Digital Marketing Jobs in the North West

Digital Marketing
England > North West

The following table provides summary statistics for permanent job vacancies advertised in the North West with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 29 April 2024 with a comparison to the same period in the previous 2 years.

6 months to
29 Apr 2024
Same period 2023 Same period 2022
Rank 220 284 234
Rank change year-on-year +64 -50 -88
Permanent jobs citing Digital Marketing 75 17 94
As % of all permanent jobs advertised in the North West 0.77% 0.22% 1.00%
As % of the Processes & Methodologies category 0.93% 0.22% 1.05%
Number of salaries quoted 68 8 76
10th Percentile £23,125 £38,875 £22,000
25th Percentile £28,000 £40,000 £35,000
Median annual salary (50th Percentile) £46,250 £42,500 £47,500
Median % change year-on-year +8.82% -10.53% -24.00%
75th Percentile £58,000 £65,000 £61,250
90th Percentile £63,250 £74,000 £78,750
England median annual salary £42,500 £52,500 £50,000
% change year-on-year -19.05% +5.00% -9.09%

All Process and Methodology Skills
North West

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the North West with a requirement for process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 8,077 7,562 8,986
As % of all permanent jobs advertised in the North West 83.16% 95.75% 95.33%
Number of salaries quoted 6,149 3,918 5,375
10th Percentile £28,000 £30,500 £30,000
25th Percentile £37,500 £41,250 £39,000
Median annual salary (50th Percentile) £50,000 £55,000 £52,500
Median % change year-on-year -9.09% +4.76% +10.53%
75th Percentile £65,200 £70,000 £67,500
90th Percentile £80,000 £82,500 £82,500
England median annual salary £55,000 £62,500 £60,000
% change year-on-year -12.00% +4.17% +9.09%

Digital Marketing
Job Vacancy Trend in the North West

Job postings citing Digital Marketing as a proportion of all IT jobs advertised in the North West.

Job vacancy trend for Digital Marketing in the North West

Digital Marketing
Salary Trend in the North West

3-month moving average salary quoted in jobs citing Digital Marketing in the North West.

Salary trend for Digital Marketing in the North West

Digital Marketing
Salary Histogram in the North West

Salary distribution for jobs citing Digital Marketing in the North West over the 6 months to 29 April 2024.

Salary histogram for Digital Marketing in the North West

Digital Marketing
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the North West region over the 6 months to 29 April 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Manchester +58 33 £55,000 +22.22% 33
Cheshire -3 22 £42,500 +6.25% 15
Lancashire +2 12 £28,000 - 8
Merseyside +19 6 £25,500 - 5
Digital Marketing
England

