The table below looks at the statistics for Online Marketing skills in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 24 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Apr 2015
Same period 2014 Same period 2013
Online Marketing
Rank 230 183 218
Rank change year-on-year
-47 +35
Permanent jobs citing Online Marketing 9 72 37
As % of all permanent IT jobs located in the North West 0.14% 1.01% 0.50%
As % of the Processes & Methodologies category 0.17% 1.23% 0.63%
Number of salaries quoted 3 50 32
Average salary £20,000 £27,897 £30,000
Average salary % change year-on-year
-28.30% -7.01%
90% offered a salary of more than £18,400 £24,000 £22,000
10% offered a salary of more than £26,400 £37,750 £39,250
UK excluding London average salary £25,000 £32,500 £30,000
% change year-on-year
-23.07% +8.33%
Online Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the North West region.

Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
5433 5856 5892
As % of all permanent IT jobs located in the North West 83.83% 82.49% 79.57%
Number of salaries quoted 4331 4729 4868
Average salary £40,000 £40,000 £37,500
Average salary % change year-on-year
- +6.66%
90% offered a salary of more than £27,500 £27,000 £26,000
10% offered a salary of more than £57,500 £57,500 £55,000
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Online Marketing
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the North West region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the North West

Online Marketing
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the North West region.

Online Marketing Salary Trend in the North West

Online Marketing
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Online Marketing within the North West region over the 3 months to 24 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Lancashire +1 4 - - 4
Manchester -18 3 £24,000 -12.72% 2
Cheshire -14 2 £18,000 -47.05% 1
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in the North West

For the 6 months to 24 April 2015, IT jobs across the North West region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 58 (100.00%) Marketing
2 38 (65.52%) HTML
3 32 (55.17%) CSS
4 26 (44.83%) WordPress
5 22 (37.93%) SEO
6 21 (36.21%) E-Commerce
6 21 (36.21%) Web Design
7 18 (31.03%) JavaScript
8 16 (27.59%) Pay per click
9 15 (25.86%) Adobe
9 15 (25.86%) B2B
10 14 (24.14%) CMS
10 14 (24.14%) jQuery
10 14 (24.14%) User Experience
11 13 (22.41%) Analytics
11 13 (22.41%) Social Media
11 13 (22.41%) Digital Marketing
11 13 (22.41%) Magento
11 13 (22.41%) Google
11 13 (22.41%) Graphic Design
11 13 (22.41%) PHP
11 13 (22.41%) MySQL
12 10 (17.24%) Photoshop
12 10 (17.24%) Adobe Illustrator
13 9 (15.52%) Dreamweaver
13 9 (15.52%) Internet
14 8 (13.79%) Email Marketing
15 7 (12.07%) Google Analytics
15 7 (12.07%) Fireworks
16 5 (8.62%) Yahoo!

