The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised for the Lancashire region. Included is a guide to the average salaries offered in IT jobs that have cited Google over the 3 months to 5 March 2015 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within Google.

Location
3 months to
5 Mar 2015
Same period 2014 Same period 2013
Google
Rank 51 53 39
Rank change year-on-year
+2 -14
Permanent jobs citing Google 5 2 17
As % of all permanent IT jobs located in Lancashire 1.10% 0.48% 3.67%
As % of the Vendors category 2.25% 1.16% 7.20%
Number of salaries quoted 5 2 15
Average salary £24,375 £30,000 £24,000
Average salary % change year-on-year
-18.75% +25.00%
90% offered a salary of more than £23,250 £30,000 £21,000
10% offered a salary of more than £35,250 £30,000 £42,000
UK excluding London average salary £37,500 £37,000 £32,500
% change year-on-year
+1.35% +13.84%
Google
North West

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the Lancashire region.

Vendors Category
Lancashire
Permanent IT job ads with a match in the
Vendors category
222 173 236
As % of all permanent IT jobs located in Lancashire 48.68% 41.29% 50.97%
Number of salaries quoted 202 148 210
Average salary £37,500 £32,500 £30,000
Average salary % change year-on-year
+15.38% +8.33%
90% offered a salary of more than £22,500 £24,350 £21,500
10% offered a salary of more than £55,000 £50,000 £45,000
UK excluding London average salary £42,000 £40,000 £40,000
% change year-on-year
+5.00% -

Google
Jobs Demand Trend in Lancashire

This chart provides a 3-month moving total of permanent IT jobs citing Google across the Lancashire region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in Lancashire

Google
Salary Trend in Lancashire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google across the Lancashire region.

Google Salary Trend in Lancashire

Google
Salary Histogram in Lancashire

This chart provides a salary histogram for IT jobs citing Google across the Lancashire region over the 3 months to 5 March 2015.

Google Salary Histogram in Lancashire

Google
Job Locations in Lancashire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google within the Lancashire region over the 3 months to 5 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Blackpool - 3 £24,375 -
Ormskirk - 1 £42,500 -
Google
North West

Google
Top 30 Related IT Skills in Lancashire

For the 6 months to 5 March 2015, IT jobs across the Lancashire region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google.

1 8 (80.00%) E-Commerce
2 5 (50.00%) HTML
3 4 (40.00%) SEO
3 4 (40.00%) Pay per click
3 4 (40.00%) Marketing
3 4 (40.00%) Google Analytics
3 4 (40.00%) Facebook
3 4 (40.00%) Analytics
4 3 (30.00%) Adobe Creative Suite
4 3 (30.00%) MVC
4 3 (30.00%) Strategic Planning
4 3 (30.00%) Degree
4 3 (30.00%) Copywriting
4 3 (30.00%) Blog
4 3 (30.00%) jQuery
4 3 (30.00%) Digital Marketing
4 3 (30.00%) Magento
4 3 (30.00%) Social Media
4 3 (30.00%) Content Management
4 3 (30.00%) JavaScript
4 3 (30.00%) MySQL
4 3 (30.00%) Photoshop
5 2 (20.00%) PHP
5 2 (20.00%) B2B
5 2 (20.00%) CSS
5 2 (20.00%) OOP
5 2 (20.00%) OO
5 2 (20.00%) Retail
5 2 (20.00%) Subversion
5 2 (20.00%) CRM

