The table below looks at the prevalence of the term Social Media in contract job vacancies in the City of Westminster. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Social Media over the 6 months leading up to 14 May 2025, comparing them to the same period in the previous two years.
6 months to 14 May 2025
Same period 2024
Same period 2023
Rank
11
-
11
Rank change year-on-year
-
-
-
Contract jobs citing Social Media
1
0
2
As % of all contract jobs advertised in the City of Westminster
Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring generic IT skills in the City of Westminster.
Contract vacancies with a requirement for generic IT skills
18
25
27
As % of all contract IT jobs advertised in the City of Westminster
39.13%
56.82%
69.23%
Number of daily rates quoted
12
24
21
10th Percentile
£366
£475
£400
25th Percentile
£409
£507
£425
Median daily rate (50th Percentile)
£550
£650
£550
Median % change year-on-year
-15.38%
+18.18%
+7.32%
75th Percentile
£616
£806
£638
90th Percentile
£674
£885
£850
Central London median daily rate
£575
£575
£613
% change year-on-year
-
-6.12%
+6.52%
Number of hourly rates quoted
1
0
0
10th Percentile
-
-
-
25th Percentile
£25.04
-
-
Median hourly rate
£25.08
-
-
75th Percentile
£25.11
-
-
90th Percentile
-
-
-
Central London median hourly rate
£27.76
£23.00
£35.00
% change year-on-year
+20.70%
-34.29%
-23.08%
Social Media Job Vacancy Trend in the City of Westminster
Job postings citing Social Media as a proportion of all IT jobs advertised in the City of Westminster.
Social Media Contractor Daily Rate Trend in the City of Westminster
3-month moving average daily rate quoted in jobs citing Social Media in the City of Westminster.
Social Media Top 15 Co-occurring Skills and Capabilities in the City of Westminster
For the 6 months to 14 May 2025, contractor job vacancies citing Social Media also mentioned the following skills and capabilities in order of popularity.
The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the City of Westminster region with a requirement for Social Media.
Social Media Co-occurring Skills and Capabilities in the City of Westminster by Category
The follow tables expand on the table above by listing co-occurrences grouped by category.
The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:
