The table below looks at the statistics for Pay per click skills in IT jobs advertised for the West Yorkshire region. Included is a guide to the salaries offered in IT jobs that have cited Pay per click over the 3 months to 30 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
30 Jul 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 191 191 172
Rank change year-on-year
0 -19
Permanent jobs citing Pay per click 6 25 46
As % of all permanent IT jobs located in West Yorkshire 0.15% 0.52% 0.94%
As % of the Processes & Methodologies category 0.17% 0.58% 1.08%
Number of salaries quoted 6 18 26
Median salary £32,500 £28,000 £31,000
Median salary % change year-on-year
+16.07% -9.67%
90% offered a salary of more than £25,500 £20,000 £20,000
10% offered a salary of more than £40,000 £39,250 £47,500
UK excluding London median salary £30,000 £28,000 £26,000
% change year-on-year
+7.14% +7.69%
Pay per click
Yorkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Yorkshire region.

Processes & Methodologies Category
West Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
3541 4302 4269
As % of all permanent IT jobs located in West Yorkshire 90.66% 90.13% 87.23%
Number of salaries quoted 3003 3409 3386
Median salary £44,000 £45,000 £40,000
Median salary % change year-on-year
-2.22% +12.50%
90% offered a salary of more than £30,000 £30,000 £29,000
10% offered a salary of more than £65,000 £55,000 £60,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Pay per click
Jobs Demand Trend in West Yorkshire

The demand trend of job ads across the West Yorkshire region citing Pay per click as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in West Yorkshire

Pay per click
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the West Yorkshire region.

Pay per click Salary Trend in West Yorkshire

Pay per click
Salary Histogram in West Yorkshire

This chart provides a salary histogram for IT jobs citing Pay per click across the West Yorkshire region over the 3 months to 30 July 2016.

Pay per click Salary Histogram in West Yorkshire

Pay per click
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the West Yorkshire region over the 3 months to 30 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds +3 6 £32,500 +16.07%
Pay per click
Yorkshire

Pay per click
Top 30 Related IT Skills in West Yorkshire

For the 6 months to 30 July 2016, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Yorkshire region with a requirement for Pay per click.

1 10 (58.82%) Marketing
2 8 (47.06%) SEO
3 6 (35.29%) Digital Marketing
4 5 (29.41%) AdWords
4 5 (29.41%) Google
5 4 (23.53%) Web Development
5 4 (23.53%) Advertising
5 4 (23.53%) Coaching
6 3 (17.65%) Analytical Skills
6 3 (17.65%) Performance Management
6 3 (17.65%) Data Protection
6 3 (17.65%) Online Marketing
6 3 (17.65%) Internet
6 3 (17.65%) Social Media
6 3 (17.65%) HTML
6 3 (17.65%) CSS
6 3 (17.65%) XHTML
6 3 (17.65%) Copywriting
6 3 (17.65%) Search Engine Marketing
7 2 (11.76%) MS Excel
7 2 (11.76%) B2B
7 2 (11.76%) Process Management
7 2 (11.76%) Back Office
7 2 (11.76%) People Management
7 2 (11.76%) Continuous Improvement
7 2 (11.76%) Performance Improvement
8 1 (5.88%) Analytics
8 1 (5.88%) Mentoring
8 1 (5.88%) Finance
8 1 (5.88%) Microsoft

Pay per click
Top Related IT Skills in West Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (11.76%) MS Excel
2 1 (5.88%) MS Office
Cloud Services
1 5 (29.41%) AdWords
2 1 (5.88%) Google Analytics
Communications & Networking
1 3 (17.65%) Internet
General
1 10 (58.82%) Marketing
2 4 (23.53%) Advertising
3 2 (11.76%) Back Office
4 1 (5.88%) Finance
Job Titles
1 5 (29.41%) Account Manager
2 4 (23.53%) PPC Manager
3 3 (17.65%) PPC Account Manager
4 2 (11.76%) Account Director
4 2 (11.76%) Account Executive
4 2 (11.76%) Digital Account Manager
4 2 (11.76%) Digital Marketing Manager
4 2 (11.76%) Marketing Manager
4 2 (11.76%) Sales Manager
4 2 (11.76%) Senior Account Manager
4 2 (11.76%) Senior Manager
4 2 (11.76%) SEO Director
5 1 (5.88%) Business Development Manager
5 1 (5.88%) Business Manager
5 1 (5.88%) Development Manager
5 1 (5.88%) Digital Development Manager
5 1 (5.88%) Graduate
Libraries, Frameworks & Software Standards
1 3 (17.65%) CSS
1 3 (17.65%) HTML
1 3 (17.65%) XHTML
Miscellaneous
1 3 (17.65%) Analytical Skills
1 3 (17.65%) Copywriting
1 3 (17.65%) Social Media
2 1 (5.88%) Mathematics
2 1 (5.88%) Statistics
Processes & Methodologies
1 8 (47.06%) SEO
2 6 (35.29%) Digital Marketing
3 4 (23.53%) Coaching
3 4 (23.53%) Web Development
4 3 (17.65%) Data Protection
4 3 (17.65%) Online Marketing
4 3 (17.65%) Performance Management
4 3 (17.65%) Search Engine Marketing
5 2 (11.76%) B2B
5 2 (11.76%) Continuous Improvement
5 2 (11.76%) People Management
5 2 (11.76%) Performance Improvement
5 2 (11.76%) Process Management
6 1 (5.88%) Agile Software Development
6 1 (5.88%) Analytics
6 1 (5.88%) Business Development
6 1 (5.88%) Data Analysis
6 1 (5.88%) Mentoring
Qualifications
1 1 (5.88%) Degree
Vendors
1 5 (29.41%) Google
2 1 (5.88%) DoubleClick
2 1 (5.88%) Microsoft
2 1 (5.88%) Yahoo!