Period
to 24 November 2017

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in Hertfordshire. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 24 November 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
East of England > Hertfordshire
6 months to
24 Nov 2017
Same period 2016 Same period 2015
Rank 70 73 62
Rank change year-on-year +3 -11 -22
Contract jobs citing Marketing 37 27 43
As % of all contract IT jobs advertised in Hertfordshire 2.32% 1.94% 2.67%
As % of the General category 6.18% 5.01% 7.10%
Number of daily rates quoted 22 18 23
Hertfordshire median daily rate £350 £265 £150
Median daily rate % change year-on-year +32.08% +76.67% -62.96%
10th Percentile £164 £180 £125
90th Percentile £875 £438 £448
East of England median daily rate £513 £380 £323
% change year-on-year +34.87% +17.83% -18.35%
Number of hourly rates quoted 1 7 4
Hertfordshire median hourly rate £43.00 £16.00 £34.50
Median hourly rate % change year-on-year +168.75% -53.62% +53.33%
10th Percentile £41.50 £13.80 £31.50
90th Percentile £44.50 £20.00 £37.93
East of England median hourly rate £45.00 £29.64 £37.50
% change year-on-year +51.83% -20.97% +23.66%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Hertfordshire with a requirement for common skills.

All General Skills
Hertfordshire
Contract vacancies with a requirement for common skills 599 539 606
As % of all contract IT jobs advertised in Hertfordshire 37.58% 38.69% 37.62%
Number of daily rates quoted 262 333 253
Hertfordshire median daily rate £400 £425 £425
Median daily rate % change year-on-year -5.88% - +9.32%
10th Percentile £213 £205 £210
90th Percentile £599 £538 £575
East of England median daily rate £425 £406 £400
% change year-on-year +4.62% +1.56% -
Number of hourly rates quoted 28 11 57
Hertfordshire median hourly rate £25.00 £16.00 £20.00
Median hourly rate % change year-on-year +56.25% -20.00% +34.27%
10th Percentile £14.18 £11.50 £12.89
90th Percentile £41.35 £35.25 £37.50
East of England median hourly rate £40.00 £33.25 £26.00
% change year-on-year +20.30% +27.88% -13.33%

Marketing
Job Vacancy Trend in Hertfordshire

Job postings citing Marketing as a percentage of all IT jobs advertised in Hertfordshire.

Job vacancy trend for Marketing in Hertfordshire

Marketing
Contractor Daily Rate Trend in Hertfordshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in Hertfordshire.

Contractor daily rate trend for Marketing in Hertfordshire

Marketing
Contractor Daily Rate Histogram in Hertfordshire

The daily rate distribution of IT jobs citing Marketing in Hertfordshire over the 6 months to 24 November 2017.

Contractor daily rate histogram for Marketing in Hertfordshire

Marketing
Contractor Hourly Rate Trend in Hertfordshire

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in Hertfordshire.

Contractor hourly rate trend for Marketing in Hertfordshire

Marketing
Contract Job Locations in Hertfordshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the Hertfordshire region over the 6 months to 24 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Watford +15 22 £850 +304.76% 7
Welwyn Garden City +9 7 £275 -15.38%
Hatfield -5 3 £140 -
Hemel Hempstead - 1 £170 - 2
Hoddesdon - 1 - -
Marketing
East of England

For the 6 months to 24 November 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Hertfordshire region with a requirement for Marketing.

1 23 (62.16%) E-Commerce
2 18 (48.65%) HTML
3 17 (45.95%) Adobe
4 16 (43.24%) CSS
5 14 (37.84%) User Experience
6 11 (29.73%) Analytics
7 10 (27.03%) HTML5
7 10 (27.03%) Degree
7 10 (27.03%) SEO
8 9 (24.32%) Adobe After Effects
8 9 (24.32%) Adobe Creative Cloud
9 8 (21.62%) Programme Management
9 8 (21.62%) Photoshop
9 8 (21.62%) Business Transformation
10 7 (18.92%) Responsive Web Design
10 7 (18.92%) Root Cause Analysis
10 7 (18.92%) Xerox
10 7 (18.92%) Wireframes
10 7 (18.92%) Performance Management
10 7 (18.92%) C
10 7 (18.92%) Flash
10 7 (18.92%) SLA
10 7 (18.92%) DNA
10 7 (18.92%) CMS
10 7 (18.92%) Content Management
10 7 (18.92%) Programme Delivery
10 7 (18.92%) Strategic Thinking
11 6 (16.22%) Microsoft Excel
11 6 (16.22%) Google Analytics
11 6 (16.22%) Google

