The first table below looks at the demand for knowledge and experience of Google products and/or services in IT jobs advertised for the Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Google over the 3 months to 24 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all Vendors for the Yorkshire region.

The figures below represent the IT job market in general and are NOT representative of salaries within Google.

Location
3 months to
24 May 2013
Same period 2012 Same period 2011
Google
Rank 143 144 157
Rank change year-on-year
+1 +13
Permanent jobs citing Google 70 72 42
As % of all permanent IT jobs located in Yorkshire 1.283% 1.387% 0.831%
As % of the Vendors category 2.730% 3.059% 1.698%
Number of salaries quoted 55 58 41
Average salary £31,500 £31,500 £29,000
Average salary % change year-on-year
- +8.62%
90% offered a salary of more than £21,500 £25,000 £21,000
10% offered a salary of more than £40,000 £40,000 £40,000
UK excluding London average salary £35,000 £32,500 £32,500
% change year-on-year
+7.69% -
All Vendors
Yorkshire
Permanent IT job ads with a match in the
Vendors category
2564 2354 2473
As % of all permanent IT jobs located in Yorkshire 47.00% 45.35% 48.90%
Number of salaries quoted 2032 1858 2083
Average salary £37,500 £37,000 £35,000
Average salary % change year-on-year
+1.35% +5.71%
90% offered a salary of more than £22,500 £24,750 £23,000
10% offered a salary of more than £55,000 £51,000 £52,500
UK excluding London average salary £40,000 £40,000 £40,000
Google
England

Google
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Google across the Yorkshire region as a proportion of the total demand within the Vendors category.

Yorkshire Google Jobs Demand Trend

Google
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google across the Yorkshire region.

Yorkshire Google Salary Trend

Google
Salary Histogram

This chart provides a salary histogram for IT jobs citing Google across the Yorkshire region over the 3 months to 24 May 2013.

Yorkshire Google Salary Histogram

Google
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google within the Yorkshire region over the 3 months to 24 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
West Yorkshire -6 43 £32,500 +4.00%
South Yorkshire +10 12 £25,500 -29.65%
East Yorkshire -2 5 £25,000 +11.11%
North Yorkshire -2 4 £35,000 +16.66%
Google
England

Google
Top 30 Related IT Skills

For the 6 months to 24 May 2013, IT jobs across the Yorkshire region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google.

1 91 (68.94%) Marketing
2 85 (64.39%) SEO
3 84 (63.64%) Analytics
4 78 (59.09%) Google Analytics
5 72 (54.55%) Pay per click
6 60 (45.45%) Omniture
7 47 (35.61%) SAS
8 46 (34.85%) Statistics
9 45 (34.09%) Degree
10 44 (33.33%) CHAID
11 43 (32.58%) Cluster Analysis
12 40 (30.30%) Microsoft
13 37 (28.03%) MS Office
14 36 (27.27%) Predictive Modelling
15 34 (25.76%) Regression Analysis
16 32 (24.24%) JavaScript
17 29 (21.97%) MySQL
18 28 (21.21%) CSS
18 28 (21.21%) jQuery
19 27 (20.45%) HTML
20 23 (17.42%) E-Commerce
21 22 (16.67%) MS Excel
21 22 (16.67%) PHP
22 21 (15.91%) Finance
23 17 (12.88%) Adobe
24 15 (11.36%) Windows
24 15 (11.36%) Ajax
25 13 (9.848%) Digital Marketing
26 12 (9.091%) Git (software)
26 12 (9.091%) Online Marketing

