The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in Merseyside. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 3 months to 27 March 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

3 months to
27 Mar 2017
Same period 2016 Same period 2015
Marketing
North West / Merseyside
Rank 33 35 37
Rank change year-on-year +2 +2  
Contract jobs citing Marketing 6 5 3
As % of all contract IT jobs advertised in Merseyside 1.88% 1.48% 0.82%
As % of the General category 10.91% 5.75% 3.53%
Number of daily rates quoted 4 5 3
Median daily rate £363 £400 £350
Median daily rate % change year-on-year -9.37% +14.28%  
90% offered a daily rate of more than £333 £345 £290
10% offered a daily rate of more than £400 £413 £370
UK excluding London median daily rate £400 £363 £365
% change year-on-year +10.34% -0.68%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £29.50 £19.00 £16.25
% change year-on-year +55.26% +16.92%  

Marketing is in the common skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Merseyside with a requirement for common skills.

General Skills
Merseyside
Contract job vacancies with a requirement for common skills 55 87 85
As % of all contract IT job vacancies advertised in Merseyside 17.24% 25.74% 23.29%
Number of daily rates quoted 35 52 40
Median daily rate £410 £399 £350
Median daily rate % change year-on-year +2.82% +13.92%  
90% offered a daily rate of more than £265 £293 £194
10% offered a daily rate of more than £585 £545 £500
UK excluding London median daily rate £410 £400 £400
% change year-on-year +2.50% -  
Number of hourly rates quoted 1 1 2
Median hourly rate £11.33 £16.50 £12.42
Median hourly rate % change year-on-year -31.33% +32.85%  
UK excluding London median hourly rate £27.00 £31.00 £25.00
% change year-on-year -12.90% +24.00%  

Marketing
Job Vacancy Trend in Merseyside

The job posting trend of jobs advertised in Merseyside citing Marketing as a proportion of all contract or permanent IT jobs with a match in the General category.

Job vacancy trend for Marketing in Merseyside

Marketing
Contractor Daily Rate Trend in Merseyside

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in Merseyside.

Contractor daily rate trend for Marketing in Merseyside

Marketing
Contractor Hourly Rate Trend in Merseyside

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing in Merseyside.

Contractor hourly rate trend for Marketing in Merseyside

Marketing
Contract Job Locations in Merseyside

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the Merseyside region over the 3 months to 27 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Liverpool +2 5 £375 -6.25% 2
Bootle - 1 £325 -
Marketing
North West

Marketing
Top 30 Related IT Skills in Merseyside

For the 6 months to 27 March 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Merseyside region with a requirement for Marketing.

1 3 (33.33%) Project Management
1 3 (33.33%) Windows
2 2 (22.22%) Selenium
2 2 (22.22%) SEO
2 2 (22.22%) Finance
2 2 (22.22%) Content Management
2 2 (22.22%) Stakeholder Management
2 2 (22.22%) CMS
2 2 (22.22%) PHP
2 2 (22.22%) SAP
2 2 (22.22%) Linux
2 2 (22.22%) Business Intelligence
2 2 (22.22%) Drupal
2 2 (22.22%) Digital Marketing
2 2 (22.22%) HP Quality Center
2 2 (22.22%) API Testing
2 2 (22.22%) Behat
2 2 (22.22%) Functional Testing
2 2 (22.22%) Analytics
2 2 (22.22%) User Experience
2 2 (22.22%) Automation Testing
2 2 (22.22%) Customer Requirements
3 1 (11.11%) Coaching
3 1 (11.11%) Analytical Skills
3 1 (11.11%) Adobe Creative Suite
3 1 (11.11%) Server Patching
3 1 (11.11%) Server Building
3 1 (11.11%) Data Centre
3 1 (11.11%) Data Transformation
3 1 (11.11%) Infographics

