The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the North West region. Included is a guide to the salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 21 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
21 Jan 2017
Same period 2016 Same period 2015
Digital Marketing
England / North West
Rank 183 185 168
Rank change year-on-year
+2 -17
Permanent jobs citing Digital Marketing 65 54 89
As % of all permanent IT jobs located in the North West 1.11% 0.97% 1.30%
As % of the Processes & Methodologies category 1.25% 1.11% 1.50%
Number of salaries quoted 61 51 82
Median salary £36,500 £31,000 £27,500
Median salary % change year-on-year
+17.74% +12.72%
90% offered a salary of more than £22,000 £22,500 £21,500
10% offered a salary of more than £60,000 £82,500 £67,500
UK excluding London median salary £40,000 £40,000 £35,000
% change year-on-year
- +14.28%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the North West region.

Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
5218 4865 5931
As % of all permanent IT jobs located in the North West 88.92% 87.30% 86.51%
Number of salaries quoted 4386 4042 5077
Median salary £42,500 £42,500 £40,000
Median salary % change year-on-year
- +6.25%
90% offered a salary of more than £28,000 £28,500 £27,500
10% offered a salary of more than £60,000 £60,000 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Digital Marketing
Jobs Demand Trend in the North West

The demand trend of job ads across the North West region citing Digital Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the North West

Digital Marketing
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the North West region.

Digital Marketing Salary Trend in the North West

Digital Marketing
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Digital Marketing across the North West region over the 3 months to 21 January 2017.

Digital Marketing Salary Histogram in the North West

Digital Marketing
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the North West region over the 3 months to 21 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -2 42 £37,000 +19.35% 15
Lancashire +6 19 £28,500 +14.00% 5
Merseyside -10 3 £52,500 +50.00%
Cheshire +4 1 £22,500 -15.88% 2
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the North West

For the 6 months to 21 January 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the North West region with a requirement for Digital Marketing.

1 144 (100.00%) Marketing
2 52 (36.11%) CSS
3 50 (34.72%) Finance
4 49 (34.03%) SEO
5 46 (31.94%) Analytics
6 44 (30.56%) HTML
7 38 (26.39%) Business Intelligence
8 37 (25.69%) SAP
8 37 (25.69%) Electronics
8 37 (25.69%) Telecoms
8 37 (25.69%) Manufacturing
8 37 (25.69%) Programme Management
8 37 (25.69%) SAP Oil and Gas
9 36 (25.00%) WordPress
10 33 (22.92%) Agile Software Development
11 32 (22.22%) Magento
12 31 (21.53%) Google
13 30 (20.83%) Web Development
13 30 (20.83%) JavaScript
14 29 (20.14%) Google Analytics
15 28 (19.44%) Pay per click
16 27 (18.75%) E-Commerce
17 26 (18.06%) jQuery
18 25 (17.36%) PHP
18 25 (17.36%) AdWords
19 24 (16.67%) MySQL
20 23 (15.97%) CMS
21 21 (14.58%) Java
22 20 (13.89%) Analytical Skills
22 20 (13.89%) OpenCart

