The following table provides summary statistics for contract job vacancies advertised in Hampshire with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 3 months to 28 March 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Digital Marketing
South East / Hampshire
3 months to
28 Mar 2017
Same period 2016 Same period 2015
Rank 96 116 120
Rank change year-on-year +20 +4  
Contract jobs citing Digital Marketing 16 6 5
As % of all contract IT jobs advertised in Hampshire 0.86% 0.27% 0.23%
As % of the Processes & Methodologies category 1.08% 0.34% 0.28%
Number of daily rates quoted 12 6 2
Median daily rate £475 £375 £438
Median daily rate % change year-on-year +26.66% -14.28%  
90% offered a daily rate of more than £403 £363 £358
10% offered a daily rate of more than £638 £475 £518
UK excluding London median daily rate £425 £350 £350
% change year-on-year +21.42% -  
Number of hourly rates quoted 1 0 0
Median hourly rate £47.50 - -
UK excluding London median hourly rate £31.50 £18.00 £18.00
% change year-on-year +75.00% -  

Digital Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Hampshire with a requirement for process and methodology skills.

Contract Process & Methodology Skills
Hampshire
Contract job vacancies with a requirement for process and methodology skills 1487 1764 1783
As % of all contract IT job vacancies advertised in Hampshire 79.73% 79.96% 81.75%
Number of daily rates quoted 899 1189 1017
Median daily rate £425 £375 £385
Median daily rate % change year-on-year +13.33% -2.59%  
90% offered a daily rate of more than £290 £275 £265
10% offered a daily rate of more than £575 £500 £538
UK excluding London median daily rate £410 £400 £396
% change year-on-year +2.50% +1.01%  
Number of hourly rates quoted 96 68 88
Median hourly rate £42.50 £38.00 £35.00
Median hourly rate % change year-on-year +11.84% +8.57%  
90% offered a hourly rate of more than £13.30 £13.50 £12.50
10% offered a hourly rate of more than £67.89 £50.00 £45.00
UK excluding London median hourly rate £36.00 £38.50 £30.20
% change year-on-year -6.49% +27.48%  

Digital Marketing
Job Vacancy Trend in Hampshire

The job posting trend of jobs advertised in Hampshire citing Digital Marketing as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Digital Marketing in Hampshire

Digital Marketing
Contractor Daily Rate Trend in Hampshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Digital Marketing in Hampshire.

Contractor daily rate trend for Digital Marketing in Hampshire

Digital Marketing
Contractor Daily Rate Histogram in Hampshire

The daily rate distribution of IT jobs citing Digital Marketing in Hampshire over the 3 months to 28 March 2017.

Contractor daily rate histogram for Digital Marketing in Hampshire

Digital Marketing
Contractor Hourly Rate Trend in Hampshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing in Hampshire.

Contractor hourly rate trend for Digital Marketing in Hampshire

Digital Marketing
Contract Job Locations in Hampshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the Hampshire region over the 3 months to 28 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Andover - 3 £475 -
Portsmouth -5 2 £300 -29.41% 2
Basingstoke +6 1 - - 1
Southampton +2 1 £400 +14.28%
Winchester - 1 £465 -
Havant - 1 - -
Digital Marketing
South East

Digital Marketing
Top 30 Co-occurring IT Skills in Hampshire

For the 6 months to 28 March 2017, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Hampshire region with a requirement for Digital Marketing.

1 30 (100.00%) Marketing
2 25 (83.33%) Finance
3 22 (73.33%) Manufacturing
4 21 (70.00%) Electronics
4 21 (70.00%) Telecoms
4 21 (70.00%) Programme Management
4 21 (70.00%) SAP Oil and Gas
4 21 (70.00%) SAP
4 21 (70.00%) Business Intelligence
5 15 (50.00%) Agile Software Development
6 14 (46.67%) Oracle
6 14 (46.67%) Security Cleared
7 13 (43.33%) SC Cleared
8 9 (30.00%) Linux
9 8 (26.67%) SQL
9 8 (26.67%) Red Hat
9 8 (26.67%) Scrum
9 8 (26.67%) Oracle APEX
9 8 (26.67%) Oracle Database 11g
9 8 (26.67%) Oracle Database
10 7 (23.33%) Project Management
10 7 (23.33%) Microsoft
11 6 (20.00%) Shell Script
11 6 (20.00%) DevOps
11 6 (20.00%) Red Hat Enterprise Linux
12 5 (16.67%) Analytics
12 5 (16.67%) VMware
12 5 (16.67%) PL/SQL
13 4 (13.33%) JavaScript
13 4 (13.33%) C#