Marketing
Co-occurring IT Skills in Hertfordshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (18.92%) CMS
2 6 (16.22%) Adobe Experience Manager
3 2 (5.41%) WebSphere
3 2 (5.41%) WebSphere Application Server
4 1 (2.70%) Apache
4 1 (2.70%) Commerce Server
Applications
1 9 (24.32%) Adobe After Effects
2 8 (21.62%) Photoshop
3 6 (16.22%) Microsoft Excel
4 5 (13.51%) Microsoft Office
5 2 (5.41%) Adobe Premiere
Cloud Services
1 9 (24.32%) Adobe Creative Cloud
2 6 (16.22%) Google Analytics
3 3 (8.11%) Amazon AWS
3 3 (8.11%) PaaS
4 2 (5.41%) Silverpop
Communications & Networking
1 1 (2.70%) WAN
Database & Business Intelligence
1 3 (8.11%) MongoDB
1 3 (8.11%) NoSQL
2 1 (2.70%) MySQL
2 1 (2.70%) SQL Server
Development Applications
1 2 (5.41%) Git (software)
1 2 (5.41%) Subversion
General
1 4 (10.81%) Retail
2 3 (8.11%) Advertising
3 1 (2.70%) Brand Awareness
3 1 (2.70%) Finance
3 1 (2.70%) French Language
3 1 (2.70%) Games
3 1 (2.70%) German Language
3 1 (2.70%) Pharmaceutical
Job Titles
1 12 (32.43%) Designer
2 8 (21.62%) Programme Manager
3 7 (18.92%) Business Change Manager
3 7 (18.92%) Business Change Programme Manager
3 7 (18.92%) Business Manager
3 7 (18.92%) Change Manager
3 7 (18.92%) Programme Change Manager
3 7 (18.92%) Sales Manager
4 5 (13.51%) Content Editor
4 5 (13.51%) Digital Content Editor
4 5 (13.51%) Digital Designer
4 5 (13.51%) Digital Editor
5 3 (8.11%) Architect
5 3 (8.11%) Developer
5 3 (8.11%) E-Commerce Architect
5 3 (8.11%) E-Commerce Solution Architect
5 3 (8.11%) Solutions Architect
5 3 (8.11%) UX Designer
6 2 (5.41%) Email Designer
6 2 (5.41%) WebSphere Developer
Libraries, Frameworks & Software Standards
1 18 (48.65%) HTML
2 16 (43.24%) CSS
3 10 (27.03%) HTML5
4 7 (18.92%) Flash
5 3 (8.11%) .NET
5 3 (8.11%) .NET Core
5 3 (8.11%) Kafka
5 3 (8.11%) Node.js
6 2 (5.41%) Ajax
6 2 (5.41%) EJB
6 2 (5.41%) J2EE
6 2 (5.41%) jQuery
6 2 (5.41%) REST
7 1 (2.70%) CSS3
7 1 (2.70%) JPA
7 1 (2.70%) JSP
7 1 (2.70%) Spring
7 1 (2.70%) Struts
Miscellaneous
1 14 (37.84%) User Experience
2 4 (10.81%) Social Media
3 3 (8.11%) Analytical Skills
4 2 (5.41%) Graphic Design
5 1 (2.70%) Data Centre
5 1 (2.70%) Driving Licence
5 1 (2.70%) FMCG
5 1 (2.70%) Virtual Team
Processes & Methodologies
1 23 (62.16%) E-Commerce
2 11 (29.73%) Analytics
3 10 (27.03%) SEO
4 8 (21.62%) Business Transformation
4 8 (21.62%) Programme Management
5 7 (18.92%) Content Management
5 7 (18.92%) DNA
5 7 (18.92%) Performance Management
5 7 (18.92%) Programme Delivery
5 7 (18.92%) Responsive Web Design
5 7 (18.92%) Root Cause Analysis
5 7 (18.92%) Strategic Thinking
5 7 (18.92%) Wireframes
6 6 (16.22%) Digital Content Management
7 5 (13.51%) A/B Testing
7 5 (13.51%) Time Management
8 3 (8.11%) BDD
8 3 (8.11%) Cybersecurity
8 3 (8.11%) Digital Marketing
8 3 (8.11%) Web Analytics
Programming Languages
1 7 (18.92%) C
2 3 (8.11%) C#
3 1 (2.70%) Java
3 1 (2.70%) JavaScript
3 1 (2.70%) SQL
Qualifications
1 10 (27.03%) Degree
2 1 (2.70%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 7 (18.92%) SLA
System Software
1 3 (8.11%) Docker
Vendors
1 17 (45.95%) Adobe
2 7 (18.92%) Xerox
3 6 (16.22%) Google
4 2 (5.41%) Salesforce Marketing Cloud
5 1 (2.70%) Brandwatch
5 1 (2.70%) Facebook
5 1 (2.70%) IBM
5 1 (2.70%) Sysomos
5 1 (2.70%) Twitter