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The table below looks at the demand for Pay per click (PPC) skills within the West Yorkshire region with a comparison to our Processes & Methodologies category. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 2 December 2008 with a comparison to the same period last year.
 Pay per click (PPC) |
| 3 months to
2 Dec 2008 | Same period last year |
| Rank | 149 | 168 |
| Rank change on same period last year |  +19 |
| Matching permanent IT job ads | 24 | 23 |
| As % of all UK permanent IT job ads sampled | 0.016 % | 0.010 % |
| As % of the category below | 0.881 % | 0.703 % |
| Salaries quoted | 24 | 21 |
| Average minimum salary | £28,100 | £27,409 |
| Average salary | £31,550 | £28,773 |
| % change on same period last year | +9.65 % |
| Average maximum salary | £35,000 | £30,136 |
| UK excluding London average salary | £29,127 | £30,401 |
| % change on same period last year | -4.18 % |
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| Matching permanent IT job ads | 2724 | 3273 |
| As % of all UK permanent IT job ads sampled | 1.822 % | 1.460 % |
| Salaries quoted | 2306 | 2734 |
| Average minimum salary | £35,214 | £34,510 |
| Average salary | £38,026 | £37,440 |
| % change on same period last year | +1.56 % |
| Average maximum salary | £40,839 | £40,369 |
| UK excluding London average salary | £42,954 | £44,648 |
| % change on same period last year | -3.79 % |
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Pay per click
Demand TrendThe chart provides a 3-month moving total beginning in 2004 of permanent IT jobs citing Pay per click across the West Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.
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