The table below looks at the statistics for Marketing Analytics skills in IT jobs advertised for the London region. Included is a guide to the salaries offered in IT jobs that have cited Marketing Analytics over the 3 months to 30 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
30 Jul 2016
Same period 2015 Same period 2014
Marketing Analytics
Rank 569 595 647
Rank change year-on-year
+26 +52
Permanent jobs citing Marketing Analytics 47 57 49
As % of all permanent IT jobs located in London 0.12% 0.13% 0.10%
As % of the Processes & Methodologies category 0.13% 0.15% 0.12%
Number of salaries quoted 42 49 45
Median salary £48,750 £60,000 £50,000
Median salary % change year-on-year
-18.75% +20.00%
90% offered a salary of more than £40,000 £39,500 £36,000
10% offered a salary of more than £66,000 £91,000 £86,500
UK excluding London median salary £50,000 £37,500 £35,000
% change year-on-year
+33.33% +7.14%
Marketing Analytics
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the London region.

Processes & Methodologies Category
London
Permanent IT job ads with a match in the
Processes & Methodologies category
35244 38971 42065
As % of all permanent IT jobs located in London 89.57% 87.91% 87.24%
Number of salaries quoted 30536 32722 34884
Median salary £60,000 £57,500 £55,000
Median salary % change year-on-year
+4.34% +4.54%
90% offered a salary of more than £40,000 £37,500 £37,500
10% offered a salary of more than £85,000 £80,000 £82,500
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Marketing Analytics
Jobs Demand Trend in London

The demand trend of job ads across the London region citing Marketing Analytics as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Marketing Analytics Jobs Demand Trend in London

Marketing Analytics
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analytics across the London region.

Marketing Analytics Salary Trend in London

Marketing Analytics
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Marketing Analytics across the London region over the 3 months to 30 July 2016.

Marketing Analytics Salary Histogram in London

Marketing Analytics
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Analytics within the London region over the 3 months to 30 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +62 8 £45,000 -25.00% 1
Wimbledon - 2 £47,500 -
Marketing Analytics
England

Marketing Analytics
Top 30 Related IT Skills in London

For the 6 months to 30 July 2016, IT jobs citing Marketing Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the London region with a requirement for Marketing Analytics.

1 99 (100.00%) Marketing
1 99 (100.00%) Analytics
2 56 (56.57%) SQL
3 45 (45.45%) Analytical Skills
4 37 (37.37%) SAS
5 33 (33.33%) Finance
5 33 (33.33%) Data Analytics
6 27 (27.27%) Advertising
7 26 (26.26%) Business Intelligence
7 26 (26.26%) CRM
8 23 (23.23%) Degree
9 21 (21.21%) Mathematics
9 21 (21.21%) E-Commerce
10 20 (20.20%) Retail
10 20 (20.20%) Predictive Modelling
10 20 (20.20%) Social Media
11 18 (18.18%) Telecoms
11 18 (18.18%) Actionable Insight
12 17 (17.17%) Data Management
12 17 (17.17%) Statistics
13 16 (16.16%) Econometrics
13 16 (16.16%) Big Data
14 15 (15.15%) SEO
14 15 (15.15%) Digital Marketing
15 14 (14.14%) Agile Software Development
15 14 (14.14%) Project Management
15 14 (14.14%) Python
15 14 (14.14%) Mobile App
16 12 (12.12%) Relational Database
16 12 (12.12%) Data Mining

