Period
to 17 January 2020

The following table provides summary statistics for permanent job vacancies advertised in Hampshire with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 17 January 2020 with a comparison to the same period in the previous 2 years.

Digital Marketing
South East > Hampshire
6 months to
17 Jan 2020
Same period 2019 Same period 2018
Rank 192 180 212
Rank change year-on-year -12 +32 -35
Permanent jobs citing Digital Marketing 51 79 63
As % of all permanent IT jobs advertised in Hampshire 0.90% 1.24% 0.92%
As % of the Processes & Methodologies category 0.99% 1.35% 1.02%
Number of salaries quoted 48 67 60
Hampshire median annual salary £49,500 £55,000 £45,000
Median salary % change year-on-year -10.00% +22.22% -10.00%
10th Percentile £24,250 £32,500 £25,750
90th Percentile £67,650 £69,300 £59,450
South East median annual salary £47,500 £44,000 £40,000
% change year-on-year +7.95% +10.00% -5.88%

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Hampshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Hampshire
Permanent vacancies with a requirement for process or methodology skills 5,135 5,832 6,168
As % of all permanent IT jobs advertised in Hampshire 90.47% 91.80% 89.93%
Number of salaries quoted 3,965 4,725 5,255
Hampshire median annual salary £45,000 £45,000 £42,500
Median salary % change year-on-year - +5.88% -
10th Percentile £27,500 £26,750 £26,250
90th Percentile £68,750 £67,500 £65,000
South East median annual salary £50,000 £47,500 £45,000
% change year-on-year +5.26% +5.56% -

Digital Marketing
Job Vacancy Trend in Hampshire

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in Hampshire.

Job vacancy trend for Digital Marketing in Hampshire

Digital Marketing
Salary Trend in Hampshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in Hampshire.

Salary trend for Digital Marketing in Hampshire

Digital Marketing
Salary Histogram in Hampshire

The salary distribution of IT jobs citing Digital Marketing in Hampshire over the 6 months to 17 January 2020.

Salary histogram for Digital Marketing in Hampshire

Digital Marketing
Job Locations in Hampshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the Hampshire region over the 6 months to 17 January 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Southampton -57 16 £57,500 +4.55% 1
Havant - 7 £35,000 - 1
Basingstoke +24 6 £42,500 -46.88%
Fleet - 6 £23,500 - 1
Romsey - 2 £58,500 -
Portsmouth - 1 £55,000 -
Digital Marketing
South East

For the 6 months to 17 January 2020, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Hampshire region with a requirement for Digital Marketing.

1 51 (100.00%) Marketing
2 29 (56.86%) Electronics
2 29 (56.86%) Telecoms
2 29 (56.86%) Finance
2 29 (56.86%) Manufacturing
2 29 (56.86%) Programme Management
2 29 (56.86%) SAP
2 29 (56.86%) Business Intelligence
2 29 (56.86%) Public Sector
3 25 (49.02%) Security Cleared
4 18 (35.29%) SC Cleared
5 14 (27.45%) DV Cleared
6 11 (21.57%) Analytics
6 11 (21.57%) Python
6 11 (21.57%) Degree
6 11 (21.57%) Agile Software Development
7 9 (17.65%) SEO
7 9 (17.65%) Analytical Skills
7 9 (17.65%) SaaS
8 8 (15.69%) C++
9 7 (13.73%) Java
9 7 (13.73%) JavaScript
9 7 (13.73%) Project Management
9 7 (13.73%) Google
9 7 (13.73%) Pay per click
9 7 (13.73%) Django
9 7 (13.73%) AngularJS
10 6 (11.76%) Google Analytics
10 6 (11.76%) Decision-Making
10 6 (11.76%) AdWords

