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The first part of the table below looks at the demand for SEO skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 17 March 2010 with a comparison to the same period in the previous 2 years. The second part of the table is for comparison and provides aggregates for all of the Processes & Methodologies category for the London region.
| Search Engine Optimisation (SEO) |
| 3 months to
17 Mar 2010 | Same period 2009 | Same period 2008 |
| Rank | 138 | 190 | 314 |
| Rank change year-on-year |
 +52 | +124 |
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| Matching permanent IT job ads | 578 | 339 | 440 |
| As % of all permanent IT jobs located in London | 1.491 % | 1.065 % | 0.525 % |
| As % of the Processes & Methodologies category | 2.205 % | 1.685 % | 0.892 % |
| Salaries quoted | 532 | 296 | 388 |
| Average salary | £35,000 | £37,500 | £37,000 |
| Average salary % change year-on-year | |
| 90% of jobs offered a salary of more than | £25,000 | £25,000 | £25,000 |
| 10% of jobs offered a salary of more than | £55,000 | £54,000 | £55,000 |
| UK excluding London average salary | £30,000 | £30,000 | £28,000 |
| % change year-on-year | |
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Permanent IT job ads with a match in the
Processes & Methodologies category | 26209 | 20116 | 49346 |
| As % of all permanent IT jobs located in London | 67.60 % | 63.20 % | 58.89 % |
| Salaries quoted | 21475 | 16218 | 40046 |
| Average salary | £52,500 | £50,000 | £52,500 |
| Average salary % change year-on-year | |
| 90% of jobs offered a salary of more than | £33,000 | £32,500 | £33,500 |
| 10% of jobs offered a salary of more than | £82,500 | £77,500 | £75,000 |
| UK excluding London average salary | £40,000 | £40,000 | £40,000 |
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SEO
Demand TrendThe chart provides a 3-month moving total beginning in 2004 of permanent IT jobs citing SEO across the London region as a proportion of the total demand within the Processes & Methodologies category.
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