The first table below looks at the demand for knowledge and experience of Marketo products and/or services in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Marketo over the 3 months to 24 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all Vendors currently tracked.

The figures below represent the IT job market in general and are NOT representative of salaries within Marketo, Inc.

Location
3 months to
24 Jul 2014
Same period 2013 Same period 2012
Marketo
Rank 903 858 873
Rank change year-on-year
-45 +15
Permanent jobs citing Marketo 12 11 31
As % of all permanent IT jobs located in the UK 0.010% 0.010% 0.026%
As % of the Vendors category 0.022% 0.021% 0.054%
Number of salaries quoted 10 5 31
Average salary £55,000 £38,250 £45,000
Average salary % change year-on-year
+43.79% -15.00%
90% offered a salary of more than £21,000 £25,100 £19,000
10% offered a salary of more than £85,000 £76,500 £64,000
UK excluding London average salary £55,000 £27,500 £45,000
% change year-on-year
+100.00% -38.88%
Vendors Category
UK
Permanent IT job ads with a match in the
Vendors category
55518 52339 56957
As % of all permanent IT jobs located in the UK 47.18% 48.07% 48.30%
Number of salaries quoted 44615 42812 48046
Average salary £45,000 £45,000 £45,000
90% offered a salary of more than £27,500 £28,000 £28,088
10% offered a salary of more than £70,000 £70,000 £70,000
UK excluding London average salary £40,000 £40,000 £40,000

Marketo
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Marketo within the UK as a proportion of the total demand within the Vendors category.

Marketo Jobs Demand Trend in the UK

Marketo
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketo within the UK.

Marketo Salary Trend in the UK

Marketo
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketo over the 3 months to 24 July 2014 within the UK.

Marketo Salary Histogram in the UK

Marketo
Top 11 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketo within the UK over the 3 months to 24 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -22 12 £55,000 +11.95% 3
South East - 8 £55,000 - 1
Berkshire - 6 £55,000 -
London -36 3 £65,000 -11.86% 2
Basingstoke - 2 £21,000 - 1
Hampshire - 2 £21,000 - 1
Cambridgeshire +5 1 - -
Cambridge -10 1 - -
East of England -11 1 - -
Bracknell - 1 £55,000 -
Maidenhead - 1 £37,500 -

Marketo
Top 30 Related IT Skills

For the 6 months to 24 July 2014, IT jobs within the UK citing Marketo also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketo.

1 25 (86.21%) Marketing
2 20 (68.97%) Eloqua
3 19 (65.52%) Salesforce.com
4 11 (37.93%) CRM
5 7 (24.14%) Degree
5 7 (24.14%) Visualforce
5 7 (24.14%) Apex Code
6 6 (20.69%) Project Management
6 6 (20.69%) Java
7 5 (17.24%) Oracle
7 5 (17.24%) Adobe
7 5 (17.24%) ExactTarget
8 4 (13.79%) Analytics
8 4 (13.79%) HTML
8 4 (13.79%) Unica
8 4 (13.79%) Email Marketing
9 3 (10.34%) Data Migration
9 3 (10.34%) Mason
9 3 (10.34%) Pega
9 3 (10.34%) Migration
9 3 (10.34%) MS Excel
9 3 (10.34%) Chordiant
9 3 (10.34%) B2B
9 3 (10.34%) IBM
9 3 (10.34%) SQL Server
9 3 (10.34%) MS Office
9 3 (10.34%) FileMaker
9 3 (10.34%) Advertising
9 3 (10.34%) Force.com
9 3 (10.34%) Neolane

Marketo
Top Related IT Skills by Category

For the 6 months to 24 July 2014, IT jobs within the UK citing Marketo also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketo. Up to 20 skills are shown per category.

