The first table below looks at the demand for Pay per click skills in IT jobs advertised for the Manchester region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 18 June 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Manchester region.

Location
3 months to
18 Jun 2013
Same period 2012 Same period 2011
Pay per click (PPC)
Rank 166 154 131
Rank change year-on-year
-12 -23
Permanent jobs citing Pay per click 27 23 43
As % of all permanent IT jobs located in Manchester 0.633% 0.616% 1.067%
As % of the Processes & Methodologies category 0.815% 0.832% 1.555%
Number of salaries quoted 27 22 43
Average salary £26,000 £25,000 £24,500
Average salary % change year-on-year
+4.00% +2.04%
90% offered a salary of more than £20,000 £21,500 £21,500
10% offered a salary of more than £40,500 £41,200 £34,000
UK excluding London average salary £30,000 £28,000 £30,000
% change year-on-year
+7.14% -6.66%
All Processes & Methodologies
Manchester
Permanent IT job ads with a match in the
Processes & Methodologies category
3313 2763 2766
As % of all permanent IT jobs located in Manchester 77.64% 74.04% 68.62%
Number of salaries quoted 2845 2423 2511
Average salary £37,500 £35,000 £37,500
Average salary % change year-on-year
+7.14% -6.66%
90% offered a salary of more than £27,500 £25,000 £25,000
10% offered a salary of more than £55,000 £57,500 £52,500
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
Pay per click
North West

Pay per click
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Manchester region as a proportion of the total demand within the Processes & Methodologies category.

Manchester Pay per click Jobs Demand Trend

Pay per click
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Manchester region.

Manchester Pay per click Salary Trend

Pay per click
Salary Histogram

This chart provides a salary histogram for IT jobs citing Pay per click across the Manchester region over the 3 months to 18 June 2013.

Manchester Pay per click Salary Histogram

Pay per click
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the Manchester region over the 3 months to 18 June 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
Altrincham +4 6 £21,500 -17.30%
Bury - 3 £20,000 -
Oldham - 1 £35,000 -
Rochdale - 1 £35,000 -
Pay per click
North West

Pay per click
Top 30 Related IT Skills

For the 6 months to 18 June 2013, IT jobs across the Manchester region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 44 (64.71%) Marketing
2 40 (58.82%) SEO
3 33 (48.53%) Analytics
4 30 (44.12%) Google
5 27 (39.71%) Social Media
6 23 (33.82%) Digital Marketing
7 21 (30.88%) Microsoft
8 19 (27.94%) Google Analytics
8 19 (27.94%) Copywriting
9 18 (26.47%) Degree
9 18 (26.47%) HTML
10 15 (22.06%) CSS
10 15 (22.06%) Web Analytics
11 11 (16.18%) Retail
11 11 (16.18%) Email Marketing
11 11 (16.18%) MS Excel
11 11 (16.18%) Online Marketing
12 10 (14.71%) E-Commerce
13 9 (13.24%) Publishing
13 9 (13.24%) MS PowerPoint
13 9 (13.24%) Competitor Analysis
14 8 (11.76%) Web Development
14 8 (11.76%) Photoshop
15 7 (10.29%) MS Office
15 7 (10.29%) CMS
16 6 (8.824%) Content Management
16 6 (8.824%) Dreamweaver
16 6 (8.824%) B2B
16 6 (8.824%) Finance
17 5 (7.353%) Web Design

