The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 21 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Aug 2014
Same period 2013 Same period 2012
Google Analytics
Rank 390 445 502
Rank change year-on-year
+55 +57
Permanent jobs citing Google Analytics 680 504 441
As % of all permanent IT jobs located in England 0.62% 0.50% 0.40%
As % of the Business Applications category 8.19% 6.42% 5.00%
Number of salaries quoted 437 395 391
Average salary £35,000 £35,000 £37,500
Average salary % change year-on-year
- -6.66%
90% offered a salary of more than £24,500 £23,200 £25,000
10% offered a salary of more than £55,000 £57,000 £55,000
UK excluding London average salary £32,500 £30,000 £32,500
% change year-on-year
+8.33% -7.69%
Google Analytics
UK

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the England region.

Business Applications Category
England
Permanent IT job ads with a match in the
Business Applications category
8299 7852 8827
As % of all permanent IT jobs located in England 7.59% 7.83% 7.98%
Number of salaries quoted 6516 6250 7385
Average salary £52,500 £50,000 £52,500
Average salary % change year-on-year
+5.00% -4.76%
90% offered a salary of more than £34,000 £32,500 £32,500
10% offered a salary of more than £75,000 £80,000 £75,000
UK excluding London average salary £50,000 £47,500 £48,000
% change year-on-year
+5.26% -1.04%

Google Analytics
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the England region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in England

Google Analytics
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the England region.

Google Analytics Salary Trend in England

Google Analytics
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Google Analytics across the England region over the 3 months to 21 August 2014.

Google Analytics Salary Histogram in England

Google Analytics
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google Analytics within the England region over the 3 months to 21 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +69 383 £40,000 -11.11% 49
North West +43 104 £27,500 -11.29% 13
South East -19 75 £40,000 +14.28% 13
Yorkshire -60 35 £30,000 +14.28% 2
South West -24 30 £37,500 +25.00% 2
East of England -21 29 £32,500 +18.18% 5
West Midlands +3 18 £35,000 +25.00% 1
East Midlands -16 3 £28,000 +9.80% 2
North East - 1 £37,500 - 2
Google Analytics
UK

Google Analytics
Top 30 Related IT Skills in England

For the 6 months to 21 August 2014, IT jobs across the England region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 1334 (100.00%) Google
1 1334 (100.00%) Analytics
2 813 (60.94%) Marketing
3 543 (40.70%) SEO
4 514 (38.53%) HTML
5 391 (29.31%) E-Commerce
6 376 (28.19%) Web Analytics
7 359 (26.91%) JavaScript
7 359 (26.91%) CSS
8 352 (26.39%) Digital Marketing
9 334 (25.04%) Pay per click
10 306 (22.94%) Social Media
11 275 (20.61%) Degree
12 239 (17.92%) Advertising
13 198 (14.84%) SQL
14 191 (14.32%) Adobe
15 190 (14.24%) jQuery
16 189 (14.17%) CMS
17 185 (13.87%) Omniture
18 181 (13.57%) Finance
19 166 (12.44%) Online Marketing
20 164 (12.29%) PHP
20 164 (12.29%) WebTrends
21 163 (12.22%) Retail
22 148 (11.09%) Web Development
23 147 (11.02%) MS Excel
24 135 (10.12%) HTML5
25 127 (9.52%) Microsoft
26 123 (9.22%) Coremetrics
27 121 (9.07%) Email Marketing

