The table below looks at the statistics for SEO skills in IT jobs advertised for the Hampshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 27 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Mar 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 165 150 138
Rank change year-on-year
-15 -12
Permanent jobs citing SEO 22 38 48
As % of all permanent IT jobs located in Hampshire 0.59% 0.99% 1.20%
As % of the Processes & Methodologies category 0.73% 1.22% 1.54%
Number of salaries quoted 15 35 40
Average salary £27,500 £32,500 £27,500
Average salary % change year-on-year
-15.38% +18.18%
90% offered a salary of more than £23,000 £25,400 £22,500
10% offered a salary of more than £30,000 £35,000 £42,750
UK excluding London average salary £31,000 £32,500 £30,000
% change year-on-year
-4.61% +8.33%
SEO
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Hampshire region.

Processes & Methodologies Category
Hampshire
Permanent IT job ads with a match in the
Processes & Methodologies category
3013 3114 3122
As % of all permanent IT jobs located in Hampshire 80.99% 80.80% 77.89%
Number of salaries quoted 2512 2582 2506
Average salary £42,500 £42,500 £40,000
Average salary % change year-on-year
- +6.25%
90% offered a salary of more than £28,500 £27,500 £27,500
10% offered a salary of more than £67,500 £60,000 £58,000
UK excluding London average salary £43,275 £42,500 £40,000
% change year-on-year
+1.82% +6.25%

SEO
Jobs Demand Trend in Hampshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Hampshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Hampshire

SEO
Salary Trend in Hampshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Hampshire region.

SEO Salary Trend in Hampshire

SEO
Salary Histogram in Hampshire

This chart provides a salary histogram for IT jobs citing SEO across the Hampshire region over the 3 months to 27 March 2015.

SEO Salary Histogram in Hampshire

SEO
Job Locations in Hampshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Hampshire region over the 3 months to 27 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Southampton -5 9 £27,500 -9.83%
Portsmouth -2 4 £23,000 -11.53%
Winchester -20 2 £22,750 -27.77%
Andover - 2 £30,000 -
Basingstoke +4 1 £27,500 -21.42%
Farnborough +2 1 - -
SEO
South East

SEO
Top 30 Related IT Skills in Hampshire

For the 6 months to 27 March 2015, IT jobs across the Hampshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 25 (55.56%) HTML
2 23 (51.11%) PHP
3 22 (48.89%) Photoshop
4 20 (44.44%) JavaScript
4 20 (44.44%) CSS
4 20 (44.44%) Marketing
5 19 (42.22%) jQuery
5 19 (42.22%) MySQL
5 19 (42.22%) Adobe Illustrator
6 17 (37.78%) Adobe
7 15 (33.33%) Fireworks
8 14 (31.11%) E-Commerce
8 14 (31.11%) W3C
8 14 (31.11%) HTML5
9 13 (28.89%) Google
9 13 (28.89%) Pay per click
9 13 (28.89%) OOP
10 12 (26.67%) Retail
11 11 (24.44%) CSS3
12 10 (22.22%) Responsive Web Design
12 10 (22.22%) Git (software)
12 10 (22.22%) Graphic Design
12 10 (22.22%) PHP5
12 10 (22.22%) Agile Software Development
12 10 (22.22%) MVC
13 9 (20.00%) Online Marketing
14 8 (17.78%) Digital Marketing
14 8 (17.78%) Google Analytics
14 8 (17.78%) Web Development
14 8 (17.78%) Analytics

