The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 17 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
17 Sep 2014
Same period 2013 Same period 2012
Google Analytics
Rank 314 383 406
Rank change year-on-year
+69 +23
Permanent jobs citing Google Analytics 372 249 248
As % of all permanent IT jobs located in London 0.82% 0.56% 0.49%
As % of the Business Applications category 10.63% 7.38% 6.27%
Number of salaries quoted 219 171 218
Average salary £38,500 £45,000 £40,000
Average salary % change year-on-year
-14.44% +12.50%
90% offered a salary of more than £27,500 £27,500 £27,500
10% offered a salary of more than £60,000 £60,000 £60,000
UK excluding London average salary £32,500 £30,000 £32,500
% change year-on-year
+8.33% -7.69%
Google Analytics
England

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the London region.

Business Applications Category
London
Permanent IT job ads with a match in the
Business Applications category
3500 3376 3958
As % of all permanent IT jobs located in London 7.72% 7.60% 7.84%
Number of salaries quoted 2818 2705 3347
Average salary £57,500 £57,500 £60,000
Average salary % change year-on-year
- -4.16%
90% offered a salary of more than £40,000 £40,000 £40,000
10% offered a salary of more than £75,000 £80,000 £80,000
UK excluding London average salary £50,000 £47,500 £47,500
% change year-on-year
+5.26% -

Google Analytics
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the London region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in London

Google Analytics
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the London region.

Google Analytics Salary Trend in London

Google Analytics
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Google Analytics across the London region over the 3 months to 17 September 2014.

Google Analytics Salary Histogram in London

Google Analytics
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google Analytics within the London region over the 3 months to 17 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +43 84 £38,750 -18.42% 3
Southwark - 9 £55,000 - 2
Ruislip - 4 £25,500 -
Westminster -2 2 £45,000 -
Enfield - 2 £31,250 -
Harrow - 1 - -
Wimbledon - 1 £27,500 -
Google Analytics
England

Google Analytics
Top 30 Related IT Skills in London

For the 6 months to 17 September 2014, IT jobs across the London region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 736 (100.00%) Google
1 736 (100.00%) Analytics
2 474 (64.40%) Marketing
3 294 (39.95%) Analytical Skills
4 258 (35.05%) HTML
5 247 (33.56%) Web Analytics
6 197 (26.77%) Degree
6 197 (26.77%) Digital Marketing
7 190 (25.82%) SEO
8 186 (25.27%) JavaScript
9 178 (24.18%) Advertising
10 165 (22.42%) E-Commerce
11 162 (22.01%) CSS
12 151 (20.52%) Social Media
13 135 (18.34%) Pay per click
14 125 (16.98%) Omniture
15 124 (16.85%) Online Marketing
16 123 (16.71%) Finance
17 117 (15.90%) SQL
18 110 (14.95%) User Experience
19 105 (14.27%) Adobe
20 101 (13.72%) WebTrends
21 89 (12.09%) Retail
22 88 (11.96%) Facebook
23 87 (11.82%) Project Management
24 84 (11.41%) SiteCatalyst
25 81 (11.01%) Agile Software Development
26 80 (10.87%) Email Marketing
27 79 (10.73%) Publishing
28 77 (10.46%) jQuery

