The table below looks at the statistics for Pay per click skills in IT jobs advertised for the West Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 16 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
16 Sep 2014
Same period 2013 Same period 2012
Pay per click (PPC)
Rank 191 129 163
Rank change year-on-year
-62 +34
Permanent jobs citing Pay per click 22 55 29
As % of all permanent IT jobs located in West Yorkshire 0.44% 1.49% 0.75%
As % of the Processes & Methodologies category 0.52% 1.74% 0.91%
Number of salaries quoted 14 42 26
Average salary £31,750 £30,000 £28,750
Average salary % change year-on-year
+5.83% +4.34%
90% offered a salary of more than £20,000 £20,500 £23,000
10% offered a salary of more than £41,250 £60,000 £35,000
UK excluding London average salary £28,000 £30,000 £25,000
% change year-on-year
-6.66% +20.00%
Pay per click
Yorkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Yorkshire region.

Processes & Methodologies Category
West Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
4196 3162 3176
As % of all permanent IT jobs located in West Yorkshire 83.22% 85.62% 82.07%
Number of salaries quoted 3241 2513 2643
Average salary £40,000 £38,000 £37,500
Average salary % change year-on-year
+5.26% +1.33%
90% offered a salary of more than £27,500 £27,500 £26,000
10% offered a salary of more than £55,000 £55,000 £57,500
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

Pay per click
Jobs Demand Trend in West Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the West Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in West Yorkshire

Pay per click
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the West Yorkshire region.

Pay per click Salary Trend in West Yorkshire

Pay per click
Salary Histogram in West Yorkshire

This chart provides a salary histogram for IT jobs citing Pay per click across the West Yorkshire region over the 3 months to 16 September 2014.

Pay per click Salary Histogram in West Yorkshire

Pay per click
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the West Yorkshire region over the 3 months to 16 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds -62 19 £32,500 +8.33%
Bradford - 2 £20,000 - 2
Pay per click
Yorkshire

Pay per click
Top 30 Related IT Skills in West Yorkshire

For the 6 months to 16 September 2014, IT jobs across the West Yorkshire region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 64 (98.46%) SEO
2 59 (90.77%) Marketing
3 42 (64.62%) Analytics
4 34 (52.31%) Google
5 33 (50.77%) Digital Marketing
6 24 (36.92%) Social Media
7 22 (33.85%) Competitor Analysis
7 22 (33.85%) HTML
8 17 (26.15%) Google Analytics
8 17 (26.15%) CSS
8 17 (26.15%) Advertising
9 16 (24.62%) Web Marketing
10 15 (23.08%) Time Management
11 14 (21.54%) E-Commerce
12 13 (20.00%) PHP
12 13 (20.00%) Retail
12 13 (20.00%) Facebook
12 13 (20.00%) Twitter
13 12 (18.46%) WordPress
13 12 (18.46%) MySQL
13 12 (18.46%) Photoshop
14 10 (15.38%) Sony
15 9 (13.85%) Blog
15 9 (13.85%) Online Marketing
16 8 (12.31%) JavaScript
17 7 (10.77%) B2B
17 7 (10.77%) Link Building
18 6 (9.23%) Mentoring
18 6 (9.23%) Web Design
18 6 (9.23%) Content Management

Pay per click
Top Related IT Skills in West Yorkshire by Category

For the 6 months to 16 September 2014, IT jobs across the West Yorkshire region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 12 (18.46%) WordPress
2 5 (7.69%) Drupal
3 2 (3.08%) CMS
Applications
1 12 (18.46%) Photoshop
2 4 (6.15%) Adobe Illustrator
3 1 (1.54%) MS Office
Business Applications
1 17 (26.15%) Google Analytics
2 4 (6.15%) Magento
Communications & Networking
1 4 (6.15%) Internet
Database & Business Intelligence
1 12 (18.46%) MySQL
Development Applications
1 4 (6.15%) Git (software)
2 1 (1.54%) Eclipse
General
1 59 (90.77%) Marketing
2 17 (26.15%) Advertising
3 13 (20.00%) Retail
4 2 (3.08%) Finance
5 1 (1.54%) Dutch Language
5 1 (1.54%) French Language
5 1 (1.54%) German Language
5 1 (1.54%) Legal
Job Titles
1 19 (29.23%) PPC Specialist
1 19 (29.23%) PPC Manager
1 19 (29.23%) PPC Analyst
1 19 (29.23%) PPC Executive
2 9 (13.85%) Account Director
2 9 (13.85%) Digital Account Director
3 8 (12.31%) Designer
3 8 (12.31%) Web Designer
4 5 (7.69%) Developer
4 5 (7.69%) Marketing Assistant
5 4 (6.15%) Web Developer
6 3 (4.62%) SEO Manager
6 3 (4.62%) Business Development Manager
6 3 (4.62%) Business Manager
6 3 (4.62%) Development Manager
6 3 (4.62%) Senior Manager
7 2 (3.08%) Analyst
7 2 (3.08%) Photoshop Designer
8 1 (1.54%) SEO Specialist
8 1 (1.54%) SEO Analyst
Libraries, Frameworks & Software Standards
1 22 (33.85%) HTML
2 17 (26.15%) CSS
3 5 (7.69%) HTML5
4 4 (6.15%) Laravel
4 4 (6.15%) CodeIgniter
Miscellaneous
1 24 (36.92%) Social Media
2 9 (13.85%) Blog
3 5 (7.69%) Analytical Skills
4 3 (4.62%) Economics
4 3 (4.62%) Digital Media
5 2 (3.08%) iPad
6 1 (1.54%) Computer Science
6 1 (1.54%) BBC
Operating Systems
1 1 (1.54%) Windows
Processes & Methodologies
1 64 (98.46%) SEO
2 42 (64.62%) Analytics
3 33 (50.77%) Digital Marketing
4 22 (33.85%) Competitor Analysis
5 16 (24.62%) Web Marketing
6 15 (23.08%) Time Management
7 14 (21.54%) E-Commerce
8 9 (13.85%) Online Marketing
9 7 (10.77%) B2B
9 7 (10.77%) Link Building
10 6 (9.23%) Mentoring
10 6 (9.23%) Web Design
10 6 (9.23%) Content Management
10 6 (9.23%) Web Development
11 5 (7.69%) Web Analytics
11 5 (7.69%) Service Management
11 5 (7.69%) Web Accessibility
12 4 (6.15%) Responsive Web Design
12 4 (6.15%) Search Engine Marketing
13 3 (4.62%) Business Development
Programming Languages
1 13 (20.00%) PHP
2 8 (12.31%) JavaScript
3 1 (1.54%) SQL
Qualifications
1 6 (9.23%) Degree
Vendors
1 34 (52.31%) Google
2 13 (20.00%) Facebook
2 13 (20.00%) Twitter
3 10 (15.38%) Sony
4 5 (7.69%) Yahoo!
5 4 (6.15%) Zend
6 2 (3.08%) Microsoft
Bradford, West Yorkshire
I4 Recruitment
Salary: £20k per year + Excellent Benefits
Posted: Yesterday
Halifax, West Yorkshire
Searchability.co.uk
Salary: £18000 - £26000 per annum
Posted: 4 days ago
Bradford
Eclipse Legal Systems
Salary: circa £20k per annum (based on skills and experience)
Posted: 12 days ago