SEO
Top Related IT Skills in Hampshire by Category

For the 6 months to 27 March 2015, IT jobs across the Hampshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 7 (15.56%) CMS
2 6 (13.33%) WordPress
3 1 (2.22%) SharePoint
3 1 (2.22%) Drupal
Applications
1 22 (48.89%) Photoshop
2 19 (42.22%) Adobe Illustrator
3 15 (33.33%) Fireworks
4 2 (4.44%) Adobe Creative Suite
5 1 (2.22%) MS PowerPoint
5 1 (2.22%) MS Excel
Business Applications
1 8 (17.78%) Google Analytics
2 5 (11.11%) Magento
3 1 (2.22%) Radian6
3 1 (2.22%) WebTrends
3 1 (2.22%) Dynamics AX
Communications & Networking
1 3 (6.67%) DNS
1 3 (6.67%) SSL
1 3 (6.67%) SSH
2 1 (2.22%) HTTP
2 1 (2.22%) TCP/IP
2 1 (2.22%) Intranet
2 1 (2.22%) Internet
Database & Business Intelligence
1 19 (42.22%) MySQL
2 1 (2.22%) BusinessObjects
Development Applications
1 10 (22.22%) Git (software)
2 2 (4.44%) Dreamweaver
3 1 (2.22%) NetBeans
3 1 (2.22%) Subversion
General
1 20 (44.44%) Marketing
2 12 (26.67%) Retail
3 4 (8.89%) Advertising
4 3 (6.67%) Multimedia
5 1 (2.22%) Games
5 1 (2.22%) Finance
Job Titles
1 23 (51.11%) Developer
2 21 (46.67%) Web Developer
3 12 (26.67%) PHP Developer
4 10 (22.22%) PHP Web Developer
5 5 (11.11%) Delivery Manager
5 5 (11.11%) Marketing Manager
5 5 (11.11%) Campaign Manager
5 5 (11.11%) PPC Manager
5 5 (11.11%) PPC Analyst
5 5 (11.11%) PPC Specialist
5 5 (11.11%) Marketing Campaign Manager
5 5 (11.11%) Campaign Delivery Manager
5 5 (11.11%) PPC Executive
6 3 (6.67%) Marketing Executive
6 3 (6.67%) SEO Executive
7 2 (4.44%) Sales Executive
8 1 (2.22%) Programmer
8 1 (2.22%) PHP Programmer
8 1 (2.22%) Web Programmer
8 1 (2.22%) Web Manager
Libraries, Frameworks & Software Standards
1 25 (55.56%) HTML
2 20 (44.44%) CSS
3 19 (42.22%) jQuery
4 14 (31.11%) HTML5
5 11 (24.44%) CSS3
6 5 (11.11%) XHTML
7 2 (4.44%) LAMP
8 1 (2.22%) Symfony
8 1 (2.22%) XML
Miscellaneous
1 14 (31.11%) W3C
2 10 (22.22%) Graphic Design
3 6 (13.33%) User Experience
4 5 (11.11%) BBC
5 3 (6.67%) Social Media
6 2 (4.44%) Management Information System
7 1 (2.22%) Analytical Skills
Operating Systems
1 1 (2.22%) Windows
1 1 (2.22%) Linux
1 1 (2.22%) Windows Server 2008
1 1 (2.22%) Windows Server 2012
Processes & Methodologies
1 14 (31.11%) E-Commerce
2 13 (28.89%) OOP
2 13 (28.89%) Pay per click
3 10 (22.22%) Agile Software Development
3 10 (22.22%) MVC
3 10 (22.22%) Responsive Web Design
4 9 (20.00%) Online Marketing
5 8 (17.78%) Digital Marketing
5 8 (17.78%) Analytics
5 8 (17.78%) Web Development
6 5 (11.11%) Email Marketing
6 5 (11.11%) Campaign Management
6 5 (11.11%) Time Management
7 4 (8.89%) Content Management
8 3 (6.67%) Web Design
8 3 (6.67%) Information Architecture
8 3 (6.67%) Progressive Enhancement
8 3 (6.67%) Marketing Strategy
8 3 (6.67%) Graceful Degradation
9 2 (4.44%) CRM
Programming Languages
1 23 (51.11%) PHP
2 20 (44.44%) JavaScript
3 10 (22.22%) PHP5
4 5 (11.11%) SQL
5 2 (4.44%) C
Qualifications
1 2 (4.44%) Degree
System Software
1 1 (2.22%) Active Directory
Systems Management
1 1 (2.22%) cPanel
Vendors
1 17 (37.78%) Adobe
2 13 (28.89%) Google
3 2 (4.44%) Microsoft
4 1 (2.22%) Zend
4 1 (2.22%) Business Objects
4 1 (2.22%) SAP
Hampshire
Explore Group
Salary: £20000 - £26000 per annum
Posted: 3 days ago
Hampshire
Explore Group
Salary: £28000 per annum
Posted: 10 days ago