Google Analytics
Top Related IT Skills in London by Category

For the 6 months to 17 September 2014, IT jobs across the London region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 63 (8.56%) CMS
2 50 (6.79%) Apache
3 38 (5.16%) nginx
4 34 (4.62%) WordPress
5 27 (3.67%) SAS
6 21 (2.85%) Tomcat
6 21 (2.85%) IIS
7 12 (1.63%) Facebook Platform
8 11 (1.49%) SharePoint
8 11 (1.49%) Drupal
9 8 (1.09%) Node.js
10 7 (0.95%) Sitecore CMS
11 6 (0.82%) Confluence
12 5 (0.68%) PrestaShop
13 2 (0.27%) Apache Pig
13 2 (0.27%) SharePoint 2010
13 2 (0.27%) Lync
13 2 (0.27%) ColdFusion
14 1 (0.14%) WebSphere
14 1 (0.14%) SugarCRM
Applications
1 58 (7.88%) MS Excel
2 47 (6.39%) MS PowerPoint
3 44 (5.98%) Photoshop
4 39 (5.30%) MS Office
5 24 (3.26%) SPSS
6 13 (1.77%) Adobe Illustrator
7 6 (0.82%) InDesign
7 6 (0.82%) FastStats
8 5 (0.68%) OmniGraffle
9 4 (0.54%) Fireworks
10 1 (0.14%) Stata
10 1 (0.14%) MS Visio
Business Applications
1 101 (13.72%) WebTrends
2 84 (11.41%) SiteCatalyst
3 11 (1.49%) Magento
4 3 (0.41%) Dynamics CRM
5 2 (0.27%) SAP InfiniteInsight
5 2 (0.27%) Oracle CRM
5 2 (0.27%) Tridion
Cloud Services
1 29 (3.94%) SaaS
2 17 (2.31%) GitHub
3 15 (2.04%) Amazon AWS
4 11 (1.49%) MailChimp
5 9 (1.22%) Office 365
6 6 (0.82%) Microsoft Azure
7 5 (0.68%) Pure360
8 4 (0.54%) Responsys
Communications & Networking
1 19 (2.58%) Firewall
2 13 (1.77%) Internet
3 6 (0.82%) Intranet
4 4 (0.54%) VPN
4 4 (0.54%) SMS
5 3 (0.41%) HTTP
6 1 (0.14%) Broadband
6 1 (0.14%) VoIP
6 1 (0.14%) DNS
6 1 (0.14%) MPLS
Database & Business Intelligence
1 66 (8.97%) MySQL
2 31 (4.21%) Big Data
3 24 (3.26%) SQL Server
4 22 (2.99%) QlikView
5 19 (2.58%) Relational Database
6 16 (2.17%) Data Warehouse
7 15 (2.04%) Data Mining
8 14 (1.90%) Redis
9 12 (1.63%) SQL Server Reporting Services
10 10 (1.36%) SQL Server Integration Services
10 10 (1.36%) Crystal Reports
11 9 (1.22%) SQL Server Analysis Services
12 7 (0.95%) Hadoop
13 5 (0.68%) OLAP
13 5 (0.68%) Oracle Reports
14 4 (0.54%) Apache Hive
14 4 (0.54%) SQL Server 2012
14 4 (0.54%) Oracle Database
15 3 (0.41%) MS Access
16 2 (0.27%) DB2
Development Applications
1 36 (4.89%) Git (software)
2 23 (3.13%) JIRA
3 14 (1.90%) Cucumber
3 14 (1.90%) Bitbucket
3 14 (1.90%) RSpec
4 12 (1.63%) Ant
4 12 (1.63%) Jenkins
5 7 (0.95%) Jasmine
6 5 (0.68%) Balsamiq Mockups
6 5 (0.68%) Axure RP
7 3 (0.41%) Dreamweaver
8 2 (0.27%) Subversion
9 1 (0.14%) Visual Studio
General
1 474 (64.40%) Marketing
2 178 (24.18%) Advertising
3 123 (16.71%) Finance
4 89 (12.09%) Retail
5 79 (10.73%) Publishing
6 16 (2.17%) Games
6 16 (2.17%) Billing
7 11 (1.49%) Law
8 8 (1.09%) Electronics
9 6 (0.82%) German Language
10 5 (0.68%) Telecoms
11 4 (0.54%) Automotive
11 4 (0.54%) Multimedia
