The table below looks at the statistics for Marketing Analytics skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Analytics over the 3 months to 24 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Apr 2015
Same period 2014 Same period 2013
Marketing Analytics
Rank 602 627 574
Rank change year-on-year
+25 -53
Permanent jobs citing Marketing Analytics 27 32 53
As % of all permanent IT jobs located in London 0.061% 0.065% 0.12%
As % of the Processes & Methodologies category 0.072% 0.078% 0.14%
Number of salaries quoted 27 30 36
Average salary £50,000 £45,750 £50,000
Average salary % change year-on-year
+9.28% -8.50%
90% offered a salary of more than £30,000 £26,000 £40,000
10% offered a salary of more than £58,500 £80,000 £77,500
UK excluding London average salary £40,000 £32,500 £40,000
% change year-on-year
+23.07% -18.75%
Marketing Analytics
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the London region.

Processes & Methodologies Category
London
Permanent IT job ads with a match in the
Processes & Methodologies category
37718 41209 38006
As % of all permanent IT jobs located in London 84.72% 83.70% 82.89%
Number of salaries quoted 31453 33760 31705
Average salary £57,500 £55,000 £55,000
Average salary % change year-on-year
+4.54% -
90% offered a salary of more than £37,500 £37,500 £37,500
10% offered a salary of more than £80,000 £80,000 £80,000
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Marketing Analytics
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Marketing Analytics across the London region as a proportion of the total demand within the Processes & Methodologies category.

Marketing Analytics Jobs Demand Trend in London

Marketing Analytics
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analytics across the London region.

Marketing Analytics Salary Trend in London

Marketing Analytics
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Marketing Analytics across the London region over the 3 months to 24 April 2015.

Marketing Analytics Salary Histogram in London

Marketing Analytics
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Analytics within the London region over the 3 months to 24 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +37 9 £55,000 +10.00%
Romford - 1 £44,000 -
Marketing Analytics
England

Marketing Analytics
Top 30 Related IT Skills in London

For the 6 months to 24 April 2015, IT jobs across the London region citing Marketing Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Analytics.

1 45 (100.00%) Marketing
1 45 (100.00%) Analytics
2 23 (51.11%) SQL
3 18 (40.00%) SAS
3 18 (40.00%) Degree
4 17 (37.78%) Finance
5 13 (28.89%) Analytical Skills
6 12 (26.67%) Business Intelligence
6 12 (26.67%) Digital Marketing
7 11 (24.44%) Retail
8 10 (22.22%) R
9 9 (20.00%) Mathematics
9 9 (20.00%) SPSS
9 9 (20.00%) VBA
9 9 (20.00%) Risk Analytics
10 8 (17.78%) CRM
10 8 (17.78%) Data Analysis
10 8 (17.78%) Economics
11 7 (15.56%) Python
11 7 (15.56%) JavaScript
11 7 (15.56%) Tableau
11 7 (15.56%) Customer Insight
11 7 (15.56%) Data Analytics
12 6 (13.33%) Credit Risk
12 6 (13.33%) Google Analytics
12 6 (13.33%) Direct Marketing
12 6 (13.33%) Google
12 6 (13.33%) E-Commerce
13 5 (11.11%) SEO
13 5 (11.11%) Stakeholder Management

Marketing Analytics
Top Related IT Skills in London by Category

For the 6 months to 24 April 2015, IT jobs across the London region citing Marketing Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Analytics. Up to 20 skills are shown per category.

