The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the England region. Included is a guide to the salaries offered in IT jobs that have cited Google Analytics over the 3 months to 8 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
8 Dec 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank 490 451 445
Rank change year-on-year
-39 -6
Permanent jobs citing Google Analytics 411 597 651
As % of all permanent IT jobs located in England 0.49% 0.60% 0.61%
As % of the Cloud Services category 3.71% 6.11% 8.64%
Number of salaries quoted 320 488 471
Median salary £40,000 £37,500 £37,500
Median salary % change year-on-year
+6.66% -
90% offered a salary of more than £26,900 £24,160 £25,000
10% offered a salary of more than £55,500 £55,000 £55,000
UK excluding London median salary £37,000 £35,000 £31,000
% change year-on-year
+5.71% +12.90%
Google Analytics
UK

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the England region.

Cloud Services Category
England
Permanent IT job ads with a match in the
Cloud Services category
11087 9771 7534
As % of all permanent IT jobs located in England 13.16% 9.80% 7.07%
Number of salaries quoted 9410 8325 6224
Median salary £54,000 £50,000 £50,000
Median salary % change year-on-year
+8.00% -
90% offered a salary of more than £32,500 £30,000 £30,000
10% offered a salary of more than £80,000 £72,500 £80,000
UK excluding London median salary £47,500 £45,000 £44,000
% change year-on-year
+5.55% +2.27%

Google Analytics
Jobs Demand Trend in England

The demand trend of job ads across the England region citing Google Analytics as a proportion of all IT jobs with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in England

Google Analytics
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the England region.

Google Analytics Salary Trend in England

Google Analytics
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Google Analytics across the England region over the 3 months to 8 December 2016.

Google Analytics Salary Histogram in England

Google Analytics
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the England region over the 3 months to 8 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -33 183 £47,500 +13.09% 39
South East +57 102 £45,000 +12.50% 5
West Midlands -6 37 £34,000 -2.85% 7
East of England 0 27 £35,000 -20.00% 4
Yorkshire -7 22 £42,500 +54.54% 10
North West -55 22 £33,000 +5.60% 10
East Midlands +13 10 £39,250 +30.83% 5
South West +1 9 £35,000 +7.69% 2
North East - 2 - - 1
Google Analytics
UK

Google Analytics
Top 30 Related IT Skills in England

For the 6 months to 8 December 2016, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the England region with a requirement for Google Analytics.

1 857 (99.77%) Analytics
2 841 (97.90%) Google
3 528 (61.47%) Marketing
4 360 (41.91%) SEO
5 312 (36.32%) Digital Marketing
6 291 (33.88%) HTML
7 269 (31.32%) E-Commerce
8 235 (27.36%) CSS
9 202 (23.52%) Analytical Skills
10 195 (22.70%) JavaScript
11 189 (22.00%) Web Analytics
12 188 (21.89%) SQL
13 185 (21.54%) Social Media
14 166 (19.32%) Pay per click
15 145 (16.88%) Adobe
15 145 (16.88%) CMS
15 145 (16.88%) Agile Software Development
15 145 (16.88%) User Experience
16 136 (15.83%) Degree
17 121 (14.09%) AdWords
18 110 (12.81%) Web Development
19 109 (12.69%) Advertising
20 100 (11.64%) HTML5
21 93 (10.83%) Adobe Analytics
22 88 (10.24%) Retail
23 82 (9.55%) WordPress
23 82 (9.55%) MS Excel
24 81 (9.43%) Business Intelligence
25 76 (8.85%) Data Analysis
26 73 (8.50%) Finance

