The first table below looks at the demand for Web Analytics skills in IT jobs advertised for the Manchester region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Manchester region.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Web Analytics
Rank 176 170 157
Rank change year-on-year
-6 -13
Permanent jobs citing Web Analytics 10 19 12
As % of all permanent IT jobs located in Manchester 0.25% 0.46% 0.32%
As % of the Processes & Methodologies category 0.30% 0.59% 0.42%
Number of salaries quoted 7 17 8
Average salary £37,500 £37,500 £30,250
Average salary % change year-on-year
- +23.96%
UK excluding London average salary £37,500 £37,500 £37,500
Processes & Methodologies Category
Manchester
Permanent IT job ads with a match in the
Processes & Methodologies category
3335 3233 2829
As % of all permanent IT jobs located in Manchester 82.41% 78.80% 75.40%
Number of salaries quoted 2750 2750 2528
Average salary £40,000 £37,500 £36,250
Average salary % change year-on-year
+6.66% +3.44%
90% offered a salary of more than £26,500 £26,000 £25,000
10% offered a salary of more than £55,000 £55,000 £51,500
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%
Web Analytics
North West

Web Analytics
Jobs Demand Trend in Manchester

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the Manchester region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in Manchester

Web Analytics
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the Manchester region.

Web Analytics Salary Trend in Manchester

Web Analytics
Job Locations in Manchester

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Analytics within the Manchester region over the 3 months to 18 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
Rochdale - 2 £37,500 - 1
Salford - 2 £26,500 -
Web Analytics
North West

Web Analytics
Top 30 Related IT Skills in Manchester

For the 6 months to 18 April 2014, IT jobs across the Manchester region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 29 (100.00%) Analytics
2 16 (55.17%) SEO
3 14 (48.28%) Marketing
4 13 (44.83%) HTML
5 11 (37.93%) Pay per click
5 11 (37.93%) Digital Marketing
6 9 (31.03%) SQL
7 8 (27.59%) Data Mining
7 8 (27.59%) Degree
7 8 (27.59%) Marketing Strategy
8 6 (20.69%) Web Development
9 5 (17.24%) Google
9 5 (17.24%) Google Analytics
9 5 (17.24%) Online Marketing
9 5 (17.24%) E-Commerce
10 4 (13.79%) CSS
10 4 (13.79%) Social Media
10 4 (13.79%) Data Analysis
11 3 (10.34%) Coremetrics
11 3 (10.34%) Axure RP
11 3 (10.34%) Finance
11 3 (10.34%) ClickTale
12 2 (6.90%) SiteCatalyst
12 2 (6.90%) Management Information System
12 2 (6.90%) Internet
12 2 (6.90%) WebTrends
12 2 (6.90%) CMS
12 2 (6.90%) Retail
12 2 (6.90%) XML
12 2 (6.90%) DHTML

Web Analytics
Top Related IT Skills in Manchester by Category

For the 6 months to 18 April 2014, IT jobs across the Manchester region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 2 (6.90%) CMS
Applications
1 1 (3.45%) MS Excel
1 1 (3.45%) MS Project
Business Applications
1 5 (17.24%) Google Analytics
2 2 (6.90%) SiteCatalyst
2 2 (6.90%) WebTrends
3 1 (3.45%) Dynamics CRM
3 1 (3.45%) Magento
3 1 (3.45%) Oracle CRM
Communications & Networking
1 2 (6.90%) Internet
Database & Business Intelligence
1 8 (27.59%) Data Mining
2 1 (3.45%) Big Data
Development Applications
1 3 (10.34%) Axure RP
2 2 (6.90%) Dreamweaver
General
1 14 (48.28%) Marketing
2 3 (10.34%) Finance
3 2 (6.90%) Retail
4 1 (3.45%) Legal
Job Titles
1 11 (37.93%) Analyst
2 10 (34.48%) Senior Web Analyst
2 10 (34.48%) Web Analyst
2 10 (34.48%) Senior Analyst
3 8 (27.59%) Consultant
3 8 (27.59%) SEO Consultant
4 3 (10.34%) User Experience Designer
4 3 (10.34%) Designer
5 2 (6.90%) PPC Executive
5 2 (6.90%) Marketing Manager
5 2 (6.90%) PPC Manager
5 2 (6.90%) PPC Analyst
5 2 (6.90%) Online Marketing Manager
5 2 (6.90%) PPC Specialist
6 1 (3.45%) Business Process Manager
6 1 (3.45%) Process Manager
6 1 (3.45%) SEO Executive
6 1 (3.45%) CRM Manager
6 1 (3.45%) Marketing Executive
6 1 (3.45%) Business Manager
Libraries, Frameworks & Software Standards
1 13 (44.83%) HTML
2 4 (13.79%) CSS
3 2 (6.90%) XML
3 2 (6.90%) DHTML
3 2 (6.90%) XHTML
Miscellaneous
1 4 (13.79%) Social Media
2 2 (6.90%) Management Information System
2 2 (6.90%) Copywriting
3 1 (3.45%) Data Protection Act
3 1 (3.45%) Social Network
Processes & Methodologies
1 29 (100.00%) Analytics
2 16 (55.17%) SEO
3 11 (37.93%) Pay per click
3 11 (37.93%) Digital Marketing
4 8 (27.59%) Marketing Strategy
5 6 (20.69%) Web Development
6 5 (17.24%) Online Marketing
6 5 (17.24%) E-Commerce
7 4 (13.79%) Data Analysis
8 2 (6.90%) CRM
8 2 (6.90%) UML
8 2 (6.90%) Email Marketing
8 2 (6.90%) Project Planning
8 2 (6.90%) Content Management
9 1 (3.45%) Business Analysis
9 1 (3.45%) Search Engine Marketing
9 1 (3.45%) User Acceptance Testing
9 1 (3.45%) Time Management
9 1 (3.45%) Data Protection
9 1 (3.45%) PRINCE2
Programming Languages
1 9 (31.03%) SQL
2 2 (6.90%) PHP
3 1 (3.45%) JavaScript
Qualifications
1 8 (27.59%) Degree
Vendors
1 5 (17.24%) Google
2 3 (10.34%) Coremetrics
2 3 (10.34%) ClickTale
3 1 (3.45%) Omniture
3 1 (3.45%) Microsoft
3 1 (3.45%) Salesforce.com
3 1 (3.45%) Oracle
3 1 (3.45%) Tealeaf
Manchester, Lancashire
ANSON MCCADE
Salary: From £60,000 to £85,000 per annum plus attractive benefits and extensi
Posted: 3 days ago
Manchester, Lancashire
ANSON MCCADE
Salary: From £40,000 to £55,000 per annum plus attractive benefits and extensi
Posted: 3 days ago
Rochdale, Lancashire
Zen Internet Ltd
Salary: From £35,000 to £40,000 per annum depending on experience + benefits
Posted: 16 days ago
Manchester
Opus Recruitment Solutions Ltd
Salary: £30000 - £40000 per annum
Posted: 25 days ago