Google Analytics
Top Related IT Skills in England by Category

For the 6 months to 21 August 2014, IT jobs across the England region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 189 (14.17%) CMS
2 97 (7.27%) WordPress
3 66 (4.95%) Apache
4 40 (3.00%) nginx
5 36 (2.70%) IIS
6 32 (2.40%) SAS
7 25 (1.87%) Drupal
8 24 (1.80%) Tomcat
9 21 (1.57%) Umbraco
10 20 (1.50%) Joomla!
11 14 (1.05%) ExpressionEngine
12 13 (0.97%) SharePoint
13 12 (0.90%) Sitecore CMS
13 12 (0.90%) Facebook Platform
14 11 (0.82%) Node.js
15 6 (0.45%) WebSphere
16 5 (0.37%) PrestaShop
17 3 (0.22%) Confluence
18 2 (0.15%) ColdFusion
18 2 (0.15%) Apache Pig
Applications
1 147 (11.02%) MS Excel
2 118 (8.85%) Photoshop
3 89 (6.67%) MS PowerPoint
4 67 (5.02%) MS Office
5 51 (3.82%) Adobe Illustrator
6 29 (2.17%) SPSS
7 25 (1.87%) Fireworks
8 16 (1.20%) MS Visio
9 11 (0.82%) Spreadsheet
10 10 (0.75%) OmniGraffle
11 7 (0.52%) InDesign
11 7 (0.52%) Adobe Premiere
12 6 (0.45%) FastStats
13 2 (0.15%) Stata
Business Applications
1 164 (12.29%) WebTrends
2 107 (8.02%) SiteCatalyst
3 48 (3.60%) Magento
4 7 (0.52%) Oracle CRM
4 7 (0.52%) Dynamics CRM
4 7 (0.52%) Fredhopper
5 5 (0.37%) Sage 200
6 3 (0.22%) SAP InfiniteInsight
7 2 (0.15%) Dynamics AX
8 1 (0.075%) Tridion
Cloud Services
1 27 (2.02%) SaaS
2 24 (1.80%) Amazon AWS
3 19 (1.42%) GitHub
4 16 (1.20%) MailChimp
5 8 (0.60%) Responsys
6 6 (0.45%) Force.com
7 5 (0.37%) Office 365
7 5 (0.37%) Pure360
8 4 (0.30%) Basecamp
8 4 (0.30%) Microsoft Azure
9 2 (0.15%) Google App Engine
9 2 (0.15%) Heroku
9 2 (0.15%) Google Apps
Communications & Networking
1 75 (5.62%) Internet
2 18 (1.35%) Firewall
3 12 (0.90%) HTTP
4 11 (0.82%) DNS
5 9 (0.67%) FTP
6 7 (0.52%) Intranet
7 5 (0.37%) PPP
7 5 (0.37%) SMS
8 4 (0.30%) VPN
9 3 (0.22%) TCP/IP
10 2 (0.15%) Broadband
10 2 (0.15%) GSM
10 2 (0.15%) LAN
10 2 (0.15%) VoIP
10 2 (0.15%) WAN
10 2 (0.15%) DHCP
10 2 (0.15%) MPLS
10 2 (0.15%) SSH
11 1 (0.075%) IP Telephony
Database & Business Intelligence
1 113 (8.47%) MySQL
2 76 (5.70%) SQL Server
3 44 (3.30%) Big Data
4 35 (2.62%) Data Mining
5 27 (2.02%) Relational Database
6 20 (1.50%) QlikView
7 16 (1.20%) Data Warehouse
7 16 (1.20%) Redis
8 15 (1.12%) SQL Server 2012
9 13 (0.97%) MS Access
9 13 (0.97%) SQL Server Reporting Services
10 12 (0.90%) DB2
11 10 (0.75%) Crystal Reports
12 9 (0.67%) SQL Server Integration Services
12 9 (0.67%) Hadoop
12 9 (0.67%) SQL Server Analysis Services
13 5 (0.37%) OLAP
14 4 (0.30%) Oracle Reports
14 4 (0.30%) PostgreSQL
14 4 (0.30%) Apache Hive
Development Applications
1 47 (3.52%) Git (software)
2 28 (2.10%) Axure RP
3 23 (1.72%) JIRA
4 22 (1.65%) Subversion
5 18 (1.35%) Bitbucket
6 16 (1.20%) Cucumber
7 14 (1.05%) RSpec
7 14 (1.05%) Dreamweaver
7 14 (1.05%) Ant
8 12 (0.90%) Jenkins
9 11 (0.82%) Visual Studio
10 10 (0.75%) Balsamiq Mockups
11 9 (0.67%) Eclipse
12 7 (0.52%) Jasmine
12 7 (0.52%) Team Foundation Server
13 3 (0.22%) RequisitePro
14 2 (0.15%) PhantomJS
14 2 (0.15%) Sinon.JS
14 2 (0.15%) JUnit
14 2 (0.15%) Maven
General
1 813 (60.94%) Marketing
2 239 (17.92%) Advertising
3 181 (13.57%) Finance