Digital Marketing
Co-occurring IT Skills in Hampshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (3.92%) IIS
2 1 (1.96%) CMS
2 1 (1.96%) JBoss
Applications
1 3 (5.88%) Microsoft Project
2 2 (3.92%) Microsoft PowerPoint
Cloud Services
1 9 (17.65%) SaaS
2 6 (11.76%) AdWords
2 6 (11.76%) Google Analytics
3 4 (7.84%) IaaS
4 3 (5.88%) AWS
4 3 (5.88%) Azure
4 3 (5.88%) Cloud Computing
4 3 (5.88%) PaaS
5 2 (3.92%) Adobe Creative Cloud
Communications & Networking
1 4 (7.84%) Internet
2 3 (5.88%) Firewall
3 2 (3.92%) Network Security
4 1 (1.96%) BGP
4 1 (1.96%) DNS
4 1 (1.96%) EIGRP
4 1 (1.96%) IPsec
4 1 (1.96%) IPv4
4 1 (1.96%) IPv6
4 1 (1.96%) OSPF
4 1 (1.96%) PSTN
4 1 (1.96%) RIP
4 1 (1.96%) Wi-Fi
4 1 (1.96%) Wireless
Database & Business Intelligence
1 4 (7.84%) PostgreSQL
2 3 (5.88%) Big Data
3 1 (1.96%) MongoDB
Development Applications
1 3 (5.88%) Atlassian Bamboo
1 3 (5.88%) Jenkins
2 1 (1.96%) Rational DOORS
2 1 (1.96%) Visual Website Optimizer
General
1 51 (100.00%) Marketing
2 29 (56.86%) Electronics
2 29 (56.86%) Finance
2 29 (56.86%) Manufacturing
2 29 (56.86%) Public Sector
2 29 (56.86%) Telecoms
3 4 (7.84%) Advertising
3 4 (7.84%) Retail
4 1 (1.96%) Billing
4 1 (1.96%) Military
Job Titles
1 7 (13.73%) Architect
2 6 (11.76%) PPC Executive
2 6 (11.76%) PPC Specialist
3 5 (9.80%) Applications Engineer
3 5 (9.80%) Applications Support
3 5 (9.80%) Applications Support Engineer
3 5 (9.80%) Support Engineer
4 4 (7.84%) Analyst
4 4 (7.84%) Developer
4 4 (7.84%) Service Architect
5 3 (5.88%) C# Software Engineer
5 3 (5.88%) Consultant
5 3 (5.88%) Marketing Manager
5 3 (5.88%) PMO Analyst
5 3 (5.88%) Software Engineer
6 2 (3.92%) Information Security Consultant
6 2 (3.92%) Network Engineer
6 2 (3.92%) Process Engineer
6 2 (3.92%) Sales Manager
6 2 (3.92%) Security Consultant
Libraries, Frameworks & Software Standards
1 7 (13.73%) AngularJS
1 7 (13.73%) Django
2 1 (1.96%) CSS
2 1 (1.96%) EJB
2 1 (1.96%) Hibernate
2 1 (1.96%) HTML
2 1 (1.96%) Node.js
2 1 (1.96%) Spring
Miscellaneous
1 9 (17.65%) Analytical Skills
2 5 (9.80%) Marketing Technology
3 4 (7.84%) CMDB
4 2 (3.92%) Algorithms
4 2 (3.92%) ASIC
4 2 (3.92%) Driving Licence
4 2 (3.92%) Field-Programmable Gate Array
4 2 (3.92%) Management Information System
4 2 (3.92%) VHDL
5 1 (1.96%) Blog
5 1 (1.96%) Data Centre
5 1 (1.96%) FMCG
5 1 (1.96%) Greenfield Project
5 1 (1.96%) PMI
Operating Systems
1 5 (9.80%) Linux
2 2 (3.92%) CentOS
3 1 (1.96%) Unix
3 1 (1.96%) VMS
3 1 (1.96%) Windows
Processes & Methodologies
1 29 (56.86%) Business Intelligence
1 29 (56.86%) Programme Management
2 11 (21.57%) Agile Software Development
2 11 (21.57%) Analytics
3 9 (17.65%) SEO
4 7 (13.73%) Pay per click
4 7 (13.73%) Project Management
5 6 (11.76%) B2B
5 6 (11.76%) Decision-Making
6 5 (9.80%) Continuous Integration
6 5 (9.80%) DevOps
6 5 (9.80%) Software Engineering
6 5 (9.80%) Stakeholder Engagement
6 5 (9.80%) Stakeholder Management
7 4 (7.84%) Business Development
7 4 (7.84%) ITIL
7 4 (7.84%) ITIL V3
7 4 (7.84%) Mathematics
7 4 (7.84%) Scrum
7 4 (7.84%) Service Management
Programming Languages
1 11 (21.57%) Python
2 8 (15.69%) C++
3 7 (13.73%) Java
3 7 (13.73%) JavaScript
4 5 (9.80%) C#
5 3 (5.88%) SQL
6 2 (3.92%) C
6 2 (3.92%) MATLAB
7 1 (1.96%) Go
7 1 (1.96%) Ruby
Qualifications
1 25 (49.02%) Security Cleared
2 18 (35.29%) SC Cleared
3 14 (27.45%) DV Cleared
4 11 (21.57%) Degree
5 3 (5.88%) CISSP
6 2 (3.92%) CESG Certified Professional
6 2 (3.92%) CISM
6 2 (3.92%) CLAS
6 2 (3.92%) IISP
7 1 (1.96%) CCMSE
7 1 (1.96%) CCNA
7 1 (1.96%) CCNP
7 1 (1.96%) CCSA
7 1 (1.96%) CCSE
7 1 (1.96%) Cisco Certification
7 1 (1.96%) JNCIE
7 1 (1.96%) JNCIP
7 1 (1.96%) JNCIS
7 1 (1.96%) PMI Certification
Quality Assurance & Compliance
1 3 (5.88%) PMO
2 2 (3.92%) HMG Security Policy Framework
2 2 (3.92%) ISO/IEC 27001
2 2 (3.92%) RMADS
System Software
1 4 (7.84%) Docker
2 1 (1.96%) vCloud
2 1 (1.96%) VMware Infrastructure
Systems Management
1 3 (5.88%) Nagios
2 1 (1.96%) Ansible
2 1 (1.96%) Norton AntiVirus
2 1 (1.96%) Opscode Chef
2 1 (1.96%) Terraform
2 1 (1.96%) vRealize
Vendors
1 29 (56.86%) SAP
2 7 (13.73%) Google
3 3 (5.88%) BMC
3 3 (5.88%) CA
3 3 (5.88%) IBM
4 2 (3.92%) Adobe
5 1 (1.96%) Atlassian
5 1 (1.96%) Blue Coat
5 1 (1.96%) CheckPoint
5 1 (1.96%) Cisco
5 1 (1.96%) Juniper
5 1 (1.96%) Optimizely
5 1 (1.96%) Oracle
5 1 (1.96%) Palo Alto
5 1 (1.96%) ServiceNow
5 1 (1.96%) Symantec
5 1 (1.96%) VMware