Google Analytics
Top Related IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 145 (16.88%) CMS
2 82 (9.55%) WordPress
3 31 (3.61%) SAS
4 26 (3.03%) Drupal
5 22 (2.56%) Joomla!
6 17 (1.98%) EPiServer CMS
7 14 (1.63%) Umbraco
8 13 (1.51%) SharePoint
8 13 (1.51%) Sitecore CMS
9 12 (1.40%) IIS
10 9 (1.05%) WebSphere
11 8 (0.93%) Adobe Experience Manager
11 8 (0.93%) Apache
12 6 (0.70%) Apache Pig
13 4 (0.47%) Apache Spark
13 4 (0.47%) Confluence
13 4 (0.47%) Marvel
14 3 (0.35%) nginx
14 3 (0.35%) OpenStack
15 2 (0.23%) concrete5
Applications
1 82 (9.55%) MS Excel
2 69 (8.03%) Photoshop
3 54 (6.29%) MS PowerPoint
4 36 (4.19%) MS Office
5 23 (2.68%) SPSS
6 14 (1.63%) Adobe Illustrator
7 9 (1.05%) Adobe Creative Suite
8 7 (0.81%) Spreadsheet
9 6 (0.70%) InDesign
10 4 (0.47%) InVision
11 3 (0.35%) Fireworks
12 2 (0.23%) InfoPath
13 1 (0.12%) Adobe Premiere
Business Applications
1 46 (5.36%) WebTrends
2 34 (3.96%) Magento
3 20 (2.33%) Adobe Campaign
4 15 (1.75%) FastStats
4 15 (1.75%) OpenCart
5 7 (0.81%) Payment Gateway
6 5 (0.58%) Shopify
7 4 (0.47%) CubeCart
8 3 (0.35%) Dynamics CRM
8 3 (0.35%) Sprinklr
9 2 (0.23%) Eloqua
10 1 (0.12%) Oracle BPM
10 1 (0.12%) Radian6
10 1 (0.12%) Unica
Cloud Services
1 121 (14.09%) AdWords
2 93 (10.83%) Adobe Analytics
3 37 (4.31%) Google Tag Manager
4 29 (3.38%) Amazon AWS
5 19 (2.21%) SaaS
6 16 (1.86%) GitHub
6 16 (1.86%) MailChimp
7 7 (0.81%) Google Cloud Platform
8 6 (0.70%) SmartFocus
9 5 (0.58%) Amazon S3
10 4 (0.47%) Heroku
10 4 (0.47%) Sage Pay
11 3 (0.35%) Microsoft Azure
11 3 (0.35%) Pure360
11 3 (0.35%) Responsys
12 2 (0.23%) Amazon Kinesis
12 2 (0.23%) AWS Lambda
12 2 (0.23%) Basecamp
12 2 (0.23%) DigitalOcean
12 2 (0.23%) Office 365
Communications & Networking
1 30 (3.49%) Internet
2 7 (0.81%) HTTP
3 5 (0.58%) Skype
4 4 (0.47%) Intranet
4 4 (0.47%) SSH
5 2 (0.23%) Wi-Fi
6 1 (0.12%) Extranet
6 1 (0.12%) FTP
6 1 (0.12%) HTTPS
6 1 (0.12%) PPP
6 1 (0.12%) SMS
6 1 (0.12%) VoIP
Database & Business Intelligence
1 63 (7.33%) SQL Server
2 48 (5.59%) Big Data
3 40 (4.66%) MySQL
4 24 (2.79%) Power BI
4 24 (2.79%) QlikView
5 20 (2.33%) Data Warehouse
6 18 (2.10%) NoSQL
7 17 (1.98%) Relational Database
8 15 (1.75%) BusinessObjects
8 15 (1.75%) SQL Server Integration Services
9 14 (1.63%) Mixpanel
10 12 (1.40%) Data Mining
10 12 (1.40%) Pentaho
11 10 (1.16%) Hadoop
11 10 (1.16%) MongoDB
11 10 (1.16%) PostgreSQL
11 10 (1.16%) SQL Server Reporting Services
12 8 (0.93%) SQL Server Analysis Services
13 7 (0.81%) Amazon Redshift
14 6 (0.70%) Qlik Sense
Development Applications
1 31 (3.61%) Git (software)
2 24 (2.79%) Axure RP
