The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the England region. Included is a guide to the salaries offered in IT jobs that have cited Google Analytics over the 3 months to 18 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
18 Jan 2017
Same period 2016 Same period 2015
Google Analytics (GA)
UK / England
Rank 477 469 469
Rank change year-on-year
-8 0
Permanent jobs citing Google Analytics 382 496 549
As % of all permanent IT jobs located in England 0.48% 0.53% 0.57%
As % of the Cloud Services category 3.60% 5.16% 7.61%
Number of salaries quoted 274 418 448
Median salary £38,000 £39,000 £37,500
Median salary % change year-on-year
-2.56% +4.00%
90% offered a salary of more than £27,500 £26,275 £25,000
10% offered a salary of more than £55,000 £55,000 £55,000
UK excluding London median salary £36,000 £35,000 £32,500
% change year-on-year
+2.85% +7.69%

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the England region.

Cloud Services Category
England
Permanent IT job ads with a match in the
Cloud Services category
10604 9619 7218
As % of all permanent IT jobs located in England 13.46% 10.28% 7.49%
Number of salaries quoted 8956 8249 5920
Median salary £54,000 £51,000 £50,000
Median salary % change year-on-year
+5.88% +2.00%
90% offered a salary of more than £32,500 £32,500 £30,000
10% offered a salary of more than £77,500 £72,500 £80,000
UK excluding London median salary £47,500 £45,000 £45,000
% change year-on-year
+5.55% -

Google Analytics
Jobs Demand Trend in England

The demand trend of job ads across the England region citing Google Analytics as a proportion of all IT jobs with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in England

Google Analytics
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the England region.

Google Analytics Salary Trend in England

Google Analytics
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Google Analytics across the England region over the 3 months to 18 January 2017.

Google Analytics Salary Histogram in England

Google Analytics
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the England region over the 3 months to 18 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -6 177 £42,500 +1.19% 37
South East +48 82 £43,750 +9.37% 12
West Midlands -2 33 £34,000 +4.61% 4
Yorkshire +23 29 £38,750 +38.39% 7
East of England +33 22 £30,000 -25.00% 1
North West -42 22 £27,000 -12.19% 16
South West +14 13 £36,000 +6.66% 3
East Midlands - 10 £27,500 - 4
Google Analytics
UK

Google Analytics
Top 30 Related IT Skills in England

For the 6 months to 18 January 2017, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the England region with a requirement for Google Analytics.

1 805 (99.88%) Analytics
2 787 (97.64%) Google
3 497 (61.66%) Marketing
4 324 (40.20%) SEO
5 289 (35.86%) Digital Marketing
6 273 (33.87%) HTML
7 253 (31.39%) E-Commerce
8 224 (27.79%) CSS
9 211 (26.18%) Web Analytics
10 205 (25.43%) Social Media
11 202 (25.06%) Analytical Skills
12 191 (23.70%) JavaScript
13 177 (21.96%) SQL
14 155 (19.23%) Pay per click
15 154 (19.11%) Adobe
16 151 (18.73%) Degree
17 147 (18.24%) CMS
18 132 (16.38%) Agile Software Development
19 123 (15.26%) User Experience
20 113 (14.02%) Web Development
21 112 (13.90%) AdWords
22 102 (12.66%) Adobe Analytics
22 102 (12.66%) Advertising
23 93 (11.54%) HTML5
24 91 (11.29%) Business Intelligence
25 83 (10.30%) Retail
26 81 (10.05%) Email Marketing
27 77 (9.55%) Tableau
28 76 (9.43%) Photoshop
29 68 (8.44%) Visualisation

