The table below looks at the statistics for SEO skills in IT jobs advertised for the Hampshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 28 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Apr 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 170 148 141
Rank change year-on-year
-22 -7
Permanent jobs citing SEO 21 45 39
As % of all permanent IT jobs located in Hampshire 0.56% 1.11% 1.04%
As % of the Processes & Methodologies category 0.69% 1.39% 1.31%
Number of salaries quoted 17 42 36
Average salary £23,000 £35,000 £27,500
Average salary % change year-on-year
-34.28% +27.27%
UK excluding London average salary £30,000 £32,500 £30,000
% change year-on-year
-7.69% +8.33%
SEO
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Hampshire region.

Processes & Methodologies Category
Hampshire
Permanent IT job ads with a match in the
Processes & Methodologies category
3055 3228 2970
As % of all permanent IT jobs located in Hampshire 81.42% 79.86% 79.09%
Number of salaries quoted 2503 2738 2409
Average salary £43,500 £42,500 £42,500
Average salary % change year-on-year
+2.35% -
90% offered a salary of more than £29,500 £27,500 £28,000
10% offered a salary of more than £65,000 £62,500 £60,000
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

SEO
Jobs Demand Trend in Hampshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Hampshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Hampshire

SEO
Salary Trend in Hampshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Hampshire region.

SEO Salary Trend in Hampshire

SEO
Salary Histogram in Hampshire

This chart provides a salary histogram for IT jobs citing SEO across the Hampshire region over the 3 months to 28 April 2015.

SEO Salary Histogram in Hampshire

SEO
Job Locations in Hampshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Hampshire region over the 3 months to 28 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Portsmouth +11 7 £23,000 -11.53%
Southampton -8 4 £29,750 -2.45% 1
Winchester -19 2 £22,750 -27.77%
Basingstoke +11 1 £27,500 -21.42%
Farnborough -6 1 £35,000 +7.69%
SEO
South East

SEO
Top 30 Related IT Skills in Hampshire

For the 6 months to 28 April 2015, IT jobs across the Hampshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 26 (55.32%) HTML
2 23 (48.94%) PHP
3 22 (46.81%) Photoshop
4 21 (44.68%) JavaScript
4 21 (44.68%) CSS
5 20 (42.55%) Adobe Illustrator
5 20 (42.55%) Marketing
6 19 (40.43%) MySQL
7 18 (38.30%) Adobe
8 17 (36.17%) jQuery
9 16 (34.04%) HTML5
9 16 (34.04%) Fireworks
10 15 (31.91%) W3C
11 12 (25.53%) E-Commerce
11 12 (25.53%) OOP
11 12 (25.53%) CSS3
12 11 (23.40%) Pay per click
12 11 (23.40%) Google
12 11 (23.40%) CMS
13 10 (21.28%) Retail
14 9 (19.15%) Agile Software Development
14 9 (19.15%) MVC
15 8 (17.02%) Web Development
15 8 (17.02%) SQL
15 8 (17.02%) Git (software)
15 8 (17.02%) Online Marketing
15 8 (17.02%) Graphic Design
15 8 (17.02%) Digital Marketing
15 8 (17.02%) PHP5
15 8 (17.02%) User Experience

