The first table below looks at the demand for Online Marketing skills in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 17 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the North West region.

Location
3 months to
17 Apr 2014
Same period 2013 Same period 2012
Online Marketing
Rank 192 220 198
Rank change year-on-year
+28 -22
Permanent jobs citing Online Marketing 63 36 42
As % of all permanent IT jobs located in the North West 0.88% 0.49% 0.59%
As % of the Processes & Methodologies category 1.08% 0.62% 0.79%
Number of salaries quoted 46 31 40
Average salary £27,647 £27,500 £27,500
Average salary % change year-on-year
+0.53% -
90% offered a salary of more than £24,000 £22,000 £18,000
10% offered a salary of more than £38,750 £37,500 £42,500
UK excluding London average salary £32,500 £31,000 £30,000
% change year-on-year
+4.83% +3.33%
Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
5832 5767 5337
As % of all permanent IT jobs located in the North West 81.28% 78.26% 74.97%
Number of salaries quoted 4738 4743 4670
Average salary £40,000 £37,500 £37,000
Average salary % change year-on-year
+6.66% +1.35%
90% offered a salary of more than £26,500 £25,500 £25,000
10% offered a salary of more than £55,000 £55,000 £57,500
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%
Online Marketing
England

Online Marketing
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the North West region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the North West

Online Marketing
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the North West region.

Online Marketing Salary Trend in the North West

Online Marketing
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Online Marketing across the North West region over the 3 months to 17 April 2014.

Online Marketing Salary Histogram in the North West

Online Marketing
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Online Marketing within the North West region over the 3 months to 17 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
Manchester +14 29 £27,500 -20.28% 7
Cheshire +26 26 £34,000 +30.76% 3
Lancashire -2 4 £23,897 -7.19% 4
Merseyside -14 4 £22,250 -36.42% 4
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in the North West

For the 6 months to 17 April 2014, IT jobs across the North West region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 79 (100.00%) Marketing
2 53 (67.09%) HTML
3 38 (48.10%) CSS
4 37 (46.84%) JavaScript
5 33 (41.77%) SEO
5 33 (41.77%) Digital Marketing
6 30 (37.97%) Analytics
7 26 (32.91%) PHP
8 25 (31.65%) CMS
9 24 (30.38%) Google
10 23 (29.11%) Pay per click
11 22 (27.85%) Social Media
11 22 (27.85%) OO
12 20 (25.32%) OO PHP
13 18 (22.78%) XHTML
13 18 (22.78%) XML
13 18 (22.78%) Web Design
14 17 (21.52%) Linux
14 17 (21.52%) Email Marketing
15 16 (20.25%) PHP5
15 16 (20.25%) JSON
15 16 (20.25%) REST
15 16 (20.25%) Git (software)
15 16 (20.25%) MySQL
15 16 (20.25%) Subversion
15 16 (20.25%) LAMP
16 15 (18.99%) Facebook
17 14 (17.72%) Twitter
18 11 (13.92%) Digital Media
18 11 (13.92%) Google Analytics