Google Analytics
Top Related IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 147 (18.24%) CMS
2 66 (8.19%) WordPress
3 36 (4.47%) SAS
4 26 (3.23%) Drupal
5 21 (2.61%) WebSphere
6 19 (2.36%) Joomla!
7 15 (1.86%) EPiServer CMS
8 13 (1.61%) Apache
8 13 (1.61%) Umbraco
9 12 (1.49%) Apache Solr
9 12 (1.49%) Sitecore CMS
10 11 (1.36%) IIS
11 10 (1.24%) SharePoint
12 6 (0.74%) Adobe Experience Manager
12 6 (0.74%) Apache Pig
13 5 (0.62%) nginx
14 4 (0.50%) Apache Spark
14 4 (0.50%) concrete5
14 4 (0.50%) Marvel
15 3 (0.37%) OpenStack
Applications
1 76 (9.43%) Photoshop
2 66 (8.19%) MS Excel
3 43 (5.33%) MS PowerPoint
4 28 (3.47%) MS Office
5 27 (3.35%) SPSS
6 17 (2.11%) Adobe Illustrator
7 12 (1.49%) Adobe Creative Suite
7 12 (1.49%) InDesign
8 6 (0.74%) InVision
8 6 (0.74%) Spreadsheet
9 2 (0.25%) Fireworks
9 2 (0.25%) OmniGraffle
10 1 (0.12%) Adobe Premiere
Business Applications
1 39 (4.84%) WebTrends
2 30 (3.72%) Magento
3 17 (2.11%) Adobe Campaign
4 15 (1.86%) FastStats
4 15 (1.86%) OpenCart
5 8 (0.99%) Payment Gateway
6 4 (0.50%) CubeCart
6 4 (0.50%) Shopify
7 3 (0.37%) Sprinklr
8 1 (0.12%) Dynamics CRM
8 1 (0.12%) Eloqua
8 1 (0.12%) Radian6
Cloud Services
1 112 (13.90%) AdWords
2 102 (12.66%) Adobe Analytics
3 41 (5.09%) Google Tag Manager
4 28 (3.47%) SaaS
5 19 (2.36%) Amazon AWS
6 18 (2.23%) GitHub
7 15 (1.86%) MailChimp
8 12 (1.49%) IaaS
8 12 (1.49%) PaaS
9 7 (0.87%) Google Cloud Platform
10 5 (0.62%) Responsys
10 5 (0.62%) SmartFocus
11 4 (0.50%) Sage Pay
12 3 (0.37%) Amazon S3
12 3 (0.37%) Basecamp
13 2 (0.25%) Amazon Kinesis
13 2 (0.25%) Firebase
13 2 (0.25%) Heroku
13 2 (0.25%) Microsoft Azure
13 2 (0.25%) Pure360
Communications & Networking
1 19 (2.36%) Internet
2 4 (0.50%) SSH
3 3 (0.37%) HTTP
4 2 (0.25%) Intranet
4 2 (0.25%) Wi-Fi
5 1 (0.12%) DAB
5 1 (0.12%) PPP
5 1 (0.12%) SMS
5 1 (0.12%) VoIP
Database & Business Intelligence
1 54 (6.70%) Big Data
2 52 (6.45%) SQL Server
3 47 (5.83%) MySQL
4 27 (3.35%) Power BI
5 22 (2.73%) QlikView
6 18 (2.23%) Mixpanel
7 16 (1.99%) Relational Database
8 15 (1.86%) BusinessObjects
9 14 (1.74%) Apache Cassandra
9 14 (1.74%) Data Warehouse
10 11 (1.36%) Data Mining
10 11 (1.36%) NoSQL
11 10 (1.24%) SQL Server Integration Services
12 9 (1.12%) Hadoop
12 9 (1.12%) MongoDB
12 9 (1.12%) SAS Enterprise Guide
13 8 (0.99%) Pentaho
14 7 (0.87%) Base SAS
14 7 (0.87%) SQL Server Analysis Services
14 7 (0.87%) SQL Server Reporting Services
Development Applications
1 26 (3.23%) Git (software)
2 24 (2.98%) Axure RP
2 24 (2.98%) JIRA
3 19 (2.36%) Subversion
4 8 (0.99%) Dreamweaver
4 8 (0.99%) Talend Open Studio
4 8 (0.99%) Visual Website Optimizer
5 6 (0.74%) Microsoft Blend
6 5 (0.62%) Jasmine
7 4 (0.50%) Balsamiq Mockups
7 4 (0.50%) CircleCI
7 4 (0.50%) Karma Test Runner
7 4 (0.50%) Protractor
7 4 (0.50%) Team Foundation Server
7 4 (0.50%) Visual Studio
8 3 (0.37%) Grunt
8 3 (0.37%) Jenkins
9 2 (0.25%) Gradle
9 2 (0.25%) Mocha
9 2 (0.25%) Spock
General
1 497 (61.66%) Marketing
2 102 (12.66%) Advertising
3 83 (10.30%) Retail
4 59 (7.32%) Finance
5 47 (5.83%) Publishing
6 31 (3.85%) Telecoms
7 24 (2.98%) Brand Awareness
7 24 (2.98%) Games
8 21 (2.61%) Legal
9 15 (1.86%) Banking
10 13 (1.61%) Manufacturing
11 11 (1.36%) Spanish Language
12 9 (1.12%) French Language
13 7 (0.87%) Italian Language
14 6 (0.74%) Multimedia
14 6 (0.74%) Online Betting
15 4 (0.50%) Electronics
15 4 (0.50%) Portuguese Language
16 3 (0.37%) Automotive
17 2 (0.25%) Law