3 19 (2.21%) Subversion
4 14 (1.63%) JIRA
5 13 (1.51%) Visual Website Optimizer
6 12 (1.40%) Talend Open Studio
7 6 (0.70%) Dreamweaver
7 6 (0.70%) Grunt
7 6 (0.70%) Microsoft Blend
7 6 (0.70%) Team Foundation Server
8 5 (0.58%) Jasmine
9 4 (0.47%) CircleCI
9 4 (0.47%) Geb
9 4 (0.47%) Gradle
9 4 (0.47%) Karma Test Runner
9 4 (0.47%) PHPUnit
9 4 (0.47%) Protractor
9 4 (0.47%) Spock
9 4 (0.47%) Visual Studio
10 3 (0.35%) gulp
General
1 528 (61.47%) Marketing
2 109 (12.69%) Advertising
3 88 (10.24%) Retail
4 73 (8.50%) Finance
5 45 (5.24%) Publishing
6 42 (4.89%) Games
7 26 (3.03%) Telecoms
8 24 (2.79%) Banking
9 21 (2.44%) Brand Awareness
10 14 (1.63%) French Language
11 13 (1.51%) Legal
11 13 (1.51%) Spanish Language
12 12 (1.40%) Italian Language
13 9 (1.05%) Manufacturing
14 7 (0.81%) Automotive
15 6 (0.70%) Online Betting
16 5 (0.58%) Law
16 5 (0.58%) Multimedia
17 3 (0.35%) Electronics
18 2 (0.23%) Back Office
Job Titles
1 243 (28.29%) Analyst
2 140 (16.30%) Developer
3 83 (9.66%) Web Analyst
4 76 (8.85%) Marketing Manager
5 68 (7.92%) Digital Analyst
6 62 (7.22%) Google Analytics Analyst
7 58 (6.75%) Data Analyst
8 56 (6.52%) Digital Marketing Manager
9 53 (6.17%) Marketing Executive
10 45 (5.24%) E-Commerce Manager
10 45 (5.24%) SEO Manager
11 44 (5.12%) Analytics Manager
12 42 (4.89%) Web Manager
13 41 (4.77%) Designer
14 39 (4.54%) .NET Developer
15 36 (4.19%) Digital Executive
15 36 (4.19%) UX Designer
16 33 (3.84%) Senior Analyst
17 31 (3.61%) Web Developer
18 30 (3.49%) Front End Developer (Client-Side Developer)
Libraries, Frameworks & Software Standards
1 291 (33.88%) HTML
2 235 (27.36%) CSS
3 100 (11.64%) HTML5
4 68 (7.92%) jQuery
5 67 (7.80%) .NET
6 61 (7.10%) CSS3
7 53 (6.17%) ASP.NET
8 51 (5.94%) Web Services
9 33 (3.84%) ASP.NET MVC
10 25 (2.91%) REST
11 24 (2.79%) RESTful
12 23 (2.68%) JSON
13 22 (2.56%) Ajax
14 21 (2.44%) XML
15 19 (2.21%) AngularJS
16 18 (2.10%) .NET Framework
16 18 (2.10%) Twitter Bootstrap
17 16 (1.86%) ASP.NET Web Forms
18 15 (1.75%) LESS
19 11 (1.28%) Sass
Miscellaneous
1 202 (23.52%) Analytical Skills
2 185 (21.54%) Social Media
3 145 (16.88%) User Experience
4 53 (6.17%) Visualisation
5 51 (5.94%) Computer Science
6 43 (5.01%) Mathematics
7 38 (4.42%) Digital Media
8 35 (4.07%) Blog
9 33 (3.84%) Statistics
10 28 (3.26%) Copywriting
11 24 (2.79%) Algorithms
12 22 (2.56%) Economics
12 22 (2.56%) Mobile App
13 17 (1.98%) Credit Risk
14 16 (1.86%) Management Information System
15 9 (1.05%) Psychology
15 9 (1.05%) Social Network
16 7 (0.81%) Physics
17 6 (0.70%) FMCG
17 6 (0.70%) Graphic Design
Operating Systems
1 19 (2.21%) Linux