Digital Marketing
Top Related IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 36 (25.00%) WordPress
2 23 (15.97%) CMS
3 17 (11.81%) Drupal
4 15 (10.42%) Joomla!
5 6 (4.17%) Tomcat
6 4 (2.78%) Apache Spark
7 3 (2.08%) Apache
7 3 (2.08%) nginx
8 2 (1.39%) Apache Pig
9 1 (0.69%) DNN
9 1 (0.69%) OpenStack
9 1 (0.69%) SAS
9 1 (0.69%) Sitecore CMS
9 1 (0.69%) Umbraco
Applications
1 14 (9.72%) MS Office
2 8 (5.56%) MS Excel
2 8 (5.56%) Photoshop
3 6 (4.17%) Adobe Illustrator
4 1 (0.69%) Adobe Creative Suite
4 1 (0.69%) MS PowerPoint
4 1 (0.69%) MS Visio
4 1 (0.69%) SPSS
Business Applications
1 37 (25.69%) SAP Oil and Gas
2 32 (22.22%) Magento
3 20 (13.89%) OpenCart
4 5 (3.47%) Payment Gateway
5 1 (0.69%) Dynamics NAV
Cloud Services
1 29 (20.14%) Google Analytics
2 25 (17.36%) AdWords
3 5 (3.47%) Sage Pay
4 2 (1.39%) Amazon AWS
4 2 (1.39%) MailChimp
4 2 (1.39%) PaaS
5 1 (0.69%) iTunes
5 1 (0.69%) Microsoft Azure
5 1 (0.69%) Responsys
Communications & Networking
1 1 (0.69%) DNS
1 1 (0.69%) Firewall
1 1 (0.69%) FTP
1 1 (0.69%) Intrusion Detection
Database & Business Intelligence
1 24 (16.67%) MySQL
2 12 (8.33%) SQL Server
3 10 (6.94%) Big Data
4 7 (4.86%) Hadoop
5 4 (2.78%) Relational Database
6 3 (2.08%) Crystal Reports
6 3 (2.08%) Power BI
7 2 (1.39%) Apache Hive
7 2 (1.39%) Impala
7 2 (1.39%) MongoDB
7 2 (1.39%) Sqoop
8 1 (0.69%) Amazon DynamoDB
8 1 (0.69%) Apache Cassandra
8 1 (0.69%) Couchbase
8 1 (0.69%) NoSQL
8 1 (0.69%) QlikView
8 1 (0.69%) RDBMS
Development Applications
1 8 (5.56%) Jenkins
2 6 (4.17%) Git (software)
3 5 (3.47%) JIRA
3 5 (3.47%) Maven
4 4 (2.78%) Checkstyle
4 4 (2.78%) Eclipse
4 4 (2.78%) Selenium
5 3 (2.08%) Atlassian Bamboo
6 1 (0.69%) Cucumber
6 1 (0.69%) gulp
6 1 (0.69%) SpecFlow
6 1 (0.69%) Team Foundation Server
6 1 (0.69%) TeamCity
6 1 (0.69%) Visual Website Optimizer
General
1 144 (100.00%) Marketing
2 50 (34.72%) Finance
3 37 (25.69%) Electronics
3 37 (25.69%) Manufacturing
3 37 (25.69%) Telecoms
4 16 (11.11%) Advertising
4 16 (11.11%) Retail
5 5 (3.47%) Music Industry
6 2 (1.39%) Brand Awareness
7 1 (0.69%) Pharmaceutical
Job Titles
1 66 (45.83%) Developer
2 19 (13.19%) Senior Developer
2 19 (13.19%) Web Developer
3 18 (12.50%) Analyst
4 14 (9.72%) Java Developer
5 12 (8.33%) Junior
5 12 (8.33%) Junior Developer
6 11 (7.64%) PHP Developer
7 9 (6.25%) Junior Web Developer
7 9 (6.25%) Marketing Manager
7 9 (6.25%) SEO Developer
8 7 (4.86%) Senior Java Developer
9 6 (4.17%) Account Manager
9 6 (4.17%) Campaign Executive
9 6 (4.17%) Digital Executive
9 6 (4.17%) Full Stack Developer
9 6 (4.17%) PPC Executive
9 6 (4.17%) Senior Data Warehouse Specialist
9 6 (4.17%) Senior SEO Specialist
9 6 (4.17%) SEO Specialist
Libraries, Frameworks & Software Standards
1 52 (36.11%) CSS
2 44 (30.56%) HTML
3 26 (18.06%) jQuery
4 15 (10.42%) AngularJS
4 15 (10.42%) HTML5
5 11 (7.64%) .NET
6 10 (6.94%) Node.js
7 9 (6.25%) ASP.NET
7 9 (6.25%) ASP.NET Web API
7 9 (6.25%) CSS3
7 9 (6.25%) Laravel
8 5 (3.47%) D3.js
8 5 (3.47%) WCF
9 3 (2.08%) .NET Framework
9 3 (2.08%) Entity Framework
9 3 (2.08%) Sass
9 3 (2.08%) XML
10 2 (1.39%) Ajax
10 2 (1.39%) LAMP
10 2 (1.39%) Web Services
Miscellaneous
1 20 (13.89%) Analytical Skills
2 18 (12.50%) iPad
2 18 (12.50%) Social Media
3 15 (10.42%) User Experience
4 9 (6.25%) Digital Media
5 8 (5.56%) Algorithms
6 6 (4.17%) Computer Science
7 3 (2.08%) Blog
7 3 (2.08%) Data Structures
7 3 (2.08%) FMCG
7 3 (2.08%) Mathematics
7 3 (2.08%) Mobile App
8 2 (1.39%) Augmented Reality
8 2 (1.39%) Social Network
9 1 (0.69%) Copywriting
9 1 (0.69%) Photography
9 1 (0.69%) Physics
9 1 (0.69%) Psychology
9 1 (0.69%) Statistics
9 1 (0.69%) Video Editing
Operating Systems
1 11 (7.64%) Linux
