The first table below looks at the demand for SEO skills in IT jobs advertised for the Hampshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 21 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Hampshire region.

Location
3 months to
21 May 2013
Same period 2012 Same period 2011
Search Engine Optimisation (SEO)
Rank 149 149 106
Rank change year-on-year
0 -43
Permanent jobs citing SEO 28 29 63
As % of all permanent IT jobs located in Hampshire 0.807% 0.756% 1.781%
As % of the Processes & Methodologies category 1.061% 0.987% 2.444%
Number of salaries quoted 23 28 61
Average salary £30,000 £33,000 £32,500
Average salary % change year-on-year
-9.09% +1.53%
90% offered a salary of more than £21,500 £20,700 £24,500
10% offered a salary of more than £37,200 £53,600 £41,000
UK excluding London average salary £30,000 £31,500 £30,000
% change year-on-year
-4.76% +5.00%
All Processes & Methodologies
Hampshire
Permanent IT job ads with a match in the
Processes & Methodologies category
2639 2939 2578
As % of all permanent IT jobs located in Hampshire 76.10% 76.60% 72.87%
Number of salaries quoted 2222 2552 2170
Average salary £42,500 £42,500 £40,000
Average salary % change year-on-year
- +6.25%
90% offered a salary of more than £27,500 £30,000 £27,500
10% offered a salary of more than £65,000 £63,000 £62,500
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
SEO
South East

SEO
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Hampshire region as a proportion of the total demand within the Processes & Methodologies category.

Hampshire SEO Jobs Demand Trend

SEO
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Hampshire region.

Hampshire SEO Salary Trend

SEO
Salary Histogram

This chart provides a salary histogram for IT jobs citing SEO across the Hampshire region over the 3 months to 21 May 2013.

Hampshire SEO Salary Histogram

SEO
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Hampshire region over the 3 months to 21 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Southampton 0 9 £32,000 +16.36%
Basingstoke - 9 £22,500 -
Fareham +6 2 £30,000 -3.22%
Portsmouth -2 2 £30,750 +11.81%
Petersfield - 2 £42,500 -
Romsey - 1 £35,000 -
SEO
South East

SEO
Top 30 Related IT Skills

For the 6 months to 21 May 2013, IT jobs across the Hampshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 49 (59.04%) HTML
2 47 (56.63%) JavaScript
3 46 (55.42%) CSS
4 42 (50.60%) Analytics
5 30 (36.14%) Photoshop
6 27 (32.53%) Marketing
7 25 (30.12%) PHP
7 25 (30.12%) Customer Insight
8 24 (28.92%) ATG
8 24 (28.92%) HTML5
8 24 (28.92%) CSS3
9 22 (26.51%) Google
10 21 (25.30%) E-Commerce
11 19 (22.89%) Graphic Design
12 18 (21.69%) Online Marketing
13 17 (20.48%) Retail
14 16 (19.28%) jQuery
14 16 (19.28%) Adobe
14 16 (19.28%) XHTML
15 15 (18.07%) MySQL
15 15 (18.07%) Semantic HTML
16 14 (16.87%) Pay per click
16 14 (16.87%) WordPress
16 14 (16.87%) Subversion
16 14 (16.87%) Google Analytics
17 13 (15.66%) JSP
18 12 (14.46%) User Acceptance Testing
18 12 (14.46%) Data Governance
18 12 (14.46%) Customer Analytics
19 11 (13.25%) Git (software)

