The table below looks at the statistics for SEO skills in IT jobs advertised for the Hampshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 5 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Aug 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 134 169 160
Rank change year-on-year
+35 -9
Permanent jobs citing SEO 56 28 38
As % of all permanent IT jobs located in Hampshire 1.57% 0.70% 0.95%
As % of the Processes & Methodologies category 1.84% 0.88% 1.20%
Number of salaries quoted 28 16 30
Average salary £25,000 £30,000 £35,000
Average salary % change year-on-year
-16.66% -14.28%
90% offered a salary of more than £21,000 £25,750 £24,000
10% offered a salary of more than £37,500 £46,250 £47,750
UK excluding London average salary £32,500 £30,000 £31,000
% change year-on-year
+8.33% -3.22%
SEO
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Hampshire region.

Processes & Methodologies Category
Hampshire
Permanent IT job ads with a match in the
Processes & Methodologies category
3045 3184 3172
As % of all permanent IT jobs located in Hampshire 85.49% 80.02% 79.10%
Number of salaries quoted 2476 2555 2693
Average salary £45,000 £42,500 £42,500
Average salary % change year-on-year
+5.88% -
90% offered a salary of more than £28,500 £27,500 £27,500
10% offered a salary of more than £60,000 £65,000 £62,500
UK excluding London average salary £45,000 £42,500 £41,000
% change year-on-year
+5.88% +3.65%

SEO
Jobs Demand Trend in Hampshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Hampshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Hampshire

SEO
Salary Trend in Hampshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Hampshire region.

SEO Salary Trend in Hampshire

SEO
Salary Histogram in Hampshire

This chart provides a salary histogram for IT jobs citing SEO across the Hampshire region over the 3 months to 5 August 2015.

SEO Salary Histogram in Hampshire

SEO
Job Locations in Hampshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Hampshire region over the 3 months to 5 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Southampton +4 11 £23,750 -20.83%
Waterlooville -7 9 - -
Basingstoke +20 4 £38,750 +10.71% 1
SEO
South East

SEO
Top 30 Related IT Skills in Hampshire

For the 6 months to 5 August 2015, IT jobs across the Hampshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 48 (64.86%) Marketing
2 40 (54.05%) Analytics
3 37 (50.00%) Digital Marketing
3 37 (50.00%) Social Media
4 34 (45.95%) Pay per click
4 34 (45.95%) HTML
5 32 (43.24%) Adobe
6 28 (37.84%) CSS
7 26 (35.14%) CMS
8 25 (33.78%) Content Management
9 24 (32.43%) JavaScript
9 24 (32.43%) PHP
10 22 (29.73%) Microsoft
11 21 (28.38%) HTML5
12 20 (27.03%) Google
13 18 (24.32%) jQuery
13 18 (24.32%) Google Analytics
14 17 (22.97%) CSS3
15 16 (21.62%) WordPress
16 15 (20.27%) Social Media Marketing
17 14 (18.92%) Photoshop
18 13 (17.57%) Git (software)
18 13 (17.57%) User Experience
19 12 (16.22%) Facebook
19 12 (16.22%) Online Marketing
19 12 (16.22%) Email Marketing
19 12 (16.22%) MySQL
20 11 (14.86%) Advertising
20 11 (14.86%) Graphic Design
20 11 (14.86%) Twitter

