The first table below looks at the demand for Online Marketing skills in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 29 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the North West region.

Location
3 months to
29 Jul 2014
Same period 2013 Same period 2012
Online Marketing
Rank 165 218 212
Rank change year-on-year
+53 -6
Permanent jobs citing Online Marketing 82 28 33
As % of all permanent IT jobs located in the North West 1.15% 0.39% 0.44%
As % of the Processes & Methodologies category 1.42% 0.50% 0.58%
Number of salaries quoted 15 24 33
Average salary £26,500 £31,250 £27,500
Average salary % change year-on-year
-15.20% +13.63%
90% offered a salary of more than £20,000 £18,450 £20,400
10% offered a salary of more than £40,000 £40,000 £37,500
UK excluding London average salary £30,000 £32,500 £29,250
% change year-on-year
-7.69% +11.11%
Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
5790 5641 5734
As % of all permanent IT jobs located in the North West 81.15% 77.83% 76.55%
Number of salaries quoted 4604 4790 5043
Average salary £40,000 £37,500 £37,500
Average salary % change year-on-year
+6.66% -
90% offered a salary of more than £27,000 £26,500 £26,500
10% offered a salary of more than £57,500 £60,000 £56,500
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Online Marketing
England

Online Marketing
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the North West region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the North West

Online Marketing
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the North West region.

Online Marketing Salary Trend in the North West

Online Marketing
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Online Marketing across the North West region over the 3 months to 29 July 2014.

Online Marketing Salary Histogram in the North West

Online Marketing
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Online Marketing within the North West region over the 3 months to 29 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +50 61 £26,000 -23.52% 4
Lancashire +5 13 £40,000 +125.35% 1
Cheshire -3 7 - -
Merseyside - 1 £21,500 -
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in the North West

For the 6 months to 29 July 2014, IT jobs across the North West region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 165 (100.00%) Marketing
2 86 (52.12%) SEO
3 78 (47.27%) Analytics
4 70 (42.42%) Pay per click
5 62 (37.58%) E-Commerce
6 60 (36.36%) Digital Marketing
7 54 (32.73%) HTML
8 43 (26.06%) CSS
9 41 (24.85%) Retail
9 41 (24.85%) Social Media
10 39 (23.64%) CMS
10 39 (23.64%) JavaScript
11 36 (21.82%) Web Design
12 35 (21.21%) Google
13 29 (17.58%) PHP
14 28 (16.97%) Advertising
15 27 (16.36%) Email Marketing
16 26 (15.76%) Degree
17 24 (14.55%) XHTML
18 23 (13.94%) Web Analytics
18 23 (13.94%) Magento
19 22 (13.33%) Finance
20 21 (12.73%) Google Analytics
20 21 (12.73%) Facebook
21 20 (12.12%) Git (software)
21 20 (12.12%) LAMP
21 20 (12.12%) Project Management
21 20 (12.12%) XML
21 20 (12.12%) MySQL
22 19 (11.52%) Linux

