The first table below looks at the demand for SEO skills in IT jobs advertised for the Southampton region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 24 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Southampton region.

Location
3 months to
24 Apr 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 78 68 83
Rank change year-on-year
-10 +15
Permanent jobs citing SEO 7 14 10
As % of all permanent IT jobs located in Southampton 0.76% 1.72% 1.04%
As % of the Processes & Methodologies category 0.92% 2.19% 1.28%
Number of salaries quoted 4 11 10
Average salary £30,500 £27,500 £27,500
Average salary % change year-on-year
+10.90% -
UK excluding London average salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
Processes & Methodologies Category
Southampton
Permanent IT job ads with a match in the
Processes & Methodologies category
760 638 779
As % of all permanent IT jobs located in Southampton 82.43% 78.28% 81.40%
Number of salaries quoted 659 583 725
Average salary £41,500 £40,000 £40,000
Average salary % change year-on-year
+3.75% -
90% offered a salary of more than £25,123 £27,500 £27,500
10% offered a salary of more than £57,500 £56,000 £65,000
UK excluding London average salary £42,500 £40,000 £41,000
% change year-on-year
+6.25% -2.43%
SEO
Hampshire

SEO
Jobs Demand Trend in Southampton

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Southampton region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Southampton

SEO
Salary Trend in Southampton

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Southampton region.

SEO Salary Trend in Southampton

SEO
Top 30 Related IT Skills in Southampton

For the 6 months to 24 April 2014, IT jobs across the Southampton region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 11 (91.67%) PHP
2 10 (83.33%) HTML
2 10 (83.33%) CSS
2 10 (83.33%) HTML5
3 8 (66.67%) JavaScript
3 8 (66.67%) MySQL
4 7 (58.33%) OO
4 7 (58.33%) Joomla!
4 7 (58.33%) Backbone.js
4 7 (58.33%) CSS3
5 6 (50.00%) Semantic HTML
5 6 (50.00%) Git (software)
5 6 (50.00%) Subversion
6 5 (41.67%) XHTML
6 5 (41.67%) E-Commerce
6 5 (41.67%) Objective-C
6 5 (41.67%) Symfony
6 5 (41.67%) Zend
6 5 (41.67%) Drupal
6 5 (41.67%) Magento
6 5 (41.67%) WordPress
6 5 (41.67%) Apple iOS
6 5 (41.67%) Node.js
6 5 (41.67%) PhoneGap
6 5 (41.67%) OO PHP
7 4 (33.33%) PrestaShop
7 4 (33.33%) Photoshop
7 4 (33.33%) Web Services
7 4 (33.33%) DOM
8 3 (25.00%) Manufacturing

SEO
Top Related IT Skills in Southampton by Category

For the 6 months to 24 April 2014, IT jobs across the Southampton region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 7 (58.33%) Joomla!
2 5 (41.67%) Drupal
2 5 (41.67%) WordPress
2 5 (41.67%) Node.js
3 4 (33.33%) PrestaShop
Applications
1 4 (33.33%) Photoshop
Business Applications
1 5 (41.67%) Magento
2 3 (25.00%) Google Analytics
Database & Business Intelligence
1 8 (66.67%) MySQL
Development Applications
1 6 (50.00%) Git (software)
1 6 (50.00%) Subversion
2 5 (41.67%) PhoneGap
3 2 (16.67%) Grunt
General
1 3 (25.00%) Manufacturing
1 3 (25.00%) Retail
1 3 (25.00%) Publishing
1 3 (25.00%) Marketing
2 1 (8.33%) Advertising
Job Titles
1 8 (66.67%) Developer
2 6 (50.00%) Web Developer
3 5 (41.67%) PHP Developer
4 4 (33.33%) PHP Web Developer
5 3 (25.00%) Webmaster
6 2 (16.67%) Front-End Developer
Libraries, Frameworks & Software Standards
1 10 (83.33%) HTML
1 10 (83.33%) CSS
1 10 (83.33%) HTML5
2 7 (58.33%) Backbone.js
2 7 (58.33%) CSS3
3 6 (50.00%) Semantic HTML
4 5 (41.67%) XHTML
4 5 (41.67%) Symfony
5 4 (33.33%) Web Services
5 4 (33.33%) DOM
6 2 (16.67%) HTML5 Canvas
6 2 (16.67%) Sass
6 2 (16.67%) AngularJS
6 2 (16.67%) YUI
6 2 (16.67%) jQuery
6 2 (16.67%) LAMP
6 2 (16.67%) SVG
Miscellaneous
1 3 (25.00%) Photography
2 2 (16.67%) Mashup
3 1 (8.33%) Digital Media
Operating Systems
1 5 (41.67%) Apple iOS
Processes & Methodologies
1 7 (58.33%) OO
2 5 (41.67%) E-Commerce
2 5 (41.67%) OO PHP
3 3 (25.00%) Analytics
4 2 (16.67%) Responsive Web Design
4 2 (16.67%) Graceful Degradation
4 2 (16.67%) Progressive Enhancement
4 2 (16.67%) Automated Testing
4 2 (16.67%) OOD
5 1 (8.33%) OOP
5 1 (8.33%) Pay per click
Programming Languages
1 11 (91.67%) PHP
2 8 (66.67%) JavaScript
3 5 (41.67%) Objective-C
Vendors
1 5 (41.67%) Zend
2 3 (25.00%) Google
3 2 (16.67%) Facebook
Southampton
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Salary: £25000 - £35000 per annum
Posted: 6 days ago
Based in Ocean Village, Southampton, Hampshire...
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Salary: £25 - 35k (DOE)
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