The table below looks at the statistics for Direct Marketing skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Direct Marketing over the 3 months to 17 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
17 Apr 2015
Same period 2014 Same period 2013
Direct Marketing
Rank 560 562 553
Rank change year-on-year
+2 -9
Permanent jobs citing Direct Marketing 80 89 78
As % of all permanent IT jobs located in London 0.18% 0.18% 0.17%
As % of the Processes & Methodologies category 0.21% 0.22% 0.20%
Number of salaries quoted 74 72 67
Average salary £40,000 £42,500 £42,500
Average salary % change year-on-year
-5.88% -
90% offered a salary of more than £26,450 £31,050 £29,600
10% offered a salary of more than £53,650 £55,000 £65,000
UK excluding London average salary £38,000 £37,500 £41,625
% change year-on-year
+1.33% -9.90%
Direct Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the London region.

Processes & Methodologies Category
London
Permanent IT job ads with a match in the
Processes & Methodologies category
37666 41273 38330
As % of all permanent IT jobs located in London 84.60% 83.59% 82.91%
Number of salaries quoted 31435 33779 31988
Average salary £57,500 £55,000 £55,000
Average salary % change year-on-year
+4.54% -
90% offered a salary of more than £37,500 £37,500 £37,000
10% offered a salary of more than £80,000 £80,000 £80,000
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Direct Marketing
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Direct Marketing across the London region as a proportion of the total demand within the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in London

Direct Marketing
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing across the London region.

Direct Marketing Salary Trend in London

Direct Marketing
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Direct Marketing across the London region over the 3 months to 17 April 2015.

Direct Marketing Salary Histogram in London

Direct Marketing
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Direct Marketing within the London region over the 3 months to 17 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +39 19 £40,000 -11.60% 4
Romford - 6 £32,500 - 2
Harrow - 3 £18,500 -
Dagenham - 1 £45,000 -
Direct Marketing
England

Direct Marketing
Top 30 Related IT Skills in London

For the 6 months to 17 April 2015, IT jobs across the London region citing Direct Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing.

1 153 (100.00%) Marketing
2 85 (55.56%) SQL
3 80 (52.29%) CRM
4 51 (33.33%) T-SQL
5 48 (31.37%) Analytical Skills
6 45 (29.41%) SQL Server
7 42 (27.45%) Analytics
8 40 (26.14%) SQL Server Integration Services
8 40 (26.14%) Microsoft
9 39 (25.49%) Digital Marketing
10 38 (24.84%) MS Excel
10 38 (24.84%) Data Management
11 37 (24.18%) Degree
12 36 (23.53%) SQL Server 2008
13 32 (20.92%) QA
13 32 (20.92%) SQL Server Reporting Services
13 32 (20.92%) SAS
14 31 (20.26%) Time Management
15 29 (18.95%) Data Warehouse
16 28 (18.30%) Campaign Management
17 27 (17.65%) Business Intelligence
18 25 (16.34%) SQL Server 2005
19 24 (15.69%) Data Analysis
20 22 (14.38%) Web Development
20 22 (14.38%) Email Marketing
20 22 (14.38%) Customer Insight
21 20 (13.07%) Continuous Improvement
21 20 (13.07%) SPSS
22 19 (12.42%) SQL Server 2000
22 19 (12.42%) DTS

Direct Marketing
Top Related IT Skills in London by Category

For the 6 months to 17 April 2015, IT jobs across the London region citing Direct Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing. Up to 20 skills are shown per category.