2 7 (4.86%) Windows
3 6 (4.17%) Apple iOS
3 6 (4.17%) Windows Server
4 5 (3.47%) Unix
5 1 (0.69%) Android
5 1 (0.69%) CentOS
Processes & Methodologies
1 49 (34.03%) SEO
2 46 (31.94%) Analytics
3 38 (26.39%) Business Intelligence
4 37 (25.69%) Programme Management
5 33 (22.92%) Agile Software Development
6 30 (20.83%) Web Development
7 28 (19.44%) Pay per click
8 27 (18.75%) E-Commerce
9 16 (11.11%) Marketing Strategy
10 14 (9.72%) Project Management
11 13 (9.03%) CRM
12 12 (8.33%) Scrum
13 10 (6.94%) MVC
14 9 (6.25%) Campaign Management
14 9 (6.25%) Continuous Delivery
14 9 (6.25%) Continuous Integration
14 9 (6.25%) OO
14 9 (6.25%) Performance Management
14 9 (6.25%) Performance Optimisation
14 9 (6.25%) Unit Testing
Programming Languages
1 30 (20.83%) JavaScript
2 25 (17.36%) PHP
3 21 (14.58%) Java
4 15 (10.42%) SQL
5 13 (9.03%) C#
6 7 (4.86%) C++
7 6 (4.17%) Apple Swift
7 6 (4.17%) C
7 6 (4.17%) Objective-C
7 6 (4.17%) Python
8 2 (1.39%) Groovy
8 2 (1.39%) R
8 2 (1.39%) Ruby
9 1 (0.69%) Bash Shell
9 1 (0.69%) Clojure
9 1 (0.69%) Go
9 1 (0.69%) MATLAB
9 1 (0.69%) PL/SQL
9 1 (0.69%) T-SQL
Qualifications
1 9 (6.25%) Degree
2 3 (2.08%) HNC
2 3 (2.08%) HND
3 2 (1.39%) CISSP
4 1 (0.69%) CISA
4 1 (0.69%) CISM
4 1 (0.69%) CRISC
4 1 (0.69%) ISEB
4 1 (0.69%) ISTQB
4 1 (0.69%) PhD
4 1 (0.69%) Security Cleared
Quality Assurance & Compliance
1 4 (2.78%) PCI DSS
2 3 (2.08%) QA
3 1 (0.69%) SLA
System Software
1 1 (0.69%) Docker
Systems Management
1 5 (3.47%) Puppet
2 4 (2.78%) Ansible
3 3 (2.08%) HAProxy
3 3 (2.08%) Opscode Chef
4 1 (0.69%) HP Quality Center
4 1 (0.69%) Kubernetes
4 1 (0.69%) Mesos
4 1 (0.69%) Rancher
4 1 (0.69%) rkt
4 1 (0.69%) Terraform
Vendors
1 37 (25.69%) SAP
2 31 (21.53%) Google
3 11 (7.64%) Microsoft
4 9 (6.25%) Zend
5 6 (4.17%) Adobe
5 6 (4.17%) Twitter
6 4 (2.78%) Facebook
6 4 (2.78%) Oracle
7 2 (1.39%) Atlassian
7 2 (1.39%) Cloudera
7 2 (1.39%) Hortonworks
8 1 (0.69%) Ektron
8 1 (0.69%) EPiServer
8 1 (0.69%) Maxymiser
8 1 (0.69%) Monetate
8 1 (0.69%) Optimizely
8 1 (0.69%) Red Hat
8 1 (0.69%) Sitecore
8 1 (0.69%) Tableau
Manchester, Lancashire
Searchability
Salary: £20000 - £40000 per annum + 23 Days Holiday
Posted: Yesterday
Greater Manchester
Energize Recruitment Solutions Ltd
Salary: £25000 - £35000 per annum
Posted: Yesterday
Manchester, Lancashire
People Source Consulting
Salary: £55000 - £70000 per annum + training programme
Posted: Yesterday
Manchester, Lancashire
Senitor Associates
Salary: £35000 - £45000 per annum + benefits
Posted: Yesterday
Preston, Lancashire
Crunchposter
Salary: Market related
Posted: 4 days ago
Lancashire
ECOM
Salary: £16000 - £18000 per annum
Posted: Yesterday
Greater Manchester
ECOM
Salary: £30000 - £35000 per annum
Posted: 3 days ago
Blackburn
Recruitment Genius Ltd
Salary: £25000 - £30000 per annum
Posted: 4 days ago
Manchester
People Source Consulting
Salary: £60000 - £65000 per annum + benefits
Posted: 8 days ago
Preston, Lancashire
Applause IT Innovation
Salary: £30000 - £35000 per annum + Benefits
Posted: 4 days ago
Rochdale, Lancashire
Zen Internet Ltd
Salary: Up to £34,000 per annum depending on experience + benefits
Posted: 5 days ago
Manchester
Vivid Resourcing
Posted: 10 days ago
Chester, Cheshire
Searchability
Salary: £20000 - £22000 per annum + Company Bonus, Pension
Posted: 3 days ago
Warrington
People Source Consulting
Posted: 15 days ago
Greater Manchester
ECOM
Salary: £27000 - £32000 per annum
Posted: 18 days ago
Manchester
People Source Consulting
Salary: £35000 - £45000 per annum + amazing benefits + bonus
Posted: 17 days ago
Manchester
ECOM
Salary: £40000 - £50000 per annum
Posted: 17 days ago
Manchester
ECOM
Salary: £25000 - £30000 per annum
Posted: 17 days ago