The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the Manchester region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 27 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Mar 2015
Same period 2014 Same period 2013
Web Analytics
Rank 174 181 173
Rank change year-on-year
+7 -8
Permanent jobs citing Web Analytics 5 7 18
As % of all permanent IT jobs located in Manchester 0.13% 0.18% 0.45%
As % of the Processes & Methodologies category 0.16% 0.21% 0.56%
Number of salaries quoted 2 4 16
Average salary £60,000 £29,500 £37,500
Average salary % change year-on-year
+103.38% -21.33%
90% offered a salary of more than £56,000 £26,500 £31,750
10% offered a salary of more than £64,000 £32,500 £57,500
UK excluding London average salary £41,000 £37,500 £37,500
% change year-on-year
+9.33% -
Web Analytics
North West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Manchester region.

Processes & Methodologies Category
Manchester
Permanent IT job ads with a match in the
Processes & Methodologies category
3100 3321 3210
As % of all permanent IT jobs located in Manchester 82.23% 83.65% 79.42%
Number of salaries quoted 2574 2756 2748
Average salary £40,000 £40,000 £37,000
Average salary % change year-on-year
- +8.10%
90% offered a salary of more than £28,500 £26,500 £25,000
10% offered a salary of more than £57,500 £51,500 £55,000
UK excluding London average salary £43,275 £42,500 £40,000
% change year-on-year
+1.82% +6.25%

Web Analytics
Jobs Demand Trend in Manchester

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the Manchester region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in Manchester

Web Analytics
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the Manchester region.

Web Analytics Salary Trend in Manchester

Web Analytics
Top 30 Related IT Skills in Manchester

For the 6 months to 27 March 2015, IT jobs across the Manchester region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 16 (100.00%) Analytics
2 12 (75.00%) Google
3 11 (68.75%) Google Analytics
4 7 (43.75%) E-Commerce
4 7 (43.75%) Business Intelligence
5 6 (37.50%) SQL
5 6 (37.50%) Marketing
6 5 (31.25%) Oracle BI Publisher
6 5 (31.25%) VBA
6 5 (31.25%) Oracle
6 5 (31.25%) PL/SQL
6 5 (31.25%) MS Excel
7 4 (25.00%) SEO
7 4 (25.00%) Agile Software Development
7 4 (25.00%) CSS
7 4 (25.00%) HTML
8 3 (18.75%) Retail
8 3 (18.75%) Digital Marketing
8 3 (18.75%) Analytical Skills
8 3 (18.75%) User Acceptance Testing
8 3 (18.75%) Social Media
9 2 (12.50%) ClickTale
9 2 (12.50%) Competitor Analysis
9 2 (12.50%) Business Analysis
9 2 (12.50%) PHP
9 2 (12.50%) MS Project
9 2 (12.50%) PRINCE2
9 2 (12.50%) Data Warehouse
9 2 (12.50%) WebTrends
10 1 (6.25%) Project Management

Web Analytics
Top Related IT Skills in Manchester by Category

For the 6 months to 27 March 2015, IT jobs across the Manchester region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Applications
1 5 (31.25%) MS Excel
2 2 (12.50%) MS Project
Business Applications
1 11 (68.75%) Google Analytics
2 2 (12.50%) WebTrends
3 1 (6.25%) Radian6
Database & Business Intelligence
1 5 (31.25%) Oracle BI Publisher
2 2 (12.50%) Data Warehouse
General
1 6 (37.50%) Marketing
2 3 (18.75%) Retail
3 1 (6.25%) Advertising
Job Titles
1 7 (43.75%) Analyst
2 5 (31.25%) Data Analyst
2 5 (31.25%) Web Analyst
3 3 (18.75%) MI Analyst
4 2 (12.50%) SEO Executive
4 2 (12.50%) Data Manager
4 2 (12.50%) Insight Analyst
4 2 (12.50%) Data Analytics Manager
5 1 (6.25%) Social Media Consultant
5 1 (6.25%) PPC Manager
5 1 (6.25%) PPC Analyst
5 1 (6.25%) PPC Executive
5 1 (6.25%) Consultant
5 1 (6.25%) PPC Specialist
5 1 (6.25%) Designer
5 1 (6.25%) Digital Designer
Libraries, Frameworks & Software Standards
1 4 (25.00%) HTML
1 4 (25.00%) CSS
2 1 (6.25%) Flash
2 1 (6.25%) jQuery
Miscellaneous
1 3 (18.75%) Social Media
1 3 (18.75%) Analytical Skills
2 1 (6.25%) User Experience
2 1 (6.25%) Statistics
2 1 (6.25%) Data Extraction
2 1 (6.25%) Visualisation
Processes & Methodologies
1 16 (100.00%) Analytics
2 7 (43.75%) E-Commerce
2 7 (43.75%) Business Intelligence
3 4 (25.00%) SEO
3 4 (25.00%) Agile Software Development
4 3 (18.75%) Digital Marketing
4 3 (18.75%) User Acceptance Testing
5 2 (12.50%) PRINCE2
5 2 (12.50%) Business Analysis
5 2 (12.50%) Competitor Analysis
6 1 (6.25%) Pay per click
6 1 (6.25%) Contextual Advertising
6 1 (6.25%) Workflow
6 1 (6.25%) Project Management
6 1 (6.25%) Data Management
6 1 (6.25%) Information Management
6 1 (6.25%) Customer Engagement
6 1 (6.25%) Data Analytics
Programming Languages
1 6 (37.50%) SQL
2 5 (31.25%) VBA
2 5 (31.25%) PL/SQL
3 2 (12.50%) PHP
4 1 (6.25%) JavaScript
Vendors
1 12 (75.00%) Google
2 5 (31.25%) Oracle
3 2 (12.50%) ClickTale
4 1 (6.25%) Facebook
4 1 (6.25%) Sysomos
4 1 (6.25%) Yahoo!
4 1 (6.25%) Maxymiser
Rochdale, Lancashire
Zen Internet Ltd
Salary: Up to £45,000 per annum depending on experience + benefits
Posted: 10 days ago