The table below looks at the statistics for Online Marketing skills in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 6 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
6 Mar 2015
Same period 2014 Same period 2013
Online Marketing
Rank 209 208 222
Rank change year-on-year
-1 +14
Permanent jobs citing Online Marketing 34 29 32
As % of all permanent IT jobs located in the North West 0.51% 0.45% 0.44%
As % of the Processes & Methodologies category 0.61% 0.54% 0.55%
Number of salaries quoted 25 20 29
Average salary £27,500 £27,500 £30,000
Average salary % change year-on-year
- -8.33%
90% offered a salary of more than £20,600 £24,000 £22,000
10% offered a salary of more than £43,000 £30,400 £36,100
UK excluding London average salary £27,500 £30,000 £30,000
% change year-on-year
-8.33% -
Online Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the North West region.

Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
5542 5402 5832
As % of all permanent IT jobs located in the North West 83.25% 82.99% 80.11%
Number of salaries quoted 4578 4452 4821
Average salary £40,000 £40,000 £37,500
Average salary % change year-on-year
- +6.66%
90% offered a salary of more than £27,500 £27,000 £25,000
10% offered a salary of more than £60,000 £60,000 £55,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Online Marketing
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the North West region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the North West

Online Marketing
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the North West region.

Online Marketing Salary Trend in the North West

Online Marketing
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Online Marketing across the North West region over the 3 months to 6 March 2015.

Online Marketing Salary Histogram in the North West

Online Marketing
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Online Marketing within the North West region over the 3 months to 6 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +5 17 £26,250 -4.54% 2
Lancashire +9 10 £22,500 -33.82% 3
Cheshire -8 6 £34,500 +43.75% 1
Merseyside +9 1 £26,000 -
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in the North West

For the 6 months to 6 March 2015, IT jobs across the North West region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 70 (100.00%) Marketing
2 42 (60.00%) HTML
3 35 (50.00%) CSS
4 27 (38.57%) SEO
5 26 (37.14%) WordPress
6 23 (32.86%) Web Design
7 22 (31.43%) Pay per click
7 22 (31.43%) JavaScript
7 22 (31.43%) E-Commerce
8 19 (27.14%) Google
8 19 (27.14%) Analytics
9 16 (22.86%) Social Media
9 16 (22.86%) Digital Marketing
9 16 (22.86%) jQuery
9 16 (22.86%) B2B
10 15 (21.43%) Adobe
11 14 (20.00%) CMS
11 14 (20.00%) User Experience
12 13 (18.57%) Magento
12 13 (18.57%) Graphic Design
12 13 (18.57%) PHP
12 13 (18.57%) MySQL
13 12 (17.14%) Internet
14 11 (15.71%) Google Analytics
15 10 (14.29%) Photoshop
15 10 (14.29%) Adobe Illustrator
16 9 (12.86%) Dreamweaver
16 9 (12.86%) Copywriting
17 8 (11.43%) Email Marketing
17 8 (11.43%) Retail