Online Marketing
Top Related IT Skills in the North West by Category

For the 6 months to 29 July 2014, IT jobs across the North West region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 39 (23.64%) CMS
2 12 (7.27%) WordPress
3 4 (2.42%) Drupal
Applications
1 11 (6.67%) Photoshop
2 10 (6.06%) Adobe Illustrator
3 5 (3.03%) MS Excel
4 3 (1.82%) MS Office
5 1 (0.61%) MS PowerPoint
5 1 (0.61%) FastStats
Business Applications
1 23 (13.94%) Magento
2 21 (12.73%) Google Analytics
Cloud Services
1 4 (2.42%) MailChimp
1 4 (2.42%) Responsys
Communications & Networking
1 3 (1.82%) Internet
2 1 (0.61%) SMS
2 1 (0.61%) DNS
Database & Business Intelligence
1 20 (12.12%) MySQL
2 5 (3.03%) SQL Server
Development Applications
1 20 (12.12%) Git (software)
2 18 (10.91%) Subversion
3 10 (6.06%) Dreamweaver
4 1 (0.61%) FrontPage
General
1 165 (100.00%) Marketing
2 41 (24.85%) Retail
3 28 (16.97%) Advertising
4 22 (13.33%) Finance
5 7 (4.24%) Russian Language
6 6 (3.64%) Swedish Language
7 4 (2.42%) Games
8 2 (1.21%) Legal
8 2 (1.21%) Telecoms
8 2 (1.21%) German Language
9 1 (0.61%) Banking
Job Titles
1 34 (20.61%) Developer
2 20 (12.12%) PHP Developer
3 17 (10.30%) SEO Executive
4 16 (9.70%) Marketing Manager
4 16 (9.70%) PHP MySQL Developer
5 15 (9.09%) Web Developer
6 14 (8.48%) E-Commerce Manager
7 11 (6.67%) MySQL Developer
7 11 (6.67%) PHP Web Developer
8 10 (6.06%) Online Marketing Manager
9 9 (5.45%) Designer
10 8 (4.85%) Email Designer
10 8 (4.85%) Account Manager
11 7 (4.24%) PPC Specialist
11 7 (4.24%) PPC Executive
11 7 (4.24%) PPC Manager
11 7 (4.24%) PPC Analyst
12 6 (3.64%) Magento Developer
13 5 (3.03%) C# .NET Developer
13 5 (3.03%) Online Marketing Consultant
Libraries, Frameworks & Software Standards
1 54 (32.73%) HTML
2 43 (26.06%) CSS
3 24 (14.55%) XHTML
4 20 (12.12%) LAMP
4 20 (12.12%) XML
5 18 (10.91%) JSON
5 18 (10.91%) REST
6 10 (6.06%) jQuery
7 6 (3.64%) .NET
8 5 (3.03%) ASP.NET
8 5 (3.03%) HTML5
8 5 (3.03%) Ajax
8 5 (3.03%) CSS3
9 2 (1.21%) DHTML
Miscellaneous
1 41 (24.85%) Social Media
2 18 (10.91%) Digital Media
3 8 (4.85%) Copywriting
4 6 (3.64%) Blog
5 2 (1.21%) Social Network
5 2 (1.21%) Management Information System
5 2 (1.21%) Mathematics
6 1 (0.61%) Graphic Design
6 1 (0.61%) Data Protection Act
Operating Systems
1 19 (11.52%) Linux
2 1 (0.61%) Debian
2 1 (0.61%) Ubuntu
2 1 (0.61%) CentOS
2 1 (0.61%) Windows
Processes & Methodologies
1 86 (52.12%) SEO
2 78 (47.27%) Analytics
3 70 (42.42%) Pay per click
4 62 (37.58%) E-Commerce
5 60 (36.36%) Digital Marketing
6 36 (21.82%) Web Design
7 27 (16.36%) Email Marketing
8 23 (13.94%) Web Analytics
9 20 (12.12%) Project Management
10 18 (10.91%) OO
10 18 (10.91%) Content Management
10 18 (10.91%) OO PHP
11 16 (9.70%) Web Development
12 14 (8.48%) Strategic Planning
12 14 (8.48%) Customer Engagement
12 14 (8.48%) Enterprise Content Management
13 13 (7.88%) B2B
13 13 (7.88%) B2C
14 12 (7.27%) CRM
14 12 (7.27%) Campaign Management
Programming Languages
1 39 (23.64%) JavaScript
2 29 (17.58%) PHP
3 18 (10.91%) PHP5
4 5 (3.03%) C#
5 1 (0.61%) C
5 1 (0.61%) SQL
5 1 (0.61%) VB.NET
5 1 (0.61%) VBA
Qualifications
1 26 (15.76%) Degree
Vendors
1 35 (21.21%) Google
2 21 (12.73%) Facebook
3 13 (7.88%) Twitter
4 11 (6.67%) Yahoo!
5 10 (6.06%) Adobe
6 5 (3.03%) Microsoft
7 2 (1.21%) Zend
Manchester, Lancashire
Circle Recruitment
Salary: £22000 - £24000 per annum + bens
Posted: 4 days ago
Manchester, Lancashire
boohoo.com
Posted: 5 days ago
Manchester, Lancashire
MaryJaneFashion.com
Posted: 8 days ago
Lancaster
Recruitment Genius
Posted: 15 days ago
Manchester, Lancashire
MaryJaneFashion.com
Posted: 20 days ago