11 4 (0.54%) Music Industry
11 4 (0.54%) Italian Language
11 4 (0.54%) Russian Language
11 4 (0.54%) Spanish Language
12 3 (0.41%) iGaming
12 3 (0.41%) French Language
12 3 (0.41%) Legal
Job Titles
1 248 (33.70%) Analyst
2 95 (12.91%) Web Analyst
3 78 (10.60%) Developer
4 52 (7.07%) PPC Specialist
4 52 (7.07%) PPC Manager
4 52 (7.07%) PPC Analyst
4 52 (7.07%) PPC Executive
5 39 (5.30%) Data Analyst
6 38 (5.16%) Insight Analyst
7 28 (3.80%) Front-End Developer
8 27 (3.67%) Consultant
8 27 (3.67%) Marketing Manager
9 23 (3.13%) Web Manager
10 22 (2.99%) Senior Analyst
11 21 (2.85%) Account Manager
11 21 (2.85%) Technical Analyst
12 20 (2.72%) Project Manager
13 19 (2.58%) Online Marketing Manager
14 17 (2.31%) Marketing Executive
14 17 (2.31%) Business Analyst
Libraries, Frameworks & Software Standards
1 258 (35.05%) HTML
2 162 (22.01%) CSS
3 77 (10.46%) jQuery
4 64 (8.70%) XML
5 45 (6.11%) JSON
6 39 (5.30%) HTML5
7 32 (4.35%) CSS3
8 28 (3.80%) Web Services
8 28 (3.80%) Ajax
9 26 (3.53%) RESTful
10 25 (3.40%) XHTML
11 24 (3.26%) .NET
12 23 (3.13%) REST
13 21 (2.85%) Sass
14 20 (2.72%) AngularJS
15 19 (2.58%) LESS
16 17 (2.31%) Smarty
17 16 (2.17%) Google Maps API
17 16 (2.17%) Ruby on Rails
18 15 (2.04%) ASP.NET
Miscellaneous
1 294 (39.95%) Analytical Skills
2 151 (20.52%) Social Media
3 110 (14.95%) User Experience
4 69 (9.38%) Mathematics
5 48 (6.52%) Statistics
6 40 (5.43%) Blog
7 36 (4.89%) Computer Science
7 36 (4.89%) Visualisation
8 35 (4.76%) Copywriting
9 31 (4.21%) Mobile App
10 30 (4.08%) Economics
11 22 (2.99%) Physics
12 21 (2.85%) Digital Media
13 15 (2.04%) New Media
14 12 (1.63%) Learning Management System
15 11 (1.49%) Data Protection Act
16 7 (0.95%) Streaming Media
16 7 (0.95%) Management Information System
17 4 (0.54%) Psychology
17 4 (0.54%) FMCG
Operating Systems
1 52 (7.07%) Linux
2 47 (6.39%) Apple iOS
3 43 (5.84%) Android
4 23 (3.13%) Windows
5 14 (1.90%) Solaris
6 7 (0.95%) Mac OS X
6 7 (0.95%) Windows Server 2012
7 2 (0.27%) UNIX
Processes & Methodologies
1 736 (100.00%) Analytics
2 247 (33.56%) Web Analytics
3 197 (26.77%) Digital Marketing
4 190 (25.82%) SEO
5 165 (22.42%) E-Commerce
6 135 (18.34%) Pay per click
7 124 (16.85%) Online Marketing
8 87 (11.82%) Project Management
9 81 (11.01%) Agile Software Development
10 80 (10.87%) Email Marketing
11 76 (10.33%) CRM
12 67 (9.10%) Data Analysis
13 54 (7.34%) Multivariate Testing
14 53 (7.20%) Web Development
15 52 (7.07%) B2B
16 41 (5.57%) B2C
17 40 (5.43%) Market Research
18 37 (5.03%) Marketing Analytics
19 36 (4.89%) Business Intelligence
20 35 (4.76%) Display Advertising
Programming Languages
1 186 (25.27%) JavaScript
2 117 (15.90%) SQL
3 72 (9.78%) PHP
4 39 (5.30%) Java