Online Marketing
Top Related IT Skills in the North West by Category

For the 6 months to 6 March 2015, IT jobs across the North West region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 26 (37.14%) WordPress
2 14 (20.00%) CMS
Applications
1 10 (14.29%) Photoshop
1 10 (14.29%) Adobe Illustrator
2 7 (10.00%) Fireworks
3 4 (5.71%) Adobe Creative Suite
3 4 (5.71%) MS Excel
4 2 (2.86%) InDesign
4 2 (2.86%) Adobe After Effects
Business Applications
1 13 (18.57%) Magento
2 11 (15.71%) Google Analytics
Communications & Networking
1 12 (17.14%) Internet
2 1 (1.43%) SMS
Database & Business Intelligence
1 13 (18.57%) MySQL
2 3 (4.29%) SQL Server
Development Applications
1 9 (12.86%) Dreamweaver
General
1 70 (100.00%) Marketing
2 8 (11.43%) Retail
3 6 (8.57%) German Language
3 6 (8.57%) Italian Language
4 4 (5.71%) Finance
4 4 (5.71%) Legal
5 3 (4.29%) Advertising
6 2 (2.86%) Games
6 2 (2.86%) Automotive
6 2 (2.86%) Law
7 1 (1.43%) Investment Banking
7 1 (1.43%) Banking
Job Titles
1 25 (35.71%) Designer
2 16 (22.86%) Web Designer
3 14 (20.00%) Developer
4 12 (17.14%) Web Developer
5 9 (12.86%) PPC Specialist
5 9 (12.86%) PPC Manager
5 9 (12.86%) PPC Analyst
5 9 (12.86%) PPC Executive
6 6 (8.57%) SEO Executive
7 5 (7.14%) Digital Designer
7 5 (7.14%) Senior Designer
7 5 (7.14%) Senior Web Designer
8 4 (5.71%) Graphic Designer
9 3 (4.29%) Marketing Manager
9 3 (4.29%) Digital Marketing Manager
10 2 (2.86%) SEO Manager
10 2 (2.86%) Digital Project Manager
10 2 (2.86%) Digital Account Manager
10 2 (2.86%) Online Marketing Manager
10 2 (2.86%) Account Manager
Libraries, Frameworks & Software Standards
1 42 (60.00%) HTML
2 35 (50.00%) CSS
3 16 (22.86%) jQuery
4 3 (4.29%) HTML5
4 3 (4.29%) CSS3
4 3 (4.29%) .NET
5 2 (2.86%) XML
5 2 (2.86%) DHTML
6 1 (1.43%) ASP.NET
Miscellaneous
1 16 (22.86%) Social Media
2 14 (20.00%) User Experience
3 13 (18.57%) Graphic Design
4 9 (12.86%) Copywriting
5 6 (8.57%) Digital Media
6 5 (7.14%) Photography
7 4 (5.71%) Analytical Skills
8 3 (4.29%) Blog
9 2 (2.86%) Algorithms
10 1 (1.43%) Mathematics
10 1 (1.43%) Statistics
Processes & Methodologies
1 27 (38.57%) SEO
2 23 (32.86%) Web Design
3 22 (31.43%) Pay per click
3 22 (31.43%) E-Commerce
4 19 (27.14%) Analytics
5 16 (22.86%) B2B
5 16 (22.86%) Digital Marketing
6 8 (11.43%) Email Marketing
7 6 (8.57%) Search Engine Marketing
7 6 (8.57%) B2C
8 5 (7.14%) Agile Software Development
8 5 (7.14%) Marketing Strategy
9 3 (4.29%) Market Research
9 3 (4.29%) People Management
10 2 (2.86%) Responsive Web Design
10 2 (2.86%) Web Usability
10 2 (2.86%) Time Management
10 2 (2.86%) Project Management
10 2 (2.86%) Scrum
10 2 (2.86%) UML
Programming Languages
1 22 (31.43%) JavaScript
2 13 (18.57%) PHP
3 2 (2.86%) VB.NET
4 1 (1.43%) VBA
4 1 (1.43%) C#
Qualifications
1 4 (5.71%) Degree
Quality Assurance & Compliance
1 3 (4.29%) SLA
Vendors
1 19 (27.14%) Google
2 15 (21.43%) Adobe
3 7 (10.00%) Yahoo!
4 5 (7.14%) Facebook
4 5 (7.14%) Twitter
5 4 (5.71%) Microsoft
Preston, Lancashire
Novus digital recruitment limited
Salary: From £20,000 to £28,000 per annum Plus benefits, onsite parking etc
Posted: 3 days ago
Crewe, Cheshire
Oscar Associates (UK) Ltd
Salary: £25000 - £40000 per annum
Posted: 4 days ago
Preston, Lancashire
Searchability
Salary: £18000 - £25000 per annum + Benefits
Posted: 6 days ago
Blackburn, Lancashire
Jagger Talent
Salary: From £20,000 to £23,000 per annum Benefits & Career Progression
Posted: 6 days ago
Oldham
Recruitment Genius
Salary: £24000 - £28000 per annum
Posted: 10 days ago
Rochdale, Lancashire
Zen Internet Ltd
Salary: Up to £43,000 per annum depending on experience + benefits
Posted: 22 days ago