The table below looks at the statistics for Online Marketing skills in IT jobs advertised for the North West region. Included is a guide to the salaries offered in IT jobs that have cited Online Marketing over the 3 months to 22 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
22 Feb 2017
Same period 2016 Same period 2015
Online Marketing
England / North West
Rank 245 217 216
Rank change year-on-year
-28 -1
Permanent jobs citing Online Marketing 15 19 47
As % of all permanent IT jobs located in the North West 0.25% 0.33% 0.68%
As % of the Processes & Methodologies category 0.28% 0.38% 0.78%
Number of salaries quoted 14 18 38
Median salary £21,500 £35,000 £27,500
Median salary % change year-on-year
-38.57% +27.27%
90% offered a salary of more than £20,000 £27,500 £21,500
10% offered a salary of more than £36,400 £42,250 £37,400
UK excluding London median salary £32,500 £40,000 £27,500
% change year-on-year
-18.75% +45.45%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the North West region.

Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
5395 4999 6037
As % of all permanent IT jobs located in the North West 90.25% 88.13% 87.72%
Number of salaries quoted 4491 4154 5047
Median salary £42,500 £42,500 £40,000
Median salary % change year-on-year
- +6.25%
90% offered a salary of more than £28,500 £28,000 £27,500
10% offered a salary of more than £60,000 £60,000 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Online Marketing
Jobs Demand Trend in the North West

The demand trend of job ads across the North West region citing Online Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the North West

Online Marketing
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the North West region.

Online Marketing Salary Trend in the North West

Online Marketing
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Online Marketing across the North West region over the 3 months to 22 February 2017.

Online Marketing Salary Histogram in the North West

Online Marketing
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Online Marketing within the North West region over the 3 months to 22 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Lancashire -8 11 £20,750 -40.71% 1
Manchester -23 3 £39,000 +41.81% 4
Cheshire +12 1 - - 1
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in the North West

For the 6 months to 22 February 2017, IT jobs citing Online Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the North West region with a requirement for Online Marketing.

1 16 (100.00%) Marketing
2 12 (75.00%) Pay per click
2 12 (75.00%) Digital Marketing
2 12 (75.00%) iPad
2 12 (75.00%) Analytics
3 11 (68.75%) Google
3 11 (68.75%) Google Analytics
4 10 (62.50%) Marketing Strategy
4 10 (62.50%) AdWords
5 3 (18.75%) Analytical Skills
5 3 (18.75%) SEO
5 3 (18.75%) Retail
6 2 (12.50%) Agile Software Development
6 2 (12.50%) HTML
6 2 (12.50%) E-Commerce
6 2 (12.50%) User Experience
6 2 (12.50%) Channel Management
6 2 (12.50%) Email Marketing
7 1 (6.25%) Adobe Analytics
7 1 (6.25%) Marketing Analytics
7 1 (6.25%) Customer Analytics
7 1 (6.25%) Campaign Management
7 1 (6.25%) Ethnography
7 1 (6.25%) Ethnographic Research
7 1 (6.25%) SDLC
7 1 (6.25%) UserZoom
7 1 (6.25%) Multichannel Marketing
7 1 (6.25%) A/B Testing
7 1 (6.25%) Usability Testing
7 1 (6.25%) Image Processing

Online Marketing
Top Related IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 1 (6.25%) UserZoom
Cloud Services
1 11 (68.75%) Google Analytics
2 10 (62.50%) AdWords
3 1 (6.25%) Adobe Analytics
Communications & Networking
1 1 (6.25%) Internet
Database & Business Intelligence
1 1 (6.25%) SQL Server
General
1 16 (100.00%) Marketing
2 3 (18.75%) Retail
3 1 (6.25%) Multimedia
Job Titles
1 10 (62.50%) PPC Executive
2 9 (56.25%) Campaign Executive
2 9 (56.25%) Digital Executive
3 2 (12.50%) Analyst
3 2 (12.50%) Channel Marketing Manager
3 2 (12.50%) Digital Marketing Manager
3 2 (12.50%) Marketing Executive
3 2 (12.50%) Marketing Manager
3 2 (12.50%) Online Marketing Manager
3 2 (12.50%) UX Analyst
4 1 (6.25%) Developer
4 1 (6.25%) Online Marketing Executive
4 1 (6.25%) Research Analyst
4 1 (6.25%) User Experience Researcher
4 1 (6.25%) User Researcher
4 1 (6.25%) Web Analyst
4 1 (6.25%) Web Developer
Libraries, Frameworks & Software Standards
1 2 (12.50%) HTML
2 1 (6.25%) .NET
2 1 (6.25%) ASP.NET
2 1 (6.25%) ASP.NET MVC
2 1 (6.25%) CSS
2 1 (6.25%) HTML5
Miscellaneous
1 12 (75.00%) iPad
2 3 (18.75%) Analytical Skills
3 2 (12.50%) User Experience
Processes & Methodologies
1 12 (75.00%) Analytics
1 12 (75.00%) Digital Marketing
1 12 (75.00%) Pay per click
2 10 (62.50%) Marketing Strategy
3 3 (18.75%) SEO
4 2 (12.50%) Agile Software Development
4 2 (12.50%) Channel Management
4 2 (12.50%) E-Commerce
4 2 (12.50%) Email Marketing
5 1 (6.25%) A/B Testing
5 1 (6.25%) Campaign Management
5 1 (6.25%) Customer Analytics
5 1 (6.25%) Ethnographic Research
5 1 (6.25%) Ethnography
5 1 (6.25%) Image Processing
5 1 (6.25%) Marketing Analytics
5 1 (6.25%) Multichannel Marketing
5 1 (6.25%) MVC
5 1 (6.25%) SDLC
5 1 (6.25%) Usability Testing
Programming Languages
1 1 (6.25%) C#
1 1 (6.25%) JavaScript
1 1 (6.25%) SQL
Vendors
1 11 (68.75%) Google
Manchester, Lancashire
The Little Black Book Agency
Posted: 13 hours ago
Manchester, Lancashire
Burns Sheehan
Salary: £22000.00 - £28000.00 per annum
Posted: 2 days ago
Altrincham, Cheshire
Untapped Potential
Posted: 2 days ago
Colne, Lancashire
Send
Salary: From £30,000 to £35,000 per annum + benefits
Posted: 2 days ago
Manchester, Lancashire
The Little Black Book Agency
Posted: 7 days ago
Cheshire
ECOM
Salary: £65000 per annum
Posted: 14 days ago