2 14 (1.63%) Apple iOS
3 13 (1.51%) Android
3 13 (1.51%) Windows
4 2 (0.23%) Unix
5 1 (0.12%) CentOS
5 1 (0.12%) Mac OS
5 1 (0.12%) Red Hat Enterprise Linux
5 1 (0.12%) Windows Server
Processes & Methodologies
1 857 (99.77%) Analytics
2 360 (41.91%) SEO
3 312 (36.32%) Digital Marketing
4 269 (31.32%) E-Commerce
5 189 (22.00%) Web Analytics
6 166 (19.32%) Pay per click
7 145 (16.88%) Agile Software Development
8 110 (12.81%) Web Development
9 81 (9.43%) Business Intelligence
10 76 (8.85%) Data Analysis
11 73 (8.50%) Email Marketing
12 69 (8.03%) MVC
13 68 (7.92%) Online Marketing
14 64 (7.45%) Digital Analytics
15 57 (6.64%) Actionable Insight
16 54 (6.29%) Content Management
17 52 (6.05%) Scrum
18 50 (5.82%) Data Analytics
19 47 (5.47%) Project Management
20 44 (5.12%) B2C
Programming Languages
1 195 (22.70%) JavaScript
2 188 (21.89%) SQL
3 70 (8.15%) C#
4 48 (5.59%) PHP
5 27 (3.14%) Java
6 24 (2.79%) R
7 23 (2.68%) VBA
8 21 (2.44%) Python
9 19 (2.21%) T-SQL
10 12 (1.40%) VB
11 11 (1.28%) VB.NET
12 8 (0.93%) PL/SQL
13 7 (0.81%) Ruby
14 6 (0.70%) PHP 5
14 6 (0.70%) XAML
15 5 (0.58%) ES6
15 5 (0.58%) Groovy
16 4 (0.47%) CoffeeScript
16 4 (0.47%) MATLAB
17 3 (0.35%) TypeScript
Qualifications
1 136 (15.83%) Degree
2 15 (1.75%) Analytics IQ
3 4 (0.47%) Security Cleared
4 3 (0.35%) BC Cleared
4 3 (0.35%) DBS Check
5 2 (0.23%) MBA
5 2 (0.23%) PMI Certification
6 1 (0.12%) CIMA
6 1 (0.12%) SAS Certification
6 1 (0.12%) SC Cleared
Quality Assurance & Compliance
1 19 (2.21%) QA
2 12 (1.40%) SLA
3 8 (0.93%) Data Quality
4 2 (0.23%) Actionable Recommendations
4 2 (0.23%) WAI
5 1 (0.12%) PCI DSS
System Software
1 3 (0.35%) Active Directory
2 1 (0.12%) VirtualBox
2 1 (0.12%) VMware Infrastructure
2 1 (0.12%) Xen
Systems Management
1 1 (0.12%) Ansible
1 1 (0.12%) Nagios
1 1 (0.12%) OpenNMS
1 1 (0.12%) Opscode Chef
1 1 (0.12%) Puppet
1 1 (0.12%) ZABBIX
1 1 (0.12%) Zenoss
Vendors
1 841 (97.90%) Google
2 145 (16.88%) Adobe
3 72 (8.38%) Microsoft
4 67 (7.80%) Tableau
5 58 (6.75%) Facebook
6 56 (6.52%) Omniture
7 39 (4.54%) Twitter
8 34 (3.96%) Optimizely
9 20 (2.33%) IBM
10 19 (2.21%) EPiServer
11 17 (1.98%) ClickTale
12 16 (1.86%) Oracle
13 14 (1.63%) DoubleClick
13 14 (1.63%) Sitecore
14 12 (1.40%) Talend
15 11 (1.28%) Coremetrics
15 11 (1.28%) hybris
16 10 (1.16%) Tealeaf
17 8 (0.93%) Maxymiser
17 8 (0.93%) PayPal
Warwickshire
Spring Technology
Salary: £25000.00 - £32000.00 per annum
Posted: 7 hours ago
Blackburn, Lancashire
Jagger Talent
Salary: From £18,000 to £20,000 per annum Extensive Blue-Chip Benefits
Posted: 11 hours ago
London
Salt
Salary: £30000.00 - £35000.00 per annum