4 163 (12.22%) Retail
5 89 (6.67%) Publishing
6 22 (1.65%) Back Office
7 21 (1.57%) Electronics
8 18 (1.35%) Games
9 16 (1.20%) Billing
10 13 (0.97%) Automotive
11 11 (0.82%) Law
12 9 (0.67%) Telecoms
12 9 (0.67%) Multimedia
13 8 (0.60%) Legal
14 6 (0.45%) Manufacturing
14 6 (0.45%) German Language
15 5 (0.37%) French Language
16 4 (0.30%) Russian Language
16 4 (0.30%) Spanish Language
17 3 (0.22%) Italian Language
Job Titles
1 387 (29.01%) Analyst
2 204 (15.29%) Developer
3 171 (12.82%) Web Analyst
4 147 (11.02%) PPC Specialist
4 147 (11.02%) PPC Manager
4 147 (11.02%) PPC Analyst
4 147 (11.02%) PPC Executive
5 86 (6.45%) Web Developer
6 73 (5.47%) Designer
7 62 (4.65%) Data Analyst
8 58 (4.35%) Insight Analyst
9 50 (3.75%) Front-End Developer
10 47 (3.52%) Senior Analyst
11 44 (3.30%) Marketing Manager
12 41 (3.07%) Junior
13 40 (3.00%) Web Manager
14 38 (2.85%) Consultant
15 34 (2.55%) Senior Developer
16 32 (2.40%) Senior Manager
17 31 (2.32%) Architect
Libraries, Frameworks & Software Standards
1 514 (38.53%) HTML
2 359 (26.91%) CSS
3 190 (14.24%) jQuery
4 135 (10.12%) HTML5
5 115 (8.62%) XML
6 101 (7.57%) .NET
7 97 (7.27%) CSS3
8 78 (5.85%) JSON
9 67 (5.02%) ASP.NET
10 54 (4.05%) XHTML
11 53 (3.97%) Ajax
12 45 (3.37%) Web Services
13 35 (2.62%) Sass
14 32 (2.40%) RESTful
15 28 (2.10%) REST
16 27 (2.02%) Twitter Bootstrap
16 27 (2.02%) .NET Framework
17 23 (1.72%) ASP.NET MVC
18 22 (1.65%) LESS
18 22 (1.65%) Backbone.js
Miscellaneous
1 306 (22.94%) Social Media
2 95 (7.12%) Mathematics
3 93 (6.97%) Statistics
4 76 (5.70%) Copywriting
5 71 (5.32%) Blog
6 68 (5.10%) Mobile App
7 52 (3.90%) Digital Media
8 51 (3.82%) Economics
9 49 (3.67%) Visualisation
10 45 (3.37%) Computer Science
11 37 (2.77%) Physics
12 19 (1.42%) iPad
13 18 (1.35%) W3C
14 17 (1.27%) New Media
15 14 (1.05%) Data Protection Act
16 12 (0.90%) Open Source
16 12 (0.90%) Learning Management System
17 10 (0.75%) Management Information System
17 10 (0.75%) FMCG
18 8 (0.60%) E-Learning
Operating Systems
1 73 (5.47%) Linux
2 67 (5.02%) Android
3 61 (4.57%) Apple iOS
4 55 (4.12%) Windows
5 14 (1.05%) Solaris
6 6 (0.45%) UNIX
7 5 (0.37%) Mac OS X
8 3 (0.22%) Windows Mobile
8 3 (0.22%) Windows Server 2012
8 3 (0.22%) Windows Server 2008
8 3 (0.22%) Mac OS
9 2 (0.15%) CentOS
9 2 (0.15%) Debian
9 2 (0.15%) Ubuntu
10 1 (0.075%) SUSE
Processes & Methodologies
1 1334 (100.00%) Analytics
2 543 (40.70%) SEO
3 391 (29.31%) E-Commerce
4 376 (28.19%) Web Analytics
5 352 (26.39%) Digital Marketing
6 334 (25.04%) Pay per click
7 166 (12.44%) Online Marketing
8 148 (11.09%) Web Development
9 121 (9.07%) Email Marketing
10 115 (8.62%) Project Management
11 112 (8.40%) CRM
12 109 (8.17%) Content Management
13 86 (6.45%) Data Analysis
14 81 (6.07%) Time Management
15 72 (5.40%) B2B
16 69 (5.17%) Multivariate Testing
17 65 (4.87%) Agile Software Development
18 59 (4.42%) Business Intelligence
19 54 (4.05%) MVC
20 53 (3.97%) B2C
Programming Languages
1 359 (26.91%) JavaScript
2 198 (14.84%) SQL
3 164 (12.29%) PHP
4 82 (6.15%) Java
5 42 (3.15%) VBA
6 38 (2.85%) R