Marketing
Top Related IT Skills in Merseyside by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (22.22%) CMS
1 2 (22.22%) Drupal
2 1 (11.11%) MS Exchange
Applications
1 1 (11.11%) Adobe Creative Suite
Business Applications
1 1 (11.11%) SAP Oil and Gas
Database & Business Intelligence
1 1 (11.11%) Oracle Reports
1 1 (11.11%) QlikView
Development Applications
1 2 (22.22%) Selenium
General
1 2 (22.22%) Finance
2 1 (11.11%) Advertising
2 1 (11.11%) Electronics
2 1 (11.11%) Manufacturing
2 1 (11.11%) Multimedia
2 1 (11.11%) Pharmaceutical
2 1 (11.11%) Publishing
2 1 (11.11%) Telecoms
Job Titles
1 2 (22.22%) Digital Marketing Manager
1 2 (22.22%) Marketing Manager
2 1 (11.11%) 3rd Line Support
2 1 (11.11%) 3rd Line Support Analyst
2 1 (11.11%) Analyst
2 1 (11.11%) Applications Developer
2 1 (11.11%) Change Manager
2 1 (11.11%) Communications Manager
2 1 (11.11%) Developer
2 1 (11.11%) Infrastructure Support Analyst
2 1 (11.11%) IT Manager
2 1 (11.11%) Senior IT Manager
2 1 (11.11%) Senior Manager
2 1 (11.11%) Solaris Administrator
2 1 (11.11%) Solaris Systems Administrator
2 1 (11.11%) Storage Administrator
2 1 (11.11%) Support Analyst
2 1 (11.11%) Systems Administrator
2 1 (11.11%) Unix Administrator
2 1 (11.11%) Unix Systems Administrator
Libraries, Frameworks & Software Standards
1 2 (22.22%) Behat
2 1 (11.11%) Web Services
Miscellaneous
1 2 (22.22%) User Experience
2 1 (11.11%) Analytical Skills
2 1 (11.11%) Animation
2 1 (11.11%) Clustering
2 1 (11.11%) Data Centre
2 1 (11.11%) Graphic Design
2 1 (11.11%) Photography
2 1 (11.11%) Social Media
Operating Systems
1 3 (33.33%) Windows
2 2 (22.22%) Linux
3 1 (11.11%) Mac OS X
3 1 (11.11%) Solaris
3 1 (11.11%) Unix
3 1 (11.11%) Windows Server
Processes & Methodologies
1 3 (33.33%) Project Management
2 2 (22.22%) Analytics
2 2 (22.22%) API Testing
2 2 (22.22%) Automation Testing
2 2 (22.22%) Business Intelligence
2 2 (22.22%) Content Management
2 2 (22.22%) Customer Requirements
2 2 (22.22%) Digital Marketing
2 2 (22.22%) Functional Testing
2 2 (22.22%) SEO
2 2 (22.22%) Stakeholder Management
3 1 (11.11%) Coaching
3 1 (11.11%) Customer Engagement
3 1 (11.11%) Data Transformation
3 1 (11.11%) Data Visualisation
3 1 (11.11%) Infographics
3 1 (11.11%) Marketing Strategy
3 1 (11.11%) Scorecard
3 1 (11.11%) Server Building
3 1 (11.11%) Server Patching
Programming Languages
1 2 (22.22%) PHP
2 1 (11.11%) SQL
Quality Assurance & Compliance
1 1 (11.11%) Data Quality
1 1 (11.11%) GxP
System Software
1 1 (11.11%) Veritas File System
1 1 (11.11%) VMware Workstation
Systems Management
1 2 (22.22%) HP Quality Center
2 1 (11.11%) Tivoli Storage Manager
Vendors
1 2 (22.22%) SAP
2 1 (11.11%) Acronis
2 1 (11.11%) Adobe
2 1 (11.11%) EMC
2 1 (11.11%) IBM
2 1 (11.11%) Oracle
2 1 (11.11%) Remedy
2 1 (11.11%) Veritas
2 1 (11.11%) VMware