The first table below looks at the prevalence of the term Copywriting in IT contracts advertised for the London region. Included is a guide to the average contractor rates offered in IT contracts that have cited Copywriting over the 3 months to 22 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our Miscellaneous category for the London region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
22 May 2013
Same period 2012 Same period 2011
Copywriting
Rank 358 401 422
Rank change year-on-year
+43 +21
Contract jobs citing Copywriting 29 17 11
As % of all contract IT jobs located in London 0.132% 0.062% 0.036%
As % of the Miscellaneous category 0.399% 0.194% 0.095%
Number of daily rates quoted 19 10 8
Average daily rate £225 £250 £225
Average daily rate % change year-on-year
-10.00% +11.11%
90% offered a daily rate of more than £171 £220 £177
10% offered a daily rate of more than £271 £305 £403
UK excluding London average daily rate £233 £275 £254
% change year-on-year
-15.45% +8.37%
Number of hourly rates quoted 5 0 0
Average hourly rate £22.00 - -
UK excluding London average hourly rate £19.00 £12.00 £14.50
% change year-on-year
+58.33% -17.24%
All of the Miscellaneous Category
London
Contract IT job ads with a match in the
Miscellaneous category
7277 8743 11592
As % of all contract IT jobs located in London 33.09% 31.98% 37.83%
Number of daily rates quoted 5057 5942 7822
Average daily rate £475 £475 £550
Average daily rate % change year-on-year
- -13.63%
90% offered a daily rate of more than £275 £283 £325
10% offered a daily rate of more than £625 £625 £650
UK excluding London average daily rate £350 £345 £340
% change year-on-year
+1.44% +1.47%
Number of hourly rates quoted 167 213 195
Average hourly rate £23.00 £22.50 £21.00
Average hourly rate % change year-on-year
+2.22% +7.14%
90% offered a hourly rate of more than £15.00 £13.50 £11.50
10% offered a hourly rate of more than £54.00 £52.50 £50.00
UK excluding London average hourly rate £22.00 £22.50 £25.66
% change year-on-year
-2.22% -12.31%
Copywriting
England

Copywriting
Jobs Demand Trend

This chart provides a 3-month moving total of IT contractor jobs citing Copywriting across the London region as a proportion of the total demand within the Miscellaneous category.

London Copywriting Jobs Demand Trend

Copywriting
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Copywriting across the London region.

London Copywriting Daily Rate Trend

Copywriting
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Copywriting across the London region over the 3 months to 22 May 2013.

London Copywriting Daily Rate Histogram

Copywriting
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Copywriting across the London region.

London Copywriting Hourly Rate Trend

Copywriting
Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Copywriting within the London region over the 3 months to 22 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
City of London +9 6 £196 -34.83%
Feltham - 6 £250 -
Copywriting
England

Copywriting
Top 30 Related IT Skills

For the 6 months to 22 May 2013, IT contractor jobs across the London region citing Copywriting also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Copywriting.

1 26 (65.00%) Content Management
2 21 (52.50%) CMS
3 13 (32.50%) Social Media
4 12 (30.00%) HTML
5 10 (25.00%) Publishing
6 9 (22.50%) Photoshop
7 8 (20.00%) Adobe
7 8 (20.00%) Intranet
7 8 (20.00%) Management Information System
8 7 (17.50%) Finance
8 7 (17.50%) MS Office
8 7 (17.50%) MS Excel
8 7 (17.50%) Information Architecture
9 6 (15.00%) Microsoft
9 6 (15.00%) Internet
9 6 (15.00%) Retail
10 5 (12.50%) SEO
10 5 (12.50%) Banking
10 5 (12.50%) Adobe Illustrator
10 5 (12.50%) XML
10 5 (12.50%) Marketing
10 5 (12.50%) Drupal
11 4 (10.00%) Facebook
11 4 (10.00%) CSS
11 4 (10.00%) Degree
12 3 (7.500%) Statistics
12 3 (7.500%) Freedom of Information
12 3 (7.500%) Local Government
12 3 (7.500%) Web Design
12 3 (7.500%) Migration

Copywriting
Top Related IT Skills by Category

For the 6 months to 22 May 2013, IT contractor jobs across the London region citing Copywriting also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Copywriting. Up to 20 skills are shown per category.

