The first table below looks at the demand for SEO skills in IT jobs advertised for the Hampshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Hampshire region.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 147 146 151
Rank change year-on-year
-1 +5
Permanent jobs citing SEO 42 41 35
As % of all permanent IT jobs located in Hampshire 1.01% 1.08% 0.84%
As % of the Processes & Methodologies category 1.29% 1.40% 1.05%
Number of salaries quoted 39 37 35
Average salary £35,000 £27,500 £32,500
Average salary % change year-on-year
+27.27% -15.38%
UK excluding London average salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
Processes & Methodologies Category
Hampshire
Permanent IT job ads with a match in the
Processes & Methodologies category
3263 2936 3327
As % of all permanent IT jobs located in Hampshire 78.84% 77.61% 80.23%
Number of salaries quoted 2741 2382 2878
Average salary £42,500 £40,000 £42,500
Average salary % change year-on-year
+6.25% -5.88%
90% offered a salary of more than £27,500 £28,000 £30,000
10% offered a salary of more than £60,000 £61,500 £60,000
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%
SEO
South East

SEO
Jobs Demand Trend in Hampshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Hampshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Hampshire

SEO
Salary Trend in Hampshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Hampshire region.

SEO Salary Trend in Hampshire

SEO
Salary Histogram in Hampshire

This chart provides a salary histogram for IT jobs citing SEO across the Hampshire region over the 3 months to 18 April 2014.

SEO Salary Histogram in Hampshire

SEO
Job Locations in Hampshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Hampshire region over the 3 months to 18 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
Basingstoke +7 12 £35,000 +55.55%
Fareham -14 10 £35,000 +16.66% 1
Southampton -10 6 £30,500 +10.90% 2
Winchester - 6 £31,500 -
Farnborough +1 3 £32,500 +12.06%
Wallington - 1 £27,000 -
Portsmouth - 1 £26,000 - 1
SEO
South East

SEO
Top 30 Related IT Skills in Hampshire

For the 6 months to 18 April 2014, IT jobs across the Hampshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 42 (68.85%) Marketing
2 37 (60.66%) HTML
3 36 (59.02%) CSS
4 30 (49.18%) JavaScript
5 29 (47.54%) Online Marketing
6 28 (45.90%) HTML5
6 28 (45.90%) Google
7 26 (42.62%) PHP
8 25 (40.98%) CSS3
9 24 (39.34%) jQuery
9 24 (39.34%) MySQL
10 21 (34.43%) CMS
11 20 (32.79%) Photoshop
11 20 (32.79%) Pay per click
12 19 (31.15%) Web Services
13 17 (27.87%) OO
13 17 (27.87%) Advertising
13 17 (27.87%) W3C
14 16 (26.23%) OOP
14 16 (26.23%) Adobe
14 16 (26.23%) Analytics
15 15 (24.59%) Campaign Analysis
15 15 (24.59%) OO PHP
15 15 (24.59%) XHTML
15 15 (24.59%) Data Analysis
16 14 (22.95%) Adobe Illustrator
17 13 (21.31%) Finance
17 13 (21.31%) Joomla!
17 13 (21.31%) Google Analytics
18 12 (19.67%) OOD

