The table below looks at the statistics for SEO skills in IT jobs advertised for the Southampton region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 23 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
23 Jan 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 73 84 74
Rank change year-on-year
+11 -10
Permanent jobs citing SEO 10 5 7
As % of all permanent IT jobs located in Southampton 1.17% 0.54% 0.90%
As % of the Processes & Methodologies category 1.42% 0.65% 1.24%
Number of salaries quoted 4 5 6
Average salary £27,500 £27,500 £40,000
Average salary % change year-on-year
- -31.25%
UK excluding London average salary £32,500 £31,500 £31,000
% change year-on-year
+3.17% +1.61%
SEO
Hampshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Southampton region.

Processes & Methodologies Category
Southampton
Permanent IT job ads with a match in the
Processes & Methodologies category
702 768 564
As % of all permanent IT jobs located in Southampton 82.30% 83.48% 72.12%
Number of salaries quoted 571 655 524
Average salary £40,000 £40,000 £40,000
90% offered a salary of more than £27,500 £26,000 £27,500
10% offered a salary of more than £62,500 £51,000 £57,500
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in Southampton

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Southampton region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Southampton

SEO
Salary Trend in Southampton

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Southampton region.

SEO Salary Trend in Southampton

SEO
Top 30 Related IT Skills in Southampton

For the 6 months to 23 January 2015, IT jobs across the Southampton region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 18 (81.82%) Marketing
2 9 (40.91%) Pay per click
3 8 (36.36%) Digital Marketing
3 8 (36.36%) Advertising
4 7 (31.82%) Photoshop
4 7 (31.82%) HTML
4 7 (31.82%) jQuery
4 7 (31.82%) WordPress
4 7 (31.82%) Social Media
5 6 (27.27%) Online Marketing
6 5 (22.73%) PHP
6 5 (22.73%) Web Development
6 5 (22.73%) BBC
7 4 (18.18%) Project Management
7 4 (18.18%) Adobe Illustrator
7 4 (18.18%) Social Media Marketing
7 4 (18.18%) Magento
8 3 (13.64%) Mentoring
8 3 (13.64%) JavaScript
8 3 (13.64%) CSS
9 2 (9.09%) .NET
9 2 (9.09%) ASP.NET
9 2 (9.09%) CMS
9 2 (9.09%) Subversion
9 2 (9.09%) HTML5
9 2 (9.09%) CSS3
9 2 (9.09%) Git (software)
9 2 (9.09%) Umbraco
9 2 (9.09%) Email Marketing
10 1 (4.55%) Drupal

SEO
Top Related IT Skills in Southampton by Category

For the 6 months to 23 January 2015, IT jobs across the Southampton region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 7 (31.82%) WordPress
2 2 (9.09%) CMS
2 2 (9.09%) Umbraco
3 1 (4.55%) Drupal
3 1 (4.55%) Sitecore CMS
3 1 (4.55%) Kentico
Applications
1 7 (31.82%) Photoshop
2 4 (18.18%) Adobe Illustrator
Business Applications
1 4 (18.18%) Magento
Database & Business Intelligence
1 1 (4.55%) MySQL
Development Applications
1 2 (9.09%) Subversion
1 2 (9.09%) Git (software)
General
1 18 (81.82%) Marketing
2 8 (36.36%) Advertising
Job Titles
1 8 (36.36%) Account Director
2 7 (31.82%) Developer
2 7 (31.82%) Web Developer
3 2 (9.09%) Web Manager
4 1 (4.55%) PPC Manager
4 1 (4.55%) PPC Analyst
4 1 (4.55%) Campaign Manager
4 1 (4.55%) Campaign Delivery Manager
4 1 (4.55%) PPC Executive
4 1 (4.55%) Website Manager
4 1 (4.55%) PPC Specialist
4 1 (4.55%) Marketing Campaign Manager
4 1 (4.55%) Marketing Manager
4 1 (4.55%) PHP Programmer
4 1 (4.55%) Web Programmer
4 1 (4.55%) Senior Web Developer
4 1 (4.55%) Delivery Manager
4 1 (4.55%) Senior Manager
4 1 (4.55%) Senior Developer
4 1 (4.55%) Programmer
Libraries, Frameworks & Software Standards
1 7 (31.82%) HTML
1 7 (31.82%) jQuery
2 3 (13.64%) CSS
3 2 (9.09%) .NET
3 2 (9.09%) ASP.NET
3 2 (9.09%) HTML5
3 2 (9.09%) CSS3
4 1 (4.55%) LAMP
4 1 (4.55%) XML
4 1 (4.55%) XHTML
Miscellaneous
1 7 (31.82%) Social Media
2 5 (22.73%) BBC
3 1 (4.55%) Digital Media
3 1 (4.55%) User Experience
Processes & Methodologies
1 9 (40.91%) Pay per click
2 8 (36.36%) Digital Marketing
3 6 (27.27%) Online Marketing
4 5 (22.73%) Web Development
5 4 (18.18%) Project Management
5 4 (18.18%) Social Media Marketing
6 3 (13.64%) Mentoring
7 2 (9.09%) Email Marketing
8 1 (4.55%) Time Management
8 1 (4.55%) Campaign Management
8 1 (4.55%) Agile Software Development
8 1 (4.55%) PRINCE2
8 1 (4.55%) OOP
Programming Languages
1 5 (22.73%) PHP
2 3 (13.64%) JavaScript
Qualifications
1 1 (4.55%) APMP
Systems Management
1 1 (4.55%) cPanel
Vendors
1 1 (4.55%) Ektron
1 1 (4.55%) Sitecore
1 1 (4.55%) Google
Southampton
Spectrum IT
Salary: £25000 - £30000 per annum
Posted: 5 days ago
Southampton, Hampshire
RecruitmentRevolution.com
Posted: 9 days ago