The table below looks at the prevalence of the term Copywriting in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Copywriting over the 3 months to 19 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Dec 2014
Same period 2013 Same period 2012
Copywriting
Rank 547 584 594
Rank change year-on-year
+37 +10
Permanent jobs citing Copywriting 65 52 31
As % of all permanent IT jobs located in London 0.15% 0.11% 0.065%
As % of the Miscellaneous category 0.34% 0.25% 0.14%
Number of salaries quoted 54 17 21
Average salary £36,250 £42,500 £30,000
Average salary % change year-on-year
-14.70% +41.66%
90% offered a salary of more than £22,500 £26,700 £28,000
10% offered a salary of more than £55,000 £76,000 £57,500
UK excluding London average salary £27,436 £29,000 £30,000
% change year-on-year
-5.39% -3.33%
Copywriting
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the London region.

Miscellaneous Category
London
Permanent IT job ads with a match in the
Miscellaneous category
19343 20396 21614
As % of all permanent IT jobs located in London 43.68% 44.92% 45.15%
Number of salaries quoted 16092 16309 18061
Average salary £55,000 £55,000 £52,500
Average salary % change year-on-year
- +4.76%
90% offered a salary of more than £33,000 £32,500 £32,500
10% offered a salary of more than £82,500 £80,000 £82,500
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Copywriting
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Copywriting across the London region as a proportion of the total demand within the Miscellaneous category.

Copywriting Jobs Demand Trend in London

Copywriting
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Copywriting across the London region.

Copywriting Salary Trend in London

Copywriting
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Copywriting across the London region over the 3 months to 19 December 2014.

Copywriting Salary Histogram in London

Copywriting
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Copywriting within the London region over the 3 months to 19 December 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +35 13 £34,000 -33.65% 4
Copywriting
England

Copywriting
Top 30 Related IT Skills in London

For the 6 months to 19 December 2014, IT jobs across the London region citing Copywriting also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Copywriting.

1 116 (87.22%) Marketing
2 61 (45.86%) Degree
3 59 (44.36%) Social Media
4 52 (39.10%) SEO
5 48 (36.09%) Analytical Skills
6 45 (33.83%) Digital Marketing
7 41 (30.83%) Google
8 38 (28.57%) Analytics
9 37 (27.82%) Google Analytics
10 31 (23.31%) MS Excel
11 30 (22.56%) Facebook
12 26 (19.55%) HTML
12 26 (19.55%) Finance
13 24 (18.05%) Advertising
13 24 (18.05%) Twitter
14 23 (17.29%) Microsoft
15 22 (16.54%) Salesforce.com
16 20 (15.04%) B2B
16 20 (15.04%) Online Marketing
17 18 (13.53%) Marketing Strategy
17 18 (13.53%) User Experience
18 17 (12.78%) Blog
19 16 (12.03%) Pay per click
19 16 (12.03%) Project Management
20 15 (11.28%) Social Media Marketing
21 14 (10.53%) Digital Media
21 14 (10.53%) Graphic Design
22 13 (9.77%) CRM
22 13 (9.77%) MS Office
23 12 (9.02%) Agile Software Development

Copywriting
Top Related IT Skills in London by Category

For the 6 months to 19 December 2014, IT jobs across the London region citing Copywriting also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Copywriting. Up to 20 skills are shown per category.

