Period
to 24 November 2017

The following table provides summary statistics for permanent job vacancies advertised in the East of England with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 6 months to 24 November 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
England > East of England
6 months to
24 Nov 2017
Same period 2016 Same period 2015
Rank 282 277 328
Rank change year-on-year -5 +51 -43
Permanent jobs citing SEO 68 84 63
As % of all permanent IT jobs advertised in the East of England 0.56% 0.64% 0.41%
As % of the Processes & Methodologies category 0.64% 0.72% 0.47%
Number of salaries quoted 54 71 37
East of England median annual salary £29,500 £35,000 £37,500
Median salary % change year-on-year -15.71% -6.67% +26.05%
10th Percentile £21,500 £25,750 £26,250
90th Percentile £46,250 £61,250 £51,750
England median annual salary £35,000 £36,500 £36,000
% change year-on-year -4.11% +1.39% +2.86%

SEO is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the East of England with a requirement for process or methodology skills.

All Process and Methodology Skills
East of England
Permanent vacancies with a requirement for process or methodology skills 10619 11647 13396
As % of all permanent IT jobs advertised in the East of England 88.00% 88.66% 87.24%
Number of salaries quoted 8623 9596 11015
East of England median annual salary £47,500 £45,000 £45,000
Median salary % change year-on-year +5.56% - +4.65%
10th Percentile £27,500 £26,750 £26,250
90th Percentile £70,000 £70,000 £67,500
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +5.56%

SEO
Job Vacancy Trend in the East of England

Job postings citing SEO as a percentage of all IT jobs advertised in the East of England.

Job vacancy trend for SEO in the East of England

SEO
Salary Trend in the East of England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in the East of England.

Salary trend for SEO in the East of England

SEO
Salary Histogram in the East of England

The salary distribution of IT jobs citing SEO in the East of England over the 6 months to 24 November 2017.

Salary histogram for SEO in the East of England

SEO
Job Locations in the East of England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the East of England region over the 6 months to 24 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Hertfordshire +5 44 £25,000 -33.33% 2
Essex +11 9 £37,500 +7.14%
Cambridgeshire -26 7 £26,450 -11.83% 2
Bedfordshire - 7 £30,000 -
Suffolk +10 1 £28,500 +16.33% 2
SEO
England

For the 6 months to 24 November 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East of England region with a requirement for SEO.

1 41 (60.29%) Marketing
2 36 (52.94%) Analytics
3 31 (45.59%) Google Analytics
4 30 (44.12%) E-Commerce
4 30 (44.12%) Analytical Skills
5 28 (41.18%) Google
6 24 (35.29%) Digital Marketing
6 24 (35.29%) HTML
7 23 (33.82%) JavaScript
8 19 (27.94%) CSS
9 16 (23.53%) jQuery
9 16 (23.53%) Web Analytics
9 16 (23.53%) User Experience
10 14 (20.59%) Retail
11 13 (19.12%) Web Development
12 12 (17.65%) Pay per click
12 12 (17.65%) CMS
13 11 (16.18%) Front End Development
14 10 (14.71%) AdWords
14 10 (14.71%) Personalization
14 10 (14.71%) Adobe
15 9 (13.24%) Content Management
15 9 (13.24%) Social Media
15 9 (13.24%) AngularJS
15 9 (13.24%) Responsive Web Design
16 8 (11.76%) CSS3
16 8 (11.76%) HTML5
16 8 (11.76%) Microsoft
16 8 (11.76%) Web Services
16 8 (11.76%) ASP.NET

