The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Manchester region. Included is a guide to the salaries offered in IT jobs that have cited Pay per click over the 3 months to 28 May 2016 with a comparison to the same period over the previous 2 years.

3 months to
28 May 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 168 147 129
Rank change year-on-year
-21 -18
Permanent jobs citing Pay per click 14 28 60
As % of all permanent IT jobs located in Manchester 0.41% 0.84% 1.55%
As % of the Processes & Methodologies category 0.47% 0.96% 1.82%
Number of salaries quoted 14 15 40
Median salary £29,750 £23,500 £25,000
Median salary % change year-on-year
+26.59% -6.00%
90% offered a salary of more than £22,900 £20,800 £20,000
10% offered a salary of more than £37,500 £30,800 £30,000
UK excluding London median salary £31,250 £27,500 £29,000
% change year-on-year
+13.63% -5.17%
Pay per click
North West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Manchester region.

Processes & Methodologies Category
Manchester
Permanent IT job ads with a match in the
Processes & Methodologies category
3010 2926 3301
As % of all permanent IT jobs located in Manchester 88.11% 88.19% 85.39%
Number of salaries quoted 2586 2399 2699
Median salary £45,000 £40,000 £40,000
Median salary % change year-on-year
+12.50% -
90% offered a salary of more than £29,700 £27,500 £26,500
10% offered a salary of more than £62,500 £55,000 £59,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Pay per click
Jobs Demand Trend in Manchester

The demand trend of job ads across the Manchester region citing Pay per click as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Manchester

Pay per click
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Manchester region.

Pay per click Salary Trend in Manchester

Pay per click
Salary Histogram in Manchester

This chart provides a salary histogram for IT jobs citing Pay per click across the Manchester region over the 3 months to 28 May 2016.

Pay per click Salary Histogram in Manchester

Pay per click
Job Locations in Manchester

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the Manchester region over the 3 months to 28 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Altrincham - 1 £27,500 -
Oldham - 1 £25,000 -
Pay per click
North West

Pay per click
Top 30 Related IT Skills in Manchester

For the 6 months to 28 May 2016, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Manchester region with a requirement for Pay per click.

1 29 (93.55%) Marketing
2 23 (74.19%) Digital Marketing
3 22 (70.97%) SEO
4 19 (61.29%) Google
5 15 (48.39%) Analytics
5 15 (48.39%) Analytical Skills
6 12 (38.71%) Google Analytics
7 9 (29.03%) AdWords
8 8 (25.81%) Social Media
8 8 (25.81%) Link Building
8 8 (25.81%) HTML
8 8 (25.81%) CSS
9 6 (19.35%) Finance
9 6 (19.35%) Degree
9 6 (19.35%) Email Marketing
9 6 (19.35%) Online Marketing
10 5 (16.13%) Microsoft
10 5 (16.13%) E-Commerce
10 5 (16.13%) B2B
10 5 (16.13%) Project Management
11 4 (12.90%) XML
11 4 (12.90%) JavaScript
11 4 (12.90%) Statistics
11 4 (12.90%) Retail
11 4 (12.90%) jQuery
11 4 (12.90%) WordPress
11 4 (12.90%) Marketing Strategy
11 4 (12.90%) iPad
12 3 (9.68%) Algorithms
12 3 (9.68%) CMS

Pay per click
Top Related IT Skills in Manchester by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (12.90%) WordPress
2 3 (9.68%) CMS
3 2 (6.45%) Apache
Applications
1 3 (9.68%) MS Excel
2 2 (6.45%) MS Office
2 2 (6.45%) Spreadsheet
3 1 (3.23%) Adobe Creative Suite
Cloud Services
1 12 (38.71%) Google Analytics
2 9 (29.03%) AdWords
Database & Business Intelligence
1 2 (6.45%) MySQL
1 2 (6.45%) SQL Server
2 1 (3.23%) Relational Database
General
1 29 (93.55%) Marketing
2 6 (19.35%) Finance
3 4 (12.90%) Retail
4 2 (6.45%) Advertising
4 2 (6.45%) Banking
5 1 (3.23%) Brand Awareness
5 1 (3.23%) Multimedia
5 1 (3.23%) Retail Banking
5 1 (3.23%) Telecoms
Job Titles
1 4 (12.90%) Developer
1 4 (12.90%) Digital Marketing Manager
1 4 (12.90%) Marketing Manager
1 4 (12.90%) PPC Manager
2 3 (9.68%) Account Manager
2 3 (9.68%) Analyst
2 3 (9.68%) Digital Account Manager
2 3 (9.68%) Marketing Assistant
2 3 (9.68%) PPC Executive
2 3 (9.68%) PPC Specialist
3 2 (6.45%) .NET Developer
3 2 (6.45%) ASP.NET Developer
3 2 (6.45%) ASP.NET MVC Developer
3 2 (6.45%) Digital Analyst
3 2 (6.45%) Digital Marketing Specialist
3 2 (6.45%) Marketing Executive
3 2 (6.45%) Marketing Specialist
3 2 (6.45%) PHP Developer
3 2 (6.45%) SEO Specialist
4 1 (3.23%) .NET Web Developer
Libraries, Frameworks & Software Standards
1 8 (25.81%) CSS
1 8 (25.81%) HTML
2 4 (12.90%) jQuery
2 4 (12.90%) XML
3 2 (6.45%) .NET
3 2 (6.45%) .NET Framework
3 2 (6.45%) ASP.NET
3 2 (6.45%) ASP.NET MVC
3 2 (6.45%) CakePHP
3 2 (6.45%) Entity Framework
3 2 (6.45%) HTML5
3 2 (6.45%) JSON
3 2 (6.45%) LAMP
3 2 (6.45%) NHibernate
3 2 (6.45%) SOAP
3 2 (6.45%) Symfony
3 2 (6.45%) XHTML
Miscellaneous
1 15 (48.39%) Analytical Skills
2 8 (25.81%) Social Media
3 4 (12.90%) iPad
3 4 (12.90%) Statistics
4 3 (9.68%) Algorithms
5 1 (3.23%) Copywriting
Operating Systems
1 2 (6.45%) Linux
Processes & Methodologies
1 23 (74.19%) Digital Marketing
2 22 (70.97%) SEO
3 15 (48.39%) Analytics
4 8 (25.81%) Link Building
5 6 (19.35%) Email Marketing
5 6 (19.35%) Online Marketing
6 5 (16.13%) B2B
6 5 (16.13%) E-Commerce
6 5 (16.13%) Project Management
7 4 (12.90%) Marketing Strategy
8 3 (9.68%) Data Analysis
9 2 (6.45%) B2C
9 2 (6.45%) CRM
9 2 (6.45%) Mentoring
9 2 (6.45%) MVC
9 2 (6.45%) OO
9 2 (6.45%) OO PHP
9 2 (6.45%) Responsive Web Design
9 2 (6.45%) Web Design
9 2 (6.45%) Web Development
Programming Languages
1 4 (12.90%) JavaScript
2 2 (6.45%) C#
2 2 (6.45%) PHP
3 1 (3.23%) SQL
3 1 (3.23%) VBA
Qualifications
1 6 (19.35%) Degree
2 1 (3.23%) MBA
Vendors
1 19 (61.29%) Google
2 5 (16.13%) Microsoft
3 1 (3.23%) Adobe
3 1 (3.23%) Facebook
3 1 (3.23%) Twitter
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