The table below looks at the statistics for Direct Marketing skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Direct Marketing over the 3 months to 30 June 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Jun 2015
Same period 2014 Same period 2013
Direct Marketing
Rank 560 573 516
Rank change year-on-year
+13 -57
Permanent jobs citing Direct Marketing 86 90 103
As % of all permanent IT jobs located in London 0.19% 0.18% 0.23%
As % of the Processes & Methodologies category 0.23% 0.21% 0.27%
Number of salaries quoted 76 69 77
Average salary £35,000 £40,000 £40,000
Average salary % change year-on-year
-12.50% -
90% offered a salary of more than £27,000 £27,900 £27,000
10% offered a salary of more than £45,000 £58,000 £65,000
UK excluding London average salary £35,000 £33,000 £35,500
% change year-on-year
+6.06% -7.04%
Direct Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the London region.

Processes & Methodologies Category
London
Permanent IT job ads with a match in the
Processes & Methodologies category
38154 42318 37567
As % of all permanent IT jobs located in London 85.37% 84.72% 83.87%
Number of salaries quoted 32031 35161 31211
Average salary £57,500 £55,000 £55,000
Average salary % change year-on-year
+4.54% -
90% offered a salary of more than £37,500 £37,500 £36,200
10% offered a salary of more than £82,500 £80,000 £80,000
UK excluding London average salary £44,500 £42,500 £40,000
% change year-on-year
+4.70% +6.25%

Direct Marketing
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Direct Marketing across the London region as a proportion of the total demand within the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in London

Direct Marketing
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing across the London region.

Direct Marketing Salary Trend in London

Direct Marketing
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Direct Marketing across the London region over the 3 months to 30 June 2015.

Direct Marketing Salary Histogram in London

Direct Marketing
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Direct Marketing within the London region over the 3 months to 30 June 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +54 28 £32,500 -10.95% 8
Harrow +3 5 £18,500 -7.50%
Romford - 3 £37,500 -
Wembley - 1 £37,500 -
Dagenham - 1 £45,000 -
Direct Marketing
England

Direct Marketing
Top 30 Related IT Skills in London

For the 6 months to 30 June 2015, IT jobs across the London region citing Direct Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing.

1 162 (100.00%) Marketing
2 92 (56.79%) CRM
3 85 (52.47%) SQL
4 49 (30.25%) Degree
5 46 (28.40%) Analytical Skills
6 43 (26.54%) Analytics
7 34 (20.99%) Data Management
8 32 (19.75%) Data Analysis
8 32 (19.75%) Digital Marketing
9 29 (17.90%) SAS
9 29 (17.90%) SQL Server
10 28 (17.28%) T-SQL
11 27 (16.67%) Time Management
12 26 (16.05%) Microsoft
13 25 (15.43%) Business Intelligence
14 24 (14.81%) MS Excel
15 22 (13.58%) Project Management
15 22 (13.58%) SQL Server Integration Services
16 20 (12.35%) SQL Server 2008
17 18 (11.11%) Email Marketing
18 17 (10.49%) QA
18 17 (10.49%) FastStats
18 17 (10.49%) HTML
19 16 (9.88%) Data Warehouse
19 16 (9.88%) SQL Server 2005
19 16 (9.88%) Stakeholder Management
19 16 (9.88%) Social Media
20 15 (9.26%) Campaign Management
20 15 (9.26%) SQL Server Reporting Services
21 14 (8.64%) Marketing Strategy

Direct Marketing
Top Related IT Skills in London by Category

For the 6 months to 30 June 2015, IT jobs across the London region citing Direct Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing. Up to 20 skills are shown per category.