SEO
Top Related IT Skills by Category

For the 6 months to 21 May 2013, IT jobs across the Hampshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Development
1 49 (59.04%) HTML
2 46 (55.42%) CSS
3 24 (28.92%) HTML5
3 24 (28.92%) CSS3
4 16 (19.28%) jQuery
4 16 (19.28%) XHTML
5 15 (18.07%) Semantic HTML
6 13 (15.66%) JSP
7 10 (12.05%) DOM
7 10 (12.05%) Web Services
8 9 (10.84%) Ajax
9 7 (8.434%) .NET
10 6 (7.229%) Node.js
10 6 (7.229%) Backbone.js
11 5 (6.024%) Twitter Bootstrap
12 4 (4.819%) ASP
12 4 (4.819%) ASP.NET
12 4 (4.819%) XML
13 3 (3.614%) Flash
14 2 (2.410%) LAMP
Application Platforms
1 14 (16.87%) WordPress
2 11 (13.25%) Drupal
2 11 (13.25%) CMS
3 10 (12.05%) Magento
4 7 (8.434%) Joomla!
5 4 (4.819%) IIS
5 4 (4.819%) Apache
6 3 (3.614%) MS Exchange
6 3 (3.614%) SharePoint
7 1 (1.205%) TeamSite
7 1 (1.205%) ExpressionEngine
7 1 (1.205%) Umbraco
Applications
1 30 (36.14%) Photoshop
2 8 (9.639%) Fireworks
3 7 (8.434%) Adobe Illustrator
4 5 (6.024%) InDesign
5 3 (3.614%) MS Excel
6 2 (2.410%) Spreadsheet
7 1 (1.205%) MS Office
Business Applications
1 14 (16.87%) Google Analytics
Communications & Networking
1 10 (12.05%) Internet
2 4 (4.819%) Intranet
3 3 (3.614%) Network Security
4 1 (1.205%) Extranet
4 1 (1.205%) FTP
Database & Business Intelligence
1 15 (18.07%) MySQL
2 5 (6.024%) SQL Server
Development Applications
1 14 (16.87%) Subversion
2 11 (13.25%) Git (software)
3 9 (10.84%) PhoneGap
4 7 (8.434%) Visual Studio
5 3 (3.614%) Dreamweaver
6 1 (1.205%) Mercurial
General
1 27 (32.53%) Marketing
2 17 (20.48%) Retail
3 8 (9.639%) Advertising
3 8 (9.639%) Finance
4 4 (4.819%) Banking
5 2 (2.410%) Publishing
6 1 (1.205%) Aerospace
6 1 (1.205%) French Language
6 1 (1.205%) German Language
6 1 (1.205%) Spanish Language
Job Titles
1 38 (45.78%) Developer
2 21 (25.30%) Front-End Developer
3 20 (24.10%) Web Developer
4 11 (13.25%) Designer
4 11 (13.25%) Web Designer
5 9 (10.84%) PHP Developer
6 7 (8.434%) PHP Web Developer
7 5 (6.024%) Front-End Web Developer
8 4 (4.819%) Marketing Executive
8 4 (4.819%) Web Manager
8 4 (4.819%) Delivery Manager
8 4 (4.819%) Search Manager
8 4 (4.819%) Campaign Manager
8 4 (4.819%) Digital Marketing Executive
8 4 (4.819%) Website Designer
8 4 (4.819%) Senior Developer
8 4 (4.819%) Campaign Delivery Manager
9 3 (3.614%) Senior Front-End Developer
10 2 (2.410%) Marketing Manager
10 2 (2.410%) .NET Web Developer
Miscellaneous
1 19 (22.89%) Graphic Design
2 10 (12.05%) W3C
2 10 (12.05%) Social Media
3 1 (1.205%) Management Information System
3 1 (1.205%) Copywriting
3 1 (1.205%) Mobile App
Operating Systems
1 6 (7.229%) Apple iOS
2 5 (6.024%) Windows
3 4 (4.819%) Windows Server 2008
3 4 (4.819%) Linux
Processes & Methodologies
1 42 (50.60%) Analytics
2 25 (30.12%) Customer Insight
3 21 (25.30%) E-Commerce
4 18 (21.69%) Online Marketing
5 14 (16.87%) Pay per click
6 12 (14.46%) User Acceptance Testing
6 12 (14.46%) Data Governance
6 12 (14.46%) Customer Analytics
7 11 (13.25%) OO
8 8 (9.639%) Email Marketing
8 8 (9.639%) Web Development
9 7 (8.434%) Content Management
10 6 (7.229%) CRM
10 6 (7.229%) OOD
10 6 (7.229%) OOP
10 6 (7.229%) Project Management
11 5 (6.024%) Digital Marketing
12 4 (4.819%) Web Design
12 4 (4.819%) MVC
12 4 (4.819%) B2B
Programming Languages
1 47 (56.63%) JavaScript
2 25 (30.12%) PHP
3 6 (7.229%) Objective-C
3 6 (7.229%) PHP5
4 5 (6.024%) SQL
5 4 (4.819%) VB.NET
5 4 (4.819%) C#
6 2 (2.410%) Java
6 2 (2.410%) ActionScript
7 1 (1.205%) C++
7 1 (1.205%) C
Qualifications
1 3 (3.614%) Degree
Quality Assurance & Compliance
1 3 (3.614%) ISO 9001
2 1 (1.205%) WAI
Vendors
1 24 (28.92%) ATG
2 22 (26.51%) Google
3 16 (19.28%) Adobe
4 6 (7.229%) Zend
5 5 (6.024%) Twitter
5 5 (6.024%) Microsoft
6 4 (4.819%) Telerik
Portsmouth, Hampshire
Based in Portsmouth, the role would suit an individual who has excellent communication skills and a passion for online marketing. As a SEO specialist you will be responsible...
Spectrum IT Recruitment (South) Ltd
Salary: £25000 - £35000 per annum
Posted: 20 May 2013
Basingstoke, Hampshire
OOP, MySQL, HTML, CSS, JS. Key Words: PHP Developer, Web Developer, OOP, MVC, MySQL, HTML, CSS, Javascript, jQuery, RESTful, Linux Top Digital Agency Opportunity... PHP Developer Essential skill...
Opus Recruitment Solutions Ltd
Salary: £30000 to £40000 per annum
Posted: 17 May 2013