Data-Driven Marketing Contract Job Trends in the UK excluding London
Data-Driven Marketing
UK > UK excluding London
The table below provides summary statistics and contractor rates for jobs advertised in the UK excluding London requiring Data-Driven Marketing skills. It covers contract job vacancies from the 6 months leading up to 19 October 2026, with comparisons to the same periods in the previous two years.
| 6 months to 19 Oct 2026 |
Same period 2025 | Same period 2024 | |
|---|---|---|---|
| Rank | 478 | - | - |
| Rank change year-on-year | - | - | - |
| Contract jobs citing Data-Driven Marketing | 7 | 0 | 0 |
| As % of all contract jobs in the UK excluding London | 0.025% | - | - |
| As % of the Processes & Methodologies category | 0.030% | - | - |
| Number of daily rates quoted | 5 | 0 | 0 |
| Median daily rate (50th Percentile) | £500 | - | - |
| UK median daily rate | £500 | £350 | £620 |
| % change year-on-year | +42.86% | -43.55% | +55.00% |
All Process & Methodology Skills
UK excluding London
Data-Driven Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the UK excluding London.
| 6 months to 19 Oct 2026 |
Same period 2025 | Same period 2024 | |
|---|---|---|---|
| Contract vacancies with a requirement for process or methodology skills | 22,990 | 14,288 | 14,350 |
| As % of all contract IT jobs advertised in the UK excluding London | 81.39% | 89.19% | 83.70% |
| Number of daily rates quoted | 12,677 | 8,593 | 8,124 |
| 10th Percentile | £300 | £225 | £247 |
| 25th Percentile | £408 | £369 | £380 |
| Median daily rate (50th Percentile) | £500 | £475 | £500 |
| Median % change year-on-year | +5.26% | -5.00% | - |
| 75th Percentile | £600 | £575 | £600 |
| 90th Percentile | £688 | £671 | £688 |
| UK median daily rate | £525 | £500 | £525 |
| % change year-on-year | +5.00% | -4.76% | -2.33% |
| Number of hourly rates quoted | 2,996 | 1,593 | 975 |
| 10th Percentile | £13.47 | £14.00 | £15.00 |
| 25th Percentile | £16.46 | £16.95 | £18.45 |
| Median hourly rate | £37.24 | £22.19 | £40.00 |
| Median % change year-on-year | +67.82% | -44.53% | -8.57% |
| 75th Percentile | £65.00 | £38.94 | £66.00 |
| 90th Percentile | £77.75 | £66.90 | £72.50 |
| UK median hourly rate | £37.24 | £25.08 | £39.59 |
| % change year-on-year | +48.51% | -36.66% | -9.82% |
Data-Driven Marketing Job Vacancy Trend in the UK excluding London
Historical trend showing the proportion of contract IT job postings citing Data-Driven Marketing relative to all contract IT jobs advertised in the UK excluding London.
Data-Driven Marketing Daily Rate Trend in the UK excluding London
Contractor daily rate distribution trend for jobs in the UK excluding London citing Data-Driven Marketing.
Data-Driven Marketing Contract Job Locations in the UK excluding London
The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Data-Driven Marketing within the UK excluding London region over the 6 months to 19 October 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Contract IT Job Ads |
Median Daily Rate Past 6 Months |
Median Daily Rate % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| South East | - | 5 | £500 | - | 2 |
| West Midlands | - | 1 | - | - | 2 |
| North of England | - | 1 | - | - | |
| East Midlands | - | 1 | - | - | 1 |
| Midlands | - | 1 | - | - | 3 |
| North East | - | 1 | - | - | |
| Data-Driven Marketing UK |
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Data-Driven Marketing Co-Occurring Skills & Capabilities in the UK excluding London by Category
The table below expands on the one above by listing co-occurrences one category at a time. It covers the same employment type, locality and period, with up to 20 co-occurrences in each category.
Processes & Methodologies
| Rank | Skill | Share | Job Ads |
|---|---|---|---|
| 1 | Analytics | 100.0% | 7 |
| 1 | Continuous Improvement | 100.0% | 7 |
| 3 | CRM | 28.6% | 2 |
| 3 | Digital Marketing | 28.6% | 2 |
| 3 | Email Marketing | 28.6% | 2 |
| 6 | A/B Testing | 14.3% | 1 |
| 6 | Actionable Insight | 14.3% | 1 |
| 6 | AI | 14.3% | 1 |
| 6 | B2B | 14.3% | 1 |
| 6 | Business Development | 14.3% | 1 |
| 6 | Conversion Rate Optimisation | 14.3% | 1 |
| 6 | Customer Insight | 14.3% | 1 |
| 6 | Digital Analytics | 14.3% | 1 |
| 6 | Display Advertising | 14.3% | 1 |
| 6 | Enterprise Architecture | 14.3% | 1 |
| 6 | Global Marketing | 14.3% | 1 |
| 6 | GTM Strategy | 14.3% | 1 |
| 6 | Lead Generation | 14.3% | 1 |
| 6 | Marketing Automation | 14.3% | 1 |
| 6 | Performance Analysis | 14.3% | 1 |