Online Marketing
Top Related IT Skills in the North West by Category

For the 6 months to 17 April 2014, IT jobs across the North West region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 25 (31.65%) CMS
2 4 (5.06%) WordPress
Applications
1 9 (11.39%) Photoshop
2 8 (10.13%) Adobe Illustrator
3 4 (5.06%) MS Excel
4 1 (1.27%) MS PowerPoint
4 1 (1.27%) MS Office
Business Applications
1 11 (13.92%) Google Analytics
2 3 (3.80%) Magento
3 1 (1.27%) Oracle CRM
Communications & Networking
1 3 (3.80%) Internet
2 1 (1.27%) DNS
Database & Business Intelligence
1 16 (20.25%) MySQL
2 1 (1.27%) SQL Server
Development Applications
1 16 (20.25%) Subversion
1 16 (20.25%) Git (software)
2 10 (12.66%) Dreamweaver
General
1 79 (100.00%) Marketing
2 7 (8.86%) Advertising
3 6 (7.59%) Retail
4 3 (3.80%) German Language
5 2 (2.53%) Dutch Language
5 2 (2.53%) French Language
5 2 (2.53%) Finance
5 2 (2.53%) Legal
6 1 (1.27%) Banking
6 1 (1.27%) Telecoms
Job Titles
1 24 (30.38%) Developer
2 17 (21.52%) PHP Developer
3 14 (17.72%) Web Developer
3 14 (17.72%) SEO Executive
3 14 (17.72%) PHP MySQL Developer
4 10 (12.66%) PHP Web Developer
5 9 (11.39%) MySQL Developer
5 9 (11.39%) Designer
6 8 (10.13%) Email Designer
7 7 (8.86%) Account Manager
8 5 (6.33%) Marketing Manager
8 5 (6.33%) Project Manager
9 4 (5.06%) Online Marketing Manager
9 4 (5.06%) PPC Specialist
9 4 (5.06%) PPC Executive
9 4 (5.06%) PPC Manager
9 4 (5.06%) PPC Analyst
10 3 (3.80%) Marketing Assistant
10 3 (3.80%) SEO Manager
10 3 (3.80%) Digital Account Manager
Libraries, Frameworks & Software Standards
1 53 (67.09%) HTML
2 38 (48.10%) CSS
3 18 (22.78%) XML
3 18 (22.78%) XHTML
4 16 (20.25%) LAMP
4 16 (20.25%) JSON
4 16 (20.25%) REST
5 6 (7.59%) jQuery
6 5 (6.33%) Symfony
7 4 (5.06%) CodeIgniter
7 4 (5.06%) Kohana
8 3 (3.80%) .NET
9 2 (2.53%) DHTML
10 1 (1.27%) ASP.NET
10 1 (1.27%) CSS3
10 1 (1.27%) Backbone.js
10 1 (1.27%) AngularJS
10 1 (1.27%) HTML5
10 1 (1.27%) Yii
Miscellaneous
1 22 (27.85%) Social Media
2 11 (13.92%) Digital Media
3 4 (5.06%) Computer Science
4 3 (3.80%) Copywriting
5 2 (2.53%) Blog
5 2 (2.53%) Management Information System
5 2 (2.53%) Mathematics
6 1 (1.27%) Data Protection Act
6 1 (1.27%) Social Network
Operating Systems
1 17 (21.52%) Linux
2 2 (2.53%) Apple iOS
3 1 (1.27%) Windows
3 1 (1.27%) Debian
3 1 (1.27%) Ubuntu
3 1 (1.27%) Android
3 1 (1.27%) CentOS
Processes & Methodologies
1 33 (41.77%) SEO
1 33 (41.77%) Digital Marketing
2 30 (37.97%) Analytics
3 23 (29.11%) Pay per click
4 22 (27.85%) OO
5 20 (25.32%) OO PHP
6 18 (22.78%) Web Design
7 17 (21.52%) Email Marketing
8 10 (12.66%) E-Commerce
9 9 (11.39%) B2B
9 9 (11.39%) B2C
10 8 (10.13%) Web Development
11 7 (8.86%) CRM
11 7 (8.86%) Web Analytics
12 5 (6.33%) Project Management
12 5 (6.33%) MVC
13 4 (5.06%) Data Analysis
14 3 (3.80%) Direct Marketing
15 2 (2.53%) Search Engine Marketing
15 2 (2.53%) Project Planning
Programming Languages
1 37 (46.84%) JavaScript
2 26 (32.91%) PHP
3 16 (20.25%) PHP5
4 5 (6.33%) SQL
5 1 (1.27%) VB.NET
5 1 (1.27%) VBA
5 1 (1.27%) C#
5 1 (1.27%) Java
Qualifications
1 6 (7.59%) Degree
Vendors
1 24 (30.38%) Google
2 15 (18.99%) Facebook
3 14 (17.72%) Twitter
4 10 (12.66%) Adobe
5 9 (11.39%) Yahoo!
6 5 (6.33%) Zend
7 4 (5.06%) Microsoft
8 1 (1.27%) JD Edwards
8 1 (1.27%) Oracle
8 1 (1.27%) SAP
Liverpool, Merseyside
The 100 Company
Salary: £30000 - £35000 per annum
Posted: 1 hour ago
Liverpool, Merseyside
The 100 Company
Salary: £30000 - £35000 per annum
Posted: 1 hour ago
Tarporley, Cheshire
Bubble Jobs Ltd
Posted: Yesterday
Preston, Lancashire
HAYS INFORMATION TECHNOLOGY
Salary: £26000.00 - £30000.00 per annum
Posted: Yesterday
Middleton, Lancashire
MET Marketing
Posted: 2 days ago
Middleton, Lancashire
MET Marketing
Posted: 2 days ago
Manchester, Lancashire
MET Marketing
Posted: 2 days ago
Manchester, Lancashire
MET Marketing
Posted: 2 days ago
Preston, Lancashire
HAYS INFORMATION TECHNOLOGY
Salary: £22000.00 - £26000.00 per annum
Posted: 2 days ago
Manchester, Lancashire
Energize Recruitment Solutions Ltd
Salary: £25000 - £30000 per annum + Benefits
Posted: 3 days ago
Cheshire
Recital Consulting
Salary: £30000 - £35000 Per Annum
Posted: 3 days ago
Rochdale, Lancashire
Zen Internet
Salary: benefits
Posted: 5 days ago
Cumbria
Maclean Moore Consulting
Salary: From £30,000 to £45,000 per annum
Posted: 6 days ago
Manchester, Lancashire
Harnham
Salary: £55000 - £80000 per annum + benefits and bonus
Posted: 6 days ago
Manchester, Lancashire
MET Marketing
Posted: 10 days ago
Rochdale, Lancashire
Zen Internet Ltd
Salary: From £35,000 to £40,000 per annum depending on experience + benefits
Posted: 14 days ago
Liverpool
Applause IT Innovation
Salary: £20000 - £26000 per annum + Benefits, Training & Progression
Posted: 28 days ago
Warrington
Adria Solutions Ltd
Salary: £35000 - £40000 per annum + Benefits
Posted: 28 days ago
Merseyside
Interquest - Fulcrum Telecom
Salary: £18000 - £25000 per annum
Posted: 28 days ago