Job Titles
1 239 (29.65%) Analyst
2 134 (16.63%) Developer
3 80 (9.93%) Web Analyst
4 79 (9.80%) Marketing Manager
5 66 (8.19%) Digital Analyst
6 58 (7.20%) Data Analyst
7 55 (6.82%) Digital Marketing Manager
8 54 (6.70%) Analytics Manager
9 50 (6.20%) E-Commerce Manager
10 48 (5.96%) Google Analytics Analyst
11 43 (5.33%) Marketing Executive
12 36 (4.47%) Web Manager
13 35 (4.34%) Senior Analyst
14 33 (4.09%) Digital Executive
14 33 (4.09%) SEO Manager
14 33 (4.09%) Web Developer
15 32 (3.97%) Marketing Analyst
16 31 (3.85%) Front End Developer (Client-Side Developer)
17 30 (3.72%) .NET Developer
18 29 (3.60%) Designer
Libraries, Frameworks & Software Standards
1 273 (33.87%) HTML
2 224 (27.79%) CSS
3 93 (11.54%) HTML5
4 62 (7.69%) jQuery
4 62 (7.69%) Web Services
5 58 (7.20%) .NET
6 53 (6.58%) CSS3
7 44 (5.46%) ASP.NET
8 29 (3.60%) AngularJS
9 28 (3.47%) ASP.NET MVC
10 24 (2.98%) XML
11 22 (2.73%) REST
12 19 (2.36%) Node.js
12 19 (2.36%) RESTful
13 18 (2.23%) Ajax
13 18 (2.23%) JSON
14 15 (1.86%) Twitter Bootstrap
15 14 (1.74%) XHTML
16 12 (1.49%) .NET Framework
16 12 (1.49%) Middleware
Miscellaneous
1 205 (25.43%) Social Media
2 202 (25.06%) Analytical Skills
3 123 (15.26%) User Experience
4 68 (8.44%) Visualisation
5 41 (5.09%) Digital Media
6 34 (4.22%) Blog
6 34 (4.22%) Computer Science
7 32 (3.97%) Mathematics
8 25 (3.10%) Credit Risk
9 24 (2.98%) Copywriting
9 24 (2.98%) Statistics
10 23 (2.85%) Algorithms
11 20 (2.48%) Economics
11 20 (2.48%) Mobile App
12 19 (2.36%) Management Information System
13 12 (1.49%) Data Extraction
14 9 (1.12%) Performance Metrics
15 7 (0.87%) FMCG
15 7 (0.87%) Graphic Design
15 7 (0.87%) Psychology
Operating Systems
1 19 (2.36%) Linux
2 10 (1.24%) Windows
3 9 (1.12%) Android
3 9 (1.12%) Apple iOS
4 1 (0.12%) CentOS
4 1 (0.12%) Mac OS
4 1 (0.12%) Red Hat Enterprise Linux
4 1 (0.12%) Unix
4 1 (0.12%) Windows Server
Processes & Methodologies
1 805 (99.88%) Analytics
2 324 (40.20%) SEO
3 289 (35.86%) Digital Marketing
4 253 (31.39%) E-Commerce
5 211 (26.18%) Web Analytics
6 155 (19.23%) Pay per click
7 132 (16.38%) Agile Software Development
8 113 (14.02%) Web Development
9 91 (11.29%) Business Intelligence
10 81 (10.05%) Email Marketing
11 68 (8.44%) Digital Analytics
12 67 (8.31%) Online Marketing
13 66 (8.19%) CRM
14 65 (8.06%) Data Analysis
15 61 (7.57%) MVC
16 59 (7.32%) Actionable Insight
17 52 (6.45%) Project Management
18 51 (6.33%) Data Visualisation
19 50 (6.20%) Content Management
19 50 (6.20%) Scrum
Programming Languages
1 191 (23.70%) JavaScript
2 177 (21.96%) SQL
3 63 (7.82%) PHP
4 54 (6.70%) C#
5 44 (5.46%) Java
6 41 (5.09%) R
7 40 (4.96%) Python
8 22 (2.73%) VBA
9 15 (1.86%) T-SQL
10 13 (1.61%) MATLAB
11 10 (1.24%) VB
12 9 (1.12%) VB.NET
13 6 (0.74%) ES6
13 6 (0.74%) XAML
14 5 (0.62%) PL/SQL
15 4 (0.50%) CoffeeScript
15 4 (0.50%) PHP 5
15 4 (0.50%) Ruby
15 4 (0.50%) TypeScript
16 2 (0.25%) Groovy
Qualifications
1 151 (18.73%) Degree
2 14 (1.74%) Analytics IQ
3 5 (0.62%) PMI Certification
3 5 (0.62%) Security Cleared
4 3 (0.37%) BC Cleared
4 3 (0.37%) DBS Check
5 2 (0.25%) MBA
6 1 (0.12%) SAS Certification
Quality Assurance & Compliance
1 13 (1.61%) QA
2 11 (1.36%) SLA
3 9 (1.12%) Data Quality
System Software
1 3 (0.37%) Active Directory
2 1 (0.12%) VirtualBox
2 1 (0.12%) VMware Infrastructure
2 1 (0.12%) Xen
Systems Management
1 1 (0.12%) Ansible
1 1 (0.12%) Nagios
1 1 (0.12%) OpenNMS
1 1 (0.12%) Opscode Chef