Application Platforms
1 29 (17.90%) SAS
2 6 (3.70%) SharePoint
3 3 (1.85%) SharePoint 2010
3 3 (1.85%) SharePoint 2013
4 2 (1.23%) SugarCRM
5 1 (0.62%) CMS
Applications
1 24 (14.81%) MS Excel
2 17 (10.49%) FastStats
3 9 (5.56%) MS Office
3 9 (5.56%) SPSS
4 7 (4.32%) Fireworks
5 6 (3.70%) Photoshop
5 6 (3.70%) MS PowerPoint
6 5 (3.09%) InDesign
7 3 (1.85%) PowerPivot
Business Applications
1 7 (4.32%) Adobe Campaign
2 5 (3.09%) Unica
3 3 (1.85%) Dynamics CRM
4 2 (1.23%) WebTrends
Cloud Services
1 10 (6.17%) Google Analytics
2 2 (1.23%) SaaS
2 2 (1.23%) Adobe Analytics
Communications & Networking
1 10 (6.17%) SMS
2 5 (3.09%) Internet
3 3 (1.85%) Broadband
Database & Business Intelligence
1 29 (17.90%) SQL Server
2 22 (13.58%) SQL Server Integration Services
3 20 (12.35%) SQL Server 2008
4 16 (9.88%) SQL Server 2005
4 16 (9.88%) Data Warehouse
5 15 (9.26%) SQL Server Reporting Services
6 12 (7.41%) Data Mining
7 11 (6.79%) DTS
7 11 (6.79%) SQL Server 2000
8 9 (5.56%) Relational Database
9 7 (4.32%) SQL Server Analysis Services
10 6 (3.70%) OLAP
11 4 (2.47%) Microsoft Analysis Services
11 4 (2.47%) SQL Server 2012
12 3 (1.85%) Big Data
13 2 (1.23%) MS Access
14 1 (0.62%) MySQL
14 1 (0.62%) Oracle Reports
14 1 (0.62%) RDBMS
14 1 (0.62%) Base SAS
Development Applications
1 7 (4.32%) Dreamweaver
2 3 (1.85%) Visual Studio
3 1 (0.62%) WATIR
3 1 (0.62%) Selenium
General
1 162 (100.00%) Marketing
2 10 (6.17%) Retail
3 9 (5.56%) Finance
4 8 (4.94%) Banking
5 5 (3.09%) Telecoms
6 4 (2.47%) Advertising
6 4 (2.47%) Italian Language
7 2 (1.23%) Publishing
8 1 (0.62%) Legal
8 1 (0.62%) German Language
Job Titles
1 70 (43.21%) Analyst
2 31 (19.14%) Data Analyst
3 23 (14.20%) Insight Analyst
4 19 (11.73%) Developer
5 16 (9.88%) Marketing Analyst
6 14 (8.64%) Campaign Analyst
7 13 (8.02%) Marketing Data Analyst
8 11 (6.79%) SQL Developer
9 10 (6.17%) Customer Analyst
10 8 (4.94%) Marketing Executive
10 8 (4.94%) MIS Manager
10 8 (4.94%) Business Consultant
10 8 (4.94%) Graduate
10 8 (4.94%) Consultant
11 7 (4.32%) Marketing Manager
11 7 (4.32%) Designer
11 7 (4.32%) Head of Technology
12 6 (3.70%) Email Designer
12 6 (3.70%) Data Insight Analyst
12 6 (3.70%) Web Designer
Libraries, Frameworks & Software Standards
1 17 (10.49%) HTML
2 11 (6.79%) XML
3 7 (4.32%) XHTML
4 3 (1.85%) ODBC
4 3 (1.85%) .NET
5 1 (0.62%) CSS
Miscellaneous
1 46 (28.40%) Analytical Skills
2 16 (9.88%) Social Media
3 11 (6.79%) Digital Media
4 8 (4.94%) Copywriting
5 7 (4.32%) Graphic Design
6 5 (3.09%) Statistics
6 5 (3.09%) Visualisation
7 3 (1.85%) Mathematics
8 2 (1.23%) User Experience
9 1 (0.62%) Freedom of Information
9 1 (0.62%) Data Structures
9 1 (0.62%) Performance Metrics
Processes & Methodologies
1 92 (56.79%) CRM
2 43 (26.54%) Analytics
3 34 (20.99%) Data Management
4 32 (19.75%) Data Analysis
4 32 (19.75%) Digital Marketing
5 27 (16.67%) Time Management
6 25 (15.43%) Business Intelligence
7 22 (13.58%) Project Management
8 18 (11.11%) Email Marketing
9 16 (9.88%) Stakeholder Management
10 15 (9.26%) Campaign Management
11 14 (8.64%) Marketing Strategy
11 14 (8.64%) Customer Insight
12 12 (7.41%) Continuous Improvement
12 12 (7.41%) Business Development
13 11 (6.79%) Web Development
13 11 (6.79%) Campaign Analysis
14 9 (5.56%) Data Entry
14 9 (5.56%) B2C
14 9 (5.56%) E-Commerce
Programming Languages
1 85 (52.47%) SQL
2 28 (17.28%) T-SQL
3 7 (4.32%) C
4 4 (2.47%) C#
4 4 (2.47%) VBA
5 3 (1.85%) JavaScript
6 2 (1.23%) R
7 1 (0.62%) PHP
7 1 (0.62%) SAS Macro
7 1 (0.62%) VB
Qualifications
1 49 (30.25%) Degree
2 9 (5.56%) MBA
Quality Assurance & Compliance
1 17 (10.49%) QA
Systems Management
1 1 (0.62%) Systems Management Server (SMS)
Vendors
1 26 (16.05%) Microsoft
2 13 (8.02%) Oracle
3 12 (7.41%) SAP
4 11 (6.79%) Adobe
4 11 (6.79%) Google
5 10 (6.17%) Salesforce.com
6 9 (5.56%) Omniture
7 7 (4.32%) Sage
8 5 (3.09%) Teradata
9 4 (2.47%) Hitachi
9 4 (2.47%) Siebel
10 3 (1.85%) Chordiant
10 3 (1.85%) Business Objects
10 3 (1.85%) ION Trading
10 3 (1.85%) Alterian
10 3 (1.85%) Tableau
11 2 (1.23%) Eloqua
11 2 (1.23%) Marketo
11 2 (1.23%) HubSpot
11 2 (1.23%) Pardot
City, London
Understanding Recruitment
Salary: £27000 - £35000 per annum + Execllent Benefits
Posted: 16 hours ago
City, London
Understanding Recruitment
Salary: £32000 - £40000 per annum + Execllent Benefits
Posted: 17 hours ago
South East London
Fusion Lifestyle
Salary: £40000 - £45000 per annum + 25 days holiday, private medical, gym
Posted: 23 hours ago
South East London
Appoint Recruitment
Salary: £40000 - £41000 per annum
Posted: 2 days ago
City, London
Randstad Technologies
Salary: £40000.00 - £45000.00 per annum
Posted: 3 days ago
London
Progressive Recruitment
Salary: competitive
Posted: 5 days ago
City, London
Engage PSG
Salary: £51000 - £75000 per annum + Bonus, Travel, Pension, Healthcare
Posted: 6 days ago
City, London
CIPFA
Salary: Competitive
Posted: 18 days ago
West London
EE
Salary: Competitive + bonus
Posted: 21 days ago
London
EE
Salary: Competitive + bonus
Posted: 22 days ago
City of London
Progressive Recruitment
Salary: £45000 - £55000 per annum + competitive
Posted: 26 days ago