The first table below looks at the demand for knowledge and experience of Google products and/or services in IT jobs advertised for the Lancashire region. Included is a guide to the average salaries offered in IT jobs that have cited Google over the 3 months to 24 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all Vendors for the Lancashire region.

The figures below represent the IT job market in general and are NOT representative of salaries within Google.

Location
3 months to
24 Jul 2014
Same period 2013 Same period 2012
Google
Rank 56 53 56
Rank change year-on-year
-3 +3
Permanent jobs citing Google 5 8 2
As % of all permanent IT jobs located in Lancashire 1.08% 1.62% 0.40%
As % of the Vendors category 2.29% 3.48% 0.91%
Number of salaries quoted 3 7 2
Average salary £23,500 £25,000 £25,000
Average salary % change year-on-year
-6.00% -
90% offered a salary of more than £18,300 £22,100 £24,600
10% offered a salary of more than £26,700 £25,000 £25,400
UK excluding London average salary £37,500 £32,500 £33,272
% change year-on-year
+15.38% -2.31%
Vendors Category
Lancashire
Permanent IT job ads with a match in the
Vendors category
218 230 220
As % of all permanent IT jobs located in Lancashire 46.88% 46.56% 44.27%
Number of salaries quoted 179 212 194
Average salary £36,000 £31,000 £32,500
Average salary % change year-on-year
+16.12% -4.61%
90% offered a salary of more than £23,000 £22,500 £22,500
10% offered a salary of more than £50,000 £47,500 £47,500
UK excluding London average salary £40,000 £40,000 £40,000
Google
North West

Google
Jobs Demand Trend in Lancashire

This chart provides a 3-month moving total of permanent IT jobs citing Google across the Lancashire region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in Lancashire

Google
Salary Trend in Lancashire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google across the Lancashire region.

Google Salary Trend in Lancashire

Google
Job Locations in Lancashire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google within the Lancashire region over the 3 months to 24 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Preston +7 3 £23,500 - 2
Blackburn +1 1 £17,000 -32.00%
Google
North West

Google
Top 30 Related IT Skills in Lancashire

For the 6 months to 24 July 2014, IT jobs across the Lancashire region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google.

1 9 (90.00%) SEO
1 9 (90.00%) Marketing
1 9 (90.00%) Analytics
2 8 (80.00%) Google Analytics
3 6 (60.00%) Pay per click
4 5 (50.00%) Digital Marketing
5 4 (40.00%) Time Management
5 4 (40.00%) Competitor Analysis
5 4 (40.00%) Advertising
5 4 (40.00%) CSS
5 4 (40.00%) HTML
5 4 (40.00%) Web Marketing
6 3 (30.00%) JavaScript
6 3 (30.00%) PHP
6 3 (30.00%) E-Commerce
6 3 (30.00%) CMS
6 3 (30.00%) WordPress
7 2 (20.00%) Online Marketing
7 2 (20.00%) HTML5
7 2 (20.00%) Social Media
8 1 (10.00%) Mobile App
8 1 (10.00%) Mobile Application Development
8 1 (10.00%) Yahoo!
8 1 (10.00%) CSS3
8 1 (10.00%) Continuous Improvement
8 1 (10.00%) Digital Media
8 1 (10.00%) Facebook
8 1 (10.00%) Twitter
8 1 (10.00%) Scrum
8 1 (10.00%) B2B

Google
Top Related IT Skills in Lancashire by Category

For the 6 months to 24 July 2014, IT jobs across the Lancashire region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 3 (30.00%) CMS
1 3 (30.00%) WordPress
Business Applications
1 8 (80.00%) Google Analytics
Database & Business Intelligence
1 1 (10.00%) MySQL
1 1 (10.00%) SQL Server
General
1 9 (90.00%) Marketing
2 4 (40.00%) Advertising
Job Titles
1 4 (40.00%) PPC Manager
1 4 (40.00%) PPC Analyst
1 4 (40.00%) PPC Specialist
1 4 (40.00%) PPC Executive
2 3 (30.00%) Developer
2 3 (30.00%) Web Developer
3 2 (20.00%) SEO Executive
4 1 (10.00%) PHP Developer
4 1 (10.00%) PHP Web Developer
4 1 (10.00%) Coordinator
Libraries, Frameworks & Software Standards
1 4 (40.00%) CSS
1 4 (40.00%) HTML
2 2 (20.00%) HTML5
3 1 (10.00%) CSS3
3 1 (10.00%) .NET
3 1 (10.00%) ASP.NET
Miscellaneous
1 2 (20.00%) Social Media
2 1 (10.00%) Mobile App
2 1 (10.00%) Digital Media
Processes & Methodologies
1 9 (90.00%) SEO
1 9 (90.00%) Analytics
2 6 (60.00%) Pay per click
3 5 (50.00%) Digital Marketing
4 4 (40.00%) Time Management
4 4 (40.00%) Competitor Analysis
4 4 (40.00%) Web Marketing
5 3 (30.00%) E-Commerce
6 2 (20.00%) Online Marketing
7 1 (10.00%) Mobile Application Development
7 1 (10.00%) Continuous Improvement
7 1 (10.00%) Scrum
7 1 (10.00%) B2B
7 1 (10.00%) B2C
Programming Languages
1 3 (30.00%) JavaScript
1 3 (30.00%) PHP
2 1 (10.00%) SQL
Vendors
1 1 (10.00%) Yahoo!
1 1 (10.00%) Facebook
1 1 (10.00%) Twitter
1 1 (10.00%) Adobe
Burnley
Applause IT Innovation
Salary: £25000 - £30000 per annum + Profit Share, Childcare etc.
Posted: 20 days ago
Preston, Lancashire
Net Recruit.co.uk Ltd
Salary: £25,000 - £30,000 plus Bonus
Posted: 20 days ago
Preston, Lancashire
Net Recruit.co.uk Ltd
Salary: £25,000 - £30,000 plus Bonus
Posted: 20 days ago