Application Platforms
1 18 (40.00%) SAS
Applications
1 9 (20.00%) SPSS
2 3 (6.67%) MS Excel
3 2 (4.44%) MS Office
Business Applications
1 3 (6.67%) WebTrends
Cloud Services
1 6 (13.33%) Google Analytics
2 1 (2.22%) Adobe Analytics
Database & Business Intelligence
1 4 (8.89%) Data Mining
1 4 (8.89%) QlikView
1 4 (8.89%) Big Data
2 2 (4.44%) Base SAS
2 2 (4.44%) MS Access
2 2 (4.44%) Data Warehouse
3 1 (2.22%) SQL Server
3 1 (2.22%) Crystal Reports
General
1 45 (100.00%) Marketing
2 17 (37.78%) Finance
3 11 (24.44%) Retail
4 2 (4.44%) Advertising
5 1 (2.22%) Banking
5 1 (2.22%) Legal
5 1 (2.22%) Pharmaceutical
5 1 (2.22%) Telecoms
Job Titles
1 17 (37.78%) Analyst
2 10 (22.22%) Senior Manager
3 6 (13.33%) Risk Manager
3 6 (13.33%) Strategy Manager
4 5 (11.11%) Marketing Analyst
4 5 (11.11%) Data Analyst
5 4 (8.89%) Developer
5 4 (8.89%) Software Developer
6 3 (6.67%) Commercial Manager
6 3 (6.67%) CRM Manager
6 3 (6.67%) Senior Commercial Manager
6 3 (6.67%) Insight Analyst
6 3 (6.67%) Marketing Data Analyst
7 2 (4.44%) SAS Analyst
7 2 (4.44%) Agile Business Analyst
7 2 (4.44%) Project Manager
7 2 (4.44%) Business Analyst
7 2 (4.44%) Product Analyst
7 2 (4.44%) Web Analyst
8 1 (2.22%) Database Manager
Libraries, Frameworks & Software Standards
1 4 (8.89%) .NET
1 4 (8.89%) ASP.NET
1 4 (8.89%) Web Services
1 4 (8.89%) WinForms
1 4 (8.89%) .NET Framework
2 3 (6.67%) HTML
3 1 (2.22%) CSS
Miscellaneous
1 13 (28.89%) Analytical Skills
2 9 (20.00%) Mathematics
3 8 (17.78%) Economics
4 6 (13.33%) Credit Risk
5 5 (11.11%) Statistics
6 4 (8.89%) Computer Science
6 4 (8.89%) Data Structures
6 4 (8.89%) Algorithms
7 3 (6.67%) Informatics
7 3 (6.67%) Digital Media
8 2 (4.44%) Social Media
Processes & Methodologies
1 45 (100.00%) Analytics
2 12 (26.67%) Business Intelligence
2 12 (26.67%) Digital Marketing
3 9 (20.00%) Risk Analytics
4 8 (17.78%) Data Analysis
4 8 (17.78%) CRM
5 7 (15.56%) Data Analytics
5 7 (15.56%) Customer Insight
6 6 (13.33%) E-Commerce
6 6 (13.33%) Direct Marketing
7 5 (11.11%) SEO
7 5 (11.11%) Stakeholder Management
8 4 (8.89%) OO
8 4 (8.89%) Agile Software Development
8 4 (8.89%) Data Management
8 4 (8.89%) B2C
8 4 (8.89%) Project Management
8 4 (8.89%) MVC
8 4 (8.89%) Pay per click
8 4 (8.89%) Marketing Strategy
Programming Languages
1 23 (51.11%) SQL
2 10 (22.22%) R
3 9 (20.00%) VBA
4 7 (15.56%) Python
4 7 (15.56%) JavaScript
5 4 (8.89%) C#
5 4 (8.89%) C++
5 4 (8.89%) Java
6 1 (2.22%) MATLAB
Qualifications
1 18 (40.00%) Degree
2 3 (6.67%) PhD
Quality Assurance & Compliance
1 1 (2.22%) QA
Vendors
1 7 (15.56%) Tableau
2 6 (13.33%) Google
3 4 (8.89%) SAP
3 4 (8.89%) IBM
3 4 (8.89%) DevExpress
4 3 (6.67%) Omniture
4 3 (6.67%) Microsoft
4 3 (6.67%) Adobe
4 3 (6.67%) Coremetrics
4 3 (6.67%) Oracle
5 1 (2.22%) Business Objects
5 1 (2.22%) Salesforce.com
5 1 (2.22%) comScore
5 1 (2.22%) Pardot
London
Harnham
Salary: £75000 - £90000 per annum + benefits
Posted: Yesterday
London
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Salary: £20000 - £30000 per annum
Posted: 2 days ago
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ANSON MCCADE
Salary: £60k-£110ks excellent benefits and extensive career progression opport
Posted: 3 days ago
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Salary: £30,000 - £65,000 per year
Posted: 4 days ago