Digital Marketing
Co-occurring IT Skills in Hampshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (13.33%) CMS
1 4 (13.33%) WebLogic
2 2 (6.67%) SharePoint
3 1 (3.33%) Apache
3 1 (3.33%) ArcGIS
3 1 (3.33%) CICS
3 1 (3.33%) GlassFish
3 1 (3.33%) IIS
3 1 (3.33%) SAS
3 1 (3.33%) SharePoint 2013
3 1 (3.33%) Tomcat
3 1 (3.33%) WebSphere
3 1 (3.33%) WebSphere Application Server
Business Applications
1 21 (70.00%) SAP Oil and Gas
2 2 (6.67%) Oracle Applications
3 1 (3.33%) Infor CRM
3 1 (3.33%) Oracle 11i
3 1 (3.33%) Oracle EBS
3 1 (3.33%) SAP cProjects
3 1 (3.33%) Unica
Cloud Services
1 1 (3.33%) Google Analytics
1 1 (3.33%) IaaS
1 1 (3.33%) Microsoft Azure
1 1 (3.33%) Office 365
1 1 (3.33%) PaaS
1 1 (3.33%) SmartFocus
Communications & Networking
1 2 (6.67%) IPsec
1 2 (6.67%) Kerberos
1 2 (6.67%) LDAP
1 2 (6.67%) Network Security
1 2 (6.67%) SSL
2 1 (3.33%) DNS
2 1 (3.33%) PuTTY
2 1 (3.33%) SMTP
2 1 (3.33%) WinSCP
Database & Business Intelligence
1 8 (26.67%) Oracle Database
1 8 (26.67%) Oracle Database 11g
2 4 (13.33%) Data Warehouse
2 4 (13.33%) Oracle BI EE
2 4 (13.33%) Oracle BI Publisher
2 4 (13.33%) Oracle OWB
3 3 (10.00%) Oracle Reports
4 2 (6.67%) Data Mining
4 2 (6.67%) DB2
4 2 (6.67%) Oracle Database 10g
5 1 (3.33%) EDRMS
5 1 (3.33%) Hadoop
5 1 (3.33%) IBM BigInsights
5 1 (3.33%) Neo4j
5 1 (3.33%) Oracle Database 12c
5 1 (3.33%) Oracle Discoverer
5 1 (3.33%) SQL Server
5 1 (3.33%) SQL Server 2008
5 1 (3.33%) SQL Server 2014
5 1 (3.33%) SQLPlus
Development Applications
1 8 (26.67%) Oracle APEX
2 4 (13.33%) Selenium
2 4 (13.33%) SpecFlow
2 4 (13.33%) Team Foundation Server
2 4 (13.33%) TeamCity
3 3 (10.00%) Git (software)
4 2 (6.67%) HP UFT
4 2 (6.67%) Toad
5 1 (3.33%) Ant
5 1 (3.33%) Eclipse
5 1 (3.33%) Jenkins
5 1 (3.33%) Moq
5 1 (3.33%) MSTest
5 1 (3.33%) NuGet
5 1 (3.33%) Oracle Forms
5 1 (3.33%) TestNG
5 1 (3.33%) Visual Studio Team System
5 1 (3.33%) webpack
General
1 30 (100.00%) Marketing
2 25 (83.33%) Finance
3 22 (73.33%) Manufacturing
4 21 (70.00%) Electronics
4 21 (70.00%) Telecoms
5 4 (13.33%) Pharmaceutical
6 1 (3.33%) Military
6 1 (3.33%) Publishing
6 1 (3.33%) Retail
Job Titles
1 6 (20.00%) Developer
2 5 (16.67%) Analyst
3 4 (13.33%) Architect
4 3 (10.00%) Digital Analyst
4 3 (10.00%) Junior
4 3 (10.00%) Junior Project Manager
4 3 (10.00%) Oracle Developer
4 3 (10.00%) Project Manager
5 2 (6.67%) Applications Developer
5 2 (6.67%) Technical Architect
5 2 (6.67%) Tester
6 1 (3.33%) Administrator
6 1 (3.33%) Business Analyst
6 1 (3.33%) DBA
6 1 (3.33%) Programme Manager
6 1 (3.33%) Support Engineer
6 1 (3.33%) Systems Engineer
6 1 (3.33%) Systems Support
6 1 (3.33%) Technical Support
6 1 (3.33%) Test Analyst
