Period
to 24 November 2017

The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in Merseyside. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 24 November 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Advertising
North West > Merseyside
6 months to
24 Nov 2017
Same period 2016 Same period 2015
Rank 49 53 56
Rank change year-on-year +4 +3 -8
Contract jobs citing Advertising 2 2 7
As % of all contract IT jobs advertised in Merseyside 0.41% 0.34% 0.92%
As % of the General category 1.45% 1.23% 2.82%
Number of daily rates quoted 2 1 5
Merseyside median daily rate £319 £403 £375
Median daily rate % change year-on-year -20.81% +7.33% -16.67%
10th Percentile £239 £391 £313
90th Percentile £393 £414 £538
North West median daily rate £425 £401 £375
% change year-on-year +6.12% +6.80% -11.76%
Number of hourly rates quoted 0 0 0
Merseyside median hourly rate - - -
North West median hourly rate - - £25.00

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Merseyside with a requirement for common skills.

All General Skills
Merseyside
Contract vacancies with a requirement for common skills 138 162 248
As % of all contract IT jobs advertised in Merseyside 28.45% 27.65% 32.42%
Number of daily rates quoted 79 109 115
Merseyside median daily rate £400 £375 £400
Median daily rate % change year-on-year +6.67% -6.25% +10.34%
10th Percentile £222 £190 £208
90th Percentile £555 £528 £538
North West median daily rate £413 £400 £418
% change year-on-year +3.13% -4.19% +11.33%
Number of hourly rates quoted 4 4 6
Merseyside median hourly rate £13.00 £22.42 £12.00
Median hourly rate % change year-on-year -42.02% +86.85% -54.72%
10th Percentile £11.23 £12.48 £11.00
90th Percentile £20.18 £33.36 £16.75
North West median hourly rate £22.35 £23.92 £30.52
% change year-on-year -6.59% -21.62% +52.60%

Advertising
Job Vacancy Trend in Merseyside

Job postings citing Advertising as a percentage of all IT jobs advertised in Merseyside.

Job vacancy trend for Advertising in Merseyside

Advertising
Contractor Daily Rate Trend in Merseyside

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Advertising in Merseyside.

Contractor daily rate trend for Advertising in Merseyside

Advertising
Contractor Hourly Rate Trend in Merseyside

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Advertising in Merseyside.

Contractor hourly rate trend for Advertising in Merseyside

Advertising
Contract Job Locations in Merseyside

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the Merseyside region over the 6 months to 24 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Liverpool -3 2 £319 -20.81% 5
Advertising
North West

For the 6 months to 24 November 2017, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Merseyside region with a requirement for Advertising.

1 1 (50.00%) SQL
1 1 (50.00%) Python
1 1 (50.00%) E-Commerce
1 1 (50.00%) Data Modelling
1 1 (50.00%) SAS
1 1 (50.00%) Sage
1 1 (50.00%) Migration
1 1 (50.00%) Teradata
1 1 (50.00%) Retail
1 1 (50.00%) Project Planning
1 1 (50.00%) Logistic Regression
1 1 (50.00%) Data Migration
1 1 (50.00%) Data Extraction
1 1 (50.00%) Sage 200
1 1 (50.00%) Sage 50
1 1 (50.00%) Deep Learning
1 1 (50.00%) Analytical Skills
1 1 (50.00%) Apache Spark
1 1 (50.00%) Algorithms

Advertising
Co-occurring IT Skills in Merseyside by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (50.00%) Apache Spark
1 1 (50.00%) SAS
Business Applications
1 1 (50.00%) Sage 200
1 1 (50.00%) Sage 50
General
1 1 (50.00%) Retail
Job Titles
1 1 (50.00%) Accountant
1 1 (50.00%) Data Manager
1 1 (50.00%) Data Scientist
1 1 (50.00%) Project Manager
1 1 (50.00%) Systems Accountant
Miscellaneous
1 1 (50.00%) Algorithms
1 1 (50.00%) Analytical Skills
Processes & Methodologies
1 1 (50.00%) Data Extraction
1 1 (50.00%) Data Migration
1 1 (50.00%) Data Modelling
1 1 (50.00%) Deep Learning
1 1 (50.00%) E-Commerce
1 1 (50.00%) Logistic Regression
1 1 (50.00%) Migration
1 1 (50.00%) Project Planning
Programming Languages
1 1 (50.00%) Python
1 1 (50.00%) SQL
Vendors
1 1 (50.00%) Sage
1 1 (50.00%) Teradata