Google
Top Related IT Skills by Category

For the 6 months to 24 May 2013, IT jobs across the Yorkshire region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Development
1 28 (21.21%) CSS
1 28 (21.21%) jQuery
2 27 (20.45%) HTML
3 15 (11.36%) Ajax
4 12 (9.091%) XML
5 10 (7.576%) JSON
5 10 (7.576%) .NET
5 10 (7.576%) ASP.NET
6 9 (6.818%) Flash
7 7 (5.303%) XHTML
7 7 (5.303%) HTML5
7 7 (5.303%) ASP.NET MVC
8 6 (4.545%) YUI
8 6 (4.545%) Google Closure
8 6 (4.545%) Web Services
9 5 (3.788%) JDBC
10 4 (3.030%) Zend Framework
10 4 (3.030%) iBATIS
10 4 (3.030%) Java SE
10 4 (3.030%) Java EE
Application Platforms
1 47 (35.61%) SAS
2 12 (9.091%) CMS
3 9 (6.818%) Magento
4 8 (6.061%) SugarCRM
4 8 (6.061%) Moodle
4 8 (6.061%) WordPress
5 5 (3.788%) Apache
5 5 (3.788%) Tomcat
6 4 (3.030%) IIS
7 1 (0.758%) BizTalk Server
7 1 (0.758%) nginx
7 1 (0.758%) Apache Solr
Applications
1 37 (28.03%) MS Office
2 22 (16.67%) MS Excel
3 9 (6.818%) Google Apps
4 7 (5.303%) Photoshop
5 4 (3.030%) MS PowerPoint
6 3 (2.273%) Adobe Captivate
Business Applications
1 78 (59.09%) Google Analytics
2 3 (2.273%) WebTrends
Communications & Networking
1 11 (8.333%) Internet
2 8 (6.061%) DNS
3 6 (4.545%) VoIP
3 6 (4.545%) Firewall
4 5 (3.788%) WAN
4 5 (3.788%) VPN
5 4 (3.030%) HTTP
5 4 (3.030%) MPLS
6 2 (1.515%) Intranet
7 1 (0.758%) DEFINITY
7 1 (0.758%) SMTP
7 1 (0.758%) TCP/IP
7 1 (0.758%) LAN
7 1 (0.758%) PBX
7 1 (0.758%) SMS
7 1 (0.758%) IP Telephony
7 1 (0.758%) Cisco IOS
Database & Business Intelligence
1 29 (21.97%) MySQL
2 9 (6.818%) Clementine
3 8 (6.061%) Crystal Reports
3 8 (6.061%) SQL Server
4 4 (3.030%) Data Warehouse
4 4 (3.030%) Data Mining
4 4 (3.030%) RDBMS
5 2 (1.515%) SQL Server 2005
5 2 (1.515%) SQL Server 2008
Development Applications
1 12 (9.091%) Git (software)
2 11 (8.333%) Visual Studio
2 11 (8.333%) Subversion
3 6 (4.545%) Mercurial
4 4 (3.030%) Maven
4 4 (3.030%) Hudson
4 4 (3.030%) MyEclipse
4 4 (3.030%) Eclipse
4 4 (3.030%) Ant
4 4 (3.030%) JUnit
5 3 (2.273%) Dreamweaver
General
1 91 (68.94%) Marketing
2 21 (15.91%) Finance
3 8 (6.061%) Retail
4 4 (3.030%) Games
5 1 (0.758%) Advertising
5 1 (0.758%) Telecoms
Job Titles
1 68 (51.52%) Analyst
2 45 (34.09%) Marketing Analyst
3 20 (15.15%) Developer
4 12 (9.091%) SEO Analyst
5 11 (8.333%) SAS Analyst
6 10 (7.576%) PPC Specialist
6 10 (7.576%) SAS Marketing Analyst
6 10 (7.576%) PPC Manager
6 10 (7.576%) PPC Analyst
6 10 (7.576%) PPC Executive
7 7 (5.303%) Senior Analyst
8 6 (4.545%) JavaScript Developer
8 6 (4.545%) Administrator
8 6 (4.545%) Web Developer
8 6 (4.545%) Account Manager
9 4 (3.030%) SEO Specialist
9 4 (3.030%) Java Web Developer
9 4 (3.030%) IT Administrator
9 4 (3.030%) Designer
9 4 (3.030%) Data Analyst
Miscellaneous
1 46 (34.85%) Statistics
2 8 (6.061%) Social Media
3 5 (3.788%) Management Information System
3 5 (3.788%) Animation
4 4 (3.030%) Web 2.0
4 4 (3.030%) Fat Client
4 4 (3.030%) Foreign Exchange (FX)