Libraries, Frameworks & Software Standards
1 4 (13.33%) Ajax
2 3 (10.00%) .NET
2 3 (10.00%) CSS
2 3 (10.00%) HTML
2 3 (10.00%) jQuery
2 3 (10.00%) Middleware
3 2 (6.67%) OAuth2
3 2 (6.67%) Oracle Fusion
3 2 (6.67%) Web Services
4 1 (3.33%) ASP.NET
4 1 (3.33%) ASP.NET MVC
4 1 (3.33%) ASP.NET MVC 5
4 1 (3.33%) ASP.NET Web API
4 1 (3.33%) OpenID
4 1 (3.33%) React
4 1 (3.33%) Redux
4 1 (3.33%) RESTful
4 1 (3.33%) Web Services Management
4 1 (3.33%) XML
4 1 (3.33%) XML-RPC
Miscellaneous
1 2 (6.67%) Data Centre
2 1 (3.33%) Analytical Skills
2 1 (3.33%) CESG
2 1 (3.33%) Digital Media
2 1 (3.33%) Life Science
2 1 (3.33%) Mainframe
2 1 (3.33%) Social Media
Operating Systems
1 9 (30.00%) Linux
2 6 (20.00%) Red Hat Enterprise Linux
3 4 (13.33%) Oracle Linux
4 2 (6.67%) CentOS
4 2 (6.67%) Unix
Processes & Methodologies
1 21 (70.00%) Business Intelligence
1 21 (70.00%) Programme Management
2 15 (50.00%) Agile Software Development
3 8 (26.67%) Scrum
4 7 (23.33%) Project Management
5 6 (20.00%) DevOps
6 5 (16.67%) Analytics
7 4 (13.33%) Content Management
7 4 (13.33%) Continuous Integration
7 4 (13.33%) PRINCE
8 3 (10.00%) Configuration Management
8 3 (10.00%) Data Modelling
8 3 (10.00%) Digital Analytics
8 3 (10.00%) Migration
8 3 (10.00%) Regression Testing
8 3 (10.00%) Test Scripting
8 3 (10.00%) User Stories
9 2 (6.67%) Actionable Insight
9 2 (6.67%) Service Design
9 2 (6.67%) Virtual Environments
Programming Languages
1 8 (26.67%) SQL
2 6 (20.00%) Shell Script
3 5 (16.67%) PL/SQL
4 4 (13.33%) C#
4 4 (13.33%) F#
4 4 (13.33%) JavaScript
5 3 (10.00%) Java
5 3 (10.00%) Perl
5 3 (10.00%) PowerShell
6 2 (6.67%) VB
6 2 (6.67%) VBScript
7 1 (3.33%) C
7 1 (3.33%) COBOL
7 1 (3.33%) ES6
7 1 (3.33%) PHP
7 1 (3.33%) Python
7 1 (3.33%) Ruby
7 1 (3.33%) Tcl
7 1 (3.33%) T-SQL
7 1 (3.33%) TypeScript
Qualifications
1 14 (46.67%) Security Cleared
2 13 (43.33%) SC Cleared
3 1 (3.33%) DV Cleared
Quality Assurance & Compliance
1 4 (13.33%) JSP 440
System Software
1 3 (10.00%) Active Directory
1 3 (10.00%) Oracle RAC
1 3 (10.00%) vCloud
2 2 (6.67%) VMware Infrastructure
Systems Management
1 2 (6.67%) Data Guard
1 2 (6.67%) Puppet
2 1 (3.33%) Enterprise Manager Cloud Control
2 1 (3.33%) Oracle Enterprise Manager
2 1 (3.33%) Oracle RMAN
2 1 (3.33%) ZABBIX
Vendors
1 21 (70.00%) SAP
2 14 (46.67%) Oracle
3 8 (26.67%) Red Hat
4 7 (23.33%) Microsoft
5 5 (16.67%) VMware
6 3 (10.00%) HP
7 2 (6.67%) Adobe
7 2 (6.67%) Google
7 2 (6.67%) Hitwise
7 2 (6.67%) IBM
7 2 (6.67%) Software AG
8 1 (3.33%) Aprimo
8 1 (3.33%) Chordiant
8 1 (3.33%) Epiphany
8 1 (3.33%) ESRI
8 1 (3.33%) Infor
8 1 (3.33%) Marketo
8 1 (3.33%) Pega
8 1 (3.33%) SolarWinds
8 1 (3.33%) Teradata
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