Posted: 11 hours ago
Leeds, West Yorkshire
Hotfoot Recruitment
Salary: Up to £45,000 per annum
Posted: 7 hours ago
Leeds, West Yorkshire
Applause IT Innovation
Salary: £25000 - £30000 per annum
Posted: Yesterday
London
Salt
Salary: £25000.00 - £30000.00 per annum + bonus + benefits
Posted: Yesterday
London
IntaPeople
Salary: £23000 - £25000 per annum
Posted: Yesterday
London
Burns Sheehan
Salary: £35000 - £50000 per annum + bonus, pension, 50% discount
Posted: Yesterday
London
Austin Fraser
Salary: £30000.00 - £40000.00 per annum + Bonus
Posted: Yesterday
Preston, Lancashire
Jagger Talent
Salary: From £18,000 to £22,000 per annum Extensive Blue-Chip Benefits
Posted: Yesterday
Southampton, Hampshire
ANSON MCCADE
Salary: £40,000-£60,000 + excellent package
Posted: 8 hours ago
City, London
ANSON MCCADE
Salary: £40,000-£60,000 + excellent package
Posted: 8 hours ago
Brighton, East Sussex
ANSON MCCADE
Salary: £40,000-£60,000 + excellent package
Posted: 8 hours ago
Weybridge, Surrey
Polar Recruitment
Salary: £30000 - £32000 per annum + Great benefits, see below.
Posted: Yesterday
London
Premier Media
Salary: £30000 - £40000 per annum
Posted: Yesterday
Shrewsbury, Shropshire
Bluetownonline
Posted: 8 hours ago
Swindon, Wiltshire
HAYS INFORMATION TECHNOLOGY
Salary: £45000 - £52000 per annum + Benefits
Posted: Yesterday
Northamptonshire
Greywood Associates Limited
Salary: £15000 - £25000 per annum + Benefits
Posted: Yesterday
London
IntaPeople
Salary: £27000 - £30000 per annum
Posted: Yesterday
Manchester, Lancashire
Burns Sheehan
Salary: £20000.00 - £28000.00 per annum
Posted: 2 days ago
Leicester, Leicestershire
Greywood Associates Limited
Salary: £30000 - £35000 per annum + Benefits
Posted: 2 days ago
London
Capital IT Resourcing LTD
Salary: £55000 - £65000 per annum + Benefits
Posted: Yesterday
London
Premier IT
Salary: £30000 - £35000 per annum
Posted: 2 days ago
City, London
Harris Global
Salary: From £50,000 to £65,000 per annum + bonus and benefits
Posted: Yesterday
Coventry, West Midlands (County)
Senitor Associates
Salary: £25000 - £30000 per annum + Additional Benefits
Posted: 2 days ago
Halesowen, West Midlands (County)
In touch games
Salary: £30000 - £35000 per annum + benefits (inc flexi hrs)
Posted: 2 days ago
West London
Mail Newspapers
Salary: Competitive
Posted: 2 days ago
Burnley, Lancashire
Jagger Talent
Salary: From £17,000 to £19,000 per annum
Posted: 2 days ago
Leicester, Leicestershire
Applause IT Innovation
Salary: £50000 - £60000 per annum + Benefits
Posted: 2 days ago
London
Opus Recruitment Solutions Ltd
Salary: £30000 - £40000 per annum
Posted: Yesterday