Marketing Analytics
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 37 (37.37%) SAS
2 3 (3.03%) Apache Spark
3 1 (1.01%) Apache
3 1 (1.01%) Apache Pig
3 1 (1.01%) CMS
3 1 (1.01%) IIS
3 1 (1.01%) NetWeaver
3 1 (1.01%) nginx
3 1 (1.01%) Sitecore CMS
Applications
1 11 (11.11%) SPSS
2 4 (4.04%) MS Excel
3 2 (2.02%) EViews
3 2 (2.02%) MS PowerPoint
4 1 (1.01%) MS Office
4 1 (1.01%) MS Project
4 1 (1.01%) MS Visio
4 1 (1.01%) Spreadsheet
4 1 (1.01%) Stata
Business Applications
1 5 (5.05%) SAP Oil and Gas
2 3 (3.03%) Eloqua
2 3 (3.03%) WebTrends
3 1 (1.01%) FastStats
Cloud Services
1 9 (9.09%) Google Analytics
2 5 (5.05%) SaaS
3 4 (4.04%) Adobe Analytics
4 3 (3.03%) Amazon AWS
4 3 (3.03%) Microsoft Azure
5 2 (2.02%) Amazon EMR
5 2 (2.02%) Google Tag Manager
6 1 (1.01%) Amazon EC2
6 1 (1.01%) Amazon S3
6 1 (1.01%) BlueKai
6 1 (1.01%) Office 365
Communications & Networking
1 11 (11.11%) Internet
2 7 (7.07%) ATM
2 7 (7.07%) SMS
3 1 (1.01%) VPN
Database & Business Intelligence
1 16 (16.16%) Big Data
2 12 (12.12%) Data Mining
2 12 (12.12%) Relational Database
3 8 (8.08%) Hadoop
3 8 (8.08%) SQL Server
4 6 (6.06%) PostgreSQL
4 6 (6.06%) RDBMS
4 6 (6.06%) SQL Server Reporting Services
5 5 (5.05%) QlikView
5 5 (5.05%) SQL Server Analysis Services
5 5 (5.05%) SQL Server Integration Services
6 4 (4.04%) Data Warehouse
6 4 (4.04%) OLAP
7 3 (3.03%) Amazon Redshift
7 3 (3.03%) Base SAS
7 3 (3.03%) BusinessObjects
7 3 (3.03%) OLTP
7 3 (3.03%) SAS Enterprise Guide
8 2 (2.02%) Enterprise Data Warehouse
8 2 (2.02%) Power BI
Development Applications
1 7 (7.07%) Git (software)
2 6 (6.06%) Gradle
2 6 (6.06%) Maven
3 2 (2.02%) Visual Website Optimizer
4 1 (1.01%) Team Foundation Server
General
1 99 (100.00%) Marketing
2 33 (33.33%) Finance
3 27 (27.27%) Advertising
4 20 (20.20%) Retail
5 18 (18.18%) Telecoms
6 12 (12.12%) Games
7 5 (5.05%) Electronics
7 5 (5.05%) Manufacturing
8 4 (4.04%) French Language
8 4 (4.04%) German Language
8 4 (4.04%) Italian Language
8 4 (4.04%) Spanish Language
9 2 (2.02%) Banking
10 1 (1.01%) Financial Institution
10 1 (1.01%) Law
10 1 (1.01%) Pharmaceutical
Job Titles
1 32 (32.32%) Analyst
2 15 (15.15%) Insight Analyst
3 14 (14.14%) Marketing Manager
4 13 (13.13%) Analytics Manager
5 11 (11.11%) Campaign Analyst
5 11 (11.11%) Developer
6 10 (10.10%) Consultant
7 9 (9.09%) Campaign Manager
8 7 (7.07%) CRM Manager
8 7 (7.07%) Java Developer
8 7 (7.07%) Marketing Consultant
8 7 (7.07%) SQL Analyst
9 6 (6.06%) Analytics Consultant
9 6 (6.06%) Data Analyst
9 6 (6.06%) J2EE Developer
9 6 (6.06%) Java/J2EE Developer
10 5 (5.05%) Marketing Analytics Manager
10 5 (5.05%) Project Manager
11 4 (4.04%) Business Analyst
11 4 (4.04%) Senior Project Manager
Libraries, Frameworks & Software Standards
1 11 (11.11%) HTML
2 6 (6.06%) ActiveMQ
2 6 (6.06%) Hibernate
2 6 (6.06%) J2EE
2 6 (6.06%) JPA
2 6 (6.06%) Spring
2 6 (6.06%) Spring Integration
2 6 (6.06%) XML
3 5 (5.05%) .NET
3 5 (5.05%) CSS
3 5 (5.05%) Natural Language Processing