Pay per click
Top Related IT Skills by Category

For the 6 months to 18 June 2013, IT jobs across the Manchester region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Development
1 18 (26.47%) HTML
2 15 (22.06%) CSS
3 5 (7.353%) jQuery
4 3 (4.412%) .NET
4 3 (4.412%) ASP.NET
5 1 (1.471%) COM
5 1 (1.471%) XHTML
Application Platforms
1 7 (10.29%) CMS
2 3 (4.412%) WordPress
3 2 (2.941%) SharePoint
Applications
1 11 (16.18%) MS Excel
2 9 (13.24%) MS PowerPoint
3 8 (11.76%) Photoshop
4 7 (10.29%) MS Office
5 2 (2.941%) Adobe Illustrator
6 1 (1.471%) Fireworks
Business Applications
1 19 (27.94%) Google Analytics
2 3 (4.412%) WebTrends
Communications & Networking
1 4 (5.882%) Internet
Database & Business Intelligence
1 1 (1.471%) MySQL
Development Applications
1 6 (8.824%) Dreamweaver
2 3 (4.412%) Visual Studio
3 2 (2.941%) Git (software)
General
1 44 (64.71%) Marketing
2 11 (16.18%) Retail
3 9 (13.24%) Publishing
4 6 (8.824%) Finance
5 5 (7.353%) Advertising
6 3 (4.412%) Telecoms
7 1 (1.471%) Manufacturing
Job Titles
1 36 (52.94%) PPC Specialist
1 36 (52.94%) PPC Manager
1 36 (52.94%) PPC Analyst
1 36 (52.94%) PPC Executive
2 10 (14.71%) SEO Manager
3 4 (5.882%) Developer
4 3 (4.412%) Web Developer
4 3 (4.412%) Sales Executive
4 3 (4.412%) SEO Developer
4 3 (4.412%) E-Commerce Manager
4 3 (4.412%) Marketing Executive
5 2 (2.941%) Coordinator
5 2 (2.941%) Account Manager
6 1 (1.471%) Consultant
6 1 (1.471%) Operations Manager
6 1 (1.471%) Sales Manager
6 1 (1.471%) Business Development Executive
6 1 (1.471%) Marketing Manager
6 1 (1.471%) Sales Director
6 1 (1.471%) Digital Marketing Manager
Miscellaneous
1 27 (39.71%) Social Media
2 19 (27.94%) Copywriting
3 4 (5.882%) Digital Media
4 3 (4.412%) Social Network
5 2 (2.941%) FMCG
5 2 (2.941%) Computer Science
6 1 (1.471%) Blog
6 1 (1.471%) Management Information System
6 1 (1.471%) Economics
6 1 (1.471%) Statistics
6 1 (1.471%) Graphic Design
6 1 (1.471%) Mathematics
Processes & Methodologies
1 40 (58.82%) SEO
2 33 (48.53%) Analytics
3 23 (33.82%) Digital Marketing
4 15 (22.06%) Web Analytics
5 11 (16.18%) Online Marketing
5 11 (16.18%) Email Marketing
6 10 (14.71%) E-Commerce
7 9 (13.24%) Competitor Analysis
8 8 (11.76%) Web Development
9 6 (8.824%) B2B
9 6 (8.824%) Content Management
10 5 (7.353%) Web Design
11 3 (4.412%) Internet Marketing
12 2 (2.941%) Direct Marketing
12 2 (2.941%) B2C
12 2 (2.941%) Project Management
12 2 (2.941%) Web Marketing
13 1 (1.471%) Marketing Strategy
13 1 (1.471%) Social Media Marketing
13 1 (1.471%) Business Development
Programming Languages
1 4 (5.882%) SQL
2 3 (4.412%) JavaScript
2 3 (4.412%) PHP
3 2 (2.941%) C
Qualifications
1 18 (26.47%) Degree
Vendors
1 30 (44.12%) Google
2 21 (30.88%) Microsoft
3 1 (1.471%) Coremetrics
3 1 (1.471%) Eloqua
3 1 (1.471%) Facebook
3 1 (1.471%) Twitter
Greater Manchester
My prestigious client who are a UK leader in their market, are looking for an Experienced SEO manager to join their company and work in the head office...
J-Com
Salary: £40000 Per Annum
Posted: 12 June 2013
Manchester, Lancashire
due to increased work demand they are now looking to bring on an SEO Executive/ Consultant to join their creative and passionate digital team. You will ideally have...
Oscar Associates (UK) Ltd
Salary: £15000 - £35000 per annum
Posted: 13 June 2013
Manchester, Lancashire
LEADING Digital Agency is looking an eCommerce/ Online Marketing Manager!... You must have held a management position within an agency and have excellent skills SEO & PPC & the gamut...
Pro-Quest Resourcing Ltd
Salary: £Negotiable
Posted: 14 June 2013
Manchester, Lancashire
With the aim to create amazing websites, assist with strategies, website optimisation, marketing and eCommerce, you will be busy creating new opportunities for the business. Using a mixture...
Evolution Recruitment Solutions
Salary: 18,000 - 22,000 + OTE 35k
Posted: 12 June 2013