5 24 (3.26%) VBA
6 20 (2.72%) R
7 18 (2.45%) Ruby
8 16 (2.17%) Shell Script
9 12 (1.63%) Objective-C
9 12 (1.63%) PHP5
10 9 (1.22%) Python
11 4 (0.54%) C
12 3 (0.41%) C#
12 3 (0.41%) Perl
12 3 (0.41%) T-SQL
13 2 (0.27%) PL/SQL
13 2 (0.27%) PowerShell
14 1 (0.14%) MATLAB
14 1 (0.14%) VBScript
14 1 (0.14%) VB
Qualifications
1 197 (26.77%) Degree
2 3 (0.41%) MCSE
2 3 (0.41%) Microsoft Certification
2 3 (0.41%) PMP
2 3 (0.41%) PMI Certification
2 3 (0.41%) Security Cleared
3 2 (0.27%) PhD
3 2 (0.27%) SC Cleared
4 1 (0.14%) BC Cleared
4 1 (0.14%) MBA
4 1 (0.14%) APMP
Quality Assurance & Compliance
1 19 (2.58%) QA
2 4 (0.54%) WCAG
3 3 (0.41%) SLA
System Software
1 7 (0.95%) Active Directory
1 7 (0.95%) Hyper-V
Systems Management
1 12 (1.63%) Capistrano
1 12 (1.63%) Puppet
1 12 (1.63%) Vagrant
2 7 (0.95%) Backup Exec
Vendors
1 736 (100.00%) Google
2 125 (16.98%) Omniture
3 105 (14.27%) Adobe
4 88 (11.96%) Facebook
5 67 (9.10%) Twitter
6 66 (8.97%) Microsoft
7 65 (8.83%) Coremetrics
8 29 (3.94%) Salesforce.com
9 19 (2.58%) Yahoo!
9 19 (2.58%) Sitecore
10 15 (2.04%) Oracle
10 15 (2.04%) Business Objects
11 13 (1.77%) Zend
11 13 (1.77%) Tealeaf
11 13 (1.77%) Hitwise
11 13 (1.77%) ClickTale
12 12 (1.63%) Tableau
13 11 (1.49%) Eloqua
14 7 (0.95%) DoubleClick
14 7 (0.95%) Cisco
London
Aspire
Posted: 16 hours ago
West London
eCom Recruitment
Salary: From £25,000 to £30,000 per annum
Posted: 18 hours ago
Camden, London
Dr Martens
Salary: Highly Competitive
Posted: Yesterday
London
Keene and Lord
Salary: From £40,000 to £50,000 per annum
Posted: Yesterday
London
Clearwater People Solutions
Salary: £35000 - £40000 Per Annum
Posted: 2 days ago
London
Engage PSG
Posted: 2 days ago
London
Red Sofa London
Salary: £65000.00 - £75000.00 per annum + good benefits
Posted: 3 days ago
City, London
Networking People
Posted: 5 days ago
London
Opus Recruitment Solutions Ltd
Salary: £45000 to £50000 per annum - + Benefits
Posted: 5 days ago
West London
QVC
Salary: Unspecified £Competitive + Benefits
Posted: 5 days ago
City, London
Networking People
Posted: 5 days ago
Southwark, London
Periscopix Ltd
Salary: Competitive
Posted: 5 days ago
Southwark, London
Periscopix Ltd
Salary: Competitive
Posted: 5 days ago
London
Resource On Demand Limited
Posted: 6 days ago
London
Propel London Ltd
Posted: 7 days ago
London
Propel London Ltd
Posted: 7 days ago
London
Propel London Ltd
Posted: 7 days ago
Croydon, London
TheSmartList
Salary: + £2k performance related bonus after 6 months
Posted: 15 days ago
Hounslow, London
TheSmartList
Salary: + £2k performance related bonus after 6 months
Posted: 15 days ago
London
TheSmartList
Salary: + £2k performance related bonus after 6 months
Posted: 15 days ago