7 36 (2.70%) C#
8 34 (2.55%) Python
9 28 (2.10%) PHP5
10 25 (1.87%) Ruby
11 18 (1.35%) Shell Script
12 14 (1.05%) Objective-C
13 10 (0.75%) C
14 6 (0.45%) Perl
15 5 (0.37%) PHP4
16 4 (0.30%) C++
17 3 (0.22%) T-SQL
17 3 (0.22%) VB
18 2 (0.15%) MATLAB
18 2 (0.15%) Delphi
Qualifications
1 275 (20.61%) Degree
2 3 (0.22%) MCSE
2 3 (0.22%) Microsoft Certification
2 3 (0.22%) PMP
2 3 (0.22%) PMI Certification
2 3 (0.22%) MBA
2 3 (0.22%) Security Cleared
3 2 (0.15%) PhD
3 2 (0.15%) SC Cleared
4 1 (0.075%) BC Cleared
4 1 (0.075%) ISTQB
Quality Assurance & Compliance
1 28 (2.10%) QA
2 12 (0.90%) WAI
3 4 (0.30%) SLA
3 4 (0.30%) WCAG
4 1 (0.075%) Data Quality
System Software
1 5 (0.37%) Active Directory
2 3 (0.22%) Hyper-V
Systems Management
1 12 (0.90%) Capistrano
1 12 (0.90%) Puppet
1 12 (0.90%) Vagrant
2 3 (0.22%) Backup Exec
3 1 (0.075%) HP Quality Center
Vendors
1 1334 (100.00%) Google
2 191 (14.32%) Adobe
3 185 (13.87%) Omniture
4 127 (9.52%) Microsoft
5 123 (9.22%) Coremetrics
6 110 (8.25%) Facebook
7 92 (6.90%) Twitter
8 35 (2.62%) Salesforce.com
9 30 (2.25%) Sitecore
10 27 (2.02%) ClickTale
11 26 (1.95%) Oracle
12 24 (1.80%) Yahoo!
13 22 (1.65%) Tealeaf
14 21 (1.57%) Hitwise
15 17 (1.27%) Business Objects
16 15 (1.12%) Tableau
17 13 (0.97%) Zend
18 12 (0.90%) Eloqua
19 11 (0.82%) SAP
19 11 (0.82%) DoubleClick
London
Premier Group Recruitment
Salary: £38000 - £42000 per annum
Posted: 3 hours ago
London
Austin Fraser
Salary: £40000.00 - £50000.00 per annum + Bens
Posted: 3 hours ago
Leyland, Lancashire
Premier Group Recruitment
Salary: £20000 - £25000 per annum
Posted: 4 hours ago
Leyland, Lancashire
Premier Group Recruitment
Salary: £18000 - £22000 per annum
Posted: 4 hours ago
Bury, Lancashire
Applause IT Innovation
Salary: £27000 - £31000 per annum + bens
Posted: 8 hours ago
North West London
TribePost.co.uk
Salary: £30,000-£35,000, DOE
Posted: 12 hours ago
South East London
Ability Resourcing
Salary: From £70,000 to £90,000 per annum Benefits
Posted: 14 hours ago
City, London
Circle Recruitment
Posted: Yesterday
Manchester, Lancashire
Circle Recruitment
Salary: £25000 - £31000 per annum + Benefits
Posted: Yesterday
West Sussex
Clearwater People Solutions
Salary: £35000 - £43000 Per Annum plus excellent benefits
Posted: Yesterday
London
Verticality Ltd
Salary: £27000 to £35000 per annum - generous benefits package
Posted: Yesterday
Colchester, Essex
I3
Salary: £45000 - £65000 per annum + benefits + bonus
Posted: Yesterday
Haywards Heath, West Sussex
Fixed Recruitment
Salary: £38000 - £43000 per annum + Benefits
Posted: Yesterday
London
Spencer Rose
Salary: Up to £45,000 per annum Share Options and Benefits
Posted: Yesterday
Manchester, Lancashire
Premier Group Recruitment
Salary: £18 - £25 per annum + benefits
Posted: 2 days ago
London
Betting Appointments
Salary: £35000 - £45000 per annum
Posted: 2 days ago
London
Propel London Ltd
Posted: 2 days ago
London
Propel London Ltd
Posted: 2 days ago
Liverpool, Lancashire
The Little Black Book Agency
Posted: 2 days ago
Manchester, Lancashire
Uniting Ambition
Posted: 2 days ago