SEO
Top Related IT Skills in Hampshire by Category

For the 6 months to 28 April 2015, IT jobs across the Hampshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 11 (23.40%) CMS
2 5 (10.64%) WordPress
3 1 (2.13%) Sitecore CMS
3 1 (2.13%) Node.js
3 1 (2.13%) SharePoint
Applications
1 22 (46.81%) Photoshop
2 20 (42.55%) Adobe Illustrator
3 16 (34.04%) Fireworks
4 2 (4.26%) Adobe Creative Suite
5 1 (2.13%) MS PowerPoint
5 1 (2.13%) MS Excel
Business Applications
1 5 (10.64%) Magento
2 1 (2.13%) Radian6
2 1 (2.13%) WebTrends
2 1 (2.13%) Dynamics AX
Cloud Services
1 6 (12.77%) Google Analytics
Communications & Networking
1 4 (8.51%) DNS
1 4 (8.51%) SSL
1 4 (8.51%) SSH
2 1 (2.13%) HTTP
2 1 (2.13%) TCP/IP
2 1 (2.13%) Intranet
2 1 (2.13%) Internet
Database & Business Intelligence
1 19 (40.43%) MySQL
2 1 (2.13%) BusinessObjects
Development Applications
1 8 (17.02%) Git (software)
2 3 (6.38%) Subversion
3 2 (4.26%) Dreamweaver
4 1 (2.13%) NetBeans
4 1 (2.13%) Visual Studio
4 1 (2.13%) Team Foundation Server
General
1 20 (42.55%) Marketing
2 10 (21.28%) Retail
3 4 (8.51%) Multimedia
4 2 (4.26%) Finance
4 2 (4.26%) Advertising
5 1 (2.13%) Games
Job Titles
1 24 (51.06%) Developer
2 19 (40.43%) Web Developer
3 12 (25.53%) PHP Developer
4 8 (17.02%) PHP Web Developer
5 5 (10.64%) Campaign Delivery Manager
5 5 (10.64%) PPC Executive
5 5 (10.64%) Campaign Manager
5 5 (10.64%) PPC Manager
5 5 (10.64%) PPC Analyst
5 5 (10.64%) Delivery Manager
5 5 (10.64%) Marketing Manager
5 5 (10.64%) SEO Executive
5 5 (10.64%) PPC Specialist
5 5 (10.64%) Marketing Campaign Manager
6 3 (6.38%) Marketing Executive
7 2 (4.26%) Sales Executive
8 1 (2.13%) Front-End Developer
8 1 (2.13%) Digital Marketing Executive
8 1 (2.13%) Social Media Manager
8 1 (2.13%) Web Manager
Libraries, Frameworks & Software Standards
1 26 (55.32%) HTML
2 21 (44.68%) CSS
3 17 (36.17%) jQuery
4 16 (34.04%) HTML5
5 12 (25.53%) CSS3
6 7 (14.89%) XHTML
7 1 (2.13%) LAMP
7 1 (2.13%) Ajax
7 1 (2.13%) Symfony
7 1 (2.13%) Razor View Engine
7 1 (2.13%) KnockoutJS
7 1 (2.13%) Twitter Bootstrap
7 1 (2.13%) .NET
Miscellaneous
1 15 (31.91%) W3C
2 8 (17.02%) Graphic Design
2 8 (17.02%) User Experience
3 5 (10.64%) BBC
4 3 (6.38%) Social Media
5 2 (4.26%) Management Information System
6 1 (2.13%) Mobile App
6 1 (2.13%) Analytical Skills
Operating Systems
1 3 (6.38%) Linux
2 1 (2.13%) Windows Server 2008
2 1 (2.13%) Windows Server 2012
2 1 (2.13%) Windows
Processes & Methodologies
1 12 (25.53%) OOP
1 12 (25.53%) E-Commerce
2 11 (23.40%) Pay per click
3 9 (19.15%) MVC
3 9 (19.15%) Agile Software Development
4 8 (17.02%) Web Development
4 8 (17.02%) Digital Marketing
4 8 (17.02%) Online Marketing
4 8 (17.02%) Responsive Web Design
5 7 (14.89%) Content Management
6 6 (12.77%) Analytics
7 5 (10.64%) Campaign Management
7 5 (10.64%) Email Marketing
8 4 (8.51%) Web Design
8 4 (8.51%) Graceful Degradation
8 4 (8.51%) Information Architecture
8 4 (8.51%) Progressive Enhancement
8 4 (8.51%) Time Management
9 3 (6.38%) Marketing Strategy
9 3 (6.38%) OO PHP
Programming Languages
1 23 (48.94%) PHP
2 21 (44.68%) JavaScript
3 8 (17.02%) SQL
3 8 (17.02%) PHP5
4 2 (4.26%) C
5 1 (2.13%) C#
Qualifications
1 4 (8.51%) Degree
System Software
1 1 (2.13%) Active Directory
Vendors
1 18 (38.30%) Adobe
2 11 (23.40%) Google
3 2 (4.26%) Microsoft
4 1 (2.13%) Business Objects
4 1 (2.13%) SAP
4 1 (2.13%) Zend
4 1 (2.13%) Sitecore
Fleet, Hampshire
Oscar Associates (UK) Ltd
Salary: £25000 - £30000 per annum
Posted: 5 days ago
Fleet, Hampshire
Oscar Associates (UK) Ltd
Salary: £25000 - £27000 per annum
Posted: 5 days ago