The following table provides summary statistics for contract job vacancies advertised in the East of England with a requirement for SEO skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited SEO over the 3 months to 23 June 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Search Engine Optimisation (SEO)
England / East of England
3 months to
23 Jun 2017
Same period 2016 Same period 2015
Rank 128 123 137
Rank change year-on-year -5 +14  
Contract jobs citing SEO 8 7 11
As % of all contract IT jobs advertised in the East of England 0.34% 0.27% 0.36%
As % of the Processes & Methodologies category 0.41% 0.34% 0.45%
Number of daily rates quoted 7 6 4
Median daily rate £284 £425 £250
Median daily rate % change year-on-year -33.20% +70.00%  
90% offered a daily rate of more than £264 £375 £147
10% offered a daily rate of more than £475 £450 £373
UK excluding London median daily rate £325 £350 £275
% change year-on-year -7.14% +27.27%  
Number of hourly rates quoted 0 0 1
Median hourly rate - - £12.50
UK excluding London median hourly rate £29.00 £19.61 £12.50
% change year-on-year +47.88% +56.88%  

SEO is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the East of England with a requirement for process and methodology skills.

Contract Process & Methodology Skills
East of England
Contract job vacancies with a requirement for process and methodology skills 1960 2043 2442
As % of all contract IT job vacancies advertised in the East of England 84.34% 80.15% 79.99%
Number of daily rates quoted 1134 1179 1461
Median daily rate £450 £425 £400
Median daily rate % change year-on-year +5.88% +6.25%  
90% offered a daily rate of more than £290 £260 £275
10% offered a daily rate of more than £575 £575 £538
UK excluding London median daily rate £415 £400 £383
% change year-on-year +3.75% +4.57%  
Number of hourly rates quoted 136 153 177
Median hourly rate £33.00 £27.62 £33.00
Median hourly rate % change year-on-year +19.47% -16.30%  
90% offered a hourly rate of more than £13.00 £16.50 £12.00
10% offered a hourly rate of more than £47.50 £47.50 £47.75
UK excluding London median hourly rate £33.50 £28.50 £30.00
% change year-on-year +17.54% -5.00%  

SEO
Job Vacancy Trend in the East of England

The job posting trend of jobs advertised in the East of England citing SEO as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for SEO in the East of England

SEO
Contractor Daily Rate Trend in the East of England

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing SEO in the East of England.

Contractor daily rate trend for SEO in the East of England

SEO
Contractor Daily Rate Histogram in the East of England

The daily rate distribution of IT jobs citing SEO in the East of England over the 3 months to 23 June 2017.

Contractor daily rate histogram for SEO in the East of England

SEO
Contractor Hourly Rate Trend in the East of England

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing SEO in the East of England.

Contractor hourly rate trend for SEO in the East of England

SEO
Contract Job Locations in the East of England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing SEO within the East of England region over the 3 months to 23 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Essex -9 5 £265 -33.75% 3
Bedfordshire -5 2 £475 +5.55% 2
Hertfordshire -7 1 £475 +15.15% 3
SEO
England

For the 6 months to 23 June 2017, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the East of England region with a requirement for SEO.

1 13 (92.86%) HTML
2 12 (85.71%) CSS
3 11 (78.57%) HTML5
4 10 (71.43%) CMS
4 10 (71.43%) XML
5 9 (64.29%) XHTML
5 9 (64.29%) JavaScript
5 9 (64.29%) Agile Software Development
5 9 (64.29%) Ajax
5 9 (64.29%) Analytics
6 8 (57.14%) Sass
6 8 (57.14%) TDD
7 7 (50.00%) Google
7 7 (50.00%) Google Analytics
7 7 (50.00%) B2C
8 6 (42.86%) SOA
8 6 (42.86%) Java
8 6 (42.86%) JSP
8 6 (42.86%) J2EE
8 6 (42.86%) OO
8 6 (42.86%) Content Management
8 6 (42.86%) AngularJS
9 5 (35.71%) User Experience
9 5 (35.71%) Front End Development
9 5 (35.71%) Virtual Team
9 5 (35.71%) Web 2.0
9 5 (35.71%) Omniture
9 5 (35.71%) Web Services
10 4 (28.57%) W3C
10 4 (28.57%) Web Development