1 1 (0.12%) Puppet
1 1 (0.12%) ZABBIX
1 1 (0.12%) Zenoss
Vendors
1 787 (97.64%) Google
2 154 (19.11%) Adobe
3 77 (9.55%) Tableau
4 59 (7.32%) Microsoft
5 46 (5.71%) Omniture
6 44 (5.46%) Facebook
7 34 (4.22%) IBM
7 34 (4.22%) Twitter
8 29 (3.60%) Optimizely
9 26 (3.23%) Oracle
10 25 (3.10%) hybris
11 18 (2.23%) ATG
11 18 (2.23%) ClickTale
12 16 (1.99%) EPiServer
13 15 (1.86%) Zend
14 13 (1.61%) Coremetrics
14 13 (1.61%) Sitecore
15 12 (1.49%) Demandware
16 11 (1.36%) DoubleClick
17 8 (0.99%) Tealeaf
Nottingham, Nottinghamshire
Searchability
Salary: £25000 - £30000 per annum
Posted: 22 hours ago
Wallingford, Oxfordshire
Haybrook IT Resourcing Ltd
Salary: Up to £25,000 per annum
Posted: 12 hours ago
London
Explore Recruitment Solutions
Salary: £30000 - £40000 per annum
Posted: 12 hours ago
Hounslow, Middlesex
Eligo Recruitment Ltd
Salary: £40000 - £60000 per annum + Benefits
Posted: Yesterday
Northamptonshire
Greywood Associates Limited
Salary: £15000 - £25000 per annum + Benefits
Posted: 13 hours ago
Bradford, West Yorkshire
Searchability
Salary: £22000 - £30000 per annum + great company perks!
Posted: 22 hours ago
Ipswich, Suffolk
Searchability
Salary: £30000 - £40000 per annum
Posted: 22 hours ago
City, London
Explore Recruitment Solutions
Salary: £23000 - £27000 per annum
Posted: Yesterday
Macclesfield, Cheshire
Adria Solutions Ltd
Salary: £25000 - £32000 per annum + Benefits
Posted: 13 hours ago
City, London
Harris Global
Salary: From £50,000 to £65,000 per annum
Posted: 16 hours ago
London
Initi8 Recruitment
Salary: £30000 - £40000 Per Annum
Posted: Yesterday
London
Lorien Resourcing
Salary: £45000 - £55000 per annum + Benefits Package
Posted: 2 days ago
Coventry, West Midlands (County)
Exposed Solutions
Salary: £35000 - £45000 per annum
Posted: Yesterday
Bradford, West Yorkshire
Fruition IT Resources Limited
Salary: £55000.00 - £60000.00 per annum + Car + Benefits
Posted: Yesterday
City, London
Itecco
Salary: £35000 per annum + Fantastic Benefits
Posted: Yesterday
London
Redrock Consulting Ltd
Salary: £0.00 per annum
Posted: Yesterday
Rochdale, Lancashire
Zen Internet Ltd
Salary: Up to £34,000 per annum depending on experience + benefits
Posted: 2 days ago
Stafford, Staffordshire
Evolution Recruitment Solutions
Salary: 40,000
Posted: 2 days ago
Leicester, Leicestershire
Stafford-Sharp Associates
Salary: £35000.00 - £50000.00 per annum + Bens + bonus
Posted: 2 days ago
London
Explore Recruitment Solutions
Salary: £30000 - £38000 per annum
Posted: 2 days ago
Sheffield, South Yorkshire
Magezine Publishing Ltd
Salary: Salary: Negotiable depending on experience
Posted: Yesterday
London
We Are Aspire Ltd
Salary: £25000.00 - £30000.00 per annum
Posted: 3 days ago
Manchester, Lancashire
ReThink Recruitment
Posted: 2 days ago
London
Salt
Salary: £45000 - £60000 per annum + benefits
Posted: 5 days ago
Milton Keynes, Buckinghamshire
Parallel Consulting
Salary: £45000 - £55000 per annum + bonus, benefits, pension
Posted: 2 days ago
London
Searchability
Salary: £25000 - £40000 per annum
Posted: 3 days ago
Reading, Berkshire
Oliver James Associates
Salary: £35000 - £45000 per annum + bonus
Posted: 5 days ago
Manchester, Lancashire
Burns Sheehan
Salary: £20000.00 - £28000.00 per annum
Posted: 5 days ago
West London
HAYS INFORMATION TECHNOLOGY
Salary: £40000.00 - £45000.00 per annum
Posted: 2 days ago
Bolton, Lancashire
Adria Solutions Ltd
Salary: £20000 - £30000 per annum
Posted: 5 days ago