Application Platforms
1 32 (20.92%) SAS
2 9 (5.88%) SharePoint
3 3 (1.96%) SharePoint 2010
3 3 (1.96%) SharePoint 2013
4 1 (0.65%) WordPress
4 1 (0.65%) Confluence
Applications
1 38 (24.84%) MS Excel
2 20 (13.07%) SPSS
3 18 (11.76%) MS Office
4 11 (7.19%) FastStats
5 4 (2.61%) PowerPivot
6 3 (1.96%) Fireworks
7 2 (1.31%) MS PowerPoint
8 1 (0.65%) InDesign
8 1 (0.65%) Photoshop
Business Applications
1 14 (9.15%) Google Analytics
2 4 (2.61%) Unica
3 2 (1.31%) SiteCatalyst
3 2 (1.31%) Adobe Campaign
4 1 (0.65%) Tridion
Cloud Services
1 4 (2.61%) SaaS
Communications & Networking
1 6 (3.92%) Broadband
2 4 (2.61%) Internet
3 2 (1.31%) SMS
4 1 (0.65%) HTTPS
Database & Business Intelligence
1 45 (29.41%) SQL Server
2 40 (26.14%) SQL Server Integration Services
3 36 (23.53%) SQL Server 2008
4 32 (20.92%) SQL Server Reporting Services
5 29 (18.95%) Data Warehouse
6 25 (16.34%) SQL Server 2005
7 19 (12.42%) SQL Server 2000
7 19 (12.42%) DTS
8 12 (7.84%) Data Mining
9 11 (7.19%) SQL Server 2012
10 10 (6.54%) Big Data
11 7 (4.58%) SQL Server Analysis Services
12 6 (3.92%) OLAP
13 4 (2.61%) Microsoft Analysis Services
13 4 (2.61%) Relational Database
14 2 (1.31%) NoSQL
14 2 (1.31%) Base SAS
14 2 (1.31%) SAS Enterprise Miner
15 1 (0.65%) Crystal Reports
15 1 (0.65%) Oracle Reports
Development Applications
1 3 (1.96%) Visual Studio
1 3 (1.96%) Dreamweaver
2 1 (0.65%) JIRA
2 1 (0.65%) WATIR
2 1 (0.65%) Selenium
2 1 (0.65%) Git (software)
2 1 (0.65%) Jenkins
General
1 153 (100.00%) Marketing
2 19 (12.42%) Retail
3 15 (9.80%) Finance
4 14 (9.15%) Banking
5 11 (7.19%) Telecoms
6 3 (1.96%) Advertising
7 1 (0.65%) Legal
7 1 (0.65%) German Language
Job Titles
1 71 (46.41%) Analyst
2 26 (16.99%) Developer
2 26 (16.99%) Insight Analyst
3 25 (16.34%) Data Analyst
4 19 (12.42%) SQL Developer
5 14 (9.15%) Marketing Analyst
6 12 (7.84%) Marketing Data Analyst
7 11 (7.19%) Customer Analyst
8 9 (5.88%) Business Analyst
9 8 (5.23%) Graduate
9 8 (5.23%) MIS Manager
10 7 (4.58%) Campaign Analyst
10 7 (4.58%) Customer Insight Analyst
10 7 (4.58%) Marketing Manager
11 6 (3.92%) Senior Analyst
12 5 (3.27%) SAS Analyst
12 5 (3.27%) Report Analyst
12 5 (3.27%) Senior Insight Analyst
12 5 (3.27%) SQL Reporting Analyst
13 4 (2.61%) CRM Analyst
Libraries, Frameworks & Software Standards
1 19 (12.42%) XML
2 9 (5.88%) HTML
3 3 (1.96%) .NET
3 3 (1.96%) ODBC
3 3 (1.96%) XHTML
4 1 (0.65%) Hibernate
4 1 (0.65%) Spring
4 1 (0.65%) .NET Framework
4 1 (0.65%) Spring MVC
4 1 (0.65%) ASP.NET MVC
4 1 (0.65%) Entity Framework
4 1 (0.65%) ASP.NET
Miscellaneous
1 48 (31.37%) Analytical Skills
2 19 (12.42%) Digital Media
3 13 (8.50%) Social Media
4 9 (5.88%) Statistics
4 9 (5.88%) Mathematics
5 4 (2.61%) Copywriting
6 3 (1.96%) Visualisation
6 3 (1.96%) Graphic Design
7 2 (1.31%) Economics
7 2 (1.31%) Enterprise Software
8 1 (0.65%) Data Structures
8 1 (0.65%) Computer Science
Processes & Methodologies
1 80 (52.29%) CRM
2 42 (27.45%) Analytics
3 39 (25.49%) Digital Marketing
4 38 (24.84%) Data Management
5 31 (20.26%) Time Management
6 28 (18.30%) Campaign Management
7 27 (17.65%) Business Intelligence
8 24 (15.69%) Data Analysis
9 22 (14.38%) Web Development
9 22 (14.38%) Email Marketing
9 22 (14.38%) Customer Insight
10 20 (13.07%) Continuous Improvement
11 19 (12.42%) E-Commerce
12 17 (11.11%) Project Management
13 14 (9.15%) Marketing Strategy
14 13 (8.50%) Propensity Modelling
14 13 (8.50%) Customer Segmentation
15 12 (7.84%) Agile Software Development
16 11 (7.19%) Data Entry
17 10 (6.54%) Web Analytics
Programming Languages
1 85 (55.56%) SQL
2 51 (33.33%) T-SQL
3 8 (5.23%) VBA
4 3 (1.96%) C
4 3 (1.96%) C#
4 3 (1.96%) JavaScript
5 2 (1.31%) Python
5 2 (1.31%) SAS Macro
5 2 (1.31%) R
6 1 (0.65%) PHP
6 1 (0.65%) Java
Qualifications
1 37 (24.18%) Degree
2 1 (0.65%) MBA
Quality Assurance & Compliance
1 32 (20.92%) QA
2 1 (0.65%) SLA
System Software
1 4 (2.61%) Hyper-V
Vendors
1 40 (26.14%) Microsoft
2 16 (10.46%) Google
3 10 (6.54%) Salesforce.com
4 8 (5.23%) Oracle
4 8 (5.23%) SAP
5 6 (3.92%) Adobe
5 6 (3.92%) Omniture
5 6 (3.92%) Teradata
6 4 (2.61%) Alterian
6 4 (2.61%) VMware
6 4 (2.61%) Business Objects
6 4 (2.61%) Veeam
7 3 (1.96%) Sage
8 2 (1.31%) Chordiant
8 2 (1.31%) IBM
8 2 (1.31%) WebSideStory
8 2 (1.31%) Maxymiser
8 2 (1.31%) Tableau
9 1 (0.65%) Marketo
9 1 (0.65%) DoubleClick
City, London
Understanding Recruitment
Salary: £30000 - £35000 per annum + Execllent Benefits
Posted: 6 hours ago
London
C4 Commerce
Salary: From £30,000 to £40,000 per annum + Bonus & Package
Posted: 2 days ago
London
Parallel Consulting
Salary: £35000 - £40000 per annum + pension, benefits, 20% bonus
Posted: 3 days ago
City, London
Experis Ltd
Salary: £60000.00 - £62220.00 per annum + benefits
Posted: 3 days ago
London
GL Global
Salary: Bonus
Posted: 6 days ago
Romford
Modis International - London
Salary: £35000 - £45000 per annum + PACKAGE
Posted: 6 days ago
City of London
Interquest - IQ ESM
Salary: £150000 per annum + Benefits
Posted: 9 days ago
City of London
Progressive Recruitment
Salary: £50000 - £55000 per annum + competitive
Posted: 12 days ago
Romford
Modis International - London
Salary: £25000 - £30000 per annum + PACKAGE
Posted: 17 days ago