Application Platforms
1 2 (6.90%) CMS
1 2 (6.90%) Sitecore CMS
Applications
1 3 (10.34%) MS Excel
1 3 (10.34%) MS Office
2 1 (3.45%) FastStats
2 1 (3.45%) MS PowerPoint
2 1 (3.45%) MS Visio
Business Applications
1 2 (6.90%) SiteCatalyst
1 2 (6.90%) Dynamics CRM
1 2 (6.90%) Google Analytics
Cloud Services
1 3 (10.34%) Force.com
2 2 (6.90%) SaaS
2 2 (6.90%) Cloud Computing
Database & Business Intelligence
1 3 (10.34%) SQL Server
1 3 (10.34%) FileMaker
2 1 (3.45%) MySQL
General
1 25 (86.21%) Marketing
2 3 (10.34%) Advertising
3 2 (6.90%) Publishing
Job Titles
1 8 (27.59%) Developer
2 7 (24.14%) Marketing Manager
2 7 (24.14%) Salesforce.com Developer
3 3 (10.34%) Analyst
3 3 (10.34%) Database Analyst
3 3 (10.34%) Campaign Manager
4 2 (6.90%) Report Analyst
4 2 (6.90%) Information Manager
4 2 (6.90%) Marketing Director
5 1 (3.45%) MI Analyst
5 1 (3.45%) PHP Developer
5 1 (3.45%) Business Analyst
5 1 (3.45%) Programme Manager
5 1 (3.45%) Administrator
5 1 (3.45%) Email Marketing Manager
5 1 (3.45%) Salesforce.com Administrator
5 1 (3.45%) Automation Specialist
5 1 (3.45%) CRM Analyst
5 1 (3.45%) Email Specialist
Libraries, Frameworks & Software Standards
1 7 (24.14%) Visualforce
2 4 (13.79%) HTML
3 3 (10.34%) Mason
4 2 (6.90%) CSS
4 2 (6.90%) jQuery
Miscellaneous
1 2 (6.90%) Social Media
1 2 (6.90%) Enterprise Software
1 2 (6.90%) Digital Media
1 2 (6.90%) Copywriting
1 2 (6.90%) Blog
2 1 (3.45%) Computer Science
2 1 (3.45%) Foreign Exchange (FX)
Processes & Methodologies
1 11 (37.93%) CRM
2 6 (20.69%) Project Management
3 4 (13.79%) Analytics
3 4 (13.79%) Email Marketing
4 3 (10.34%) Data Migration
4 3 (10.34%) Migration
4 3 (10.34%) B2B
5 2 (6.90%) Online Marketing
5 2 (6.90%) Marketing Analytics
5 2 (6.90%) Customer Insight
5 2 (6.90%) E-Commerce
5 2 (6.90%) Content Management
5 2 (6.90%) Data Analysis
5 2 (6.90%) Web Analytics
5 2 (6.90%) Data Protection
5 2 (6.90%) SEO
5 2 (6.90%) Search Engine Marketing
6 1 (3.45%) Use Case
6 1 (3.45%) Digital Marketing
6 1 (3.45%) ISMS
Programming Languages
1 7 (24.14%) Apex Code
2 6 (20.69%) Java
3 2 (6.90%) SQL
4 1 (3.45%) PHP5
4 1 (3.45%) JavaScript
4 1 (3.45%) PHP
Qualifications
1 7 (24.14%) Degree
2 1 (3.45%) ISEB
Vendors
1 20 (68.97%) Eloqua
2 19 (65.52%) Salesforce.com
3 5 (17.24%) Oracle
3 5 (17.24%) Adobe
3 5 (17.24%) ExactTarget
4 4 (13.79%) Unica
5 3 (10.34%) Pega
5 3 (10.34%) Chordiant
5 3 (10.34%) IBM
5 3 (10.34%) Neolane
6 2 (6.90%) Google
6 2 (6.90%) Sitecore
7 1 (3.45%) Tableau
7 1 (3.45%) HubSpot
7 1 (3.45%) Pardot
London
Mason Frank
Salary: £60 - £80 per annum + Bonus + Benefits
Posted: 7 days ago
Basingstoke
Reed Technology - UK Posting Account
Salary: £18000 - £24000 per annum
Posted: 8 days ago
London
Creative Personnel
Salary: £55000 - £65000 per annum
Posted: 20 days ago