The first table below looks at the demand for knowledge and experience of Marketo products and/or services in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Marketo over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all Vendors currently tracked.

The figures below represent the IT job market in general and are NOT representative of salaries within Marketo, Inc.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Marketo
Rank 901 872 902
Rank change year-on-year
-29 +30
Permanent jobs citing Marketo 16 11 21
As % of all permanent IT jobs located in the UK 0.013% 0.010% 0.017%
As % of the Vendors category 0.028% 0.020% 0.035%
Number of salaries quoted 14 10 21
Average salary £55,000 £31,000 £45,000
Average salary % change year-on-year
+77.41% -31.11%
90% offered a salary of more than £46,500 £22,500 £40,000
10% offered a salary of more than £68,500 £43,200 £64,000
UK excluding London average salary £65,000 £29,250 £45,000
% change year-on-year
+122.22% -35.00%
Vendors Category
UK
Permanent IT job ads with a match in the
Vendors category
57077 54257 60185
As % of all permanent IT jobs located in the UK 47.05% 48.86% 47.89%
Number of salaries quoted 45694 44157 50746
Average salary £45,000 £45,000 £45,000
90% offered a salary of more than £27,500 £27,500 £28,000
10% offered a salary of more than £70,000 £70,000 £70,000
UK excluding London average salary £40,000 £40,000 £40,000

Marketo
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Marketo within the UK as a proportion of the total demand within the Vendors category.

Marketo Jobs Demand Trend in the UK

Marketo
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketo within the UK.

Marketo Salary Trend in the UK

Marketo
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketo over the 3 months to 18 April 2014 within the UK.

Marketo Salary Histogram in the UK

Marketo
Top 12 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketo within the UK over the 3 months to 18 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
England -41 16 £55,000 +77.41% 2
South East -11 7 £60,000 +93.54%
London -47 7 £52,500 +28.83% 2
Berkshire - 3 £45,000 -
Bracknell - 3 £45,000 -
Dartford - 2 £70,000 -
Cambridgeshire - 2 £65,000 -
Kent - 2 £70,000 -
East of England - 2 £65,000 -
Buckinghamshire -1 1 £65,000 +109.67%
Cambridge - 1 - -
Middlesex - 1 £55,000 -

Marketo
Top 30 Related IT Skills

For the 6 months to 18 April 2014, IT jobs within the UK citing Marketo also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketo.

1 45 (93.75%) Marketing
2 33 (68.75%) Salesforce.com
3 30 (62.50%) Eloqua
4 19 (39.58%) CRM
5 16 (33.33%) Digital Marketing
6 13 (27.08%) B2B
7 10 (20.83%) SEO
7 10 (20.83%) HTML
7 10 (20.83%) Email Marketing
8 8 (16.67%) Apex Code
8 8 (16.67%) Visualforce
8 8 (16.67%) Marketing Strategy
8 8 (16.67%) Neolane
8 8 (16.67%) JavaScript
8 8 (16.67%) Finance
8 8 (16.67%) Publishing
9 7 (14.58%) Data Analysis
9 7 (14.58%) Degree
9 7 (14.58%) Analytics
10 6 (12.50%) Cloud Computing
10 6 (12.50%) Campaign Management
10 6 (12.50%) Aprimo
10 6 (12.50%) Creative Marketing
10 6 (12.50%) Direct Marketing
10 6 (12.50%) Blog
10 6 (12.50%) Siebel
11 5 (10.42%) Java
11 5 (10.42%) Oracle
11 5 (10.42%) Project Management
11 5 (10.42%) Advertising

Marketo
Top Related IT Skills by Category

For the 6 months to 18 April 2014, IT jobs within the UK citing Marketo also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketo. Up to 20 skills are shown per category.