Online Marketing
Top Related IT Skills in the North West by Category

For the 6 months to 24 April 2015, IT jobs across the North West region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 26 (44.83%) WordPress
2 14 (24.14%) CMS
Applications
1 10 (17.24%) Photoshop
1 10 (17.24%) Adobe Illustrator
2 7 (12.07%) Fireworks
3 4 (6.90%) Adobe Creative Suite
4 2 (3.45%) InDesign
4 2 (3.45%) Adobe After Effects
5 1 (1.72%) MS Excel
Business Applications
1 13 (22.41%) Magento
Cloud Services
1 7 (12.07%) Google Analytics
Communications & Networking
1 9 (15.52%) Internet
2 1 (1.72%) SMS
Database & Business Intelligence
1 13 (22.41%) MySQL
2 1 (1.72%) SQL Server
Development Applications
1 9 (15.52%) Dreamweaver
General
1 58 (100.00%) Marketing
2 4 (6.90%) Legal
2 4 (6.90%) Retail
3 3 (5.17%) Advertising
4 2 (3.45%) Games
4 2 (3.45%) Finance
4 2 (3.45%) Law
4 2 (3.45%) German Language
4 2 (3.45%) Italian Language
5 1 (1.72%) Investment Banking
5 1 (1.72%) Banking
Job Titles
1 23 (39.66%) Designer
2 14 (24.14%) Developer
2 14 (24.14%) Web Designer
3 12 (20.69%) Web Developer
4 8 (13.79%) PPC Specialist
4 8 (13.79%) PPC Manager
4 8 (13.79%) PPC Analyst
4 8 (13.79%) PPC Executive
5 6 (10.34%) Marketing Manager
6 5 (8.62%) Online Marketing Manager
6 5 (8.62%) Digital Designer
7 4 (6.90%) Graphic Designer
8 3 (5.17%) Senior Web Designer
8 3 (5.17%) Senior Designer
8 3 (5.17%) Digital Marketing Manager
9 2 (3.45%) SEO Executive
10 1 (1.72%) Digital Marketing Executive
10 1 (1.72%) Marketing Executive
10 1 (1.72%) SEO Manager
10 1 (1.72%) Digital Project Manager
Libraries, Frameworks & Software Standards
1 38 (65.52%) HTML
2 32 (55.17%) CSS
3 14 (24.14%) jQuery
4 3 (5.17%) HTML5
4 3 (5.17%) CSS3
5 2 (3.45%) DHTML
5 2 (3.45%) XML
6 1 (1.72%) .NET
6 1 (1.72%) ASP.NET
Miscellaneous
1 14 (24.14%) User Experience
2 13 (22.41%) Social Media
2 13 (22.41%) Graphic Design
3 5 (8.62%) Photography
4 4 (6.90%) Copywriting
4 4 (6.90%) Digital Media
4 4 (6.90%) Analytical Skills
5 2 (3.45%) Algorithms
5 2 (3.45%) Blog
6 1 (1.72%) Mathematics
6 1 (1.72%) Statistics
Processes & Methodologies
1 22 (37.93%) SEO
2 21 (36.21%) Web Design
2 21 (36.21%) E-Commerce
3 16 (27.59%) Pay per click
4 15 (25.86%) B2B
5 13 (22.41%) Digital Marketing
5 13 (22.41%) Analytics
6 8 (13.79%) Email Marketing
7 5 (8.62%) B2C
8 3 (5.17%) Data Analysis
8 3 (5.17%) Marketing Strategy
8 3 (5.17%) People Management
9 2 (3.45%) Search Engine Marketing
9 2 (3.45%) Time Management
9 2 (3.45%) Web Usability
9 2 (3.45%) Agile Software Development
9 2 (3.45%) UML
10 1 (1.72%) CRM
10 1 (1.72%) Project Management
10 1 (1.72%) Continuous Improvement
Programming Languages
1 18 (31.03%) JavaScript
2 13 (22.41%) PHP
3 1 (1.72%) VBA
3 1 (1.72%) C#
Qualifications
1 4 (6.90%) Degree
Quality Assurance & Compliance
1 3 (5.17%) SLA
Vendors
1 15 (25.86%) Adobe
2 13 (22.41%) Google
3 5 (8.62%) Yahoo!
4 3 (5.17%) Facebook
4 3 (5.17%) Twitter
5 1 (1.72%) Microsoft
Manchester, Lancashire
The MRJ Group
Salary: £40000 - £45000 per annum
Posted: 3 days ago
Wilmslow, Cheshire
The MRJ Group
Salary: £30000 - £35000 per annum
Posted: 3 days ago
Preston, Lancashire
Searchability
Salary: £25000 - £30000 per annum + Benefits
Posted: 3 days ago
Preston, Lancashire
Novus digital recruitment limited
Salary: From £20,000 to £28,000 per annum Plus benefits, onsite parking etc
Posted: 4 days ago
Lancashire
Opus IT Consulting
Salary: £30000.00 - £40000.00 per annum + Bonus
Posted: 4 days ago
Ormskirk
Shortlist Recruitment
Salary: £22000 - £25000 per annum + Company car
Posted: 25 days ago