Application Platforms
1 10 (7.52%) CMS
2 3 (2.26%) WordPress
3 2 (1.50%) Sitecore CMS
3 2 (1.50%) TYPO3
Applications
1 31 (23.31%) MS Excel
2 13 (9.77%) MS Office
3 11 (8.27%) MS PowerPoint
4 9 (6.77%) Photoshop
5 4 (3.01%) InDesign
6 3 (2.26%) Adobe Creative Suite
6 3 (2.26%) Adobe Illustrator
7 1 (0.75%) Adobe After Effects
Business Applications
1 37 (27.82%) Google Analytics
2 9 (6.77%) WebTrends
3 3 (2.26%) Dynamics CRM
Cloud Services
1 5 (3.76%) SaaS
Communications & Networking
1 4 (3.01%) Internet
2 2 (1.50%) Intranet
Development Applications
1 6 (4.51%) Dreamweaver
General
1 116 (87.22%) Marketing
2 26 (19.55%) Finance
3 24 (18.05%) Advertising
4 9 (6.77%) Retail
5 8 (6.02%) Publishing
6 7 (5.26%) Games
6 7 (5.26%) German Language
7 6 (4.51%) Banking
8 5 (3.76%) Telecoms
9 3 (2.26%) Retail Banking
9 3 (2.26%) Legal
10 2 (1.50%) Back Office
10 2 (1.50%) Electronics
10 2 (1.50%) French Language
11 1 (0.75%) Russian Language
11 1 (0.75%) Online Betting
Job Titles
1 27 (20.30%) Marketing Manager
2 18 (13.53%) Marketing Executive
3 17 (12.78%) Designer
4 16 (12.03%) SEO Executive
5 9 (6.77%) PPC Specialist
5 9 (6.77%) Online Marketing Manager
5 9 (6.77%) Lead Designer
5 9 (6.77%) UX Designer
5 9 (6.77%) PPC Manager
5 9 (6.77%) PPC Analyst
5 9 (6.77%) PPC Executive
6 6 (4.51%) Digital Marketing Executive
6 6 (4.51%) Product Manager
6 6 (4.51%) Product Marketing Manager
7 5 (3.76%) CRM Manager
8 4 (3.01%) Social Media Manager
8 4 (3.01%) Social Media Executive
8 4 (3.01%) Communications Manager
8 4 (3.01%) Junior
9 3 (2.26%) Analyst
Libraries, Frameworks & Software Standards
1 26 (19.55%) HTML
2 5 (3.76%) COM
2 5 (3.76%) CSS
3 4 (3.01%) HTML5
4 3 (2.26%) Flash
5 2 (1.50%) Apache Flex
5 2 (1.50%) jQuery
Miscellaneous
1 59 (44.36%) Social Media
2 48 (36.09%) Analytical Skills
3 18 (13.53%) User Experience
4 17 (12.78%) Blog
5 14 (10.53%) Digital Media
5 14 (10.53%) Graphic Design
6 5 (3.76%) Economics
6 5 (3.76%) Mathematics
7 3 (2.26%) E-Learning
7 3 (2.26%) Statistics
8 2 (1.50%) Mobile Games
8 2 (1.50%) Animation
9 1 (0.75%) Video Editing
9 1 (0.75%) Spread Betting
9 1 (0.75%) DTV
9 1 (0.75%) New Media
9 1 (0.75%) Online Games
9 1 (0.75%) FMCG
9 1 (0.75%) Open Source
Operating Systems
1 11 (8.27%) Android
1 11 (8.27%) Apple iOS
Processes & Methodologies
1 52 (39.10%) SEO
2 45 (33.83%) Digital Marketing
3 38 (28.57%) Analytics
4 20 (15.04%) Online Marketing
4 20 (15.04%) B2B
5 18 (13.53%) Marketing Strategy
6 16 (12.03%) Project Management
6 16 (12.03%) Pay per click
7 15 (11.28%) Social Media Marketing
8 13 (9.77%) CRM
9 12 (9.02%) Agile Software Development
10 11 (8.27%) Content Management
10 11 (8.27%) Product Marketing
11 10 (7.52%) Product Management
12 9 (6.77%) Time Management
12 9 (6.77%) Scrum
12 9 (6.77%) Industrial Design
13 8 (6.02%) Business Development
14 6 (4.51%) Email Marketing
15 4 (3.01%) Market Research
Programming Languages
1 3 (2.26%) ActionScript
1 3 (2.26%) ActionScript 3.0
2 2 (1.50%) JavaScript
3 1 (0.75%) ActionScript 2.0
Qualifications
1 61 (45.86%) Degree
Quality Assurance & Compliance
1 4 (3.01%) QA
Vendors
1 41 (30.83%) Google
2 30 (22.56%) Facebook
3 24 (18.05%) Twitter
4 23 (17.29%) Microsoft
5 22 (16.54%) Salesforce.com
6 10 (7.52%) Omniture
6 10 (7.52%) Coremetrics
7 5 (3.76%) Adobe
8 2 (1.50%) Sitecore
9 1 (0.75%) Pardot
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