SEO
Co-occurring IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (71.43%) CMS
2 3 (21.43%) Magnolia
2 3 (21.43%) WebSphere
3 2 (14.29%) Adobe Experience Manager
4 1 (7.14%) Confluence
4 1 (7.14%) WordPress
Applications
1 3 (21.43%) Photoshop
Business Applications
1 1 (7.14%) Payment Gateway
Cloud Services
1 7 (50.00%) Google Analytics
Database & Business Intelligence
1 3 (21.43%) Relational Database
Development Applications
1 4 (28.57%) JIRA
2 3 (21.43%) Ant
2 3 (21.43%) Git (software)
2 3 (21.43%) Grunt
2 3 (21.43%) gulp
2 3 (21.43%) Jenkins
2 3 (21.43%) Maven
General
1 3 (21.43%) Retail
2 2 (14.29%) Marketing
Job Titles
1 11 (78.57%) Developer
2 6 (42.86%) Java Developer
3 5 (35.71%) Front End Developer (Client-Side Developer)
4 3 (21.43%) Senior Developer
4 3 (21.43%) Senior Java Developer
5 2 (14.29%) Consultant
6 1 (7.14%) Analyst
6 1 (7.14%) Angular Developer
6 1 (7.14%) Business Analyst
6 1 (7.14%) CRM Consultant
6 1 (7.14%) Digital Analyst
6 1 (7.14%) Digital Business Analyst
6 1 (7.14%) Front End Web Developer (Client-Side Developer)
6 1 (7.14%) HTML CSS Developer
6 1 (7.14%) HTML Developer
6 1 (7.14%) JavaScript Developer
6 1 (7.14%) JSP Developer
6 1 (7.14%) SEO Consultant
6 1 (7.14%) UI Developer
6 1 (7.14%) Web Developer
Libraries, Frameworks & Software Standards
1 13 (92.86%) HTML
2 12 (85.71%) CSS
3 11 (78.57%) HTML5
4 10 (71.43%) XML
5 9 (64.29%) Ajax
5 9 (64.29%) XHTML
6 8 (57.14%) Sass
7 6 (42.86%) AngularJS
7 6 (42.86%) J2EE
7 6 (42.86%) JSP
8 5 (35.71%) Web Services
9 4 (28.57%) CSS3
9 4 (28.57%) jQuery
10 3 (21.43%) JSON
10 3 (21.43%) LESS
10 3 (21.43%) Node.js
10 3 (21.43%) React
11 1 (7.14%) Smarty
11 1 (7.14%) Twig
11 1 (7.14%) Twitter Bootstrap
Miscellaneous
1 5 (35.71%) User Experience
1 5 (35.71%) Virtual Team
1 5 (35.71%) Web 2.0
2 4 (28.57%) W3C
3 2 (14.29%) Social Media
4 1 (7.14%) Algorithms
Operating Systems
1 3 (21.43%) Linux
1 3 (21.43%) Solaris
1 3 (21.43%) Unix
1 3 (21.43%) Windows
Processes & Methodologies
1 9 (64.29%) Agile Software Development
1 9 (64.29%) Analytics
2 8 (57.14%) TDD
3 7 (50.00%) B2C
4 6 (42.86%) Content Management
4 6 (42.86%) OO
4 6 (42.86%) SOA
5 5 (35.71%) Front End Development
6 4 (28.57%) BDD
6 4 (28.57%) Responsive Web Design
6 4 (28.57%) Web Development
7 3 (21.43%) A/B Testing
7 3 (21.43%) API Development
7 3 (21.43%) E-Commerce
7 3 (21.43%) Project Management
7 3 (21.43%) RAD
7 3 (21.43%) Stakeholder Management
7 3 (21.43%) Unit Testing
7 3 (21.43%) Web Design
7 3 (21.43%) Wireframes
Programming Languages
1 9 (64.29%) JavaScript
2 6 (42.86%) Java
3 3 (21.43%) SQL
4 1 (7.14%) PHP
Quality Assurance & Compliance
1 3 (21.43%) WAI
Systems Management
1 3 (21.43%) TeamSite
Vendors
1 7 (50.00%) Google
2 5 (35.71%) Omniture
3 3 (21.43%) FatWire
3 3 (21.43%) IBM
4 2 (14.29%) Adobe
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