Application Development
1 12 (30.00%) HTML
2 5 (12.50%) XML
3 4 (10.00%) CSS
4 1 (2.500%) Flash
4 1 (2.500%) Ajax
4 1 (2.500%) HTML5
4 1 (2.500%) CSS3
Application Platforms
1 21 (52.50%) CMS
2 5 (12.50%) Drupal
3 3 (7.500%) TeamSite
3 3 (7.500%) WordPress
4 1 (2.500%) SharePoint
4 1 (2.500%) SharePoint 2010
Applications
1 9 (22.50%) Photoshop
2 7 (17.50%) MS Office
2 7 (17.50%) MS Excel
3 5 (12.50%) Adobe Illustrator
4 1 (2.500%) Acrobat
4 1 (2.500%) MS PowerPoint
Business Applications
1 1 (2.500%) WebTrends
1 1 (2.500%) Google Analytics
Communications & Networking
1 8 (20.00%) Intranet
2 6 (15.00%) Internet
3 1 (2.500%) SMS
General
1 10 (25.00%) Publishing
2 7 (17.50%) Finance
3 6 (15.00%) Retail
4 5 (12.50%) Banking
4 5 (12.50%) Marketing
5 3 (7.500%) Local Government
5 3 (7.500%) Telecoms
6 2 (5.000%) Legal
7 1 (2.500%) Manufacturing
7 1 (2.500%) Advertising
7 1 (2.500%) Billing
7 1 (2.500%) Games
7 1 (2.500%) Retail Banking
7 1 (2.500%) Online Betting
Job Titles
1 10 (25.00%) Content Editor
2 6 (15.00%) Web Editor
3 5 (12.50%) Copywriter
4 4 (10.00%) Content Manager
5 3 (7.500%) Web Content Editor
5 3 (7.500%) Analyst
6 2 (5.000%) Business Analyst
7 1 (2.500%) Programme Manager
7 1 (2.500%) Senior Business Analyst
7 1 (2.500%) Project Manager
7 1 (2.500%) Senior Analyst
7 1 (2.500%) Systems Manager
7 1 (2.500%) Product Manager
7 1 (2.500%) SEO Analyst
7 1 (2.500%) Digital Producer
7 1 (2.500%) Website Editor
7 1 (2.500%) Communications Officer
7 1 (2.500%) Web Content Specialist
7 1 (2.500%) Intranet Manager
7 1 (2.500%) Intranet Editor
Miscellaneous
1 13 (32.50%) Social Media
2 8 (20.00%) Management Information System
3 3 (7.500%) Statistics
3 3 (7.500%) Freedom of Information
3 3 (7.500%) W3C
3 3 (7.500%) Online Banking
3 3 (7.500%) Freedom of Information Act
4 1 (2.500%) Smartphone
4 1 (2.500%) Graphic Design
4 1 (2.500%) Photography
4 1 (2.500%) Video Editing
4 1 (2.500%) Online Games
4 1 (2.500%) Blog
4 1 (2.500%) RIA
4 1 (2.500%) Mobile App
4 1 (2.500%) Digital Media
Processes & Methodologies
1 26 (65.00%) Content Management
2 7 (17.50%) Information Architecture
3 5 (12.50%) SEO
4 3 (7.500%) Web Design
4 3 (7.500%) Migration
4 3 (7.500%) Information Management
4 3 (7.500%) Project Management
4 3 (7.500%) Analytics
5 2 (5.000%) Web Accessibility
5 2 (5.000%) User Acceptance Testing
5 2 (5.000%) Service Delivery
6 1 (2.500%) CRM
6 1 (2.500%) B2B
6 1 (2.500%) B2C
6 1 (2.500%) Change Management
6 1 (2.500%) Data Analysis
6 1 (2.500%) Stakeholder Management
6 1 (2.500%) Information Security
6 1 (2.500%) Web Analytics
6 1 (2.500%) Test Scripting
Programming Languages
1 1 (2.500%) JavaScript
Qualifications
1 4 (10.00%) Degree
Quality Assurance & Compliance
1 1 (2.500%) WAI
Systems Management
1 2 (5.000%) HP Quality Center
Vendors
1 8 (20.00%) Adobe
2 6 (15.00%) Microsoft
3 4 (10.00%) Facebook
4 3 (7.500%) RedDot
5 2 (5.000%) HP
6 1 (2.500%) Omniture
6 1 (2.500%) Google
6 1 (2.500%) Twitter
6 1 (2.500%) Hitwise
City of London
Advise on hotel concierge and lifestyle concierge companies Skills required: Press release writing Copy writing (newsletters, website copy etc.) Proven selling techniques Media relations in lifestyle, food and...
Salt
Rate: £160 - £200 per day + Depending on Experience/Role
Posted: 21 May 2013
London
Location - London Start - ASAP Length - 4 months My Client, an NHS organisation, is currently seeking an Interim Communications & Engagement Officer to work within the Communications Team on a...
Timothy James Consulting Ltd
Rate: £140 - £160 per day
Posted: 20 May 2013