Digital Marketing
Co-occurring Skills and Capabilities in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (8.00%) CMS
2 4 (5.33%) WordPress
Applications
1 6 (8.00%) Microsoft Excel
2 4 (5.33%) Microsoft Office
2 4 (5.33%) Trello
3 2 (2.67%) FileZilla
3 2 (2.67%) Fusion 360
Cloud Services
1 16 (21.33%) Google Analytics
2 5 (6.67%) Canva
2 5 (6.67%) Power Platform
3 4 (5.33%) Google Data Studio
4 3 (4.00%) Azure
4 3 (4.00%) Azure Data Factory
5 2 (2.67%) Adobe Analytics
5 2 (2.67%) AWS
5 2 (2.67%) Azure Cosmos DB
5 2 (2.67%) Google Ads
5 2 (2.67%) Google Sheets
5 2 (2.67%) Google Tag Manager
5 2 (2.67%) SaaS
6 1 (1.33%) Cloud Computing
6 1 (1.33%) dbt
6 1 (1.33%) GCP
6 1 (1.33%) Snowflake
Communications & Networking
1 2 (2.67%) FTP
2 1 (1.33%) Intranet
2 1 (1.33%) MQTT
Database & Business Intelligence
1 7 (9.33%) Tableau
2 5 (6.67%) Power BI
3 3 (4.00%) Looker
4 2 (2.67%) Data Lake
4 2 (2.67%) Data Warehouse
4 2 (2.67%) SQL Server
Development Applications
1 5 (6.67%) JIRA
2 2 (2.67%) LabVIEW
2 2 (2.67%) Visual Studio Code
General
1 75 (100.00%) Marketing
2 22 (29.33%) Social Skills
3 20 (26.67%) Analytical Skills
4 15 (20.00%) Finance
5 13 (17.33%) Organisational Skills
6 6 (8.00%) Advertising
6 6 (8.00%) Electronics
6 6 (8.00%) Manufacturing
6 6 (8.00%) Public Sector
6 6 (8.00%) Telecoms
7 5 (6.67%) Retail
8 2 (2.67%) Aerospace
8 2 (2.67%) Automotive
9 1 (1.33%) Brand Awareness
9 1 (1.33%) Inclusion and Diversity
9 1 (1.33%) Legal
9 1 (1.33%) Publishing
Job Titles
1 16 (21.33%) Analyst
2 7 (9.33%) Digital Project Manager
2 7 (9.33%) Project Manager
3 6 (8.00%) Data Analyst
3 6 (8.00%) Pricing Analyst
3 6 (8.00%) Pricing Data Analyst
4 5 (6.67%) Digital Analyst
4 5 (6.67%) Graduate
4 5 (6.67%) Marketing Executive
5 4 (5.33%) Analytics Manager
5 4 (5.33%) Developer
5 4 (5.33%) Graduate Sales Executive
5 4 (5.33%) Paid Search Manager
5 4 (5.33%) PPC Manager
5 4 (5.33%) Sales Executive
5 4 (5.33%) Search Manager
5 4 (5.33%) SEO Executive
5 4 (5.33%) Web Analytics Manager
5 4 (5.33%) Web Manager
6 3 (4.00%) Database Manager
Libraries, Frameworks & Software Standards
1 6 (8.00%) CSS
1 6 (8.00%) HTML
2 1 (1.33%) Apache Thrift
2 1 (1.33%) RESTful
Miscellaneous
1 22 (29.33%) Social Media
2 6 (8.00%) Pricing Data
3 4 (5.33%) Algorithms
3 4 (5.33%) Graphic Design
4 2 (2.67%) Analogue Electronics
4 2 (2.67%) Analytical Mindset
4 2 (2.67%) Blog
4 2 (2.67%) e-Learning
4 2 (2.67%) Onboarding
4 2 (2.67%) Product Ownership
4 2 (2.67%) Video Editing
5 1 (1.33%) Digital Media
5 1 (1.33%) FPGA
5 1 (1.33%) IoT
5 1 (1.33%) Self-Motivation
Operating Systems
1 1 (1.33%) Linux
Processes & Methodologies
1 32 (42.67%) Analytics
2 15 (20.00%) Pay per click
2 15 (20.00%) SEO
3 12 (16.00%) Project Management
4 10 (13.33%) B2B
4 10 (13.33%) E-Commerce
4 10 (13.33%) Paid Search
4 10 (13.33%) Problem-Solving
5 9 (12.00%) Business Intelligence
6 7 (9.33%) Data Analysis
6 7 (9.33%) Web Analytics
7 6 (8.00%) API Development
7 6 (8.00%) Business Development
7 6 (8.00%) Programme Management
8 5 (6.67%) Cost Management
8 5 (6.67%) Decision-Making
8 5 (6.67%) Lead Generation
8 5 (6.67%) Line Management
8 5 (6.67%) Performance Metrics
8 5 (6.67%) User Experience
Programming Languages
1 7 (9.33%) SQL
2 4 (5.33%) JavaScript
3 3 (4.00%) C++
3 3 (4.00%) PHP
4 2 (2.67%) C
4 2 (2.67%) Python
4 2 (2.67%) T-SQL
5 1 (1.33%) Kusto Query Language
5 1 (1.33%) PowerShell
Qualifications
1 12 (16.00%) Degree
2 1 (1.33%) Azure Certification
2 1 (1.33%) Computer Science Degree
2 1 (1.33%) HND
2 1 (1.33%) Master's Degree
Quality Assurance & Compliance
1 2 (2.67%) GDPR
1 2 (2.67%) ISO 9001
2 1 (1.33%) Data Quality
2 1 (1.33%) ISO 9000
Systems Management
1 1 (1.33%) Systems Management Server (SMS)
Vendors
1 22 (29.33%) Google
2 14 (18.67%) Microsoft
3 7 (9.33%) Adobe
4 6 (8.00%) SAP
5 4 (5.33%) Ahrefs
5 4 (5.33%) Screaming Frog
6 2 (2.67%) EMC
6 2 (2.67%) HubSpot
7 1 (1.33%) Instagram
7 1 (1.33%) Salesforce
7 1 (1.33%) TikTok
7 1 (1.33%) Twitter
7 1 (1.33%) YouTube
7 1 (1.33%) Zoho