The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in Merseyside. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 3 months to 26 March 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

3 months to
26 Mar 2017
Same period 2016 Same period 2015
Advertising
North West / Merseyside
Rank 37 37 -
Rank change year-on-year 0 -  
Contract jobs citing Advertising 2 3 0
As % of all contract IT jobs advertised in Merseyside 0.62% 0.89% -
As % of the General category 3.64% 3.45% -
Number of daily rates quoted 2 3 0
Median daily rate £450 £350 -
Median daily rate % change year-on-year +28.57% -  
UK excluding London median daily rate £400 £365 £353
% change year-on-year +9.58% +3.47%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £15.50 £16.00 £11.00
% change year-on-year -3.12% +45.45%  

Advertising is in the common skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Merseyside with a requirement for common skills.

General Skills
Merseyside
Contract job vacancies with a requirement for common skills 55 87 81
As % of all contract IT job vacancies advertised in Merseyside 17.13% 25.74% 22.75%
Number of daily rates quoted 35 52 39
Median daily rate £410 £399 £343
Median daily rate % change year-on-year +2.82% +16.42%  
90% offered a daily rate of more than £265 £293 £191
10% offered a daily rate of more than £585 £545 £500
UK excluding London median daily rate £410 £400 £400
% change year-on-year +2.50% -  
Number of hourly rates quoted 1 1 2
Median hourly rate £11.33 £16.50 £12.42
Median hourly rate % change year-on-year -31.33% +32.85%  
UK excluding London median hourly rate £27.00 £31.50 £25.00
% change year-on-year -14.28% +26.00%  

Advertising
Job Vacancy Trend in Merseyside

The job posting trend of jobs advertised in Merseyside citing Advertising as a proportion of all contract or permanent IT jobs with a match in the General category.

Job vacancy trend for Advertising in Merseyside

Advertising
Contractor Daily Rate Trend in Merseyside

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Advertising in Merseyside.

Contractor daily rate trend for Advertising in Merseyside

Advertising
Contractor Daily Rate Histogram in Merseyside

The daily rate distribution of IT jobs citing Advertising in Merseyside over the 3 months to 26 March 2017.

Contractor daily rate histogram for Advertising in Merseyside

Advertising
Contractor Hourly Rate Trend in Merseyside

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising in Merseyside.

Contractor hourly rate trend for Advertising in Merseyside

Advertising
Contract Job Locations in Merseyside

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the Merseyside region over the 3 months to 26 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Liverpool +1 1 £350 - 2
Advertising
North West

Advertising
Top 27 Related IT Skills in Merseyside

For the 6 months to 26 March 2017, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Merseyside region with a requirement for Advertising.

1 1 (50.00%) HTML
1 1 (50.00%) JavaScript
1 1 (50.00%) CRM
1 1 (50.00%) Microsoft
1 1 (50.00%) Adobe
1 1 (50.00%) Mac OS X
1 1 (50.00%) Project Management
1 1 (50.00%) Publishing
1 1 (50.00%) Migration
1 1 (50.00%) Scrum
1 1 (50.00%) Agile Software Development
1 1 (50.00%) Multimedia
1 1 (50.00%) Dynamics CRM
1 1 (50.00%) Marketing
1 1 (50.00%) Graphic Design
1 1 (50.00%) Animation
1 1 (50.00%) Photography
1 1 (50.00%) jQuery
1 1 (50.00%) Time Management
1 1 (50.00%) Data Migration
1 1 (50.00%) Visualisation
1 1 (50.00%) Data Visualisation
1 1 (50.00%) Analytics
1 1 (50.00%) Coaching
1 1 (50.00%) Adobe Creative Suite
1 1 (50.00%) Software Delivery
1 1 (50.00%) Infographics

Advertising
Top Related IT Skills in Merseyside by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 1 (50.00%) Adobe Creative Suite
Business Applications
1 1 (50.00%) Dynamics CRM
General
1 1 (50.00%) Marketing
1 1 (50.00%) Multimedia
1 1 (50.00%) Publishing
Job Titles
1 1 (50.00%) Architect
1 1 (50.00%) CRM Architect
1 1 (50.00%) CRM Solutions Architect
1 1 (50.00%) Digital Communications Manager
1 1 (50.00%) Digital Marketing Manager
1 1 (50.00%) Dynamics CRM Architect
1 1 (50.00%) Marketing Manager
1 1 (50.00%) Solutions Architect
Libraries, Frameworks & Software Standards
1 1 (50.00%) HTML
1 1 (50.00%) jQuery
Miscellaneous
1 1 (50.00%) Animation
1 1 (50.00%) Graphic Design
1 1 (50.00%) Photography
Operating Systems
1 1 (50.00%) Mac OS X
Processes & Methodologies
1 1 (50.00%) Agile Software Development
1 1 (50.00%) Analytics
1 1 (50.00%) Coaching
1 1 (50.00%) CRM
1 1 (50.00%) Data Migration
1 1 (50.00%) Data Visualisation
1 1 (50.00%) Infographics
1 1 (50.00%) Migration
1 1 (50.00%) Project Management
1 1 (50.00%) Scrum
1 1 (50.00%) Software Delivery
1 1 (50.00%) Time Management
1 1 (50.00%) Visualisation
Programming Languages
1 1 (50.00%) JavaScript
Vendors
1 1 (50.00%) Adobe
1 1 (50.00%) Microsoft