The table below looks at the statistics for B2C skills in IT jobs advertised for the Scotland region. Included is a guide to the average salaries offered in IT jobs that have cited B2C over the 3 months to 9 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
9 Feb 2016
Same period 2015 Same period 2014
B2C (Business-to-Consumer)
Rank 159 160 172
Rank change year-on-year
+1 +12
Permanent jobs citing B2C 3 2 1
As % of all permanent IT jobs located in Scotland 0.10% 0.064% 0.030%
As % of the Processes & Methodologies category 0.11% 0.074% 0.035%
Number of salaries quoted 0 2 1
Average salary - £40,000 £42,500
Average salary % change year-on-year
- -5.88%
UK excluding London average salary £52,500 £45,000 £47,500
% change year-on-year
+16.66% -5.26%
B2C
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Scotland region.

Processes & Methodologies Category
Scotland
Permanent IT job ads with a match in the
Processes & Methodologies category
2660 2698 2820
As % of all permanent IT jobs located in Scotland 89.59% 86.92% 84.30%
Number of salaries quoted 1702 1719 1843
Average salary £45,000 £42,500 £42,500
Average salary % change year-on-year
+5.88% -
90% offered a salary of more than £32,500 £32,500 £30,000
10% offered a salary of more than £65,000 £62,500 £60,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

B2C
Jobs Demand Trend in Scotland

This chart provides a 3-month moving total of permanent IT jobs citing B2C across the Scotland region as a proportion of the total demand within the Processes & Methodologies category.

B2C Jobs Demand Trend in Scotland

B2C
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C across the Scotland region.

B2C Salary Trend in Scotland

B2C
Job Locations in Scotland

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing B2C within the Scotland region over the 3 months to 9 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Glasgow - 3 - -
B2C
UK

B2C
Top 13 Related IT Skills in Scotland

For the 6 months to 9 February 2016, IT jobs across the Scotland region citing B2C also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C.

1 4 (100.00%) HTML
1 4 (100.00%) JavaScript
1 4 (100.00%) Photoshop
1 4 (100.00%) CSS
1 4 (100.00%) Adobe
1 4 (100.00%) CMS
1 4 (100.00%) Marketing
1 4 (100.00%) Drupal
1 4 (100.00%) Digital Marketing
1 4 (100.00%) Online Marketing
1 4 (100.00%) User Experience
2 3 (75.00%) Degree
3 1 (25.00%) Analytical Skills

B2C
Top Related IT Skills in Scotland by Category

For the 6 months to 9 February 2016, IT jobs across the Scotland region citing B2C also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C. Up to 20 skills are shown per category.

Application Platforms
1 4 (100.00%) CMS
1 4 (100.00%) Drupal
Applications
1 4 (100.00%) Photoshop
General
1 4 (100.00%) Marketing
Job Titles
1 4 (100.00%) Content Manager
1 4 (100.00%) User Experience Manager
Libraries, Frameworks & Software Standards
1 4 (100.00%) CSS
1 4 (100.00%) HTML
Miscellaneous
1 4 (100.00%) User Experience
2 1 (25.00%) Analytical Skills
Processes & Methodologies
1 4 (100.00%) Digital Marketing
1 4 (100.00%) Online Marketing
Programming Languages
1 4 (100.00%) JavaScript
Qualifications
1 3 (75.00%) Degree
Vendors
1 4 (100.00%) Adobe