SEO
Co-occurring IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (17.65%) CMS
2 6 (8.82%) WordPress
3 2 (2.94%) Joomla!
4 1 (1.47%) IIS
Applications
1 8 (11.76%) Photoshop
2 6 (8.82%) Microsoft Office
3 5 (7.35%) Microsoft Excel
4 4 (5.88%) Adobe Creative Suite
5 3 (4.41%) Spreadsheet
6 2 (2.94%) GIMP
7 1 (1.47%) Adobe Illustrator
Business Applications
1 5 (7.35%) Payment Gateway
2 4 (5.88%) SDL Web 8
3 2 (2.94%) Magento
Cloud Services
1 31 (45.59%) Google Analytics
2 10 (14.71%) AdWords
3 5 (7.35%) Adobe Analytics
4 4 (5.88%) Amazon AWS
4 4 (5.88%) SaaS
Communications & Networking
1 3 (4.41%) Firewall
2 1 (1.47%) Internet
Database & Business Intelligence
1 5 (7.35%) SQL Server
2 2 (2.94%) SQL Server 2008
3 1 (1.47%) SQL Server Reporting Services
Development Applications
1 7 (10.29%) Git (software)
2 4 (5.88%) RSpec
3 2 (2.94%) Grunt
3 2 (2.94%) Team Foundation Server
3 2 (2.94%) Visual Studio
3 2 (2.94%) webpack
4 1 (1.47%) gulp
4 1 (1.47%) Jasmine
4 1 (1.47%) Karma Test Runner
4 1 (1.47%) TeamCity
General
1 41 (60.29%) Marketing
2 14 (20.59%) Retail
3 4 (5.88%) Advertising
4 3 (4.41%) Finance
5 1 (1.47%) Games
5 1 (1.47%) Publishing
Job Titles
1 17 (25.00%) Developer
2 6 (8.82%) .NET Developer
3 5 (7.35%) Analyst
3 5 (7.35%) Coordinator
3 5 (7.35%) E-Marketing Analyst
3 5 (7.35%) Front End Developer (Client-Side Developer)
3 5 (7.35%) Marketing Analyst
3 5 (7.35%) Web Analyst
3 5 (7.35%) Web Developer
3 5 (7.35%) Web Editor
3 5 (7.35%) Web Marketing Analyst
4 4 (5.88%) ASP.NET Developer
4 4 (5.88%) Consultant
4 4 (5.88%) Full Stack Developer
4 4 (5.88%) Ruby Developer
4 4 (5.88%) SEO Consultant
4 4 (5.88%) Website Editor
5 3 (4.41%) Marketing Assistant
5 3 (4.41%) Security Engineer
5 3 (4.41%) Web Engineer
Libraries, Frameworks & Software Standards
1 24 (35.29%) HTML
2 19 (27.94%) CSS
3 16 (23.53%) jQuery
4 9 (13.24%) AngularJS
5 8 (11.76%) .NET
5 8 (11.76%) ASP.NET
5 8 (11.76%) CSS3
5 8 (11.76%) HTML5
5 8 (11.76%) Web Services
6 7 (10.29%) Sass
7 6 (8.82%) RESTful
8 4 (5.88%) Haml
8 4 (5.88%) Ruby on Rails
8 4 (5.88%) SOAP
9 3 (4.41%) Ajax
9 3 (4.41%) ASP.NET MVC
9 3 (4.41%) LESS
9 3 (4.41%) Twitter Bootstrap
10 2 (2.94%) ASP.NET Web Forms
11 1 (1.47%) REST
Miscellaneous
1 30 (44.12%) Analytical Skills
2 16 (23.53%) User Experience
3 9 (13.24%) Social Media
4 5 (7.35%) Augmented Reality
5 4 (5.88%) Greenfield Project
5 4 (5.88%) Management Information System
5 4 (5.88%) Mobile App
6 1 (1.47%) Digital Signage
6 1 (1.47%) Replication
Operating Systems
1 7 (10.29%) Linux
2 4 (5.88%) Mac OS X
3 1 (1.47%) Windows
Processes & Methodologies
1 36 (52.94%) Analytics
2 30 (44.12%) E-Commerce
3 24 (35.29%) Digital Marketing
4 16 (23.53%) Web Analytics
5 13 (19.12%) Web Development
6 12 (17.65%) Pay per click
7 11 (16.18%) Front End Development
8 10 (14.71%) Personalization
9 9 (13.24%) Content Management
9 9 (13.24%) Responsive Web Design
10 7 (10.29%) Web Operations
11 6 (8.82%) MVC
12 5 (7.35%) Actionable Insight
12 5 (7.35%) Agile Software Development
12 5 (7.35%) Customer Segmentation
12 5 (7.35%) Dashboard Development
12 5 (7.35%) Email Marketing
12 5 (7.35%) Line Management
12 5 (7.35%) Mentoring
12 5 (7.35%) Web Design
Programming Languages
1 23 (33.82%) JavaScript
2 8 (11.76%) C#
2 8 (11.76%) SQL
3 6 (8.82%) PHP
4 4 (5.88%) Ruby
5 3 (4.41%) Java
5 3 (4.41%) Perl
5 3 (4.41%) Python
6 1 (1.47%) Bourne shell
6 1 (1.47%) ES6
6 1 (1.47%) VB
6 1 (1.47%) VB.NET
Qualifications
1 3 (4.41%) CISSP
Quality Assurance & Compliance
1 3 (4.41%) Sarbanes-Oxley
2 1 (1.47%) QA
Systems Management
1 4 (5.88%) Capistrano
1 4 (5.88%) Opscode Chef
Vendors
1 28 (41.18%) Google
2 10 (14.71%) Adobe
3 8 (11.76%) Microsoft
4 7 (10.29%) Facebook
5 5 (7.35%) Coremetrics
6 2 (2.94%) Twitter
7 1 (1.47%) Hitwise
7 1 (1.47%) Xamarin