3 5 (5.05%) SOAP
4 4 (4.04%) Node.js
5 3 (3.03%) AngularJS
5 3 (3.03%) MDX
6 2 (2.02%) jQuery
7 1 (1.01%) ASP.NET Web API
7 1 (1.01%) Pandas
7 1 (1.01%) Play Framework
7 1 (1.01%) React
Miscellaneous
1 45 (45.45%) Analytical Skills
2 21 (21.21%) Mathematics
3 20 (20.20%) Social Media
4 17 (17.17%) Statistics
5 14 (14.14%) Mobile App
6 11 (11.11%) Online Games
7 8 (8.08%) Economics
7 8 (8.08%) Visualisation
8 5 (5.05%) FMCG
9 4 (4.04%) Applied Mathematics
9 4 (4.04%) Computer Science
9 4 (4.04%) Digital Media
9 4 (4.04%) Psychology
10 3 (3.03%) Blog
10 3 (3.03%) Credit Risk
11 2 (2.02%) Copywriting
11 2 (2.02%) Data Structures
11 2 (2.02%) Management Information System
12 1 (1.01%) Artificial Intelligence
12 1 (1.01%) Clustering
Operating Systems
1 6 (6.06%) Unix
2 5 (5.05%) Android
2 5 (5.05%) Apple iOS
3 2 (2.02%) CentOS
3 2 (2.02%) Linux
4 1 (1.01%) Red Hat Enterprise Linux
4 1 (1.01%) Windows
4 1 (1.01%) Windows Server
4 1 (1.01%) Windows Server 2008
4 1 (1.01%) Windows Server 2012
Processes & Methodologies
1 99 (100.00%) Analytics
2 33 (33.33%) Data Analytics
3 26 (26.26%) Business Intelligence
3 26 (26.26%) CRM
4 21 (21.21%) E-Commerce
5 20 (20.20%) Predictive Modelling
6 18 (18.18%) Actionable Insight
7 17 (17.17%) Data Management
8 16 (16.16%) Econometrics
9 15 (15.15%) Digital Marketing
9 15 (15.15%) SEO
10 14 (14.14%) Agile Software Development
10 14 (14.14%) Project Management
11 11 (11.11%) Programme Management
12 10 (10.10%) Campaign Management
12 10 (10.10%) Open Source
12 10 (10.10%) Statistical Modelling
13 8 (8.08%) TDD
14 7 (7.07%) Direct Marketing
14 7 (7.07%) Stakeholder Management
Programming Languages
1 56 (56.57%) SQL
2 14 (14.14%) Python
3 11 (11.11%) R
4 9 (9.09%) Java
5 6 (6.06%) JavaScript
6 5 (5.05%) C#
6 5 (5.05%) PL/SQL
7 4 (4.04%) PHP
7 4 (4.04%) VB
8 3 (3.03%) Scala
9 2 (2.02%) MATLAB
9 2 (2.02%) Ruby
9 2 (2.02%) T-SQL
10 1 (1.01%) Bash Shell
10 1 (1.01%) Go
10 1 (1.01%) Perl
10 1 (1.01%) TypeScript
10 1 (1.01%) VBA
Qualifications
1 23 (23.23%) Degree
2 2 (2.02%) PhD
3 1 (1.01%) MBA
Quality Assurance & Compliance
1 4 (4.04%) QA
2 1 (1.01%) Data Quality
2 1 (1.01%) SLA
System Software
1 6 (6.06%) Docker
1 6 (6.06%) HDFS
Systems Management
1 1 (1.01%) HAProxy
1 1 (1.01%) Microsoft Clustering
1 1 (1.01%) Nagios
1 1 (1.01%) Puppet
Vendors
1 10 (10.10%) Google
1 10 (10.10%) Salesforce.com
2 9 (9.09%) Adobe
2 9 (9.09%) Facebook
2 9 (9.09%) Tableau
3 6 (6.06%) Microsoft
3 6 (6.06%) Oracle
3 6 (6.06%) SAP
4 4 (4.04%) Alteryx
5 3 (3.03%) Omniture
6 2 (2.02%) Optimizely
6 2 (2.02%) Salesforce Marketing Cloud
6 2 (2.02%) Tealium
7 1 (1.01%) Cognos
7 1 (1.01%) MicroStrategy
7 1 (1.01%) Netezza
7 1 (1.01%) Red Hat
7 1 (1.01%) Sitecore
7 1 (1.01%) Twitter
7 1 (1.01%) Vertica
City, London
First Point
Salary: £40000.00 - £55000.00 per annum
Posted: 3 days ago
London
People Source Consulting
Salary: £40000 - £50000 per annum + Bonus and benefits package
Posted: 22 days ago