4 4 (3.030%) Thin Client
5 3 (2.273%) E-Learning
5 3 (2.273%) SCORM
5 3 (2.273%) Blog
5 3 (2.273%) Open Source
5 3 (2.273%) Learning Management System
5 3 (2.273%) Video Editing
6 2 (1.515%) Copywriting
6 2 (1.515%) Mathematics
6 2 (1.515%) Graphic Design
7 1 (0.758%) NHS
7 1 (0.758%) IVR
7 1 (0.758%) Clustering
Operating Systems
1 15 (11.36%) Windows
2 10 (7.576%) Linux
3 7 (5.303%) UNIX
4 4 (3.030%) Windows 8
4 4 (3.030%) Mac OS
4 4 (3.030%) Windows Server 2008
4 4 (3.030%) Windows XP
4 4 (3.030%) Windows Server 2003
5 1 (0.758%) Mac OS X
5 1 (0.758%) Debian
5 1 (0.758%) Ubuntu
Processes & Methodologies
1 85 (64.39%) SEO
2 84 (63.64%) Analytics
3 72 (54.55%) Pay per click
4 44 (33.33%) CHAID
5 43 (32.58%) Cluster Analysis
6 36 (27.27%) Predictive Modelling
7 34 (25.76%) Regression Analysis
8 23 (17.42%) E-Commerce
9 13 (9.848%) Digital Marketing
10 12 (9.091%) Online Marketing
10 12 (9.091%) Web Development
11 11 (8.333%) MVC
12 10 (7.576%) OO
13 8 (6.061%) Data Analysis
14 7 (5.303%) Marketing Analytics
14 7 (5.303%) Internet Marketing
15 6 (4.545%) Content Management
15 6 (4.545%) OOP
16 4 (3.030%) Network Design
16 4 (3.030%) Competitor Analysis
Programming Languages
1 32 (24.24%) JavaScript
2 22 (16.67%) PHP
3 9 (6.818%) C#
4 6 (4.545%) ActionScript
4 6 (4.545%) SQL
5 5 (3.788%) Java
6 4 (3.030%) Groovy
6 4 (3.030%) C++
6 4 (3.030%) C
7 3 (2.273%) T-SQL
8 2 (1.515%) Python
8 2 (1.515%) VB.NET
9 1 (0.758%) Perl
9 1 (0.758%) VB
Qualifications
1 45 (34.09%) Degree
2 1 (0.758%) Cisco Certification
2 1 (0.758%) CCNP
2 1 (0.758%) HND
Quality Assurance & Compliance
1 4 (3.030%) QA
1 4 (3.030%) PCI DSS
2 2 (1.515%) ISO 9001
System Software
1 10 (7.576%) Active Directory
2 4 (3.030%) vSphere
2 4 (3.030%) VMware ESXi
2 4 (3.030%) VMware Infrastructure
2 4 (3.030%) Terminal Services
3 1 (0.758%) Varnish
Systems Management
1 1 (0.758%) SCCM
Vendors
1 60 (45.45%) Omniture
2 40 (30.30%) Microsoft
3 17 (12.88%) Adobe
4 5 (3.788%) Zend
5 4 (3.030%) Spiceworks
5 4 (3.030%) ProCurve
5 4 (3.030%) NETGEAR
5 4 (3.030%) JBoss
5 4 (3.030%) VMware
5 4 (3.030%) HP
6 3 (2.273%) Hitwise
6 3 (2.273%) Twitter
7 2 (1.515%) Oracle
7 2 (1.515%) Salesforce.com
8 1 (0.758%) CheckPoint
8 1 (0.758%) Citrix
8 1 (0.758%) Avaya
8 1 (0.758%) Cisco
8 1 (0.758%) Epiphany
8 1 (0.758%) SAP
Leeds, West Yorkshire
You should be able to demonstrate successful SEO campaigns and have used Google analytics to measure and improve optimisation... As SEO Specialist you will help devise SEO Strategy...
Senitor Associates
Salary: £25000 - £30000 per annum + Benefits
Posted: 24 May 2013
Leeds, West Yorkshire
Applicants for this role must have at least 2-3 years' experience of: *Managing multiple SEO campaigns *Managing multiple PPC campaigns *SEO Link Building *Excel My client, a...
Circle Recruitment
Salary: £25000 - £35000 per annum + Benefits
Posted: 22 May 2013
Sheffield, Yorkshire