Application Platforms
1 1 (2.08%) CMS
Applications
1 2 (4.17%) MS Excel
Business Applications
1 4 (8.33%) Google Analytics
2 3 (6.25%) Oracle CRM
3 1 (2.08%) SiteCatalyst
Cloud Services
1 6 (12.50%) Cloud Computing
2 3 (6.25%) Force.com
2 3 (6.25%) SaaS
Database & Business Intelligence
1 3 (6.25%) FileMaker
2 2 (4.17%) SQL Server
2 2 (4.17%) MySQL
3 1 (2.08%) Data Warehouse
General
1 45 (93.75%) Marketing
2 8 (16.67%) Finance
2 8 (16.67%) Publishing
3 5 (10.42%) Advertising
4 3 (6.25%) Billing
5 1 (2.08%) Banking
5 1 (2.08%) Financial Institution
Job Titles
1 18 (37.50%) Marketing Manager
2 11 (22.92%) Developer
3 10 (20.83%) Salesforce.com Developer
4 6 (12.50%) Digital Marketing Manager
4 6 (12.50%) Information Manager
4 6 (12.50%) Consultant
5 5 (10.42%) CRM Manager
6 3 (6.25%) Architect
6 3 (6.25%) Salesforce.com Architect
6 3 (6.25%) CRM Architect
7 2 (4.17%) Lead Developer
7 2 (4.17%) Campaign Manager
7 2 (4.17%) CRM Developer
7 2 (4.17%) Lead Architect
8 1 (2.08%) Solutions Consultant
8 1 (2.08%) PHP Developer
8 1 (2.08%) Technical Consultant
8 1 (2.08%) Automation Specialist
8 1 (2.08%) Marketing Consultant
8 1 (2.08%) Senior Marketing Executive
Libraries, Frameworks & Software Standards
1 10 (20.83%) HTML
2 8 (16.67%) Visualforce
3 4 (8.33%) jQuery
3 4 (8.33%) CSS
4 3 (6.25%) SOAP
4 3 (6.25%) Web Services
4 3 (6.25%) Middleware
4 3 (6.25%) REST
4 3 (6.25%) Mason
5 2 (4.17%) COM
6 1 (2.08%) HTML5
6 1 (2.08%) CSS3
Miscellaneous
1 6 (12.50%) Blog
2 4 (8.33%) Social Media
3 2 (4.17%) Data Integration
3 2 (4.17%) Computer Science
4 1 (2.08%) Foreign Exchange (FX)
4 1 (2.08%) Copywriting
4 1 (2.08%) Mobile Banking
Processes & Methodologies
1 19 (39.58%) CRM
2 16 (33.33%) Digital Marketing
3 13 (27.08%) B2B
4 10 (20.83%) SEO
4 10 (20.83%) Email Marketing
5 8 (16.67%) Marketing Strategy
6 7 (14.58%) Data Analysis
6 7 (14.58%) Analytics
7 6 (12.50%) Campaign Management
7 6 (12.50%) Creative Marketing
7 6 (12.50%) Direct Marketing
8 5 (10.42%) Project Management
9 4 (8.33%) Online Marketing
9 4 (8.33%) Campaign Analysis
9 4 (8.33%) Use Case
10 3 (6.25%) ITIL
10 3 (6.25%) Data Modelling
10 3 (6.25%) SOA
10 3 (6.25%) Enterprise Architecture
10 3 (6.25%) Database Marketing
Programming Languages
1 8 (16.67%) Apex Code
1 8 (16.67%) JavaScript
2 5 (10.42%) Java
3 2 (4.17%) PHP
3 2 (4.17%) SQL
4 1 (2.08%) PHP5
Qualifications
1 7 (14.58%) Degree
Vendors
1 33 (68.75%) Salesforce.com
2 30 (62.50%) Eloqua
3 8 (16.67%) Neolane
4 6 (12.50%) Aprimo
4 6 (12.50%) Siebel
5 5 (10.42%) Oracle
6 4 (8.33%) NetSuite
6 4 (8.33%) Google
6 4 (8.33%) Citrix
7 3 (6.25%) SAP
8 2 (4.17%) Pega
8 2 (4.17%) Unica
8 2 (4.17%) Chordiant
8 2 (4.17%) IBM
8 2 (4.17%) Microsoft
8 2 (4.17%) Adobe
9 1 (2.08%) Pardot
9 1 (2.08%) HubSpot
South West London
Citrus Global Ltd
Salary: From £50,000 to £60,000 per annum + Full Bluechip bens
Posted: 5 days ago