SEO
Top Related IT Skills in Hampshire by Category

For the 6 months to 18 April 2014, IT jobs across the Hampshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 21 (34.43%) CMS
2 13 (21.31%) Joomla!
3 11 (18.03%) WordPress
4 10 (16.39%) ExpressionEngine
4 10 (16.39%) Apache
5 5 (8.20%) Node.js
5 5 (8.20%) Drupal
6 4 (6.56%) PrestaShop
7 1 (1.64%) SharePoint 2010
7 1 (1.64%) Umbraco
7 1 (1.64%) SharePoint
7 1 (1.64%) TeamSite
Applications
1 20 (32.79%) Photoshop
2 14 (22.95%) Adobe Illustrator
3 10 (16.39%) Fireworks
4 3 (4.92%) InDesign
5 1 (1.64%) MS Excel
5 1 (1.64%) MS Office
Business Applications
1 13 (21.31%) Google Analytics
2 5 (8.20%) Magento
Communications & Networking
1 10 (16.39%) Internet
2 1 (1.64%) Intranet
Database & Business Intelligence
1 24 (39.34%) MySQL
2 1 (1.64%) SQL Server 2008
2 1 (1.64%) SQL Server 2005
2 1 (1.64%) SQL Server
Development Applications
1 6 (9.84%) Subversion
1 6 (9.84%) Git (software)
2 5 (8.20%) PhoneGap
3 2 (3.28%) Grunt
4 1 (1.64%) Team Foundation Server
4 1 (1.64%) Visual Studio
General
1 42 (68.85%) Marketing
2 17 (27.87%) Advertising
3 13 (21.31%) Finance
4 7 (11.48%) Retail
5 3 (4.92%) Manufacturing
5 3 (4.92%) Publishing
5 3 (4.92%) Telecoms
6 2 (3.28%) Pharmaceutical
7 1 (1.64%) Legal
Job Titles
1 26 (42.62%) Developer
2 22 (36.07%) Web Developer
3 21 (34.43%) PHP Developer
4 20 (32.79%) PHP Web Developer
5 13 (21.31%) Search Manager
6 11 (18.03%) Senior Developer
7 10 (16.39%) Senior Web Developer
7 10 (16.39%) Senior PHP Developer
7 10 (16.39%) Senior PHP Web Developer
8 6 (9.84%) Designer
9 5 (8.20%) PPC Executive
9 5 (8.20%) PPC Manager
9 5 (8.20%) PPC Analyst
9 5 (8.20%) PPC Specialist
10 4 (6.56%) Marketing Executive
10 4 (6.56%) Front-End Developer
11 3 (4.92%) Digital Designer
11 3 (4.92%) Webmaster
11 3 (4.92%) Web Designer
12 2 (3.28%) Web Manager
Libraries, Frameworks & Software Standards
1 37 (60.66%) HTML
2 36 (59.02%) CSS
3 28 (45.90%) HTML5
4 25 (40.98%) CSS3
5 24 (39.34%) jQuery
6 19 (31.15%) Web Services
7 15 (24.59%) XHTML
8 10 (16.39%) CodeIgniter
9 7 (11.48%) Backbone.js
9 7 (11.48%) Flash
10 6 (9.84%) Semantic HTML
11 5 (8.20%) Sass
11 5 (8.20%) Symfony
12 4 (6.56%) DOM
13 3 (4.92%) DHTML
14 2 (3.28%) LAMP
14 2 (3.28%) SVG
14 2 (3.28%) Ajax
14 2 (3.28%) YUI
14 2 (3.28%) HTML5 Canvas
Miscellaneous
1 17 (27.87%) W3C
2 5 (8.20%) Social Media
3 3 (4.92%) Smart Meter
3 3 (4.92%) Digital Media
3 3 (4.92%) Video on Demand
3 3 (4.92%) Photography
4 2 (3.28%) Graphic Design
4 2 (3.28%) Mashup
4 2 (3.28%) Open Source
5 1 (1.64%) Mobile App
5 1 (1.64%) New Media
5 1 (1.64%) Copywriting
Operating Systems
1 10 (16.39%) Windows
1 10 (16.39%) Linux
2 8 (13.11%) Apple iOS
3 3 (4.92%) Android
Processes & Methodologies
1 29 (47.54%) Online Marketing
2 20 (32.79%) Pay per click
3 17 (27.87%) OO
4 16 (26.23%) OOP
4 16 (26.23%) Analytics
5 15 (24.59%) Campaign Analysis
5 15 (24.59%) OO PHP
5 15 (24.59%) Data Analysis
6 12 (19.67%) OOD
7 11 (18.03%) Web Development
7 11 (18.03%) Content Management
8 10 (16.39%) MVC
8 10 (16.39%) Responsive Web Design
9 9 (14.75%) E-Commerce
10 8 (13.11%) Web Design
11 4 (6.56%) B2B
12 3 (4.92%) Customer Segmentation
12 3 (4.92%) Product Management
12 3 (4.92%) Digital Marketing
13 2 (3.28%) Automated Testing
Programming Languages
1 30 (49.18%) JavaScript
2 26 (42.62%) PHP
3 10 (16.39%) PHP5
4 5 (8.20%) Objective-C
5 3 (4.92%) CoffeeScript
6 1 (1.64%) C#
Qualifications
1 1 (1.64%) Security Cleared
1 1 (1.64%) Degree
Quality Assurance & Compliance
1 10 (16.39%) WAI
2 1 (1.64%) QA
2 1 (1.64%) WCAG
Vendors
1 28 (45.90%) Google
2 16 (26.23%) Adobe
3 8 (13.11%) Facebook
4 5 (8.20%) Zend
5 3 (4.92%) Twitter
6 2 (3.28%) Microsoft
Hampshire
Opus Recruitment Solutions Ltd
Salary: £25000 to £35000 per annum
Posted: 2 days ago
Southampton
Opus Recruitment Solutions Ltd
Salary: £25000 - £35000 per annum
Posted: 2 days ago
Fareham, Hampshire
Spectrum IT Recruitment (South) Ltd
Salary: £30000 - £40000 per annum + benefits
Posted: 2 days ago
Based in Ocean Village, Southampton, Hampshire...
Guru Careers
Salary: £25 - 35k (DOE)
Posted: 3 days ago