20.00%) Social Media
2 8 (12.31%) Analytical Skills
3 5 (7.69%) Enterprise Software
4 4 (6.15%) Public Cloud
4 4 (6.15%) Virtual Team
5 3 (4.62%) Management Information System
5 3 (4.62%) Statistics
5 3 (4.62%) Visualisation
6 2 (3.08%) Blog
6 2 (3.08%) Computer Science
6 2 (3.08%) Google Search Appliance
7 1 (1.54%) Performance Metrics
Operating Systems
1 1 (1.54%) Android
1 1 (1.54%) Apple iOS
Processes & Methodologies
1 40 (61.54%) Marketing Automation
2 32 (49.23%) CRM
3 22 (33.85%) B2B
4 19 (29.23%) Digital Marketing
5 16 (24.62%) Project Management
6 15 (23.08%) Analytics
7 9 (13.85%) Agile Software Development
8 7 (10.77%) Business Development
8 7 (10.77%) Logistics
9 6 (9.23%) Data Analysis
9 6 (9.23%) Email Marketing
9 6 (9.23%) Marketing Management
9 6 (9.23%) Outbound Marketing
9 6 (9.23%) Product Marketing
9 6 (9.23%) Programme Management
10 5 (7.69%) Data Management
10 5 (7.69%) Front End Development
10 5 (7.69%) OO
10 5 (7.69%) Stakeholder Management
11 4 (6.15%) B2C
Programming Languages
1 11 (16.92%) SQL
2 10 (15.38%) JavaScript
3 7 (10.77%) Apex Code
4 4 (6.15%) C#
5 3 (4.62%) Java
6 2 (3.08%) C++
6 2 (3.08%) R
7 1 (1.54%) C
7 1 (1.54%) PHP
Qualifications
1 12 (18.46%) Degree
2 1 (1.54%) Postgraduate
Quality Assurance & Compliance
1 4 (6.15%) QA
2 1 (1.54%) Data Quality
2 1 (1.54%) SLA
Vendors
1 51 (78.46%) Salesforce.com
2 15 (23.08%) Pardot
3 9 (13.85%) Adobe
3 9 (13.85%) Salesforce Marketing Cloud
4 7 (10.77%) HubSpot
4 7 (10.77%) Microsoft
5 6 (9.23%) Google
6 4 (6.15%) Twitter
7 3 (4.62%) Cadence
8 2 (3.08%) Sitecore
8 2 (3.08%) Sophos
9 1 (1.54%) Jitterbit
9 1 (1.54%) Oracle
9 1 (1.54%) Tableau
9 1 (1.54%) Talend
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Salary: Competitive Salary & Package
Posted: 13 hours ago
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Salary: £40000 - £50000 per annum
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Salary: £28000 - £38000 per annum + Benefits & Bonus
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