The role suits those with a very strong Google analytics knowledge and be capable of utilising a range of tolls and reports offered by Google Analytics... Daily duties...
Applause IT Ltd
Salary: £20000 - £25000 per annum
Posted: 3 May 2013
East Riding
They are looking for an eCommerce Specialist (Marketing / SQL / Analytics) who has a proven track record within eCommerce and Marketing, somebody who is innovative in their approach to...
Oscar Associates (UK) Ltd
Salary: £20000 - £30000 per annum
Posted: 20 May 2013
Sheffield, South Yorkshire
PPC Account Manager - PPC/ Google Analytics/ Social Media/ Affiliate /SEO *URGENT... - Set up new PPC accounts across Google, Bing. - Manage existing PPC accounts across several different verticals. - Manage...
Oscar Associates (UK) Ltd
Salary: £15000 - £30000 per annum
Posted: 24 May 2013
Leeds, West Yorkshire
Analysis of website usage, SEO and PPC campaigns. CHAID/Regression analysis, profiling, segmentation and mapping... Essential skills: Degree educated in a Mathematical/Statistics discipline. Programming in SAS. Knowledge...
4it Recruitment Ltd
Salary: Up to £40,000 per annum
Posted: 21 May 2013
Leeds, West Yorkshire
Account Manage, Account manager, Client Relationship manager, Digital Project Manager, Project Handler, SEO, Search Engine Optimisation, Ranking, Link Building, Keywords, Natural Search, Organic Search, Google Adwords, Google Analytics,...
Stafford-Sharp Associates
Posted: 24 May 2013
Leeds, West Yorkshire
You main responsibilities will include planning, implementing and reporting on digital media campaigns (digital display and PPC Search). Any knowledge or experience in media trafficking, management and reporting...
Circle Recruitment
Salary: £18000 - £20000 per annum
Posted: 21 May 2013
Yorkshire
This is a fantastic opportunity to join a young dynamic team in real fun environment. Required experience: Magento. Zend. PHP. MySQL. Desirable experience: Solr. NGINX. Varnish. jQuery. Prototype...
Logic Engagements Ltd
Salary: £30000 - £40000 per annum + Benefits
Posted: 20 May 2013
Halifax, Yorkshire
Offering up to £28k + benefits, we are looking for candidates with at least 3 years experience within digital marketing, and are looking to take on a role where...
Bluefire Consulting
Salary: £24000 - £28000 per annum + Pension, Healthcare
Posted: 22 May 2013
Halifax, West Yorkshire
Offering up to £28k + benefits, we are looking for candidates with at least 3 years experience within digital marketing, and are looking to take on a role where...
Bluefire Consulting
Salary: £24000 - £28000 per annum + Pension, Healthcare
Posted: 21 May 2013
Leeds, Yorkshire
Working directly with the company directors and responsible for specifying, maintaining, coding and continuous improvement of existing state of the art, in-house systems. This is a senior...
Computer Futures
Salary: £45000 - £65000 per annum
Posted: 15 May 2013