SEO
Top Related IT Skills in Hampshire by Category

For the 6 months to 5 August 2015, IT jobs across the Hampshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 26 (35.14%) CMS
2 16 (21.62%) WordPress
3 2 (2.70%) Joomla!
3 2 (2.70%) Drupal
3 2 (2.70%) Node.js
4 1 (1.35%) Apache
4 1 (1.35%) Sitecore CMS
4 1 (1.35%) ExpressionEngine
Applications
1 14 (18.92%) Photoshop
2 9 (12.16%) Fireworks
2 9 (12.16%) Adobe Creative Suite
3 8 (10.81%) Adobe Illustrator
4 2 (2.70%) MS Excel
5 1 (1.35%) MS PowerPoint
Business Applications
1 5 (6.76%) Magento
Cloud Services
1 18 (24.32%) Google Analytics
Communications & Networking
1 6 (8.11%) DNS
2 4 (5.41%) SSL
2 4 (5.41%) SSH
2 4 (5.41%) SMS
3 1 (1.35%) HTTP
Database & Business Intelligence
1 12 (16.22%) MySQL
2 1 (1.35%) SQL Server
2 1 (1.35%) Relational Database
Development Applications
1 13 (17.57%) Git (software)
2 5 (6.76%) Subversion
3 2 (2.70%) gulp
4 1 (1.35%) Team Foundation Server
4 1 (1.35%) Visual Studio
4 1 (1.35%) NetBeans
General
1 48 (64.86%) Marketing
2 11 (14.86%) Advertising
3 10 (13.51%) Retail
4 9 (12.16%) Automotive
5 6 (8.11%) Multimedia
6 3 (4.05%) Finance
7 2 (2.70%) Telecoms
7 2 (2.70%) Publishing
7 2 (2.70%) Banking
8 1 (1.35%) Games
Job Titles
1 25 (33.78%) Developer
2 18 (24.32%) Marketing Executive
3 17 (22.97%) Web Developer
4 15 (20.27%) Marketing Manager
4 15 (20.27%) Designer
4 15 (20.27%) Digital Marketing Executive
5 11 (14.86%) Content Manager
5 11 (14.86%) Web Designer
6 8 (10.81%) SEO Executive
7 5 (6.76%) PHP Developer
8 4 (5.41%) UX Designer
9 3 (4.05%) PPC Executive
9 3 (4.05%) Front-End Developer
9 3 (4.05%) PPC Manager
9 3 (4.05%) PPC Analyst
9 3 (4.05%) PPC Specialist
9 3 (4.05%) Copywriter
10 2 (2.70%) Marketing Campaign Manager
10 2 (2.70%) Senior Developer
10 2 (2.70%) Campaign Manager
Libraries, Frameworks & Software Standards
1 34 (45.95%) HTML
2 28 (37.84%) CSS
3 21 (28.38%) HTML5
4 18 (24.32%) jQuery
5 17 (22.97%) CSS3
6 7 (9.46%) XHTML
7 4 (5.41%) .NET
8 3 (4.05%) Web Services
8 3 (4.05%) RESTful
9 2 (2.70%) CodeIgniter
9 2 (2.70%) LAMP
9 2 (2.70%) Ajax
9 2 (2.70%) Sass
9 2 (2.70%) Twitter Bootstrap
10 1 (1.35%) ASP.NET Web API
10 1 (1.35%) .NET Framework
10 1 (1.35%) JSON
10 1 (1.35%) Symfony
10 1 (1.35%) ASP.NET
10 1 (1.35%) Google Maps API
Miscellaneous
1 37 (50.00%) Social Media
2 13 (17.57%) User Experience
3 11 (14.86%) Analytical Skills
3 11 (14.86%) Graphic Design
4 7 (9.46%) W3C
4 7 (9.46%) Blog
5 3 (4.05%) Social Network
6 2 (2.70%) Algorithms
7 1 (1.35%) Digital Media
7 1 (1.35%) Mobile App
7 1 (1.35%) Management Information System
7 1 (1.35%) Copywriting
Operating Systems
1 7 (9.46%) Linux
2 2 (2.70%) CentOS
2 2 (2.70%) Windows
3 1 (1.35%) UNIX
Processes & Methodologies
1 40 (54.05%) Analytics
2 37 (50.00%) Digital Marketing
3 34 (45.95%) Pay per click
4 25 (33.78%) Content Management
5 15 (20.27%) Social Media Marketing
6 12 (16.22%) Online Marketing
6 12 (16.22%) Email Marketing
7 11 (14.86%) Responsive Web Design
8 10 (13.51%) Web Analytics
9 9 (12.16%) Campaign Management
10 8 (10.81%) Mobile Marketing
10 8 (10.81%) Information Architecture
11 7 (9.46%) OOP
11 7 (9.46%) Agile Software Development
12 6 (8.11%) OO
13 5 (6.76%) Usability Testing
13 5 (6.76%) Search Engine Marketing
14 4 (5.41%) Graceful Degradation
14 4 (5.41%) Time Management
14 4 (5.41%) Progressive Enhancement
Programming Languages
1 24 (32.43%) JavaScript
1 24 (32.43%) PHP
2 8 (10.81%) SQL
3 3 (4.05%) C#
4 2 (2.70%) VB.NET
5 1 (1.35%) Python
5 1 (1.35%) Ruby
5 1 (1.35%) PHP5
5 1 (1.35%) C
Qualifications
1 5 (6.76%) Degree
Quality Assurance & Compliance
1 1 (1.35%) WCAG
Systems Management
1 6 (8.11%) Systems Management Server (SMS)
2 2 (2.70%) cPanel
Vendors
1 32 (43.24%) Adobe
2 22 (29.73%) Microsoft
3 20 (27.03%) Google
4 12 (16.22%) Facebook
5 11 (14.86%) Twitter
6 1 (1.35%) Zend
6 1 (1.35%) Sitecore
Fareham, Hampshire
Deanslist Limited
Salary: From £20,000 to £25,000 per annum + Bonus + Benefits
Posted: 2 days ago
Fleet, Hampshire
Oscar Associates (UK) Ltd
Salary: £25000 - £27000 per annum
Posted: 4 days ago
Basingstoke, Hampshire
Spectrum IT Recruitment (South) Ltd
Salary: £24000 - £30000 per annum + Private Health, 28 days hol
Posted: 6 days ago
Fleet, Hampshire
Oscar Associates (UK) Ltd
Salary: £25000 - £30000 per annum
Posted: 6 days ago
Hampshire
Solutions 4 Recruitment Ltd
Posted: 13 days ago