Google
Top Related IT Skills in Lancashire by Category

For the 6 months to 5 March 2015, IT jobs across the Lancashire region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 1 (10.00%) CMS
Applications
1 3 (30.00%) Photoshop
1 3 (30.00%) Adobe Creative Suite
2 1 (10.00%) MS Excel
Business Applications
1 4 (40.00%) Google Analytics
2 3 (30.00%) Magento
3 1 (10.00%) SiteCatalyst
3 1 (10.00%) WebTrends
Database & Business Intelligence
1 3 (30.00%) MySQL
2 1 (10.00%) SQL Server
Development Applications
1 2 (20.00%) Subversion
1 2 (20.00%) Git (software)
2 1 (10.00%) Visual Studio
General
1 4 (40.00%) Marketing
2 2 (20.00%) Retail
3 1 (10.00%) Finance
Job Titles
1 5 (50.00%) Developer
2 3 (30.00%) PPC Specialist
2 3 (30.00%) PPC Manager
2 3 (30.00%) PPC Analyst
2 3 (30.00%) PPC Executive
3 2 (20.00%) Digital Marketing Executive
3 2 (20.00%) Marketing Executive
3 2 (20.00%) Front-End Developer
3 2 (20.00%) PHP Developer
4 1 (10.00%) Senior Programme Manager
4 1 (10.00%) Web Analyst
4 1 (10.00%) Project Manager
4 1 (10.00%) Programme Manager
4 1 (10.00%) Analyst
4 1 (10.00%) Web Developer
4 1 (10.00%) Senior Manager
4 1 (10.00%) Senior Developer
4 1 (10.00%) Senior Project Manager
4 1 (10.00%) Front-End Web Developer
Libraries, Frameworks & Software Standards
1 5 (50.00%) HTML
2 3 (30.00%) jQuery
3 2 (20.00%) Google Maps API
3 2 (20.00%) Symfony
3 2 (20.00%) CodeIgniter
3 2 (20.00%) CSS
3 2 (20.00%) Ajax
3 2 (20.00%) CSS3
3 2 (20.00%) Laravel
3 2 (20.00%) HTML5
4 1 (10.00%) ADO.NET Entity Framework
4 1 (10.00%) Sass
4 1 (10.00%) LESS
4 1 (10.00%) AngularJS
4 1 (10.00%) ASP.NET MVC 4
4 1 (10.00%) Semantic HTML
4 1 (10.00%) OOCSS
4 1 (10.00%) ASP.NET Web Forms
4 1 (10.00%) .NET Framework
4 1 (10.00%) .NET
Miscellaneous
1 3 (30.00%) Copywriting
1 3 (30.00%) Blog
1 3 (30.00%) Social Media
2 2 (20.00%) Open Source
3 1 (10.00%) User Experience
Processes & Methodologies
1 8 (80.00%) E-Commerce
2 4 (40.00%) SEO
2 4 (40.00%) Pay per click
2 4 (40.00%) Analytics
3 3 (30.00%) Digital Marketing
3 3 (30.00%) Content Management
3 3 (30.00%) Strategic Planning
3 3 (30.00%) MVC
4 2 (20.00%) B2B
4 2 (20.00%) OOP
4 2 (20.00%) OO
4 2 (20.00%) CRM
5 1 (10.00%) Project Management
5 1 (10.00%) PRINCE2
5 1 (10.00%) Validation
5 1 (10.00%) Programme Management
5 1 (10.00%) Web Analytics
5 1 (10.00%) Business Analysis
5 1 (10.00%) Market Research
5 1 (10.00%) Email Marketing
Programming Languages
1 3 (30.00%) JavaScript
2 2 (20.00%) PHP
3 1 (10.00%) SQL
3 1 (10.00%) C#
Qualifications
1 3 (30.00%) Degree
2 1 (10.00%) VCP4
Vendors
1 4 (40.00%) Facebook
2 2 (20.00%) Twitter
2 2 (20.00%) Zend
3 1 (10.00%) Adobe
3 1 (10.00%) Coremetrics
Blackburn
Searchability
Salary: £40000 - £45000 per annum + Benefits
Posted: 11 hours ago
Chorley
Searchability
Salary: £40000 - £52000 per annum + Benefits
Posted: 2 days ago
Preston, Lancashire
Novus digital recruitment limited
Salary: From £20,000 to £28,000 per annum Plus benefits, onsite parking etc
Posted: 2 days ago
Preston, Lancashire
Searchability
Salary: £18000 - £25000 per annum + Benefits
Posted: 6 days ago
Preston, Lancashire
QA Limited
Salary: £120.00 per week
Posted: 10 days ago